Rasika

What Rasika does

Rasika is a 501c3 nonprofit cultural and educational organization founded in 1999 and headquartered in Hillsboro, Oregon (Portland metro area). The organization presents Indian classical music and dance to Portland-area audiences through a seasonal Performing Art Series (currently in its 27th season, June 2025 - May 2026), free outreach events at community centers, libraries, schools, and festivals across Oregon, and US national and Canada touring productions of eminent Indian artists. Core offerings include Concert Presentation, Education and Outreach Programs, the Rasika School of Music and Arts (full-time faculty delivering music and dance instruction at Hillsboro and Beaverton studios, with planned Corvallis expansion), the RIME youth performing ensemble, and Production & Tours.

The organization is led by founder and President Raman Srinivasan (an Intel retiree) and an all-volunteer board of directors composed of software engineers, finance consultants, and artists who contribute time, expertise, and in-kind services. Headcount is 1-10 with no paid full-time operational staff disclosed beyond the newly hired School of Music and Arts faculty. Rasika's core "technology" is non-digital: it is its programming IP, artist relationships, and community network. There are no apps, APIs, or proprietary software platforms.

Rasika's revenue model is a hybrid nonprofit funding stack consisting of ticketed concert revenue, tuition from Rasika School of Music and Arts, grants from public arts agencies (National Endowment for the Arts, Oregon Arts Commission, Oregon Council for Humanities), private foundations (Collins Foundation, Seigel Foundations, Oregon Community Foundation), corporate and community sponsorships (Intel, local arts councils), and donations. No pricing or financial figures are publicly disclosed. Customer segments span local Portland audiences, the Indo-American community in the Portland metro, children and youth learners, and educational institutions. Marketing and distribution are community-led and event-driven, primarily through the rasika.org website, Facebook, community partnerships, and word-of-mouth within the Indo-American community and Portland arts scene.

Name

Rasika

Legal name

Rasika

Website

https://rasika.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Rasika is a 501c3 nonprofit founded in 1999 in Hillsboro, Oregon that presents Indian classical music and dance through a seasonal concert series, touring productions, free outreach events, and the Rasika School of Music and Arts serving Portland metro audiences and the Indo-American community.

Ownership category

akta.pro rank

Product category

Performing Arts & Cultural Education

NAICS

Other Performing Arts Companies (711190), Musical Groups and Artists (71113), Musical Groups and Artists (711130)

SIC

Services-Membership Organizations (8600), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB)

akta.pro secondary industries

Indigenous, Ethnic & Folk Arts/Heritage Organizations (BPAGAHAI), Performing Arts & Music Lessons (Dance, Drumming, Instrument Lessons, Theater) (THAJAKAC), Youth/Student & Community Dance Recitals (MPAGADAI), Community Music & Dance Festivals (Non-Commercial/Local) (MPAGAEAH)

Keywords

• Indian classical arts
• Performing arts presentations
• Music and dance education
• Cultural nonprofit organization
• Community outreach programs

Headquarters

HQ city

Hillsboro

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket Sales and Concert Revenue: Revenue from presenting music and dance concerts to local Portland audiences through seasonal programming.
2. Educational Programs and Classes: Rasika School of Music and Arts offers music and dance classes to children, youth and adults, generating tuition revenue.
3. Grants and Foundation Support: Funding from government arts agencies (NEA, Oregon Arts Commission), foundations (Collins Foundation, Seigel Foundations, Oregon Community Foundation), and cultural organizations.
4. Corporate and Community Sponsorships: Support from corporate partners and community organizations including Intel volunteer programs and local arts councils.
5. Touring Productions Revenue: Revenue from US national tours of eminent musicians and dancers, including shows in major cities and additional revenue streams for the organization.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Rasika is a 501c3 nonprofit cultural and educational organization that presents Indian classical music and dance concerts to Portland-area audiences through a seasonal performing arts series. It also operates the Rasika School of Music and Arts offering classes to children, youth, and adults, and runs the RIME youth ensemble plus free outreach events at community venues. The organization additionally produces US national tours of eminent Indian artists.

Product overview

Rasika is a cultural and educational non-profit organization presenting Indian classical performing arts. Its offerings include Concert Presentation (music and dance concerts featuring local and visiting artists), Education and Outreach Programs (workshops, lectures, and community events), the Rasika School of Music and Arts (music and dance instruction), RIME - Rasika India Music Ensemble (youth performing ensemble), and Production and Tours (national touring productions featuring eminent Indian artists). The organization operates primarily in the Portland, Oregon area with studios in Hillsboro and Beaverton.

