Good Oak
- Company typePrivate
- Founded2022
- HeadquartersKansas City, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Good Oak firmographics
Firmographics- Name
- Good Oak
- Legal name
- Good Oak
- Website
- https://agoodoak.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Good Oak industry classification
Industry- Product category
- Regenerative Agriculture and Ecological Restoration
- NAICS
- Fruit and Tree Nut Farming (1113), Support Activities for Crop Production (11511), Soil Preparation, Planting, and Cultivating (115112)
- SIC
- Agricultural Production-Crops (100), Agricultural Prod-Livestock & Animal Specialties (200), Agricultural Services (700)
- akta.pro primary industry
- Regenerative Agriculture (Soil Carbon, Cover Crops, Reduced/No-Till) (AFAGAMAA)
- akta.pro secondary industries
- Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative) (BPAGALAD), Orchard Management & Field Operations (Pruning/Training, Thinning, Irrigation/Fertigation) (AFAGACAL), Regenerative Grazing & Pasture Inputs (Pasture Seed, Soil/Pasture Amendments) (AFABAKAK), Conservation Agriculture (Erosion Control, Contour/Strip Cropping, Mulching) (AFAGAMAB), Sustainable/Regenerative Agriculture & Conservation Practices (EDAOAOAO)
Keywords
Where Good Oak is headquartered
LocationHeadquarters
- HQ city
- Kansas City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Good Oak business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Distribution channels2 records
Marketing channels4 records
Good Oak product offering
Product offeringCore offering
Good Oak operates a regenerative farming and land management business anchored at the Midwest Center for Regenerative Agriculture (MCRA), a 795-acre teaching farm hosted by Powell Gardens near Kansas City, Missouri. The company delivers ecological restoration and regenerative agriculture services—combining agroforestry, silvopasture, multi-species rotational grazing, natural beekeeping, and native fruit/nut tree cultivation—with the long-term goal of replacing 50 million acres of disturbed ground with savanna-mimicking food forests. Good Oak also sells agricultural products (honey and pasture-raised meat) directly to consumers through its farm store.
Product overview
Good Oak is a regenerative farming and land management company operating a single unified service offering focused on ecological restoration and long-term stewardship. The core offering is regenerative farming operations anchored by the Midwest Center for Regenerative Agriculture (MCRA), a 795-acre teaching farm at Powell Gardens. The company provides integrated land management services including tree nursery cultivation, apiary/beekeeping operations, and conservation grazing programs. These components work together to restore oak savanna ecosystems through agroforestry, silvopasture, and multi-species rotational grazing. Good Oak also produces agricultural products including honey and pasture-raised meat. The operation is primarily service-based rather than a software product company.
Differentiator
Problem solved
Functional benefit
Brands
- Midwest Center for Regenerative Agriculture: A 795-acre teaching farm at Powell Gardens outside Kansas City, Missouri, operated by Good Oak as part of its regenerative farming operations. Mission is to expand and promote regenerative food systems in the region.
Products and services
- Regenerative Farming Operations Ecological restoration and regenerative farming services that replace disturbed land with savanna-mimicking food forests using agroforestry, silvopasture, multi-species rotational grazing, and bio-control techniques. Customers include conservation organizations, farmers, and community members seeking land restoration and regenerative agriculture demonstration.
- Midwest Center for Regenerative Agriculture (MCRA) A 795-acre teaching farm at Powell Gardens outside Kansas City, Missouri, serving as the operational hub for Good Oak's regenerative farming operations, educational programming, and conservation programs. Coalition partners include Powell Gardens, Audubon Society, Lincoln University, and USDA's Natural Resource Conservation Service.
- Tree Nursery Program Native fruit and nut-bearing tree cultivation for conservation projects and on-site planting at Powell Gardens, supporting ecological restoration and wildlife habitat management. Trees are propagated for habitat restoration projects and on-site planting at the MCRA.
- Apiary and Beekeeping Services Distributed apiary management using natural beekeeping methods that mimic bees' natural living conditions. Supports resilient bee colonies with less intervention while producing honey and providing educational programming.
- Conservation Grazing Program Strategic cattle and sheep grazing operations designed to create diverse wildlife habitat, remove invasive plant species, and increase soil health. Certified by the National Audubon Society's Conservation Ranching Initiative as bird-friendly habitat supporting grassland bird species including Dickcissels, Eastern Meadowlarks, and Henslow's Sparrows.
- Agricultural Products (Honey, Pasture-Raised Meat) Sustainable food products including honey from natural beekeeping operations and ethically raised pasture-raised meat from grazing animals managed using regenerative practices. Sold directly to consumers through Good Oak's farm store.
Quantifiable outcome
- Only 0.02% of original oak savanna remains, creating significant restoration opportunity
- +2 more outcomes
Companies that use Good Oak
Customer profileSegments3 records
Ideal customer profiles3 records
Good Oak technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Good Oak partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and minor.
- Powell GardenscorePowell Gardens, Kansas City's Botanical Garden, hosts Good Oak's regenerative farming operations at the 795-acre Midwest Center for Regenerative Agriculture. This is the primary operational partnership for the organization's farming activities.
