Line 39 Wines
Line 39 Wines is a California-based, B Corp-certified wine brand owned by O'Neill Vintners & Distillers, producing 14 wines — including a USDA organic sub-brand — at a $10–$11 price point, sold DTC, on Amazon, and through US retail.
- Company typePrivate
- Founded2006
- HeadquartersLarkspur, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Line 39 Wines does
Line 39 Wines is a California-based private wine brand and subsidiary of O'Neill Vintners & Distillers, headquartered in Larkspur, CA, and founded in 2006. The company produces and sells a portfolio of 14 wines under two tiers: a standard line (Cabernet Sauvignon, Chardonnay, Pinot Noir, Sauvignon Blanc, Merlot, Pinot Grigio, Red Blend, Petite Sirah, Rosé, and Dawn Harvest) and an organic sub-brand (Organic Cabernet Sauvignon, Organic Chardonnay, Organic Rosé, Organic Sauvignon Blanc). Products are priced at approximately $10–$11 per bottle and distributed through direct-to-consumer e-commerce on line39wines.com, Amazon marketplace, and physical retail locations across the United States via a 'Find Us Locally' program.
The company differentiates through a sustainability-anchored production model: an on-site worm-powered wastewater recycling system (10 million worms across 12 Olympic pool-sized beds) and 5,000+ solar panels that supply 80% of the warehouse and bottling facility's energy. It holds three third-party certifications — B Corp (B Lab), True Zero Gold (TRUE), and Certified California Sustainable Vineyard & Winery (California Sustainable Winegrowing Alliance) — alongside consistent competition recognition (90–95 point scores across multiple regional competitions in 2021–2023). Customer acquisition is driven by value-conscious and environmentally conscious wine consumers, with brand storytelling and content (recipe pairings, social media, email) reinforcing the sustainability positioning.
Line 39 operates as a brand within O'Neill Vintners & Distillers' portfolio, with trade and media relationships routed through O'Neill Trade. Revenue mechanics are transactional unit sales at the $10–$11 price point across owned digital and third-party retail channels; no subscription, recurring, or licensing revenue models are disclosed. The company has no disclosed funding, no public ownership, and a small employee base of 11–50, operating within a corporate parent-subsidiary structure.
Line 39 Wines firmographics
Firmographics- Name
- Line 39 Wines
- Legal name
- Line 39 Wines
- Website
- https://line39wines.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Line 39 Wines is a California-based, B Corp-certified wine brand owned by O'Neill Vintners & Distillers, producing 14 wines — including a USDA organic sub-brand — at a $10–$11 price point, sold DTC, on Amazon, and through US retail.
- Ownership category
- akta.pro rank
Line 39 Wines industry classification
Industry- Product category
- Wine / Bottled Wines
- NAICS
- Wineries (312130), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industry
- Wine Production & Winemaking (AFAFAAAB)
Keywords
Where Line 39 Wines is headquartered
LocationHeadquarters
- HQ city
- Larkspur
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Line 39 Wines business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Direct Wine Sales: Direct-to-consumer wine sales through the company e-commerce website. Customers purchase wines online and have them shipped or picked up locally.
- Retail Distribution: Wholesale distribution to retail stores, with products available at local retailers across the United States through their 'Find Us Locally' program.
- Online Marketplace Sales: Sales through online retailers such as Amazon, particularly for organic wine products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Cabernet Sauvignon - Standard pricing |
| Unit Pricing | Pay-as-you-go | Chardonnay - Standard pricing |
| Unit Pricing | Pay-as-you-go | Pinot Grigio - Standard pricing |
| Unit Pricing | Pay-as-you-go | Dawn Harvest - Low alcohol wine blend |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Line 39 Wines product offering
Product offeringCore offering
Line 39 Wines produces and sells California-based bottled wines across reds, whites, rosé, and organic varieties at accessible price points around $10-$11 per bottle. The brand operates as a B Corp-certified sustainable winery, marketing wines to consumers through its own e-commerce site, retail partners, and Amazon, while emphasizing environmental stewardship through solar power and worm-powered wastewater recycling.
Product overview
Line 39 Wines is a California-based wine company offering a portfolio of 14 distinct wine products under two main sub-brands: standard wines (including Cabernet Sauvignon, Chardonnay, Pinot Noir, Sauvignon Blanc, Merlot, Pinot Grigio, Red Blend, Petite Sirah, Rosé, and Dawn Harvest) and Organic wines (including Organic Cabernet Sauvignon, Organic Chardonnay, Organic Rosé, and Organic Sauvignon Blanc). The portfolio includes red wines, white wines, and rosé wines, with the Dawn Harvest being a low-alcohol, low-calorie blend positioned for health-conscious consumers. Products are available for purchase online and through local retailers.
Differentiator
Problem solved
Functional benefit
Products and services
- Cabernet Sauvignon
Companies that use Line 39 Wines
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Line 39 Wines technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Line 39 Wines partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered community and core.
- Marin Food BankscommunityPlate It Forward initiative: For every Line 39 bottle sold in November & December, a portion is donated to local food banks including Marin to help families in need and fight food insecurity.
- NY Food BankscommunityPlate It Forward initiative: Partnership with food banks in New York to support local communities during holiday season through wine sales donations.
