Envy Enterprise

What Envy Enterprise does

Envy Enterprise is an environmental engineering company founded in 2018 that designs, delivers, and supports water treatment, industrial process, and drying technology solutions for enterprise and government clients. Its core business serves industrial customers through project-based B2B contracts, anchored by a technology partnership with Mitsubishi Chemical Holdings and a cooperation partner designation from European and Middle East governments that enables participation in cross-border industrial tenders. The company maintains operational presence across 20+ Asia-Pacific countries/regions and cites customer references spanning 40+ countries.

In 2024, the company extended beyond its industrial base by launching the ENVYCARE consumer division, which offers the MAGIC MASK skincare line and SANITIZER WIPES products through D2C channels, including 7-Eleven Taiwan retail distribution. The same division also operates OEM services for global brands, creating a contract-manufacturing revenue stream alongside branded consumer SKUs. The company is led by Chairman Yunus Emre ÖZGÜL and was recognized with the Best Growth Enterprise award in Turkey in 2018.

Revenue mechanics are not publicly disclosed. The enterprise business appears to operate on multi-year project contracts with industrial and government counterparties, while the consumer and OEM lines generate transactional and contract-manufacturing revenue, respectively. The combination of an established engineering base and a nascent consumer push suggests a hybrid B2B/B2B2C model with two distinct go-to-market motions.

Name

Envy Enterprise

Legal name

ENVY GROUP

Website

https://envyenterprise.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Envy Enterprise is a 2018-founded environmental engineering firm delivering water treatment, industrial process, and drying technology to enterprise and government clients across 40+ countries, and in 2024 launched the ENVYCARE consumer division for branded skincare, sanitization products, and OEM services.

Ownership category

akta.pro rank

Headquarters

HQ city

Taiwan

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Environmental Engineering Solutions: Large-scale B2B environmental engineering projects including wastewater treatment plants, desalination facilities, industrial process engineering, and drying technology systems. Projects are custom-designed and implemented for enterprise, municipal, and government clients.
2. Consumer Skincare Products: Sale of ENVYCARE consumer products including MAGIC MASK (firming and hydrating mist mask) and SANITIZER WIPES through retail channels (7-11 convenience stores in Taiwan) and e-commerce platforms.
3. OEM Development Services: Customized product development and manufacturing services for clients worldwide, creating customized skincare and sanitization products to meet specific brand and market needs.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

ENVY ENTERPRISE provides integrated environmental engineering solutions including wastewater treatment plants, desalination facilities, reverse osmosis and ultra-pure water systems, industrial process engineering (turnkey projects, automation, iron & steel equipment), and drying technology systems (fluid bed, rotary, spray, flash, belt, paddle dryers, evaporators, crystallizers, pyrolysis). ENVYCARE offers consumer skincare products including MAGIC MASK hydrating spray mask with marine collagen and SANITIZER WIPES, alongside OEM/private label development services for global clients.

Product overview

ENVY Enterprise operates two main divisions: ENVY ENTERPRISE (environmental engineering, resource recovery, and sustainable applications) and ENVY CARE (human care solutions). The enterprise division offers industrial equipment including wastewater treatment plants, desalination systems, reverse osmosis systems, ultra pure water systems, and various drying technologies (fluid bed, rotary, spray, flash, belt, paddle dryers, evaporators, crystallizers, pyrolysis systems), plus industrial process engineering (turn key solutions, automation, iron & steel equipment) and environmental solutions (dust collection, farm/soil pollution remediation). The consumer care division includes MAGIC MASK (Taiwan-made hydrating spray mask with milkfish scale collagen) and SANITIZER WIPES (Turkey-made sanitization products), with associated OEM development services for global market customization.

Differentiator

Problem solved

Functional benefit

Brands

• MAGIC MASK: Hydrating and refreshing spray mask with marine collagen extracted from Taiwan milkfish scales, blended with plant-based hydrating ingredients. Ultra-fine mist provides refreshing, non-sticky finish suitable for use before/after makeup or as daily hydration boost.
• SANITIZER WIPES