- Audubon SocietycoreAudubon Society is a coalition partner in the Midwest Center for Regenerative Agriculture. The property is certified by Audubon's Conservation Ranching Initiative as bird-friendly habitat, with rotational grazing designed to help grassland birds.
- Lincoln UniversitycoreLincoln University is part of the coalition of partners for the Midwest Center for Regenerative Agriculture, contributing academic and research capabilities to the regenerative farming initiative.
- USDA Natural Resource Conservation ServicecoreUSDA NRCS is a coalition partner in the Midwest Center for Regenerative Agriculture, providing conservation expertise and support for regenerative agriculture practices.
- Foundation for RegenerationflagshipCo-founded in February 2021 by Brian Weinberg and Bob Berkebile, the Foundation is dedicated to creating demonstrations of regeneration in the American Midwest, focusing on building new economies in regenerative agriculture, waste to value, and eco-credits.
- Missouri Organic RecyclingminorStan Slaughter serves as Director of Outreach and Education at Missouri Organic Recycling, which operates composting programs that capture approximately 100,000 pounds of food waste daily.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Good Oak competitors and assessment
Company assessmentDirect peers
- Maple Hill Creamery: 100% grass-fed dairy brand sourcing from regenerative farms across the Northeast and Midwest; represents the scaled commercial version of pasture-based regenerative livestock production that Good Oak's grazing program could supply into.
- Polyface Farms: Pioneer of multi-species rotational grazing and holistic land management in Virginia; operates an educational/training farm producing pasture-raised meat with on-site workshops — direct functional analog of Good Oak's model.
- White Oak Pastures: Multi-species rotational grazing operation in Georgia producing pasture-raised meat using regenerative practices; comparable diversified farm system with on-farm processing and direct-to-consumer sales.
- Savanna Institute: Non-profit research organization explicitly focused on oak savanna restoration, agroforestry, and perennial agriculture in the Midwest — directly aligned with Good Oak's oak savanna food forest vision and regional scope.
- Rodale Institute: Research and education non-profit advancing regenerative organic agriculture, operating a 333-acre demonstration farm and conducting peer-reviewed studies — closely mirrors Good Oak's teaching-farm-plus-research positioning.
Broad incumbents
- Patagonia Provisions: Mission-driven food brand sourcing regeneratively produced ingredients (grain, meat, salmon) and investing in regenerative supply chains — adjacent commercial outlet and capital source for regenerative producers like Good Oak.
- General Mills Regenerative Agriculture Program: Large CPG company operating a regenerative agriculture accelerator and supplier program across the US, including soil health initiatives in the Midwest; representative of broad incumbents bringing capital and scale into Good Oak's category.
Emerging players
- Perennial (agriculture startup): Agtech/regenerative agriculture venture-backed startup working on perennial farming systems and soil carbon; comparable emerging player applying capital and technology to similar regenerative thesis.
Others
- Dr. Bronner's All-One Ecosystem Restore initiative: Sustainable soap company funding regenerative organic agriculture and land stewardship through impact capital and supply-chain partnerships — comparable mission-aligned funding/buyer archetype relevant to Good Oak's regenerative products.
- Foundation for Regeneration: Co-founded in 2021 by the same team (Brian Weinberg and Bob Berkebile) building regenerative agriculture, waste-to-value, and eco-credits economies in the Midwest — explicit sister organization providing adjacent infrastructure and capital.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Good Oak social profiles
Digital presenceGood Oak financial estimates
Financial estimateRevenue estimate
Valuation estimate
Good Oak leadership team
Management profileNumber of profiles
Profiles6 records
Good Oak funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Good Oak M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Good Oak
What does Good Oak do?
Good Oak operates a regenerative farming and land management business anchored at the Midwest Center for Regenerative Agriculture (MCRA), a 795-acre teaching farm hosted by Powell Gardens near Kansas City, Missouri. The company delivers ecological restoration and regenerative agriculture services—combining agroforestry, silvopasture, multi-species rotational grazing, natural beekeeping, and native fruit/nut tree cultivation—with the long-term goal of replacing 50 million acres of disturbed ground with savanna-mimicking food forests. Good Oak also sells agricultural products (honey and pasture-raised meat) directly to consumers through its farm store.
Is Good Oak a public or private company?
Good Oak is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Good Oak founded?
Good Oak was founded in 2022. It employs 1 to 10 people.
Where is Good Oak based?
Good Oak is headquartered in Kansas City, United States, in the North America region.
Who are Good Oak's main competitors?
Direct peers on record are Maple Hill Creamery, Polyface Farms, White Oak Pastures, Savanna Institute and Rodale Institute. Broad incumbents are Patagonia Provisions and General Mills Regenerative Agriculture Program. Perennial (agriculture startup) is listed as an emerging player. Others are Dr. Bronner's All-One Ecosystem Restore initiative and Foundation for Regeneration.
Does Good Oak have an API?
No public API is recorded for Good Oak.
What industry is Good Oak in?
Good Oak's product category is Regenerative Agriculture and Ecological Restoration. Its primary akta.pro industry code is AFAGAMAA, Regenerative Agriculture (Soil Carbon, Cover Crops, Reduced/No-Till), with a secondary code of BPAGALAD, Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative). Its NAICS code is 1113 and its SIC code is 100.