ART SG

What ART SG does

ART SG is a Singapore-based annual contemporary art fair, founded in 2022 and operated by ART Events Singapore Pte Ltd under the Angus Montgomery Arts group (Angus Montgomery Limited, UK). The fair is co-organized by Tim Etchells, Sandy Angus, and Magnus Renfrew, all with prior track records building international art fairs. Its fourth edition (23–25 January 2026) convened 106 galleries and institutions from over 30 countries at the Sands Expo and Convention Centre, Marina Bay Sands, attracting 43,000+ visitors and reporting a top sale of USD 650,000. The fifth edition is scheduled for 22–24 January 2027, and from 2026 ART SG also organizes S.E.A. Focus, a sister fair focused on Southeast Asian art.

The core product is the multi-sector fair, comprising ART SG Platform (curated programming), ART SG FUTURES (emerging galleries and a USD 10,000 prize presented by UBS), South Asia Insights, ART SG FILM, ART SG Talks, and the off-site 'Wan Hai Hotel: Singapore Strait' collaboration with Rockbund Art Museum. Revenue comes from three streams: (i) tiered gallery booth fees (undisclosed, by application and invitation); (ii) multi-tier ticketing spanning Free, Concession, Early Riser, Vernissage, and Premium+ passes; and (iii) a broad sponsorship portfolio anchored by UBS as Founding and Lead Partner, alongside Marina Bay Sands, AXA XL, Ruinart, The Glendronach, Belmond, TVS Motor, Martell, Jahan Geneve, The Standard, and others, with media partners including The Art Newspaper, Financial Times, ArtAsiaPacific, Tatler Asia, and Vogue Singapore.

The company is privately held, headquartered at 15 Scotts Road, Singapore, and operates with 11–50 employees. It is institutionally connected to the Singapore Art Museum via the SAM ART SG Fund (SGD 250,000 in 2026 for acquisitions from the fair) and is supported by Singapore Tourism Board and National Arts Council as part of Singapore Art Week. The MCH Group (parent of Art Basel) previously held and has since re-acquired a minority stake in the organiser. ART SG has no disclosed proprietary technology, AI/ML capabilities, or external software product surface; it is fundamentally a curated physical event and relationship-driven business.

Name

ART SG

Legal name

ART Events Singapore Pte Ltd

Website

https://artsg.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Contemporary Art Fair

NAICS

Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

General Consumer Expos & Trade Shows (MPAGAFAA)

akta.pro secondary industry

Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)

Keywords

• Contemporary art fair
• Art exhibition events
• Gallery showcase platform
• Fine art marketplace
• Art fair sponsorship

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales

Revenue model

1. Gallery Exhibition Fees: Galleries pay to exhibit at the fair. The fair curates exhibitor lists from galleries globally, with pricing tiers for booth space.
2. Ticket Sales: General admission, concession, early-riser, vernissage, and premium+ passes are sold directly to visitors attending the fair.
3. Sponsorship & Brand Partnerships: Multiple official partners (UBS, Marina Bay Sands, AXA XL, Ruinart, The Glendronach, Belmond, TVS Motor, Martell, Jahan Geneve, CGTN, The Standard, among others) pay for association with the fair. Partners receive branding, activation spaces, and VIP engagement opportunities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ART SG operates Southeast Asia's leading global contemporary art fair, an annual three-day event held at the Sands Expo and Convention Centre, Marina Bay Sands, Singapore. The fair aggregates over 100 international galleries, curated programming sectors (FUTURES, FILM, TALKS, South Asia Insights), special exhibitions such as Wan Hai Hotel: Singapore Strait, and a VIP Preview/Vernissage, generating revenue through gallery booth fees, ticket sales, and brand sponsorships.

Product overview

ART SG is Southeast Asia's leading global contemporary art fair, operating as a physical event rather than a software platform. The core offering is the annual ART SG Fair held at Marina Bay Sands, Singapore. The portfolio includes S.E.A. Focus (a regional art fair ART SG now organizes), ART SG FILM (film programme), ART SG Talks (discussion series), ART SG FUTURES (emerging artists sector with associated prize), South Asia Insights (regional pavilion), and special programmes like Wan Hai Hotel: Singapore Strait. Additionally, the SAM ART SG Fund supports acquisitions by the Singapore Art Museum. The company is jointly organized by Tim Etchells, Sandy Angus, and Magnus Renfrew under the Angus Montgomery Arts group.

