All India Tennis Association

What All India Tennis Association does

The All India Tennis Association (AITA) is the national governing body for tennis in India, founded in March 1920 as the All India Lawn Tennis Association (AILTA) at Lahore and renamed in the early 1980s. The organization is headquartered at the RK Khanna Tennis Stadium in New Delhi, where it has operated since 1996 from a purpose-built 5,000-seat facility, and is affiliated with both the International Tennis Federation (ITF) and the Asian Tennis Federation (ATF). It operates as a private non-profit federation led by an elected President, Secretary-General, Treasurer, and Executive Committee, with current leadership comprising Chintan Parikh (President, elected for the period from April 2026), Sunder Iyer (Hon. Secretary-General), and Dinesh Arora (Hon. Treasurer).

AITA's core "products" are the institutional services that constitute a national sports federation: a hierarchical tournament ecosystem spanning the AITA Junior Circuit (Talent, Championship, Super, National Series, Nationals, and Under-10 tiers), the AITA Pro Circuit (prize money up to Rs 7.5 Lakh), international tournament coordination (ITF/ATP/WTA/Asian U-14/ITF Junior events), wheelchair tennis programs, and participation in multi-sport events including Khelo India Youth Games, Khelo India University Games, and the National Games. Supporting systems include an Online Membership Portal for player/coach/academy registration, a Tournament Management System with calendar, drawsheets and acceptance-list tooling, an official Player Rankings system, and a Coach Education and Certification program.

AITA's revenue model combines government funding through the Ministry of Youth Affairs and Sports (MYAS) — including the Target Asian Games Group (TAGG) scheme for athlete support — with tournament-related income (entry fees and hosting-rights fees for sanctioned events). It serves competitive players from Under-10 to senior level, certified coaches, registered academies, and state tennis associations, with no enterprise customers and no disclosed commercial pricing. There is no evidence of venture or private equity ownership.

Name

All India Tennis Association

Legal name

All India Tennis Association

Website

https://aitatennis.com

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

11–50 employees

Short description

The All India Tennis Association (AITA) is India's national tennis governing body, affiliated with the ITF and ATF, headquartered in New Delhi since 1996. It organizes domestic and international tournaments, manages player rankings and national team selection, certifies coaches, and is funded primarily through government grants and tournament-related fees.

Ownership category

akta.pro rank

Product category

National Sports Federation / Tennis Governance

NAICS

Spectator Sports (71121)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

National Governing Bodies (NGBs) (MPAKAFAC)

Keywords

• National tennis federation
• Tournament organization
• Player ranking system
• Coach certification
• Sports governance

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Government and Federation Affiliation: AITA operates as a national sports governing body affiliated with International Tennis Federation and Asian Tennis Federation, receiving support through government sports schemes such as Target Asian Games Group (TAGG) for athlete funding.
2. Tournament Operations: The association organizes tournaments at various levels including AITA Pro Circuit events with prize money (Rs 1 Lakh, Rs 2.5 Lakh tournaments) and international tournaments, generating revenue through entry fees and hosting rights.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

AITA governs tennis in India through sanctioning and operating a national tournament calendar spanning junior, professional, seniors, and wheelchair circuits, while managing official player rankings and national team selection (Davis Cup, Billie Jean King Cup). The association runs an online membership portal for player, coach, and academy registration, and delivers a coach education and certification program to develop the domestic coaching workforce.

Product overview

All India Tennis Association (AITA) operates a comprehensive tennis ecosystem in India comprising an online membership portal for player, coach, and academy registration, a tournament management system with calendar and drawsheet capabilities, official player rankings, and coaching certification programs. The organization runs multiple tournament circuits including the Junior Circuit (Talent Series, Championship Series, Super Series, National Series, Nationals, Under 10), Pro Circuit (varying prize money levels), International tournaments (ITF, ATP, WTA), Seniors tournaments, and Wheelchair Tennis programs. AITA is affiliated with the International Tennis Federation and Asian Tennis Federation and operates from the R.K. Khanna Tennis Stadium in New Delhi.

Differentiator

Problem solved

Functional benefit

Products and services

• AITA Online Membership Portal
• Tournament Management System
• Player Rankings & Statistics
• AITA Junior Circuit
• AITA Pro Circuit
• International Tournament Coordination
• Wheelchair Tennis Program
• Coaching Education Courses
• Academy & Coach Certification

Quantifiable outcome

• 9 Grand Slam doubles and mixed doubles titles won by Indian players Leander Paes and Mahesh Bhupathi
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• International Tennis Federation (ITF)coreOthersAITA is affiliated with the International Tennis Federation, the world governing body for tennis. This affiliation enables participation in Davis Cup, Billie Jean King Cup, and other international competitions.
• Asian Tennis Federation (ATF)coreOthersAITA is affiliated with the Asian Tennis Federation for regional tournament participation and development programs.
• Government of India (MYAS)coreOthersAITA receives government support through Ministry of Youth Affairs and Sports (MYAS) for athlete training, participation grants, and sports development programs including Target Asian Games Group (TAGG) scheme.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• United States Tennis Association (USTA): The US national governing body for tennis, operating the US Open and a comprehensive national tournament, coaching, and player development system. It is the most direct functional peer to AITA, just at vastly greater scale.
• International Tennis Federation (ITF): The world governing body for tennis. AITA is directly affiliated with the ITF, which oversees the Davis Cup, Billie Jean King Cup, and Grand Slam regulations that AITA implements at the national level.
• Asian Tennis Federation (ATF): The continental governing body for tennis in Asia, of which AITA is an affiliate. Operates regional tournaments and development programs in the same sport/category as AITA.
• All England Lawn Tennis Club (AELTC): Operator of the Wimbledon Championships and a related peer to AITA in being a tennis institution organizing elite events; though AELTC is a private club rather than a federation, AITA's tournament hosting activities are functionally comparable.

Direct peers

• Tennis Australia: Australia's national tennis federation, operating the Australian Open and Australian tournament pathway. Highly comparable to AITA in structure (national federation + Grand Slam operator), with AITA aspiring to a similar but scaled-up model.
• Deutscher Tennis Bund: Germany's national tennis federation, comparable peer operating tournament pathways, Davis Cup representation, and coaching certification across a major tennis market.
• Lawn Tennis Association (LTA): The British national governing body for tennis, to which AITA's original 1920 constitution was explicitly modeled. Operates a similar British tournament pathway, rankings, and coaching certification structure as AITA.
• Federation Francaise de Tennis (FFT): France's national tennis federation, operator of Roland-Garros (French Open). Peer in role, scale, and tournament portfolio, though substantially larger.
• Korea Tennis Association: Korea's national tennis federation, peer in Asian regional context and comparable in operating multi-tier national tournaments and feeding players into international competition.
• Japan Tennis Association: Japan's national tennis federation operating Davis Cup/Billie Jean King Cup teams and national tournaments. Comparable Asian market context with similar coaching and player development programs to AITA.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/AITA__Tennis
• Instagraminstagram.com/aitatennis_official
• Facebookfacebook.com/AITATennis
• LinkedInlinkedin.com/company/all-india-tennis-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles25 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about All India Tennis Association