What Maxx Crosby Foundation does

The Maxx Crosby Foundation is a nonprofit organization established on November 14, 2023, by Las Vegas Raiders three-time Pro Bowl defensive end Maxx Crosby and his wife Rachel Crosby, and is based in Las Vegas, Nevada with stated operating geographies spanning Southern Nevada, Eastern Michigan, and North Texas. Its stated mission covers four cause areas: teen substance abuse intervention, youth health and wellness, animal rescue and abuse prevention, and other charitable causes. The foundation has 1-10 employees, no equity or institutional funding, and is wholly founder-controlled, with no parent company or subsidiaries disclosed.

The foundation's core 'product' is the foundation itself, delivered through two operational surfaces: a Stripe-powered donation platform on maxxcrosbyfoundation.org that accepts preset tiers of $25, $50, $98.98 (promotional), and $500 plus custom 'Other' amounts, and a calendar of in-person charitable events with the first such event planned for Las Vegas following the 2023 NFL season. Underlying technology is a Sanity-hosted CMS website with no proprietary software, no mobile app, no API/SDK, and no integrations disclosed. Marketing and donor acquisition run through organic social (Instagram @foundationmaxx and Twitter @FoundationMaxx), the foundation's own website, and earned media coverage from News 3 LV, NFL.com, the Las Vegas Raiders official site, and KTNV.

Revenue mechanics are entirely donation-driven and not publicly disclosed. The primary third-party validation signal to date is Maxx Crosby's December 2023 nomination by the Las Vegas Raiders for the NFL's Walter Payton Man of the Year award. The founders have separately committed $1 million to Eastern Michigan University Athletics, indicating substantial personal capital backing the foundation's early stage. Distribution to beneficiaries is described as direct delivery to focus regions, with no programmatic intermediaries disclosed.

Name

Maxx Crosby Foundation

Legal name

Maxx Crosby Foundation

Website

https://maxxcrosbyfoundation.org

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

The Maxx Crosby Foundation is a 501(c)(3)-style nonprofit founded in November 2023 by Las Vegas Raiders defensive end Maxx Crosby and his wife Rachel, focused on teen substance abuse intervention, youth health and wellness, animal rescue and abuse prevention, and other charitable causes across Southern Nevada, Eastern Michigan, and North Texas.

Ownership category

akta.pro rank

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Technology or R&D, Others

Revenue model

1. Donations and Charitable Contributions: The foundation generates revenue through individual donations, with preset donation amounts ($25, $50, $98.98, $500) and custom 'Other' amounts available via the website. Donations support teen substance abuse intervention, youth health and wellness, animal rescue and abuse prevention, and other charitable causes.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

The Maxx Crosby Foundation is a nonprofit organization that raises and channels charitable funds toward teen substance abuse intervention, youth health and wellness, animal rescue and abuse prevention, and other charitable causes. It collects donations through a Stripe-powered website with preset and custom amounts, and delivers impact through charitable events held in Southern Nevada, Eastern Michigan, and North Texas. The foundation was established in 2023 by NFL player Maxx Crosby and his wife Rachel Crosby.

Product overview

The Maxx Crosby Foundation is a single-purpose nonprofit organization offering a charitable platform focused on four primary causes: teen substance abuse intervention, youth health and wellness, animal rescue and abuse prevention, and other charitable causes. The foundation operates through a website platform that includes an online donation system and coordinates events in Southern Nevada, Eastern Michigan, and North Texas. The core offering is the foundation itself, supported by a donation platform for supporter contributions and event programming for community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Maxx Crosby Foundation A nonprofit charitable foundation established in 2023 by Las Vegas Raiders Pro Bowl Defensive End Maxx Crosby and his wife Rachel Crosby, focused on teen substance abuse intervention, youth health and wellness, animal rescue and abuse prevention, and other charitable causes in Southern Nevada, Eastern Michigan, and North Texas.
• Donation Platform Online donation functionality on the foundation's website allowing supporters to contribute to its charitable initiatives. Accepts preset amounts of $25, $50, $98.98 (promotional), and $500, as well as custom 'Other' amounts, processed through Stripe checkout.
• Foundation Events Charitable events organized by the foundation for community engagement and fundraising in its focus regions of Southern Nevada, Eastern Michigan, and North Texas.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat2 records

Key highlights6 records

Customer concentration

• Xx.com/FoundationMaxx
• Instagraminstagram.com/foundationmaxx
• Facebookfacebook.com/FoundationMaxx

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maxx Crosby Foundation