El Capitan High School
El Capitan High School is a public comprehensive high school in Merced, California, operated by the Merced Union High School District. It serves grades 9-12 with academic, CTE, dual enrollment, athletic, and student support programs funded through state apportionment and local property taxes.
- Company typePrivate
- Founded-
- HeadquartersMerced, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What El Capitan High School does
El Capitan High School is a public comprehensive high school located at 100 Farmland Avenue in Merced, California, operating under the Merced Union High School District (MUHSD) and serving grades 9-12. It is one of ten high schools in the district, with the Gauchos mascot and the motto 'We learn, We love, We lead, We leave a Legacy.' The school provides a standard high school academic program aligned to A-G requirements, complemented by a Career Technical Education (CTE) portfolio spanning agriculture, business and technology, family and consumer science, information and communications technology, medical technology, and public service. It also runs a dual enrollment partnership with Merced College that allows students to take up to 11 free college-credit units per semester through CCAP, Concurrent Enrollment, and Embedded College Credit programs.
The school's service architecture rests on a district-standard digital stack: Aeries as the Student Information System, Canvas as the Learning Management System, ClassLink for single sign-on, Google Workspace and Google Classroom for collaboration, ParentSquare/StudentSquare for communications, and Parchment for transcript requests. Operational scale is modest — the staff directory shows 146 staff members across administration, counseling, athletics, CTE, and student support, led by Principal Megan Cope, Associate Principals Joel Sebastian, Adrian Hurtado, Robert Nunes, Christopher Tufts, and Katelyn Mayo, Activities Director Derek Price, and Athletics Director Rodd Parker. Class of 2025 enrollment was 448 students, achieving a 98% graduation rate versus the 93.1% district average, with 164 students earning college credit and 172 earning certifications.
The business model is non-commercial. El Capitan High School is funded through the Merced Union High School District via state education apportionment and local property taxes, with no tuition charged and participation in the Community Eligibility Provision (CEP) providing universal free meals. Auxiliary revenue streams are immaterial — yearbook sales ($90 standard, $85 with ASB card) and Student Body Office merchandise through the ECHS webstore. Distribution is entirely direct-to-consumer through district enrollment, while the Merced College channel partnership extends the school's product surface into post-secondary credit. There are no equity events, no private capital structure, and no acquisition exposure; the entity is a government_state_entity under district governance.
El Capitan High School firmographics
Firmographics- Name
- El Capitan High School
- Legal name
- El Capitan High School
- Website
- https://echs.muhsd.org
- Company type
- Private
- Operating status
- Operating
- Short description
- El Capitan High School is a public comprehensive high school in Merced, California, operated by the Merced Union High School District. It serves grades 9-12 with academic, CTE, dual enrollment, athletic, and student support programs funded through state apportionment and local property taxes.
- Ownership category
- akta.pro rank
El Capitan High School industry classification
Industry- Product category
- Public Secondary Education
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public High Schools (EDAJAAAD)
- akta.pro secondary industry
- Physical Education (PE) & Fitness Programs (EDAJAJAC)
Keywords
Where El Capitan High School is headquartered
LocationHeadquarters
- HQ city
- Merced
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
El Capitan High School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Others
Revenue model
- Public Education Funding: Public school funded by local district (Merced Union High School District) through state and local tax revenues
- Yearbook Sales: Yearbooks sold to students at $90 or $85 with ASB card
- Student Body Office Merchandise: ECHS webstore selling school merchandise and spirit items
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard Yearbook |
| One time/ perpetual license | Pay-as-you-go | Yearbook with ASB Card Discount |
| Subscription | Monthly | Free Meals Program |
| Freemium | Annual | Dual Enrollment with Merced College |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
El Capitan High School product offering
Product offeringCore offering
El Capitan High School is a public comprehensive high school serving grades 9-12 in Merced, California, operating under the Merced Union High School District (MUHSD). It delivers standard academic coursework, A-G college preparatory curriculum, Career Technical Education (CTE) pathways, dual enrollment courses with Merced College, credit recovery, athletics, and student support services including counseling, health, and mental health resources.
Product overview
El Capitan High School is a public high school within the Merced Union High School District offering a comprehensive educational program. The school's product portfolio consists of academic programs (standard coursework, dual enrollment with Merced College, STAR Academy online learning, Credit Accrual Program for credit recovery), career technical education pathways (CTE programs in agriculture, business, medical technology, public service, and information technology), student support services (school counseling, health services, mental health resources including a Virtual Calming Room, attendance monitoring), and extracurricular activities (40+ clubs, athletics, LINK Crew mentor program, Leadership class, and community service via the Silver Cord Program). The school integrates with district-standard platforms including Canvas LMS, Aeries student information system, ClassLink SSO, ParentSquare/StudentSquare communication tools, Google Classroom, and Parchment for transcript services.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 98% graduation rate for Class of 2025
- +2 more outcomes
Companies that use El Capitan High School
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles1 record
El Capitan High School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature4 records
El Capitan High School partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Merced CollegecoreDual enrollment partnership allowing MUHSD students to take college courses at no cost (up to 11 units per semester). Students earn both high school and college credit through CCAP, Concurrent Enrollment, and Embedded College Credit programs.
- Merced Union High School District (MUHSD)coreParent district providing governance, funding, curriculum standards, and shared services including IT infrastructure, nutrition services, and student information systems (Aeries).
- Community OrganizationsminorNon-profit organizations accepting student volunteers for community service hours. Students must find non-profit organizations for Silver Cord Program (250 hours required for graduation recognition).
- CIF Sac-Joaquin SectionminorAthletic conference for high school sports, providing competitive athletics structure and governance.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
El Capitan High School competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
El Capitan High School social profiles
Digital presenceEl Capitan High School financial estimates
Financial estimateRevenue estimate
Valuation estimate
El Capitan High School leadership team
Management profileNumber of profiles
Profiles9 records
El Capitan High School funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
El Capitan High School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about El Capitan High School
What does El Capitan High School do?
El Capitan High School is a public comprehensive high school serving grades 9-12 in Merced, California, operating under the Merced Union High School District (MUHSD). It delivers standard academic coursework, A-G college preparatory curriculum, Career Technical Education (CTE) pathways, dual enrollment courses with Merced College, credit recovery, athletics, and student support services including counseling, health, and mental health resources.
Is El Capitan High School a public or private company?
El Capitan High School is a private company. It is classified as state government owned and is currently operating.
When was El Capitan High School founded?
El Capitan High School was founded in -1.
Where is El Capitan High School based?
El Capitan High School is headquartered in Merced, United States, in the North America region.
How does El Capitan High School make money?
Three revenue lines are on record. Public Education Funding is the primary driver. The others are yearbook Sales and student Body Office Merchandise.
Does El Capitan High School have an API?
No public API is recorded for El Capitan High School.
What industry is El Capitan High School in?
El Capitan High School's product category is Public Secondary Education. Its primary akta.pro industry code is EDAJAAAD, Public High Schools, with a secondary code of EDAJAJAC, Physical Education (PE) & Fitness Programs. Its NAICS code is 6111 and its SIC code is 8200.