The Dayton's Project

What The Dayton's Project does

The Dayton's Project is a Class A commercial real estate property located at the corner of Nicollet and 8th Street in downtown Minneapolis, housed in the historic Dayton's department store building originally established in 1902 and reinvented as a modern office and retail destination in 2020. The property offers premium office space in floorplates of 70,000–100,000 SF with 14'5" ceiling heights, including a flagship headquarters offering up to 200,000 SF contiguous space, and three levels of publicly accessible retail and dining space. On-site amenities include the Dayton's Athletic Association fitness center (10,000 SF, the largest in the Minneapolis CBD), a rooftop Summer Terrace, a Winter Lounge, The Library quiet workspace, an on-site café, and meeting and conference facilities; the Cohesion building app provides digital access to amenity booking and service requests. The property connects directly to five skyways (linking to Minneapolis' 9.5-mile skyway system covering 80 city blocks), 880 parking stalls, and benefits from 20,000+ daily pedestrians on Nicollet Mall.

The Dayton's Project is leased exclusively through CBRE — four brokers handle office leasing and two specialists handle retail — and is managed on-site by Transwestern, which provides a General Manager, Tenant Experience Coordinator, and a program of 3+ tenant events per month. Revenue is generated through multi-year recurring commercial lease agreements with enterprise tenants (corporate HQs, large professional firms) and retail/dining operators, with pricing negotiated per lease rather than publicly disclosed. The ownership entity and financial performance are not publicly disclosed; the property is privately held and operated, with on-site headcount reported at 1–10 employees reflecting the Transwestern management team rather than the underlying owner.

Name

The Dayton's Project

Legal name

The Dayton's Project

Website

https://thedaytonsproject.com

Company type

Private

Founded year

1902

Operating status

Operating

Headcount range

1–10 employees

Short description

The Dayton's Project is a Class A commercial real estate property in downtown Minneapolis, housed in the historic 1902 Dayton's building and reinvented in 2020. It leases premium office floorplates (70,000–200,000 SF) and three levels of retail/dining space to enterprise tenants, operated through CBRE leasing and Transwestern management.

Ownership category

akta.pro rank

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Office Space Leasing: Class A office space leasing with floorplates ranging from 70,000 to 100,000 SF. Revenue generated through commercial lease agreements with enterprise tenants seeking premium Minneapolis CBD office locations. Includes flagship locations up to 200,000 SF.
2. Retail Space Leasing: Three levels of publicly accessible retail and dining spaces with premium corner location on Nicollet and 8th Street, plus skyway connections. Revenue from retail lease agreements.
3. Tenant Amenity Services: On-site café, meeting and conference space, fitness center access, rooftop terrace, and winter lounge services for tenants. Building app enables service requests and vendor access.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Dayton's Project is a Class A commercial real estate property in downtown Minneapolis that leases premium office space (floorplates ranging from 70,000 to 100,000 SF, with a flagship option up to 200,000 SF) and three levels of publicly accessible retail and dining spaces. The historic building, originally established in 1902 and reinvented in 2020, offers tenants large contiguous floorplates, 14'5" ceiling heights, direct connections to 880 parking stalls, five skyway connections, and a full suite of amenities including a 10,000 SF fitness center, rooftop terrace, winter lounge, on-site café, meeting space, and a smart building app.

Product overview

The Dayton's Project is a Class A commercial real estate property in Minneapolis offering office and retail spaces. The core offering is premium office space with large floorplates (70,000–100,000 SF), complemented by three levels of retail/dining spaces. The property provides extensive tenant amenities including the Dayton's Athletic Association fitness center (10,000 SF), rooftop Summer Terrace, Winter Lounge bar, The Library workspace, onsite café, and meeting facilities. The Cohesion building app serves as the digital interface for tenant services.

Differentiator

Problem solved

Functional benefit

Products and services

• Class A Office Space
• Flagship Headquarters Space

Quantifiable outcome

• Largest fitness center in Minneapolis CBD at 10,000 SF
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• CBREcoreChannel Partner/ Reseller/ DistributorCBRE serves as the exclusive leasing agent for The Dayton's Project, handling both office and retail space leasing. Four brokers manage office leasing and two manage retail leasing. CBRE is a global commercial real estate services firm providing property listings on their global platform.
• TranswesterncoreImplementation/ SI/ Consulting PartnerTranswestern provides property management services including General Manager, Tenant Experience Coordinator, and event management. Activates tenant events at a cadence of at least three per month. Manages the Cohesion building app and coordinates vendor access for tenants.

Scale indicators9 records

Recent moves7 records

Expansion highlights3 records

Market position

Competitive moat4 records

Key risks1 record

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TheDaytonsProject
• LinkedInlinkedin.com/company/thedaytonsproject

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Dayton's Project