Yorkville America

What Yorkville America does

Yorkville America Equities, LLC is a New Jersey-based SEC-registered investment adviser that operates the Truth Social Funds platform under a licensing and strategic partnership with Trump Media & Technology Group's Truth.Fi fintech brand. The firm offers a suite of America First-themed ETFs and Separately Managed Accounts targeting investors who want portfolio exposure aligned with patriotic values, U.S. economic sovereignty, domestic manufacturing, energy independence, and national security. Core products include the actively managed God Bless America ETF (YALL) plus five NYSE Arca-listed thematic ETFs (Red State REITs, Energy Security, Security & Defense, Next Frontiers, and American Icons), with additional filings in process for crypto ETFs (Bitcoin/Ether and Cronos Yield Maximizer with Crypto.com as custodian) and MANGOS AI-focused ETFs.

Name

Yorkville America

Legal name

Yorkville America Equities, LLC

Website

https://yorkvilleamerica.com

Company type

Private

Operating status

Operating

Short description

Yorkville America Equities is an SEC-registered investment adviser that manages the Truth Social Funds suite of America First-themed ETFs and separately managed accounts, serving patriotic and values-aligned retail investors, RIAs, and institutions.

Ownership category

akta.pro rank

Product category

Thematic ETF and Investment Management

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Sector & Industry Equity ETFs (FSAAAFAC)

akta.pro secondary industry

Real Assets & Infrastructure ETFs (REITs, Infrastructure, Natural Resources) (FSAAAFAH)

Keywords

• Thematic ETF management
• America First investing
• Separately managed accounts
• Investment advisory services
• Patriotic investment funds

Headquarters

HQ city

Mountainside

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. ETF Management Fees: Yorkville America Equities earns management fees as the investment adviser for Truth Social Funds ETFs. The firm charges expense ratios and management fees based on assets under management (AUM), including 0.65% for YALL ETF and 0.95% for crypto ETFs.
2. Separately Managed Account (SMA) Advisory Fees: Yorkville receives referral compensation from Index Technologies Group (ITG) for directing clients to ITG's SMA advisory services. Clients pay quarterly asset-based fees for professional investment management. Yorkville must comply with jurisdictional requirements to receive cash referrals.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Yorkville America Equities is an SEC-registered investment adviser that sponsors and manages the Truth Social Funds suite of America First-themed ETFs and Separately Managed Account (SMA) strategies under the Truth.Fi fintech brand. The platform offers NYSE Arca-listed thematic ETFs (YALL, TSRS, TSES, TSSD, TSNF, TSIC, TSBT) covering U.S. large-cap patriotism, red-state REITs, energy security, defense, frontier technologies, iconic American brands, and Bitcoin, alongside four thematic SMA portfolios requiring a $100,000 minimum investment. Revenue is generated through asset-based ETF management fees and quarterly SMA advisory fees.

Product overview

Yorkville America Equities operates the Truth Social Funds platform as a suite of America First-themed ETFs and Separately Managed Accounts (SMAs) under the Truth.Fi fintech brand associated with Trump Media & Technology Group. The core ETF lineup includes seven actively managed and thematic funds: YALL (God Bless America actively managed ETF), TSRS (Red State REITs), TSES (Energy Security), TSSD (Security & Defense), TSNF (Next Frontiers), TSIC (American Icons), and TSBT (Bitcoin). The platform also offers cryptocurrency ETFs (Bitcoin/Ether and Cronos Yield Maximizer) in partnership with Crypto.com, and proposed MANGOS AI-focused ETFs. Additionally, four SMA strategies covering domestic manufacturing, national security, Christian values, and energy/essential services are offered through Index Technologies Group partnership, requiring a $100,000 minimum investment. The platform entered the market in December 2025 and manages approximately $46-130 million in combined assets across the Truth Social ETF franchise.

Differentiator

Problem solved

Functional benefit

Brands

• Truth.Fi: Fintech brand under Trump Media & Technology Group that houses the Truth Social Funds ETF suite, providing actively managed exposure to U.S.-focused companies aligned with national priorities.