Products and services

• Environmental Engineering Turnkey Solutions Comprehensive project delivery including design, engineering, procurement, construction, and commissioning for environmental engineering projects such as wastewater treatment plants, desalination facilities, and industrial process solutions targeting enterprises, governments, and industrial partners.
• Water Treatment Systems Comprehensive water engineering solutions including wastewater treatment plants for industrial, municipal, and medical applications, wastewater-to-drinking water conversion, desalination plants, compact river water treatment plants, reverse osmosis systems, and ultra pure water systems for industrial, municipal, and laboratory clients.
• Industrial Drying Technology Systems Industrial drying equipment and systems including fluid bed dryers, rotary dryers, spray dryers, flash dryers, rotary belt dryers, paddle dryers, evaporators, crystallizers, and pyrolysis systems for processing various materials and moisture removal in industrial operations.
• Industrial Process Engineering Solutions Turnkey industrial process engineering solutions including automation and control systems, iron and steel plant equipment, and mechanical equipment for treatment plants and manufacturing facilities.
• Environmental Remediation Solutions (3R Projects) Environmental remediation services including dust collection system solutions for industrial air pollution control and farm/soil pollution solutions for agricultural land and contaminated soil rehabilitation under the 3R Projects initiative (Reduce, Reuse, Recycle).
• MAGIC MASK Hydrating Spray Mask Hydrating and refreshing spray mask featuring marine collagen extracted from Taiwan milkfish scales, blended with plant-based hydrating ingredients. Ultra-fine mist provides a non-sticky finish suitable for use before or after makeup, or as a daily hydration boost. No rinsing required. Sold through 7-11 convenience stores in Taiwan via e-commerce ordering.
• SANITIZER WIPES Turkey-made sanitizer wipes for convenient on-the-go personal hygiene and cleanliness, sold through the ENVYCARE division.
• ENVYCARE OEM and Private Label Development Services Customized product development and manufacturing services for clients worldwide, creating customized skincare and sanitization products to meet specific brand and market needs. Enables clients to develop their own branded products using ENVYCARE capabilities.

Quantifiable outcome

• Wastewater treatment solutions converting wastewater to drinking water standards
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

Two partnerships are on record, tiered core and flagship.

• Mitsubishi Chemical HoldingscoreTechnology or IntegrationStrategic technology cooperation partnership with Mitsubishi Chemical Holdings providing access to advanced chemical and materials technology for environmental solutions development, including water treatment and industrial process engineering applications.
• European and Middle East GovernmentsflagshipStrategic or Co-development PartnerDesignated as cooperation partner by European and Middle East government agencies for environmental and industrial engineering projects, providing preferential access to government contracts and collaborative development opportunities.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Mitsubishi Heavy Industries: Large Japanese industrial conglomerate with environmental systems including desalination, water treatment, and drying equipment. Comparable as a broad incumbent in environmental engineering; ENVY's stated technology cooperation with Mitsubishi Chemical Holdings (Mitsubishi group affiliate) reinforces the overlap.
• Procter & Gamble: Global consumer packaged goods leader in personal care, hygiene, and sanitization including mass-market wipes brands. Comparable across ENVYCARE's SANITIZER WIPES and broader OEM/customized product development services capability.
• Shiseido: Major Japan-headquartered skincare and cosmetics brand with broad marine collagen and hydrating skincare portfolios. Comparable as an incumbent competitor to ENVYCARE's MAGIC MASK marine collagen facial spray in Taiwan and broader Asia-Pacific markets.
• L'Oréal: World-leading cosmetics and skincare company with broad hydrating facial spray and mask product lines. Comparable as incumbent competitor to ENVYCARE's MAGIC MASK spray mask in the marine collagen skincare niche.
• Ecolab: Global leader in water, hygiene, and infection prevention serving industrial, healthcare, and food service customers. Comparable to ENVY's industrial process and water engineering plus the SANITIZER WIPES and OEM sanitization product lines within ENVYCARE.

Emerging players

• Aquatech International: Specialized water treatment and desalination technology provider focused on industrial and infrastructure clients. Comparable as a focused competitor in desalination, reverse osmosis, and ultra pure water systems where ENVY also competes.

Direct peers

• Veolia Environnement: Global leader in water management, wastewater treatment, and desalination serving municipal, industrial, and government clients. Directly comparable to ENVY's enterprise water engineering solutions across the wastewater-to-drinking water and desalination product lines.
• Kurita Water Industries: Japan-headquartered global water treatment specialist serving industrial and municipal clients with ultrapure water, wastewater treatment, and process engineering. Closely comparable to ENVY's water engineering, reverse osmosis, and ultra pure water systems division, and operates across overlapping Asia-Pacific geographies.
• Suez: International water and waste management operator delivering wastewater treatment, desalination, and resource recovery solutions. Comparable to ENVY on municipal and industrial water engineering, ESG positioning, and project-based enterprise sales motion.

Regional players

• Doosan Enpure: Korea-based water and wastewater treatment EPC firm serving Asia-Pacific municipal and industrial clients. Regionally comparable to ENVY's Asia-Pacific-focused enterprise field sales motion and water engineering project delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/envy-group-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Envy Enterprise