Taking Back Sunday
Taking Back Sunday is an American emo/post-hardcore rock band offering recorded music, live concert performances, branded merchandise, and fan experiences. Founded in 1999, the band serves alternative rock and emo music fans globally through streaming, touring, and direct-to-consumer merchandise sales.
- Company typePrivate
- Founded2002
- HeadquartersAmityville, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Taking Back Sunday does
Taking Back Sunday is an American emo and post-hardcore rock band operating as a privately-held creative entertainment entity. Founded in 1999 (with its debut studio album released in March 2002), the band originates from Amityville, New York, and is structured as a small operation (1-10 employees) without disclosed external investors or institutional backing. The core product portfolio consists of eight studio albums released between 2002 and 2023, with the most recent — "152" — issued on October 27, 2023 through Fantasy Records. Additional product surface includes official music videos distributed via YouTube, the "Talking Back Sunday" podcast featuring core band members, and dedicated US and UK merchandise storefronts selling apparel, vinyl, CDs, and exclusive variants.
The band's business model is built on four revenue streams: recorded music sales and streaming royalties distributed through all major platforms (YouTube Music, Spotify, Apple Music); live performance revenue from concert tickets, festival appearances (Vans Warped Tour, Riot Fest, Shaky Knees, Louder Than Life), and VIP packages sold through ticketing partner seated.com; branded merchandise sales through direct-to-consumer e-commerce channels in the US and UK; and video/advertising revenue from YouTube content including collaborative releases such as "Just Us Two" with Steve Aoki. The go-to-market motion is fundamentally event-driven, leveraging co-headlining tours with genre-aligned peers (Thrice, Saves The Day, Coheed and Cambria, The Used, Bayside) to maximize audience reach and venue economics, supported by a multi-channel marketing mix spanning YouTube, the official website (takingbacksunday.com), email newsletters, and social media.
The band serves a horizontal consumer segment — fans of alternative rock, emo, and post-hardcore music genres — with a value proposition anchored in two decades of catalog, nostalgic live experiences, and collectible merchandise. Distribution extends across the United States, Canada, Mexico, and the United Kingdom, with current touring activity scheduled through 2026. Strategic emphasis has shifted toward catalog monetization, premium fan experiences (VIP packages with trivia, photos, and exclusive merchandise), and reunion-style events (e.g., the Straylight Run "super show") that capitalize on the band's foundational 2002-era lineup and enduring brand equity.
Taking Back Sunday firmographics
Firmographics- Name
- Taking Back Sunday
- Legal name
- Taking Back Sunday
- Website
- https://takingbacksunday.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Taking Back Sunday is an American emo/post-hardcore rock band offering recorded music, live concert performances, branded merchandise, and fan experiences. Founded in 1999, the band serves alternative rock and emo music fans globally through streaming, touring, and direct-to-consumer merchandise sales.
- Ownership category
- akta.pro rank
Taking Back Sunday industry classification
Industry- Product category
- Live Music Entertainment
- NAICS
- Musical Groups and Artists (711130), Musical Groups and Artists (71113)
- akta.pro primary industry
- Recorded Music Retail & D2C Merch Bundles (MPAIAAAF)
Keywords
Where Taking Back Sunday is headquartered
LocationHeadquarters
- HQ city
- Amityville
- HQ country
- United States
- HQ region
- North America
Markets served
Taking Back Sunday business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Music Sales and Streaming: Album releases sold through digital platforms and streaming services. 8th studio album '152' released October 27, 2023 on Fantasy Records.
- Live Performance Revenue: Revenue from concert tickets, festival appearances, and live events. Includes VIP packages with trivia, photos with the band, and specialized merchandise.
- Merchandise Sales: Branded merchandise including apparel, music releases (vinyl, CD variants), and exclusive items sold through US and UK online stores.
- Video Content: Music videos and visual content distributed via YouTube, including official music videos, lyric videos, and collaborative releases (e.g., 'Just Us Two' with Steve Aoki).