Products and services

• Truth Social God Bless America ETF (YALL) Actively managed ETF investing in U.S. large-cap companies aligned with America First principles, designed to avoid politically left activism and social agendas. Listed on NYSE Arca and managed by Adam Curran of Curran Financial Partners on behalf of Yorkville America Equities.
• Truth Social American Red State REITs ETF (TSRS) Real Estate Investment Trust ETF that selects REITs deriving the majority of revenues from Republican-voting states. Listed on NYSE Arca and available through major U.S. brokerage platforms.
• Truth Social American Energy Security ETF (TSES) ETF focused on U.S. companies central to America's energy production, infrastructure, and security, providing thematic exposure to domestic energy independence. Listed on NYSE Arca and distributed through major U.S. brokerages.
• Truth Social American Security & Defense ETF (TSSD) ETF investing in U.S. companies serving national defense, aerospace, cybersecurity, and communications sectors. Listed on NYSE Arca and available through major U.S. brokerage platforms.
• Truth Social American Next Frontiers ETF (TSNF) ETF targeting U.S. companies at the forefront of emerging technologies and innovation. Listed on NYSE Arca and accessible through major U.S. brokerages.
• Truth Social American Icons ETF (TSIC) ETF investing in iconic U.S. brands that represent the American economy and lifestyle. Listed on NYSE Arca and distributed through major U.S. brokerage platforms.
• Truth Social Bitcoin ETF (TSBT) Exchange-traded fund providing direct exposure to Bitcoin, held in custody. Listed on NYSE Arca as part of the Truth Social Funds suite advised by Yorkville America Equities.
• America First Separately Managed Account (SMA) Strategies Four thematic Separately Managed Account strategies—Made in America, Christian Values, Liberty & Security, and Energy Infrastructure & Essential Services—delivered in partnership with Index Technologies Group using ITG's proprietary algorithms. Provides direct ownership, flexible allocations, and values-aligned portfolio construction for clients with a $100,000 minimum asset level, charging quarterly fee-based pricing.
• Truth Social America First ETF (MAGA) America First-themed ETF acquired from Point Bridge Capital and reorganized into the Truth Social Funds suite, continuing Point Bridge Capital as sub-adviser with approximately $32 million in assets under management at acquisition.

Quantifiable outcome

• AUM growth from under $50 million to over $130 million through strategic acquisitions
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Trump Media & Technology Group Corp.coreStrategic or Co-development Partner · 22 June 2026Yorkville America Equities serves as investment adviser for Truth Social Funds, operating under the Truth.Fi fintech brand of Trump Media & Technology Group. The partnership provides the brand identity and distribution through Truth Social platform for America First-themed investment products.
• Curran Financial PartnerscoreStrategic or Co-development Partner · 22 June 2026Adam Curran of Curran Financial Partners leads management of the Truth Social God Bless America ETF (YALL) as the first actively managed fund in the Truth Social Funds lineup, maintaining America-First investment philosophy.
• Point Bridge CapitalminorStrategic or Co-development Partner · 19 February 2026Point Bridge Capital continues as sub-adviser for the Point Bridge America First ETF (MAGA) following acquisition into Truth Social Funds suite, providing day-to-day portfolio management.
• Crypto.comcoreTechnology or Integration · 13 February 2026Crypto.com serves as digital asset custodian, liquidity provider, and staking services provider for Truth Social Bitcoin/Ether ETF and Truth Social Cronos Yield Maximizer ETF. Provides infrastructure for yield-generation through Cronos blockchain staking rewards.
• Foris Capital US LLCcoreChannel Partner/ Reseller/ Distributor · 13 February 2026Foris Capital US LLC serves as the broker-dealer for distribution of Truth Social crypto ETFs through Crypto.com's platform. Handles purchase transactions for retail and institutional investors accessing the funds.
• Index Technologies Group (ITG)coreStrategic or Co-development Partner · 15 January 2026ITG is an SEC registered investment advisor providing proprietary algorithms and investment strategies for Truth Social Funds Separately Managed Accounts. Four SMA strategies cover domestic manufacturing, national security, Christian values, and energy/essential services themes. ITG directly compensates Yorkville for client referrals.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• BlackRock (iShares): World's largest ETF issuer with broad sector and thematic coverage that competes head-to-head with Yorkville's offerings (defense, REITs, energy, innovation) at scale and lower fees.
• American Century Investments: Large diversified asset manager offering thematic and sector ETFs that overlap with Yorkville's sector products (defense, energy, innovation). Represents the scale-driven competitive backdrop in the U.S. ETF market.
• State Street (SPDR): Major incumbent ETF issuer with sector and thematic SPDR products competing directly with Yorkville's sector ETFs in the same brokerage distribution channels.
• Vanguard: Largest U.S. ETF sponsor by AUM with sector and broad market ETFs widely distributed through the same brokerages (Schwab, Fidelity, etc.) where Yorkville's products are listed. Sets the low-fee competitive benchmark.

Emerging players

• Grayscale Investments: Large crypto-focused asset manager that converted multiple trusts into spot Bitcoin and Ether ETFs. Comparable to Yorkville's crypto ETF strategy in product category and target investor, but at materially greater scale.
• Eventide Funds: Values-based mutual fund and ETF sponsor integrating faith and ethical screening into products. Comparable in the broader values-based investing segment, though with a faith-driven rather than political thesis.
• Bitwise Asset Management: Crypto-focused asset manager with a suite of spot crypto ETFs and thematic products. Directly comparable to Yorkville's pending Bitcoin/Ether and Cronos Yield Maximizer ETF filings in the digital-asset ETF category.

Direct peers

• Strive Asset Management: Strive is a values-based asset manager founded with explicit anti-ESG, pro-America positioning that offers thematic ETFs targeting patriotic investors. Highly comparable in product thesis, target segment, and political branding approach.
• Point Bridge Capital: Manager of the original MAGA America First ETF that Yorkville is acquiring. Operates in the same patriotic values-based ETF niche with overlapping distribution channels and political investor base.
• 1789 Capital: Values-aligned investment firm founded with explicitly patriotic, anti-ESG positioning serving similar retail and institutional investors seeking political/values-themed exposure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yorkville America