Florida License Plate
Florida License Plate is a privately owned informational website (subsidiary of US License Plate Lookup) that provides Florida residents, used-car buyers, and the general public with guides on license plate lookup, registration, personalized and specialty plates, temporary tags, laws, and DMV locations.
- Company typePrivate
- Founded2025
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Florida License Plate does
Florida License Plate (FloridaLicensePlate.com) operates an informational website that provides guidance on Florida license plate lookup procedures, registration and renewal processes, personalized and specialty plate options, temporary tags, license plate law and enforcement, and a directory of county tax collector and DMV locations. The property is organized into topical content modules — license plate basics, registration & renewal, personalized plates, custom & specialty plates, temporary plates, law enforcement, Florida 511 travel information, DMV locations, and an FAQ section — supported by an active blog targeting high-intent search queries on driving tests, title transfers, plate legality, and registration costs. Underlying technology is standard web content delivery with publicly available lookup functionality, drawing vehicle data from FLHSMV-sourced records via an integration with Florida License Lookup (florida.licenselookup.org).
The company's go-to-market is product-led growth through content marketing and organic search: city-specific landing pages (Jacksonville, Orlando, Miami, Tampa, Tallahassee, Clearwater) capture local intent, while the blog and FAQ drive top-of-funnel traffic from informational queries. The site is a privately owned property that is explicitly not affiliated with any state or government agency and operates as a subsidiary of US License Plate Lookup (licenseplatelookup.org), which provides nationwide platform and infrastructure for state-level license plate information properties.
Florida License Plate does not sell products or services directly. The freemium revenue model is effectively informational, with pricing data on the site referring to Florida DMV and FLHSMV fees rather than the website's own monetization. The user base is consumer-facing and fragmented across Florida vehicle owners, used-car buyers/sellers, and the general public researching plate laws and DMV procedures; there are no disclosed enterprise customers, no named management team, no disclosed funding, and no disclosed revenue figures.
Florida License Plate firmographics
Firmographics- Name
- Florida License Plate
- Legal name
- Florida License Plate
- Website
- https://floridalicenseplate.com
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Florida License Plate is a privately owned informational website (subsidiary of US License Plate Lookup) that provides Florida residents, used-car buyers, and the general public with guides on license plate lookup, registration, personalized and specialty plates, temporary tags, laws, and DMV locations.
- Ownership category
- akta.pro rank
Florida License Plate business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Informational Services (Non-Commercial): Florida License Plate operates as an informational resource for Florida license plate information. The website provides free lookup tools, educational articles, and regulatory guidance. It does not appear to sell products or services directly. The site is a subsidiary of US License Plate Lookup and relies on data sourced from Florida License Lookup.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard License Plate (DMV Fee): ~$28 state fee for initial issuance |
| One time/ perpetual license | Pay-as-you-go | Initial Registration Fee (First-Time Florida Registration): $225 one-time fee |
| Subscription | Annual | Personalized (Vanity) License Plates: ~$15/year additional fee |
| Subscription | Annual | Specialty License Plates: ~$25–$50/year additional fee |
| One time/ perpetual license | Pay-as-you-go | Temporary License Plate: ~$4.50–$5.00 per tag |
| Unit Pricing | Annual | Annual Registration Fees by Vehicle Weight (Passenger Vehicles) |
| Unit Pricing | Pay-as-you-go | Replacement License Plate Fee: ~$28–$40 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Florida License Plate product offering
Product offeringCore offering
Florida License Plate is an informational website that provides free lookup tools, educational articles, and regulatory guidance covering Florida license plate types, vehicle registration procedures, renewal processes, personalized and specialty plate options, temporary tags, license plate laws, and DMV/tax collector locations. The site aggregates publicly available FLHSMV information into a centralized, non-government consumer resource for Florida residents and vehicle owners.
Product overview
Florida License Plate is an informational website (not affiliated with any government agency) that provides comprehensive guidance on Florida license plate-related matters. The site serves as a consumer resource offering educational content across multiple modules including license plate basics, registration and renewal procedures, personalized/specialty plate options, temporary plates, law enforcement information, DMV location directory, and Florida 511 traffic information. The core product is the Florida License Plate Lookup website, which aggregates and explains publicly available information about Florida vehicle registration, license plate types, costs, and legal requirements.