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Taking Back Sunday product offering
Product offeringCore offering
Taking Back Sunday is an American rock band that produces and sells recorded music (studio albums and singles), performs live concerts and tours, distributes music videos and a podcast, and sells branded merchandise through dedicated US and UK online stores. Their core revenue comes from album sales/streaming, ticket sales, VIP concert experiences, and merchandise.
Product overview
Taking Back Sunday is an American rock band offering a portfolio of recorded music and live entertainment products. Their core offerings include 9 studio albums spanning their career from debut 'Tell All Your Friends' (2002) through latest release '152' (2023), with a greatest hits compilation 'Twenty' (2019). The band also produces official music videos, operates the 'TALKING BACK SUNDAY' podcast, sells merchandise through dedicated US and UK online stores, and offers live concert tickets with VIP packages for their touring performances.
Differentiator
Problem solved
Functional benefit
Brands
- Talking Back Sunday: Official podcast featuring band members Adam, John and Shaun discussing band updates, news and behind-the-scenes content.
Products and services
- 152 (Album) 8th studio album released October 27, 2023 on Fantasy Records. Contains 10 tracks including singles Amphetamine Smiles, S'old, and The One.
- Twenty (Album) Greatest hits compilation released January 11, 2019 featuring 20 tracks from their catalog including Cute Without the 'E', You're So Last Summer, and MakeDamnSure.
- Tidal Wave (Album) 6th studio album released September 16, 2016 with 12 tracks including Death Wolf, Tidal Wave, and You Can't Look Back.
- Happiness Is (Album) 5th studio album released March 18, 2014 with 11 tracks including Flicker, Fade and Stood A Chance.
- Taking Back Sunday (Self-Titled Album) Self-titled 4th studio album released June 28, 2011 with 11 tracks including El Paso and Faith.
- New Again (Album) 3rd studio album released June 2, 2009 with 11 tracks including New Again and Sink Into Me.
- Louder Now (Album) 2nd studio album released April 25, 2006 with 11 tracks including What's It Feel Like to Be a Ghost? and MakeDamnSure.
- Where You Want to Be (Album) 2nd studio album released July 27, 2004 with 11 tracks including Set Phasers to Stun and A Decade Under the Influence.
- Tell All Your Friends (Album) Debut studio album released March 26, 2002 with 10 tracks including Cute Without the 'E' (Cut from the Team) and You're So Last Summer.
- Music Videos Official music videos for songs including Amphetamine Smiles, S'old, The One, All Ready To Go, You Can't Look Back, and legacy videos for classic catalog tracks.
- Talking Back Sunday (Podcast) Official podcast featuring band members Adam, John, and Shaun discussing band updates, news, and behind-the-scenes content.
- Official Merchandise Store Online merchandise store featuring band apparel, vinyl, CDs, and exclusive items including the 152 album copper variant. Separate US and UK stores available.
- Concert Tickets and VIP Packages Tour tickets and VIP packages for live performances including Fall 2026 tour with Thrice and Saves The Day, Vans Warped Tour dates, and festival appearances.
Companies that use Taking Back Sunday
Customer profileSegments1 record
Ideal customer profiles1 record
Taking Back Sunday technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Taking Back Sunday partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- Straylight RunminorReturn of Straylight Run and Taking Back Sunday 'super show' with John and Fred Mascherino covering guitar and vocals.
- Fred MascherinominorJoining the Taking Back Sunday 'super show' covering guitar and vocals duties.
- ThricecoreCo-headlining the Fall 2026 tour with Taking Back Sunday and Saves The Day. Featured at Louder Now Live celebration at Red Rocks on 10/14/2026.
- Saves The DaycoreCo-headlining the Fall 2026 tour alongside Thrice and Taking Back Sunday.
- BaysidecoreReuniting with Bayside for a short summer run tour in 2026.
- Coheed and Cambriacore2025 co-headlining North American tour with special guest Foxing. Pre-sales and VIP available.
- FoxingminorSpecial guest supporting the 2025 co-headlining tour with Coheed and Cambria.
- The UsedcoreTour dates around the When We Were Young Festival in October 2024.
- CitizenminorSupporting act for the 2024 North American tour celebrating the album '152'.
