Justra
Justra (Guangzhou Justra Technology Co., Ltd.) is a Guangzhou-based AI industrial equipment company founded in 2021 that builds AI-driven optical sorters and robotic sorting systems for plastics recycling, municipal solid waste, and construction waste, serving enterprises and municipal governments with 100+ deployed projects across 10+ Chinese provinces.
- Company typePrivate
- Founded2021
- HeadquartersBaiyun, China
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Justra does
Justra (Guangzhou Justra Technology Co., Ltd. / 九爪智能) is a Chinese AI-driven industrial equipment company founded in 2021 and headquartered in Baiyun, Guangzhou. It designs and manufactures integrated hardware-software sorting systems that combine AI computer vision with hyperspectral and NIR sensing to identify 260+ material types at ≥99.5% accuracy, addressing resource recovery, mixed municipal solid waste, construction and demolition waste, and waste plastic baling station use cases. Core products span the ULTRASORT optical sorter series (MIXED, FILMSORT·MSW, BOTTLESORT·AI), the FLEXSORT·AI and MIGHTYSORT·AI robotic sorters, and complete turnkey production lines bundled with the JCloud IoT platform, JUSTRACLAW control system, and digital supply-sales-inventory management.
The company's underlying technology rests on six self-developed core modules (vision recognition, AI algorithm, high-speed control, robotic arm, conveyor, air valve) and a proprietary real-world JDataBase containing over 1 million high-precision waste images and tens of millions of labels. With 90+ R&D personnel, 100+ patents (11 invention patents), and a reported 60–95% self-development rate across core hardware and software (figures vary by source), Justra has been recognized as a National High-Tech Enterprise and Guangdong Specialized/Refined/Innovative SME. Three of its technologies were admitted into the national Plastic Flexible Packaging Recycling Sorting and Regeneration Advanced Applicable Technology Catalog.
Justra monetizes through three streams: sale of AI optical sorters and sorting robots as complete equipment units, turnkey whole-factory solutions and engineering services integrating production line design, installation, and system integration, and managed services including the JCloud IoT platform, JUSTRACLAW intelligent control system, and digital management software. Pricing is project-specific and not publicly disclosed. The go-to-market is enterprise field sales to recyclables green sorting centers, waste plastic baler stations, municipal environmental services departments, and listed environmental services groups; demand generation is anchored on industry conference participation, on-site case-study visits, and authoritative government media coverage. Customers include Qiaoyin Environmental Protection, Shanying International, Yingfeng Environment, China Renewable Resources Group, and multiple municipal governments, with 100+ deployed projects across more than 10 Chinese provinces by 2025.
Justra firmographics
Firmographics- Name
- Justra
- Legal name
- Guangzhou Justra Technology Co., Ltd.
- Website
- https://justra-gz.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Short description
- Justra (Guangzhou Justra Technology Co., Ltd.) is a Guangzhou-based AI industrial equipment company founded in 2021 that builds AI-driven optical sorters and robotic sorting systems for plastics recycling, municipal solid waste, and construction waste, serving enterprises and municipal governments with 100+ deployed projects across 10+ Chinese provinces.
- Ownership category
- akta.pro rank
Justra industry classification
Industry- Product category
- Waste Sorting Equipment
- NAICS
- Solid Waste Collection (562111), Waste Collection (5621)
- SIC
- Refuse Systems (4953), Construction, Mining & Materials Handling Machinery & Equip (3530)
- akta.pro primary industry
- Advanced/Optical Sorting & Quality Control Services (NIR, AI, Robotics) (BPALADAH)
- akta.pro secondary industries
- Bulking, Sorting & Pre-Processing Facilities (Screening, Shredding, Size Reduction) (EUAIABAJ), Industrial Automation Software (SCADA, HMI, MES, Historian) (IMAHAHAJ), Conveyors & Sortation Systems (Warehouse & Parcel) (IMAHABAC), Warehouse & Intralogistics Automation Systems (AS/RS, Sortation, Conveyance Controls) (IMAHAHAN)
Keywords
Where Justra is headquartered
LocationHeadquarters
- HQ city
- Baiyun
- HQ country
- China
- HQ region
- Asia
Offices2 records
Markets served
Justra business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- AI智能分选设备及整机销售: Sale of AI optical sorters (ULTRASORT series) and AI sorting robots (FLEXSORT·AI, MIGHTYSORT·AI) as complete equipment units. Pricing varies by model (working width, belt speed, channel configuration), with models such as ULTRASORT·MIXED ranging from 6.5kW to 8.5kW power draw and different throughput capacities. Equipment can be deployed at waste plastic baling stations, green sorting centers, and mixed municipal waste facilities.
- 整厂级解决方案及交钥匙工程: Provision of complete intelligent sorting production lines and turnkey engineering services, including production line design, equipment selection and configuration, installation and debugging, system integration, and acceptance. Encompasses digital management systems (供-销-存数字化管理系统) and intelligent control systems (JUSTRACLAW智能控制一体机) as part of integrated facility solutions.
- 智能控制一体机及数字化管理系统: Sale of the JUSTRACLAW intelligent control integrated machine for multi-line safety control and the cloud-based JCloud IoT platform for real-time equipment monitoring, predictive maintenance, and factory-level data visualization. Sold as standalone software/hardware add-ons or bundled with complete production line solutions.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Justra product offering
Product offeringCore offering
Justra designs, manufactures, and sells AI-powered intelligent sorting equipment (optical sorters and robotic arms) and delivers turnkey sorting production lines for the waste recycling and municipal solid waste management industries. Its systems combine AI compound recognition, hyperspectral and NIR sensing, and proprietary algorithms to identify over 260 material types and sort waste streams including recyclables, mixed household waste, and construction debris. The company also provides cloud-based IoT monitoring, intelligent control systems, and digital management software as part of integrated facility solutions.
