Institute of Alternative Medicine and Research

What Institute of Alternative Medicine and Research does

The International Institute of Alternative Medicine (IIAM) is an educational institution headquartered in Peradeniya, Sri Lanka, with a regional office in Jorbat, Meghalaya, India. It is positioned as an autonomous organization under the Government of Sri Lanka's Medical Education and Training Department. IIAM operates as a distance-learning and digital education provider focused on alternative and complementary medicine disciplines, serving students primarily across South Asia and globally through its website (iiam.co.in).

IIAM offers a broad course portfolio spanning short certificate courses (First Aid Training, ECG Interpretation, Family Welfare Training), vocational diplomas (DMLT, X-Ray Technology, Physiotherapy, Health Sanitary Inspector, Aromatherapy, Gem Therapy, Colour Therapy, Chiropractic Therapy, Music Therapy, Laughing Therapy, and others), undergraduate degrees (BAMS, BNYS, BHMS, BEMS, BHT, BRH, and therapy-focused bachelor programs in Yoga, Massage, Acupressure, Biochemic System, Medicinal Herbalism, Holistic Medicine, Dental Science in Alternative Medicine, Veterinary Science), postgraduate degrees (MD in Alternative Medicine, MD in Biochemic System, MD in Electro Homeopathy, Doctor of Naturopathy), and doctoral research programs (PhD AM, DSc AM). The curriculum references over 135 forms of alternative therapies globally, including Ayurveda, Homeopathy, Naturopathy, Yoga, Acupuncture, Magnetic Healing, Heilpraxis, and Herbalism. Programs are delivered through distance/online learning, hybrid formats, and traditional classroom instruction.

Revenue is generated through educational tuition and course fees, with some course pages displaying ₹0 as the listed fee — likely representing unlisted pricing, promotional positioning, or incomplete data capture. Customer acquisition occurs primarily through the official website, where students apply, inquire, and register online; supporting channels include email ([email protected]), phone (+1(706)6645224), and online inquiry forms. The institute operates with 11-50 employees and serves a primarily individual-student customer base segmented into undergraduates, healthcare professionals seeking postgraduate qualifications, paramedical professionals, and Registered Medical Practitioner (RMP) candidates.

Name

Institute of Alternative Medicine and Research

Legal name

International Institute of Alternative Medicine

Website

https://iiam.co.in

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The International Institute of Alternative Medicine is a private educational institution offering distance-learning diploma, degree, and doctoral programs in alternative medicine disciplines including Ayurveda, Homeopathy, Naturopathy, Yoga, and multiple therapy specializations, serving students primarily in India and Sri Lanka.

Ownership category

akta.pro rank

Product category

Alternative Medicine Education

NAICS

All Other Schools and Instruction (61169)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro industry

PRIMARYEDAHALAF

Online Healthcare & Nursing Universities (Allied Health, RN-to-BSN, etc.)

Education/Higher Education (Colleges & Universities)/Distance & Online Universities

SECONDARYEDAHAGAM

Global Health Institutes & Programs

Education/Higher Education (Colleges & Universities)/Medical & Health Sciences Universities

SECONDARYEDAAAEAH

Health, Wellness & Lifestyle Noncredit Programs

Education/Adult & Continuing Education/Continuing Education (Noncredit) & Lifelong Learning Programs

Keywords

• Alternative medicine education
• Holistic healing programs
• Paramedical training
• Ayurvedic medicine courses
• Naturopathy education

Headquarters

HQ city

Hong

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Educational Tuition and Course Fees: The institute generates revenue through tuition fees from its various degree, diploma, doctorate, and paramedical programs. Course fees are displayed on the website, with some courses showing ₹ 0 as displayed fee. The institute offers programs ranging from 6-month certificates to 5.5-year professional degrees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Institute of Alternative Medicine and Research is an educational institution that sells degree, diploma, doctorate, paramedical, and postgraduate programs in alternative medicine disciplines. Programs cover 135+ alternative therapies including acupuncture, ayurveda, naturopathy, herbal medicine, and yoga, and are delivered via distance learning, online, and hybrid formats to individual students across South Asia.

Product overview

The International Institute of Alternative Medicine (IIAM) is an educational institution offering a comprehensive portfolio of programmes in alternative and complementary medicine. The portfolio spans multiple educational tiers including Doctorate Research-Based Programmes (PhD in Alternative Medicine, DSc in Alternative Medicine), Post Graduate Courses (MD in Alternative Medicine, MD in Biochemic System, MD in Electro Homeopathy, Doctor of Naturopathy), Degree Courses (Bachelor programmes in Ayurveda, Naturopathy, Homoeopathy, Veterinary Science, and various therapy specializations including Yoga, Massage, Acupressure, Aromatherapy, Colour Therapy, Gem Therapy, Hypnotherapy, Reiki Healing, and Holistic Medicine), Diploma Courses (covering Paramedical programmes like Medical Laboratory Technology, X-Ray Technology, Physiotherapy, Health Sanitary Inspector, as well as alternative medicine specializations), and Professional programmes (Registered Medical Practitioners Clinical Training, Community Medical Service Essential Drugs). The institution also offers short-term certificate courses including First Aid Training, ECG Interpretation, Population Education, Family Welfare Training, and Multipurpose Health Worker programmes. IIAM operates as an autonomous organization under the Government of Sri Lanka with an India office in Meghalaya, providing programmes through distance learning and regular classroom formats.