- Fantasy RecordscoreRecord label partner for the 8th studio album '152' released October 27, 2023.
- Steve AokiminorCollaborative release 'Just Us Two' with Steve Aoki.
- seated.comminorOfficial ticketing partner for concert tours, festival appearances, pre-sales, and VIP packages.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Taking Back Sunday competitors and assessment
Company assessmentDirect peers
- Coheed and Cambria: Coheed and Cambria co-headlined TBS's 2025 North American tour, sits in the adjacent prog/post-hardcore lane with comparable touring scale, festival relevance, and D2C merch operations.
- Saves The Day: Saves The Day is a directly comparable emo/alt-rock band that co-headlines the Fall 2026 tour with TBS, shares the same scene origins (early-2000s emo), same target demographic, similar catalog depth, and similar festival/touring footprint.
- Brand New: Brand New is a founding emo/alt-rock peer of TBS with shared scene DNA, comparable catalog depth, and similar late-career festival/headlining presence even amid touring hiatuses.
- Jimmy Eat World: Jimmy Eat World is a foundational emo/alt-rock peer of TBS with comparable career length (since 1993), comparable catalog depth, and overlapping audience for nostalgia-driven package tours.
- Bayside: Bayside is reuniting with TBS for a short summer run in 2026; it shares the emo/post-hardcore lineage, similar catalog depth, and overlapping fanbase with TBS.
- The Used: The Used toured with TBS around the When We Were Young Festival (Oct 2024) and operates in the same emo/post-hardcore category with comparable catalog depth and touring cadence.
- Thrice: Thrice is a co-headliner on the Fall 2026 tour with TBS, operating in the adjacent post-hardcore/alt-rock lane with comparable career longevity, festival presence, and fan demographic overlap.
Emerging players
- Straylight Run: Straylight Run — featuring John Nolan of TBS — is joining the 'super show' in Oct 2026, marking a side-project crossover with direct lineup and fan overlap with TBS.
- Citizen: Citizen was the supporting act for TBS's 2024 '152' tour, occupying the same post-hardcore/alt-rock lane but at a smaller touring scale, signaling a next-tier act cycling in and out of TBS-led packages.
Others
- Fantasy Records: Fantasy Records is TBS's distribution and label partner for the '152' album (2023), making it the relevant label/ecosystem counterpart rather than a direct music competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Taking Back Sunday social profiles
Digital presenceTaking Back Sunday financial estimates
Financial estimateRevenue estimate
Valuation estimate
Taking Back Sunday leadership team
Management profileNumber of profiles
Profiles4 records
Taking Back Sunday funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Taking Back Sunday M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Taking Back Sunday
What does Taking Back Sunday do?
Taking Back Sunday is an American rock band that produces and sells recorded music (studio albums and singles), performs live concerts and tours, distributes music videos and a podcast, and sells branded merchandise through dedicated US and UK online stores. Their core revenue comes from album sales/streaming, ticket sales, VIP concert experiences, and merchandise.
Is Taking Back Sunday a public or private company?
Taking Back Sunday is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Taking Back Sunday founded?
Taking Back Sunday was founded in 2002. It employs 1 to 10 people.
Where is Taking Back Sunday based?
Taking Back Sunday is headquartered in Amityville, United States, in the North America region.
How does Taking Back Sunday make money?
Four revenue lines are on record. Music Sales and Streaming is the primary driver. The others are live Performance Revenue, merchandise Sales and video Content.
Who are Taking Back Sunday's main competitors?
Direct peers on record are Coheed and Cambria, Saves The Day, Brand New, Jimmy Eat World, Bayside, The Used and Thrice. Emerging players are Straylight Run and Citizen. Fantasy Records is listed as an others.
Does Taking Back Sunday have an API?
No public API is recorded for Taking Back Sunday.
What industry is Taking Back Sunday in?
Taking Back Sunday's product category is Live Music Entertainment. Its primary akta.pro industry code is MPAIAAAF, Recorded Music Retail & D2C Merch Bundles. Its NAICS code is 711130.