Differentiator

Problem solved

Functional benefit

Brands

• S.E.A. Focus: A platform for Southeast Asian art that ART SG began organizing from 2026 onwards
• ART SG FUTURES
• ART SG Film

Products and services

• ART SG Fair Southeast Asia's leading global contemporary art fair, presenting exceptional contemporary art from the region and globally. Features galleries, artists, collectors, and programming across multiple sectors.
• S.E.A. Focus Southeast Asian contemporary art fair focused on showcasing emerging and established artists from the region. ART SG began organising S.E.A. Focus from 2026, co-locating with the main fair.
• ART SG FUTURES Sector dedicated to emerging artists presented by young galleries established within the last ten years, featuring new artwork specially created for the fair. Culminates in the ART SG FUTURES Prize.
• ART SG FILM Film programme spotlighting new film-making practices across Southeast Asia and Asia Pacific regions, featuring screenings and discussions.
• ART SG Talks Discussion programme featuring artists, curators, collectors, and industry professionals addressing contemporary art topics and themes.
• South Asia Insights Pavilion and programming dedicated to South Asian contemporary art, featuring galleries from India and international galleries showcasing South Asian artists.
• Wan Hai Hotel: Singapore Strait Special programme transforming The Warehouse Hotel into a pop-up exhibition site, exploring themes of ocean, hospitality, and informal networks, featuring site-responsive artistic interventions, installations, film and video, performances and gatherings.
• SAM ART SG Fund Benefactor-led initiative supporting Singapore Art Museum's acquisitions of international contemporary art from a Southeast Asian perspective, allocating SGD 250,000 in 2026 to acquire works presented at the fair.
• ART SG Platform Programming platform featuring curated sectors, artist projects, and special initiatives across the fair.

Quantifiable outcome

• Over 43,000 visitors in 3-day event (January 2026)
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

30 partnerships are on record, tiered strategic media partner presenting 'china crafted' digital art exhibition at art sg 2026, featuring over 100 ancient chinese artifacts., eythos partnership renewed; para site is not a direct art sg partnership but eythos (art sg's shipping partner) maintains this relationship., founding and lead partner; primary sponsor. provides the ubs art collection, ubs art studio, and the art sg futures prize (usd 10,000)., core official partner; fair venue and co-programming partner for 'where art takes shape' initiative., core official partner; fine art insurance provider and supporter since the inaugural edition (4th year)., official partner showcasing 'conversations with nature' art series., official whisky partner; returns for 2026., official partner; luxury hotel brand presenting cultural commissions., official partner; presenting south asia insights pavilion and curatorial programming featuring indian contemporary art., official partner; maison martell unveiling zodiac edition cognac at the fair., official partner; luxury jewellery house exhibiting rare jewels., official hotel partner offering culture fix package including art sg tickets., supported by; provides tourism promotion support for the fair., part of; supports the fair as part of singapore art week., official media partner., official media partner and program partner., fair partner; appointed official shipping partner for art sg., fair partner; fine art logistics., fair partner., cultural partner; collaborated with art sg on 'wan hai hotel: singapore strait' at the warehouse hotel., supporting partner., collaborating partner and cultural partner; art charity organisation. and collaborating partner..

