Frisco Pandas
- Company typePrivate
- Founded-
- HeadquartersDallas, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Frisco Pandas firmographics
Firmographics- Name
- Frisco Pandas
- Legal name
- CLEAN Pickle, LLC
- Website
- https://www.friscopandas.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Frisco Pandas industry classification
Industry- Product category
- Professional Pickleball Franchise
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Retail-Misc General Merchandise Stores (5399)
- akta.pro primary industry
- Pickleball Equipment & Accessories Retail (CRAMAFAB)
Keywords
Where Frisco Pandas is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Frisco Pandas business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Merchandise Sales: The team operates an e-commerce store (Shopify-based) selling branded Pandas merchandise including pre-orders for team gear.
- Professional Pickleball Competition: Revenue generated through participation in Major League Pickleball professional league events, sponsorship, and team operations.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Frisco Pandas product offering
Product offeringCore offering
Frisco Pandas is a professional pickleball franchise that competes in Major League Pickleball (MLP) tournament events across multiple U.S. cities. The franchise fields a roster of ranked players (DUPR ratings 5.41–6.52), manages team operations, and sells branded merchandise through a Shopify-powered online store. It is owned by Dude Perfect, Dak Prescott, and Amer Delić under the legal entity CLEAN Pickle, LLC.
Product overview
Frisco Pandas is a professional pickleball franchise operating as a single unified offering—a professional sports team competing in Major League Pickleball. The portfolio consists of the core team (featuring players Ewa Radzikowska, Alli Phillips, John Cincola, and Team Manager Stefan Auvergne), a merchandise shop selling branded Pandas gear via their Shopify store, and participation in professional tournament events. The franchise is co-owned by Dude Perfect and Dak Prescott.
Differentiator
Problem solved
Functional benefit
Products and services
- Frisco Pandas Professional Pickleball Team
Companies that use Frisco Pandas
Customer profileSegments1 record
Ideal customer profiles2 records
Frisco Pandas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Frisco Pandas partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- Dude PerfectflagshipDude Perfect co-founders (including Coby Cotton) are part of the ownership group, bringing entertainment industry expertise and brand-building capabilities to the franchise. Coby Cotton is quoted as being 'beyond excited to build another premier professional sports franchise in our hometown of Frisco, Texas.'
- Dak PrescottflagshipNFL quarterback Dak Prescott joins Dude Perfect as part of the ownership group, providing high-profile sports celebrity backing and local Texas connections.
- Major League PickleballcoreOfficial professional pickleball league that sanctions and organizes tournament events across the U.S. Frisco Pandas competes in MLP events and uses the league's official event pages and score tracking systems.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Frisco Pandas competitors and assessment
Company assessmentDirect peers
- Texas Ranchers: Another Major League Pickleball franchise based in Texas competing in the same MLP event calendar. Direct head-to-head competitor for fan attention, sponsorship dollars, and merchandise sales within the Texas market and across the national MLP circuit.
- Florida Smash: Major League Pickleball franchise competing in the same league events as Frisco Pandas. Direct peer in identical competition structure, merchandise business model, and league-driven revenue mix.
- Atlanta Bouncers: Major League Pickleball franchise competing in the same MLP event circuit with a similar single-team, merchandise-supported business model. Comparable team-level economics and league-driven revenue exposure.
- Brooklyn Aces: Major League Pickleball franchise competing in the same professional league, sharing identical event schedules and merchandising structure. Direct peer for fan engagement and national MLP visibility comparisons.
- Columbus Cats: Major League Pickleball franchise in the same league with the same competition, sponsorship, and merchandise model. Direct comparable for team economics and on-court performance benchmarking.
Broad incumbents
- PPA Tour (Professional Pickleball Association): The competing professional pickleball tour that operates alongside MLP. Comparable in that it organizes the highest-level professional pickleball competition and shapes the sport's commercial ecosystem, but operates as a tour/series rather than a team-franchise model.
- Selkirk Sport: Major pickleball equipment and accessories brand operating across retail, sponsorship, and pro-player endorsements. Comparable in that it captures commercial value across the same pickleball ecosystem that Frisco Pandas competes in, though as an equipment manufacturer rather than a team franchise.
Others
- Dude Perfect: Sports entertainment company co-founded by Coby Cotton that is part of the Frisco Pandas ownership group. Operates a related but distinct business in sports entertainment content, providing audience access, brand-building expertise, and strategic partnership to the team.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Frisco Pandas social profiles
Digital presenceFrisco Pandas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frisco Pandas leadership team
Management profileNumber of profiles
Profiles4 records
Frisco Pandas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frisco Pandas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frisco Pandas
What does Frisco Pandas do?
Frisco Pandas is a professional pickleball franchise that competes in Major League Pickleball (MLP) tournament events across multiple U.S. cities. The franchise fields a roster of ranked players (DUPR ratings 5.41–6.52), manages team operations, and sells branded merchandise through a Shopify-powered online store. It is owned by Dude Perfect, Dak Prescott, and Amer Delić under the legal entity CLEAN Pickle, LLC.
Is Frisco Pandas a public or private company?
Frisco Pandas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Frisco Pandas founded?
Frisco Pandas was founded in -1. It employs 1 to 10 people.
Where is Frisco Pandas based?
Frisco Pandas is headquartered in Dallas, United States, in the North America region.
How does Frisco Pandas make money?
Two revenue lines are on record. Merchandise Sales are the primary driver. The others are professional Pickleball Competition.
Who are Frisco Pandas's main competitors?
Direct peers on record are Texas Ranchers, Florida Smash, Atlanta Bouncers, Brooklyn Aces and Columbus Cats. Broad incumbents are PPA Tour (Professional Pickleball Association) and Selkirk Sport. Dude Perfect is listed as an others.
Does Frisco Pandas have an API?
No public API is recorded for Frisco Pandas.
What industry is Frisco Pandas in?
Frisco Pandas's product category is Professional Pickleball Franchise. Its primary akta.pro industry code is CRAMAFAB, Pickleball Equipment & Accessories Retail. Its NAICS code is 71131 and its SIC code is 5399.