CampusGroup

What CampusGroup does

CampusGroup, Inc. is a privately held, New York-based education technology holding company that builds and invests in companies combining internet software with traditional higher education to expand access to quality learning. The company operates two wholly-owned subsidiaries: Campuswire, a software platform founded in 2016 for teaching high-engagement online courses and used by hundreds of thousands of educators and learners worldwide, and Campus, a program located in Manhattan's Flatiron district that provides educational, life, and career support to high-promise students. Together, these subsidiaries target two adjacent segments of the higher-education value chain — institutional teaching infrastructure on the Campuswire side, and direct-to-student services on the Campus side.

The company is led by CEO Tade Oyerinde, the creator of Campuswire and a 2021 Forbes 30 Under 30 honoree for education entrepreneurship, alongside a small senior team including a VP of Growth & Marketing with prior executive experience at 2U and StraighterLine, a Director of Academic Planning who previously led the WASC Senior accrediting commission, a Director of Engineering who was the lead developer of the Campuswire platform, and a Bloomberg Beta founding partner serving as a Director. The leadership profile is unusually operator-heavy for a holding company at this stage, with explicit academic-credibility and higher-ed-marketing depth. CampusGroup does not appear to have raised capital beyond a $3.6 million seed round completed by Campuswire in October 2019, despite reporting that Campuswire products reach "hundreds of thousands" of users globally.

The business model combines a product-led growth motion with subscription or per-seat pricing for educational institutions on Campuswire, paired with direct-to-student educational and career support programs under the Campus brand. Go-to-market is primarily self-serve and organic, with professors and institutions adopting Campuswire without a heavy sales overlay. The company is backed by a notable investor syndicate including Sam Altman, Bloomberg Beta, Founders Fund, Precursor Ventures, Reach Capital, Rethink Education, Betaworks, Lachy Groom, and Doug Scott — a roster that signals high-conviction early backing but has not been followed by a publicly disclosed priced round of growth capital.

Name

CampusGroup

Legal name

CampusGroup, Inc.

Website

https://campusgroup.co

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

CampusGroup, Inc. is a New York-based education technology holding company that builds and invests in companies combining software with higher education to expand access to quality learning, operating Campuswire (online course platform) and Campus (student support programs).

Ownership category

akta.pro rank

Product category

Education Technology (EdTech) Software Platforms

NAICS

Colleges, Universities, and Professional Schools (6113), Educational Support Services (611710), Educational Services (611)

SIC

Services-Educational Services (8200), Services-Computer Programming Services (7371)

akta.pro primary industry

Fully Online Universities (Online-First, Degree-Granting) (EDAHALAA)

akta.pro secondary industries

Student & Alumni Communities (BPAMABAK), Campus Events, Programming & Student Engagement (EDALAHAC)

Keywords

• Education technology platforms
• Online learning software
• Higher education services
• Student support programs
• Edtech investment holding

Headquarters

HQ city

New York City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Education Technology Platform: CampusGroup generates revenue through its portfolio companies - Campuswire (online learning platform) and Campus (student support programs). The platforms likely operate on subscription or per-seat pricing models serving educational institutions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

CampusGroup is a holding company that builds and invests in education technology companies. Its primary operating product is Campuswire, a software platform for teaching high-engagement online courses, founded in 2016 and used by hundreds of thousands of educators and learners worldwide. The company also operates Campus, an education and career support program for high-promise students located in New York City's Flatiron district.

Product overview

CampusGroup is a holding company that builds and invests in education technology companies. Its portfolio consists of two main products: Campuswire (a software platform for teaching high-engagement online courses) and Campus (an education and career support program for high-promise students). Both products operate in the online/higher education space and share the mission of maximizing access to the world's knowledge through technology.

Differentiator

Problem solved

Functional benefit

Brands

• Campuswire: Software platform for teaching high-engagement online courses, used by hundreds of thousands of people worldwide. Founded in 2016 and located in New York City.
• Campus

Products and services

• Campuswire Campuswire is a software platform for teaching high-engagement online courses, founded in 2016 in New York City and used by hundreds of thousands of students and professors globally. It enables educational institutions, professors, and students to run online courses, classroom communications, and student engagement workflows.
• Campus Campus is an education and career support program for high-promise students that provides the educational, life, and career support needed to excel. It is located in New York City's Flatiron district.

Quantifiable outcome

• Campuswire used by hundreds of thousands of students and professors daily

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• edX: edX is a major online university consortium offering degree programs and courses globally, comparable in mission to CampusGroup's higher-ed access focus though operating at vastly larger scale.
• 2U: 2U partners with universities to deliver online degree programs and short courses — overlapping with CampusGroup's mission of combining software and traditional higher education. Mark Mashaw, CampusGroup's VP of Growth, was previously EVP Marketing at 2U.
• StraighterLine: StraighterLine offers low-cost online college courses transferable to partner universities — a comparable model to CampusGroup's mission of expanding access to higher education. Mark Mashaw was previously VP Marketing at StraighterLine.
• Coursera: Coursera is a large online education platform that, like CampusGroup's subsidiaries, pursues the mission of expanding access to higher education through technology — but at much greater scale and with a degree-granting, employer-credentialed model.

Direct peers

• Blackboard: Blackboard is a long-established higher-ed LMS with deep institutional integrations, directly competing with Campuswire for university contracts and course-communications workflows.
• Instructure (Canvas): Instructure's Canvas is the leading LMS in U.S. higher education, directly competing with Campuswire in the same course delivery and classroom communications category and serving the same professor/institution buyer.
• Top Hat: Top Hat is a teaching and learning platform that competes with Campuswire for higher-ed classroom engagement, course communications, and student participation use cases.
• D2L (Desire2Learn): D2L Brightspace is a competing LMS platform serving higher-ed and K-12 institutions, offering similar online course delivery, engagement, and analytics features to Campuswire.
• Schoology (PowerSchool): Schoology, now part of PowerSchool, is an LMS competing in K-12 and higher-ed — overlapping with Campuswire on classroom communications and course delivery functionality.

Emerging players

• Clever: Clever provides education-platform identity and rostering infrastructure; it overlaps with CampusGroup's edtech distribution and onboarding challenges, though focused on K-12.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks4 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CampusGroup