What NY Digital Awards does

NY Digital Awards is an international awards program that evaluates and recognizes excellence in digital marketing, media, and technology projects. Operated by International Awards Associate Inc. (IAA) — a privately held corporation incorporated in Labuan, Malaysia with a correspondence address in New York — the program accepts entries from agencies, brands, startups, technology leaders, individual creatives, and students across more than eight category areas including Apps & Software, Website & Mobile Sites, Video/Online Video, Social Media, Audio/Podcasts, Design and Creativity, Strategy & Marketing, and Individual Achievement. Judging is conducted blind by an international panel of industry experts, with winners awarded Gold (85-100 points) or Silver (60-84 points) distinctions; Gold winners and the Top 10 Agencies of the Year program are eligible to purchase the Ava Statuette.

The business model is fundamentally transactional and event-driven. Primary revenue comes from per-entry fees structured across four seasonal deadlines (Early Bird, Regular, Final, Final Extension), with professional single entries priced between $130-$180, student entries at $60-$90, and Individual Achievement entries at a premium of $295-$415. An annual $30 administrative fee applies to first entries. A secondary revenue stream is generated from sales of the Ava Statuette, a physical trophy available to Gold Winners and Top 10 Agencies of the Year. The submission, judging, and winner-management workflow runs entirely on a custom online platform accessible globally, with entry requirements including JPEG images and video/audio submitted via Vimeo, YouTube, or Youku URLs.

NY Digital Awards is one of 30+ wholly-owned awards programs under the IAA portfolio, which spans creative, design, photography, business, technology, hospitality, fashion, luxury, and regional design verticals (MUSE, NYX, TITAN, LIT, Noble, Arte Collection, Vega, Tokyo Design, French Design, Rome Design, and others). Distribution is digital-only, leveraging the company's website, email newsletters, cross-promotion across the IAA ecosystem, and a media partnership with Muse.World for winner exposure. The company maintains 11-50 employees with no disclosed external funding, no public listing, and no M&A activity.

Name

NY Digital Awards

Legal name

International Awards Associate Inc.

Website

https://nydigitalawards.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

NY Digital Awards is an international awards program operated by International Awards Associate Inc. that recognizes excellence in digital marketing, media, and technology work from agencies, brands, startups, and individuals worldwide through a blind-judged, online competition.

Ownership category

akta.pro rank

Product category

Industry Awards Programs

NAICS

Indoor and Outdoor Display Advertising (541850)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Virtual Awards Ceremonies & Competitions (Judging, Voting) (MPAGAOAN)

akta.pro secondary industry

Credentialing, Digital Badges & Micro-Credential Platforms (EDAFADAF)

Keywords

• Digital awards program
• Website design awards
• Apps design awards
• Video production awards
• Digital marketing awards

Headquarters

HQ city

Labuan

HQ country

Malaysia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Competition Entry Fees: The primary revenue stream comes from entry fees charged to participants. Professional entries range from $130-$180 per first entry depending on deadline, with additional category submissions at reduced rates. Student entries are priced lower at $60-$90. Individual Achievement category carries premium pricing at $295-$415. An annual $30 administrative fee applies to first entries.
2. Award Statuette Sales: Winners can purchase the Ava Statuette as a physical recognition award. The statuette is available for purchase by Gold Winners and Top 10 Agencies of the Year.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

The NY Digital Awards is an international awards program that evaluates and recognizes excellence in digital innovation, creativity, and performance. Entries are submitted online across categories spanning apps and software, website and mobile site design, video/online video, social media, audio/podcasts, design and creativity, and strategy and marketing. Winners receive Gold and Silver recognitions, digital badges, certificates, and the optional Ava Statuette trophy.

Product overview

NY Digital Awards is a premier international awards program organized by International Awards Associate Inc. (IAA), celebrating excellence in digital innovation, creativity, and performance. The program recognizes exceptional work across multiple digital disciplines including apps and software design, website and mobile sites, video/online video, social media, audio and podcasts, design and creativity, and strategy and marketing. Entrants range from individual designers to large agencies and corporations. Winners receive the Ava Statuette trophy (purchasable), digital badges, certificates, and exposure through the organization's media partner Muse.World. The submission process is entirely digital, with entry fees structured to accommodate both professional and student participants.

Differentiator

Problem solved

Functional benefit

Products and services

• NY Digital Awards Competition Program

Quantifiable outcome

• Results announced Nov 6, 2026 for 2026 S2 competition
• +1 more outcomes

Named customers17 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• International Awards Associate (IAA)coreStrategic or Co-development PartnerNY Digital Awards is operated by International Awards Associate Inc (IAA), the parent organization that owns and manages the awards program. IAA is a globally operating organization legally incorporated in Labuan, Malaysia. The IAA portfolio includes over 20 related award programs including MUSE Awards, Vega Awards, NYX Awards, TITAN Awards, NY Awards, LIT Awards, Noble Awards, Arte Collection, and Tokyo Design Awards.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Awwwards: A premier awards platform for web design and development, recognizing the best in digital creativity. Directly overlaps with NY Digital Awards' website, design, and digital innovation categories and shares a similar digitally-native judging and recognition structure.
• CSS Design Awards: Awards platform recognizing excellence in website design and development, with categories covering UI/UX, animation, and innovation. Closely comparable in target audience (digital agencies and designers) and submission-based judging model.
• The Webby Awards: The leading international awards organization recognizing excellence on the internet across websites, apps, video, advertising, and digital innovation. Directly competing for the same digital agency and brand customer base that NY Digital Awards targets.
• Lovie Awards: European counterpart to the Webby Awards, recognizing online excellence. Direct competitor in the digital awards space with overlap in agency, brand, and creator customers across European and global markets.
• FWA (Favourite Website Awards): Long-standing digital awards program recognizing cutting-edge web and interactive design. Directly competes for the same digital creative agency and brand entrants and offers a similar daily/featured recognition model.

Broad incumbents

• Red Dot Design Awards: Internationally recognized design competition with categories spanning product design, communication design, and digital design. Adjacent incumbent sharing brand-side customers seeking design recognition, with the broader Red Dot brand portfolio.
• D&AD: A prestigious British organization running the D&AD Awards (Pencil Awards) covering creative design, advertising, and digital craft. Operates as a broader industry body with the awards program as one of several offerings, competing for the same creative agency premium-segment customers.
• The One Show: Run by The One Club for Creativity, this is one of the most prestigious global awards programs for creative advertising and digital work. A broader incumbent in the same competitive set, serving the same agencies and brands at the premium end of the market.
• The Drum Awards: Industry-backed awards program run by The Drum, recognizing excellence across marketing, advertising, and digital disciplines. Directly comparable in serving agency and brand customers seeking industry recognition, with stronger media distribution.
• Cannes Lions International Festival of Creativity: The largest and most prestigious global awards festival for the creative communications industry. Represents the top of the awards pyramid and competes with NY Digital Awards for brand-side recognition, though at significantly higher price points and prestige.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/NYDigitalAwards

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries33 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NY Digital Awards