- OC Food BankscommunityPlate It Forward initiative: Partnership with Orange County food banks for community support during November & December.
- Chicago Food BankscommunityPlate It Forward initiative: Partnership with Chicago-area food banks to fight food insecurity.
- Texas Food BankscommunityPlate It Forward initiative: Partnerships across Texas including Dallas/Fort Worth and North Texas for community food support.
- Florida Food BankscommunityPlate It Forward initiative: Partnership with Florida food banks for holiday season community support.
- Metro Area Food BankscommunityPlate It Forward initiative: Partnership with metropolitan area food banks for broader community reach.
- Raleigh Food BankscommunityPlate It Forward initiative: Partnership with Raleigh-area food banks for community support.
- Certified Sustainable GrowerscoreWorking with certified sustainable growers to source grapes, helping partners become certified sustainable growers, ensuring the land continues producing celebrated grapes for generations.
- California Sustainable Winegrowing AlliancecoreOfficial certification body for California sustainable vineyard and winery operations. Line 39 received Certified California Sustainable Vineyard & Winery certification.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Line 39 Wines competitors and assessment
Company assessmentOthers
- Trinchero Family Estates: Multi-brand wine company behind Sutter Home and Ménage à Trois. Comparable business model as a family-owned California producer with multiple value-tier brands and similar distribution scale.
- The Wine Group: Large privately-held California wine producer (parent of Cupcake, Franzia, Almaden). Comparable as a peer operating model with multi-brand strategy, contract winemaking, and value-segment focus that resembles O'Neill Vintners & Distillers' structure behind Line 39.
Direct peers
- Bogle Vineyards: Family-owned California winery with sustainability certifications and varietal coverage (Chardonnay, Cabernet, Merlot, Sauvignon Blanc, Pinot Noir) at $10-15 price points. Comparable in size, sustainability focus, and varietal breadth.
- Dark Horse Wines: E&J Gallo's value-tier brand offering bold California varietals at $10-13 price points with DTC e-commerce. Comparable in price positioning, varietal mix, and consumer demographic targeting.
- Ménage à Trois: Owned by Trinchero Family Estates, this brand offers California wines (red blends, Pinot Noir, Chardonnay) at accessible price points with national distribution. Closely comparable in product mix and price positioning.
- Cupcake Vineyards: California-based, accessible price point wine brand owned by The Wine Group, with broad varietal coverage and DTC e-commerce. Directly comparable positioning in the $8-12 everyday wine category with national retail distribution.
- Sutter Home: Iconic California value wine brand under Trinchero Family Estates offering broad varietal coverage at $5-10 price points. Comparable in California sourcing, value-tier pricing, and broad retail presence.
Broad incumbents
- Barefoot Wine: The largest wine brand in the US (E&J Gallo), with comprehensive varietal coverage at $5-10 price points and dominant retail distribution. Represents the dominant incumbent in Line 39's competitive set.
- Woodbridge by Mondavi: Value-tier California wine brand owned by Constellation Brands offering broad varietal coverage at $8-12 price points. Comparable mass-market positioning backed by a large industry parent.
Emerging players
- Frey Wine: Pioneering organic and biodynamic California wine producer with USDA organic certification. Comparable sustainability positioning and organic line extension focus, though typically at higher price points than Line 39.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Line 39 Wines social profiles
Digital presenceLine 39 Wines compliance and trust
Trust signalCompliance3 records
Line 39 Wines financial estimates
Financial estimateRevenue estimate
Valuation estimate
Line 39 Wines leadership team
Management profileNumber of profiles
Line 39 Wines funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Line 39 Wines M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Line 39 Wines
What does Line 39 Wines do?
Line 39 Wines produces and sells California-based bottled wines across reds, whites, rosé, and organic varieties at accessible price points around $10-$11 per bottle. The brand operates as a B Corp-certified sustainable winery, marketing wines to consumers through its own e-commerce site, retail partners, and Amazon, while emphasizing environmental stewardship through solar power and worm-powered wastewater recycling.
Is Line 39 Wines a public or private company?
Line 39 Wines is a private company. It is classified as corporate owned and is currently operating.
When was Line 39 Wines founded?
Line 39 Wines was founded in 2006. It employs 11 to 50 people.
Where is Line 39 Wines based?
Line 39 Wines is headquartered in Larkspur, United States, in the North America region.
How does Line 39 Wines make money?
Three revenue lines are on record. Direct Wine Sales are the primary driver. The others are retail Distribution and online Marketplace Sales.
Who are Line 39 Wines's main competitors?
Others on record are Trinchero Family Estates and The Wine Group. Direct peers are Bogle Vineyards, Dark Horse Wines, Ménage à Trois, Cupcake Vineyards and Sutter Home. Broad incumbents are Barefoot Wine and Woodbridge by Mondavi. Frey Wine is listed as an emerging player.
Does Line 39 Wines have an API?
No public API is recorded for Line 39 Wines.
What industry is Line 39 Wines in?
Line 39 Wines's product category is Wine / Bottled Wines. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of AFAFAAAB, Wine Production & Winemaking. Its NAICS code is 312130 and its SIC code is 2080.