• CGTNstrategic media partner presenting 'china crafted' digital art exhibition at art sg 2026, featuring over 100 ancient chinese artifacts.GTM or Marketing Partner · 24 January 2026
• Para Site (Hong Kong)eythos partnership renewed; para site is not a direct art sg partnership but eythos (art sg's shipping partner) maintains this relationship.Strategic or Co-development Partner · 1 January 2025
• UBSfounding and lead partner; primary sponsor. provides the ubs art collection, ubs art studio, and the art sg futures prize (usd 10,000).GTM or Marketing Partner
• Marina Bay Sandscore official partner; fair venue and co-programming partner for 'where art takes shape' initiative.GTM or Marketing Partner
• AXA XLcore official partner; fine art insurance provider and supporter since the inaugural edition (4th year).GTM or Marketing Partner
• Ruinartofficial partner showcasing 'conversations with nature' art series.GTM or Marketing Partner
• The Glendronachofficial whisky partner; returns for 2026.GTM or Marketing Partner
• Belmondofficial partner; luxury hotel brand presenting cultural commissions.GTM or Marketing Partner
• TVS Motorofficial partner; presenting south asia insights pavilion and curatorial programming featuring indian contemporary art.GTM or Marketing Partner
• Martellofficial partner; maison martell unveiling zodiac edition cognac at the fair.GTM or Marketing Partner
• Jahan Geneveofficial partner; luxury jewellery house exhibiting rare jewels.GTM or Marketing Partner
• The Standard, Singaporeofficial hotel partner offering culture fix package including art sg tickets.GTM or Marketing Partner
• Singapore Tourism Boardsupported by; provides tourism promotion support for the fair.GTM or Marketing Partner
• National Arts Council (NAC)part of; supports the fair as part of singapore art week.GTM or Marketing Partner
• ArtAsiaPacificofficial media partner.GTM or Marketing Partner
• The Art Newspaperofficial media partner.GTM or Marketing Partner
• Financial Timesofficial media partner.GTM or Marketing Partner
• ICON Singaporeofficial media partner.GTM or Marketing Partner
• Tatler Asiaofficial media partner.GTM or Marketing Partner
• Vogue Singaporeofficial media partner and program partner.GTM or Marketing Partner
• Eythosfair partner; appointed official shipping partner for art sg.GTM or Marketing Partner
• Helutransfair partner; fine art logistics.GTM or Marketing Partner
• Lotus-Artfair partner.GTM or Marketing Partner
• Rockbund Art Museum (RAM)cultural partner; collaborated with art sg on 'wan hai hotel: singapore strait' at the warehouse hotel.Strategic or Co-development Partner
• LOEWE Foundationsupporting partner.GTM or Marketing Partner
• Sanlorenzosupporting partner.GTM or Marketing Partner
• Minutysupporting partner.GTM or Marketing Partner
• Art Outreach Singaporecollaborating partner and cultural partner; art charity organisation.Strategic or Co-development Partner
• National Gallery Singaporecollaborating partner.Strategic or Co-development Partner
• Goethe-Institut Singaporecollaborating partner.Strategic or Co-development Partner

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Art Dubai: Art Dubai is the leading contemporary art fair in the Middle East, operating an annual fair with curated gallery sectors, VIP programming, and major wealth-management sponsorship. Comparable to ART SG as a regional anchor fair targeting HNW collectors outside the traditional Western centres.
• Masterpiece London: Masterpiece is a curated multi-category art and antiques fair held in London, combining fine art, design, and luxury with VIP preview days and high-end sponsorships. Comparable to ART SG in its curated, multi-tier event format and focus on engaging HNW collectors with sponsor-driven hospitality.
• TEFAF Maastricht: TEFAF Maastricht is a high-end international art fair specialising in fine and decorative art with strict vetting, VIP-led sales, and strong museum/institutional engagement. Comparable to ART SG in its multi-tier ticketing, sponsor ecosystem, and focus on attracting top-tier collectors and institutions.
• Art Basel: Art Basel operates the world's leading contemporary art fairs in Basel, Miami Beach, and Hong Kong, running an identical model of curated galleries, VIP preview/vernissage days, and high-end sponsor partnerships. It is the closest global analogue to ART SG and competes most directly via its Hong Kong edition for regional collectors.
• Frieze: Frieze runs contemporary art fairs in London, New York, Los Angeles, and Seoul with the same VIP-led, sponsor-rich, curated-gallery operating model as ART SG. Its Seoul edition directly targets the same Pan-Asian collector base that ART SG serves from Singapore.
• The Armory Show: The Armory Show is a major contemporary art fair held annually in New York, featuring curated gallery sectors, VIP preview days, and institutional partnerships. Comparable to ART SG in operating model and tier of galleries targeted, though anchored in a mature Western market.
• Kiaf Seoul: Kiaf Seoul is the largest contemporary art fair in Korea, operating a curated-gallery, VIP-preview, sponsor-driven model. Directly comparable to ART SG as an Asian art fair targeting regional collectors, with overlap on galleries serving Korean and broader Asian buyers.
• India Art Fair: India Art Fair is South Asia's leading contemporary art fair held annually in New Delhi, combining curated gallery sectors with institutional programming. Directly comparable to ART SG's South Asia Insights pavilion expansion as a regional fair building bridges between local art scenes and global collectors.
• Tokyo Gendai: Tokyo Gendai is a contemporary art fair launched in Japan with curated galleries, VIP programming, and a tiered ticketing structure. Directly comparable to ART SG as an emerging Asian art fair competing for international galleries seeking regional collector access.
• Art Taipei: Art Taipei is Taiwan's flagship annual contemporary art fair, operating a curated-gallery model with VIP preview days and corporate sponsorships. Directly comparable to ART SG as an Asia-based art fair targeting regional HNW collectors with curated gallery programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@artsgfair
• Facebookfacebook.com/artsgfair
• LinkedInlinkedin.com/company/art-sg
• Instagraminstagram.com/art.sg

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ART SG