Train of Glamour

What Train of Glamour does

Train of Glamour, operating commercially as Star Enjoy Iron Journey (星享铁旅) and branded internationally as Silk Road Luxury Trains, is a Chinese private company that operates luxury tourist rail experiences within China. The company's flagship offering is the Silk Road Dream Train (丝路梦享号), a single consist of 38 high-quality guest rooms with private bathrooms, two dining cars serving Michelin-quality Chinese and Western cuisine, and onboard entertainment facilities including KTV, mahjong rooms, and a 270-degree panoramic viewing car. Each journey is capped at 80 guests to preserve exclusivity, with 24-hour butler service, dedicated vacation ambassadors, and VIP ground excursions at destinations along curated routes.

The company expanded its route portfolio with the Hulunbuir Train (呼伦贝尔号), adding Inner Mongolia as a destination alongside the original Silk Road itinerary. The business model is direct-to-consumer with quote-based pricing handled through a multi-language booking website (Simplified/Traditional Chinese, English, Japanese, French, German, Russian), a Chinese-language customer service hotline (+86 400-115-5831), and corporate email ([email protected]). The fosun.com email domain indicates operational affiliation with Fosun International, a major Chinese multinational conglomerate, though no formal parent-subsidiary ownership is publicly disclosed. The entity is registered in Guangdong Province (粤ICP备2024260945号) with headquarters referenced in Huangpu, China.

Marketing and customer acquisition rely on the official website combined with organic presence across WeChat, Douyin, Xiaohongshu, and Weibo. No disclosed revenue, headcount, funding rounds, management team, or pricing schedules are available in the public source material, representing material data gaps for investors. The target customer is the affluent Chinese domestic traveler seeking premium, exclusive slow-travel experiences that combine luxury accommodation, gourmet dining, and cultural immersion in an integrated package unavailable through conventional luxury hotels or tours.

Name

Train of Glamour

Legal name

星享铁旅 (Xingxiang Tielü / Star Enjoy Rail Travel)

Website

https://www.glamourtrains.com

Company type

Private

Operating status

Operating

Short description

Train of Glamour (星享铁旅) is a Chinese luxury tourist train operator running the Silk Road Dream Train and Hulunbuir Train, offering all-inclusive multi-day rail journeys capped at 80 guests with Michelin-quality dining and butler service for affluent Chinese travelers.

Ownership category

akta.pro rank

Product category

Luxury Rail Tourism

NAICS

Scenic and Sightseeing Transportation (487), Tour Operators (561520)

SIC

Services-Amusement & Recreation Services (7900), Transportation Services (4700)

akta.pro primary industry

Tourist/Scenic/Heritage Passenger Rail Operators (TLAFADAG)

akta.pro secondary industry

Luxury/Tourist Scenic Intercity Rail Operators (THAIAAAF)

Keywords

• Luxury train tourism
• Rail vacation packages
• Silk road travel
• Premium railway tours
• Slow travel experiences

Headquarters

HQ city

Huangpu

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Luxury Train Travel Packages: Premium ticketed travel experiences aboard luxury trains (丝路梦享号, 呼伦贝尔号) along curated routes. Revenue derived from passenger fares for multi-day journey packages including accommodations, dining, and onboard entertainment.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Train of Glamour (星享铁旅) operates luxury tourist trains in China, offering all-inclusive multi-day rail vacation packages along curated routes such as the Silk Road Dream Train (丝路梦享号). Each journey accommodates a maximum of 80 guests in 38 private rooms, with Michelin-quality dining in two restaurant cars, butler and vacation ambassador services, and exclusive ground excursions. The company sells these packaged rail-travel experiences directly to consumers through its official website, phone, and email channels.

Product overview

Train of Glamour (星享铁旅) is a luxury train travel company offering high-end international tourism train vacation experiences. The company operates the Silk Road Dream Train (丝路梦享号) as its primary product, featuring exclusive customized routes, all-round high-end international tourism train vacation experiences combining Oriental aesthetics, Silk Road culture, and exotic destinations. Services include 24-hour butler service, vacation ambassadors, Michelin-quality dining across Chinese and Western dining environments, and private entertainment facilities including KTV and mahjong rooms. The fleet accommodates only 80 guests maximum across 38 high-quality rooms with private bathrooms.

Differentiator

Problem solved

Functional benefit

Products and services

• Silk Road Dream Train (丝路梦享号) A luxury tourism train journey along the Silk Road featuring 38 high-quality rooms with private bathrooms, two dining cars serving Michelin-quality Chinese and Western cuisine, entertainment spaces with local cultural performances, 270-degree panoramic carriages, KTV, and mahjong rooms. Maximum capacity of 80 guests per journey ensures a private, exclusive experience with VIP ground excursions and preferential treatment at destinations.
• Hulunbuir Train (呼伦贝尔号) A luxury tourist train journey to Inner Mongolia (Hulunbuir region), listed as an additional curated route under the Train of Glamour journey offerings, targeting travelers seeking scenic rail experiences in northern China.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Belmond: Belmond operates the Venice Simplon-Orient-Express and other luxury trains globally; directly comparable as a luxury passenger rail operator targeting affluent travelers with premium onboard accommodations, dining, and curated itineraries.
• Rovos Rail: South African luxury train operator running high-end itineraries across southern Africa with fine dining and period-style suites; comparable as a small-capacity, premium-priced scenic rail experience focused on leisure travelers.
• Rocky Mountaineer: Canadian luxury scenic rail offering multi-day all-inclusive train journeys through the Rockies; directly comparable in business model — small-capacity luxury rail vacations marketed to international leisure travelers with all-inclusive pricing.
• Golden Eagle Luxury Trains: Operates luxury rail journeys including Trans-Siberian routes connecting Russia, Mongolia, and China; highly relevant given Train of Glamour's Silk Road positioning and shared China/Russia customer base.
• Maharajas' Express: India-based luxury tourist train offering premium all-inclusive journeys with curated itineraries; comparable as a small-capacity, all-inclusive luxury rail tourism product targeting high-net-worth domestic and inbound travelers.
• Seven Stars in Kyushu: JR Kyushu's luxury cruise train offering exclusive multi-day itineraries around Kyushu with onboard dining and suites; directly comparable as a small-capacity, premium-priced scenic rail product in an Asian market.
• The Ghan: Great Southern Rail's flagship long-distance luxury train crossing Australia; comparable as a long-distance scenic luxury rail product with curated all-inclusive journeys aimed at leisure travelers.
• Eastern & Oriental Express: Belmond-operated luxury train running between Singapore and Malaysia/Southeast Asia; comparable luxury rail product targeting affluent Asian leisure travelers, particularly relevant given Train of Glamour's Asian market focus.

Broad incumbents

• Fosun Tourism Group: Listed tourism arm of Fosun International operating Atlantis Sanya, Club Med resorts, and other travel assets; comparable as a broad luxury tourism platform under the same corporate umbrella as Train of Glamour.
• China Tourism Group (CTG): State-affiliated Chinese tourism conglomerate operating duty-free, travel services, and destination attractions; relevant as a broader Chinese luxury tourism incumbent with potential overlap in domestic curated travel experiences.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Train-of-Glamour-61578447785894

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Train of Glamour