Differentiator
Problem solved
Functional benefit
Products and services
- Florida License Plate Lookup Website
Companies that use Florida License Plate
Customer profileSegments3 records
Ideal customer profiles3 records
Florida License Plate technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Florida License Plate partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- US License Plate Lookup (licenseplatelookup.org)coreUS License Plate Lookup is the parent company of Florida License Plate. FloridaLicensePlate.com is a subsidiary of licenseplatelookup.org, which provides the overarching platform and infrastructure for state-specific license plate lookup services.
- Florida License Lookup (florida.licenselookup.org)coreFlorida License Lookup provides the nationwide vehicle data that powers Florida License Plate's lookup tools and informational content. The data originates from state-managed motor vehicle records maintained by the Florida Department of Highway Safety and Motor Vehicles (FLHSMV).
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Florida License Plate competitors and assessment
Company assessmentBroad incumbents
- Edmunds: Large automotive information site covering pricing, specs, and ownership content. Comparable in operating a content-led, SEO-driven vehicle information model, although at a much broader scale.
- CarGurus: Large automotive marketplace with informational content supporting car shoppers. Comparable in its SEO-driven vehicle information strategy, although focused on listings rather than registration/lookup content.
- Cars.com: Major consumer automotive marketplace and information site. Captures some of the same used-car buyer and registration research traffic as Florida License Plate but with a marketplace-led business model.
- AutoCheck: Experian-owned vehicle history service. Operates in the same vehicle lookup category as Florida License Plate but with a paid, data-rich product aimed at dealers and used-car buyers.
- Carfax: Market-leading vehicle history provider. While Carfax operates in a broader, premium-data category, it competes for the same license-plate/VIN lookup user intent that drives Florida License Plate's traffic.
Direct peers
- DMV.org: Long-standing consumer-facing aggregator of state DMV information, registration fees, and license plate guidance. Directly comparable as a content/SEO-led DMV information site serving US drivers.
- VehicleHistory.com: Consumer vehicle lookup and vehicle history service using license plate and VIN inputs. Directly comparable in offering public-facing vehicle information lookup tools.
- US License Plate Lookup: Parent company of Florida License Plate. Operates the nationwide license plate lookup platform that Florida License Plate is a subsidiary of, sharing the same business model and data infrastructure.
- Florida License Lookup: Provides the nationwide vehicle data that powers Florida License Plate's lookup tools. Operates the same category of vehicle-records lookup service for Florida, overlapping directly with the subject company.
- VinCheck.info: Free VIN/license plate lookup service that provides vehicle specifications and basic records. Overlaps directly with Florida License Plate's lookup functionality and SEO positioning.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Florida License Plate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Florida License Plate leadership team
Management profileNumber of profiles
Florida License Plate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Florida License Plate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Florida License Plate
What does Florida License Plate do?
Florida License Plate is an informational website that provides free lookup tools, educational articles, and regulatory guidance covering Florida license plate types, vehicle registration procedures, renewal processes, personalized and specialty plate options, temporary tags, license plate laws, and DMV/tax collector locations. The site aggregates publicly available FLHSMV information into a centralized, non-government consumer resource for Florida residents and vehicle owners.
Is Florida License Plate a public or private company?
Florida License Plate is a private company. It is classified as corporate owned and is currently operating.
When was Florida License Plate founded?
Florida License Plate was founded in 2025. It employs 1 to 10 people.
How does Florida License Plate make money?
One revenue line is on record: informational Services (Non-Commercial).
Who are Florida License Plate's main competitors?
Broad incumbents on record are Edmunds, CarGurus, Cars.com, AutoCheck and Carfax. Direct peers are DMV.org, VehicleHistory.com, US License Plate Lookup, Florida License Lookup and VinCheck.info.
Does Florida License Plate have an API?
No public API is recorded for Florida License Plate.