Product overview
Justra offers a comprehensive AI-powered intelligent sorting equipment portfolio covering AI optical sorters (ULTRASORT series including MIXED, FILMSORT, BOTTLESORT), AI robot systems (FLEXSORT·AI and MIGHTYSORT·AI), smart production lines (for mixed municipal waste and PET bottle sorting), and intelligent equipment (JustraONE sorting center). The product ecosystem is unified through proprietary software platforms including JCloud IoT platform for real-time monitoring and predictive maintenance, JUSTRACLAW intelligent control system for centralized equipment management, and digital twin visualization for complete facility oversight. The company provides turnkey solutions from production line design to equipment deployment for green sorting centers and waste recycling facilities.
Differentiator
Problem solved
Functional benefit
Products and services
- ULTRASORT·MIXED (日杂塑料材质光选机) AI-powered hyperspectral optical sorter for mixed household plastics, identifying 260+ material types with ≥99.5% accuracy; designed for recyclables green sorting centers and mixed municipal waste facilities.
- FILMSORT·MSW (混合生活垃圾薄膜材质光选机) Optical sorter designed specifically for separating film materials from mixed municipal solid waste to enable chemical recycling of low-value films.
- BOTTLESORT·AI (塑料整瓶AI光选机) AI-powered PET bottle sorter for front-end unloading impurity removal and back-end refined sorting, with sorting accuracy ≥99.5%.
- FLEXSORT·AI (AI分选机器人) High-speed multi-purpose AI sorting robot capable of identifying 128+ substances, sorting up to 8 categories at 5,400 picks/hour with ≥95% accuracy; suitable for green sorting centers and quality control applications.
- MIGHTYSORT·AI (AI重载分选机器人) Heavy-duty AI sorting robot for construction and demolition waste sorting, capable of stably sorting materials up to 20kg within a 2.7m stroke at approximately 2,000 picks/hour.
- Mixed Municipal Solid Waste Intelligent Sorting Production Line (混合生活垃圾智能分选产线) Complete production line for mixed municipal solid waste sorting, enabling 100% unmanned sorting with ≥99.5% accuracy and identification of 260+ material types.
- Whole-Bottle Waste Plastic Intelligent Sorting Production Line (整瓶废塑料智能分选产线) Intelligent production line for PET bottle sorting, capable of refined sorting of 5A, 3A, blue-white, green bottles, oil cans, and colored bottles with flexible bottle brick and bottle flake processing modes.
Quantifiable outcome
- Sorting accuracy ≥99.5%
- +8 more outcomes
Companies that use Justra
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles1 record
Justra technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature10 records
Justra partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and flagship.
- 广州白云建科控股集团有限公司 (Guangzhou Baiyun Jianke Holding Group Co., Ltd.)coreJustra signed a cooperation framework agreement with Guangzhou Baiyun Jianke Holding Group Co., Ltd. at the 2025 Global Intelligent Robot Development Conference to become a key cooperation enterprise. This partnership was signed at a conference that gathered 30+ countries, 800+ experts and scholars, and enterprise representatives, and positions Justra as a key partner for Baiyun Jianke in the intelligent robot ecosystem. The partnership aligns with the conference theme '遇见未来,拥抱智能' (Meet the Future, Embrace Intelligence).
- 山鹰国际 (Shanying International)flagshipJointly developed the Hefei High-tech Zone full-category recyclables green sorting center, a flagship demonstration project that has received joint coverage and recognition from Xinhua News Agency, People's Daily, Anhui Daily, Anhui Provincial Department of Housing and Urban-Rural Development, and Hefei Urban Management Bureau. The project demonstrates full-category recycling, AI intelligent sorting, and standardized material supply capabilities.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Justra competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Justra social profiles
Digital presenceJustra compliance and trust
Trust signalCompliance4 records
Justra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Justra leadership team
Management profileNumber of profiles
Profiles1 record
Justra funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Justra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Justra
What does Justra do?
Justra designs, manufactures, and sells AI-powered intelligent sorting equipment (optical sorters and robotic arms) and delivers turnkey sorting production lines for the waste recycling and municipal solid waste management industries. Its systems combine AI compound recognition, hyperspectral and NIR sensing, and proprietary algorithms to identify over 260 material types and sort waste streams including recyclables, mixed household waste, and construction debris. The company also provides cloud-based IoT monitoring, intelligent control systems, and digital management software as part of integrated facility solutions.
Is Justra a public or private company?
Justra is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Justra founded?
Justra was founded in 2021.
Where is Justra based?
Justra is headquartered in Baiyun, China, in the Asia region.
How does Justra make money?
Three revenue lines are on record. AI智能分选设备及整机销售 is the primary driver. The others are 整厂级解决方案及交钥匙工程 and 智能控制一体机及数字化管理系统.
Does Justra have an API?
No public API is recorded for Justra.
What industry is Justra in?
Justra's product category is Waste Sorting Equipment. Its primary akta.pro industry code is BPALADAH, Advanced/Optical Sorting & Quality Control Services (NIR, AI, Robotics), with a secondary code of EUAIABAJ, Bulking, Sorting & Pre-Processing Facilities (Screening, Shredding, Size Reduction). Its NAICS code is 562111 and its SIC code is 4953.