Differentiator

Problem solved

Functional benefit

Products and services

• Concert Presentation Seasonal performing arts series presenting Indian classical music and dance concerts by local and visiting artists from India, with ticketed events held at Portland-area venues such as PCC Rock Creek Forum Theater and PSU Music Room.
• Rasika School of Music and Arts Music and arts school providing classes in Indian classical music and dance to children, youth, and adults, with full-time faculty for in-person instruction. Has served over 120 local immigrants.
• RIME (Rasika India Music Ensemble) Youth performing ensemble that provides local talented children and youth in the Indian immigrant community with opportunities to perform at local cultural and community events.
• Education and Outreach Programs Workshops, lectures, demonstrations, and free outreach events held at community centers, libraries, schools, and festivals including Beaverton International Festival, HACC Arts and Cultural Summit, and Washington County Museum.
• Production and Tours US national tours of eminent musicians and dancers including major productions and commissioned works featuring renowned Indian artists across the US and Canada.

Quantifiable outcome

• Over 120 local immigrants served through music and arts education programs
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered minor and major.

• American Library AssociationminorStrategic or Co-development PartnerProvided support for educational and outreach efforts
• Oregon SymphonymajorStrategic or Co-development PartnerCollaborated to present Pandit Ravishankar, enhancing programming and outreach into broader community segments
• PICA (Portland Institute for Contemporary Art)minorStrategic or Co-development PartnerCollaborated with local cultural organizations for enhanced programming
• Reed CollegeminorStrategic or Co-development PartnerPresented outreach events in educational settings for cultural programming
• PSU Music DepartmentminorStrategic or Co-development PartnerPresented outreach events at Portland State University for cultural programming
• Marylhurst UniversityminorStrategic or Co-development PartnerPresented outreach events for cultural programming
• Mount Hood Community CollegeminorStrategic or Co-development PartnerPresented outreach events for cultural programming
• Intel CorporationminorStrategic or Co-development PartnerPresented outreach events; recognized Raman Srinivasan with Volunteer Hero Award
• Portland Performing Art CenterminorStrategic or Co-development PartnerPresented outreach events at the performing arts center
• PCC Rock Creek Forum TheaterminorOthersConcert venue used for presenting major performances
• Beaverton International FestivalminorOthersFree outreach events performed at community festival
• HACC Arts and Cultural SummitminorOthersFree outreach events performed at arts and cultural summit
• Washington County MuseumminorOthersFree outreach events performed at museum
• Hillsboro and Beaverton LibrariesminorOthersFree outreach events performed at public libraries

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Chhandayan: New York-based nonprofit presenting Indian classical music and dance, with comparable educational programs (workshops, classes) and seasonal concert series. Directly comparable as a volunteer-driven Indian arts presenter serving a diaspora community.
• Indo-American Arts Council (IAAC): New York nonprofit promoting Indian performing arts through festivals, concerts, and educational programming including the Erasing Borders festival. Mirrors Rasika's mission of showcasing Indian classical arts to a US audience.
• SPIC MACAY: Society for Promotion of Indian Classical Music and Culture Amongst Youth, focused on presenting Indian classical arts to youth and communities through concerts, workshops, and heritage camps. Highly comparable to Rasika's Gurukulam heritage camp and RIME youth ensemble.
• Carnatic Music Circle of North America: Regional nonprofit devoted to promoting Carnatic (South Indian classical) music through concerts and educational events across North America. Directly comparable niche focus on South Indian classical arts.
• Music of India Society: Midwest-based (Chicago area) volunteer-run nonprofit presenting Indian classical music concerts and supporting education. Comparable regional presenter model serving a diaspora community in a US metro.
• Indian Music Circle of Austin: Texas-based volunteer-run nonprofit presenting Indian classical music and dance concerts and supporting education. Comparable community-led nonprofit model presenting Indian classical arts in a US metro outside major coastal hubs.

Regional players

• Portland Institute for Contemporary Art (PICA): Portland-based arts presenter that Rasika has partnered with for cultural programming. Comparable geographically but focuses on contemporary rather than classical Indian work; relevant as a co-presentation partner and peer Portland arts institution.
• Oregon Symphony: Portland performing arts institution that has co-presented with Rasika (e.g., Pandit Ravi Shankar). Comparable as a major Portland performing arts presenter and partnership counterpart, though focused on Western classical repertoire.

Broad incumbents

• Asia Society: Major US cultural institution presenting Asian performing arts including Indian classical music and dance across multiple cities. Overlaps with Rasika's programming scope but operates at a much larger scale with paid staff and global venues.
• Silkroad Ensemble / Silk Road Project: National/global presenting and producing organization that brings together international musicians including Indian classical artists. Comparable presenting-and-education model with a broader geographic and stylistic scope than Rasika.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/rasikaportland
• LinkedInlinkedin.com/company/rasika

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rasika