Differentiator

Problem solved

Functional benefit

Products and services

• Degree Programs in Alternative Medicine Degree-level academic programs in alternative medicine disciplines, delivered via distance, online, and hybrid modes, intended for students seeking formal undergraduate-equivalent credentials in alternative medicine.
• Diploma Programs in Alternative Medicine Diploma-level programs in alternative medicine disciplines, delivered through distance learning, online, and hybrid formats, targeted at students seeking shorter, focused credentials in alternative therapy areas.
• Doctorate Programs in Alternative Medicine Doctorate-level research programs in alternative medicine disciplines, intended for advanced learners pursuing the highest academic credential in the field.
• Paramedical Programs in Alternative Medicine Paramedical training programs in alternative medicine disciplines, designed for learners seeking clinical-support and allied health credentials tied to alternative therapy practice.
• Postgraduate Programs in Alternative Medicine Postgraduate-level academic programs in alternative medicine disciplines, offered through distance, online, and hybrid formats for students seeking master's-level credentials.

Named customers4 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• NAAC (National Assessment and Accreditation Council)coreOthersThe institute displays NAAC (National Assessment and Accreditation Council) accreditation logo on its trusted partners section, indicating institutional recognition and quality assurance through this Indian higher education assessment body.
• AICTE, UGC, DEB Recognized UniversitiescoreOthersThe institute mentions in FAQ responses that its listed universities enjoy recognition and accreditations from AICTE, UGC, and DEB along with higher grades (A, A+, A++) from NAAC, indicating partnerships with accredited institutions.
• Rehab Council of IndiaminorOthersThe institute published a circular from Rehab Council of India (rehabcouncil.nic.in) dated 08 Apr 2026, indicating regulatory affiliation and recognition from this Indian government body.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Indira Gandhi National Open University (IGNOU): India's largest open university, offering recognized distance-learning programmes including health sciences and paramedical streams. Represents the established incumbent against which IIAM competes for online healthcare students.
• Open University of Sri Lanka: Sri Lanka's national distance-learning university offering accredited undergraduate and postgraduate programmes including health sciences. Provides the mainstream alternative to IIAM in the Sri Lankan market.

Emerging players

• National Council for Vocational Training (NCVT) / Skill India affiliated paramedical institutes: Network of vocational training providers delivering recognised paramedical certificates in India. Compete with IIAM's diploma and certificate tracks on price, recognition, and employability outcomes.
• Morarji Desai National Institute of Yoga (MDNIY): Indian government institute offering certified yoga and wellness training programmes. Comparable to IIAM in the yoga and wellness therapy segment, with stronger government recognition.

Direct peers

• National Institute of Health Sciences (NIHS): Offers paramedical diplomas and alternative medicine programmes through distance/online mode in India. Overlaps with IIAM's DMLT, DXRT, ECG, and MPHW tracks and targets similar working healthcare professionals.
• Indian Board of Alternative Medicine: A Kolkata-headquartered institution offering diploma, degree, and postgraduate programmes in alternative medicine via distance learning. Directly comparable to IIAM in modality mix, delivery model, and target student segment across India.
• International University of Yoga and Alternative Medicine (IUYAM): An India-focused institution offering degree and diploma programmes in yoga therapy, naturopathy, and alternative medicine via distance mode. Directly overlaps with IIAM's BNYS, BSc Yoga, and yoga-related diploma portfolio.
• Indian Institute of Alternative Medicine (IIAM Kolkata): A long-established Calcutta-based alternative medicine institute offering certificate, diploma, and degree programmes in complementary therapies. Closest name-analogue and most direct curriculum competitor to IIAM.

Others

• Central Council for Research in Ayurvedic Sciences (CCRAS): Indian government apex research body for Ayurveda. Relevant ecosystem player whose standards, recognition patterns, and research frameworks influence the credibility of alternative-medicine curricula like IIAM's.

Regional players

• Sri Lanka Institute of Indigenous Medicine (SLIIM): Government university in Sri Lanka offering degree programmes in Ayurveda, Siddha, and Unani medicine. Geographically adjacent peer that legitimises and competes for the same alternative-medicine student base in Sri Lanka.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Institute of Alternative Medicine and Research