What Casando Agency does

Casando Agency is an Italian real estate brokerage headquartered in Milan, operating as a subsidiary of Casavo following its acquisition in 2026. The company provides a hybrid property transaction service targeting individual property sellers and buyers across major Italian cities, with a documented track record of supporting over 4,000 transactions between Milan and Rome under the Casavo platform. Its core offering combines instant automated property valuation (completing in approximately 3 minutes based on 30 property characteristics and Osservatorio del Mercato Immobiliare market data), digital documentation certification to streamline notary workflows, multi-platform listing distribution through Immobiliare.it and Idealista, and human consultant-led support for viewings, negotiation, and closing.

The technology stack is a marketplace-style platform integrating an algorithmic valuation engine, digital document handling, and portal syndication, supplemented by a distributed agent network. Revenue is generated primarily through transaction-based commissions: a fixed 4% buyer commission (or €5,000 minimum on properties under €125,000) plus seller-side commissions with publicly disclosed fixed rates, with an extended mortgage origination channel via a partnership with UniCredit. Distribution blends self-serve online tools (website and mobile app) with field-based consultant engagement, and marketing is driven through organic social media, content (blog.casavo.com), earned media, and portal-driven SEO.

Following acquisition by Casavo, Casando Agency is being deployed as the operational agent base for Casavo's announced expansion to double its agent network from approximately 200 to over 400 and enter 20 new urban areas across Italy and France by 2026, supported by a Casavo capital increase of over €12 million. The parent has stated a €50 million revenue target by 2030 and a return to break-even by 2027 after clearing over €200 million of accumulated losses.

Name

Casando Agency

Website

https://casandoagency.it

Company type

Private

Founded year

2025

Operating status

Acquired

Headcount range

101–250 employees

Short description

Casando Agency is an Italian real estate brokerage in Milan, operating as a Casavo subsidiary. It serves individual property buyers and sellers with instant algorithmic valuations, digital documentation, and human consultant support across major Italian cities.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

Keywords

• Real estate brokerage
• Property valuation
• Proptech services
• Residential property sales
• Mortgage facilitation

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Property Sales Commission: Fixed commission rates for buyers: 4% commission on property purchase, or €5,000 flat fee if property value is less than €125,000. Sellers benefit from competitive fixed commissions with transparent pricing known upfront.
2. Real Estate Marketplace Services: Technology-enabled marketplace connecting buyers and sellers with hybrid support model combining digital tools with human consultant assistance through the entire transaction process from valuation to notary deed.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Casando Agency is an Italian real estate brokerage that provides property valuation, listing, buyer matching, viewing coordination, offer negotiation, and notary deed support for individual home sellers and buyers across major Italian cities. The brokerage combines technology-driven instant valuation (delivered in approximately three minutes based on 30 property characteristics and Immovable Property Market Observatory data) with digital documentation certification and dedicated human consultant support through the entire transaction. Its services are bundled with professional photography, floor plans, virtual tours, and multi-platform listing distribution on Immobiliare and Idealista, with mortgage support provided through UniCredit.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Valuation Service Instant property valuation service for individual homeowners that analyzes 30 property characteristics against market trends and Immovable Property Market Observatory data to deliver an indicative property value in approximately 3 minutes.
• Property Selling Service End-to-end residential property selling service including consultant-led valuation review, document certification, professional photography and virtual tour production, multi-portal listing distribution on Immobiliare and Idealista, viewing management, offer negotiation, and notary deed support.
• Property Buying Service Residential property buying service for individual buyers including access to listed properties, viewing coordination, purchase transaction support, and bundled mortgage facilitation through UniCredit. Buyers pay a fixed 4% commission, with a €5,000 minimum on properties under €125,000.
• Mortgage Services Mortgage facilitation service offered to property buyers and sellers through Casavo's partnership with UniCredit, extending the brokerage offering to include banking and financing products.

Quantifiable outcome

• 4,000+ properties transacted between Milan and Rome
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and major.

• UniCreditcoreGTM or Marketing Partner · 1 January 2024UniCredit has developed a partnership with Casavo for real estate services, providing mortgage products to Casavo's property buyers and sellers. The partnership extends Casavo's service offering to include banking and financing services.
• Immobiliare.itmajorChannel Partner/ Reseller/ DistributorCasavo publishes property listings on Immobiliare.it, one of Italy's leading real estate portals, to maximize visibility for sellers' properties and reach active property buyers.
• IdealistamajorChannel Partner/ Reseller/ DistributorCasavo publishes property listings on Idealista, a major Spanish-Italian real estate portal, to maximize visibility for sellers' properties and reach active property buyers.

Scale indicators8 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• RE/MAX: Global franchised residential real estate network with extensive Italian footprint. Competes for the same SMB/individual seller and buyer customer base as Casando, with a traditional rather than tech-led model.
• Zillow: Global proptech leader combining an instant valuation tool (Zestimate), a marketplace for listings, and adjacent brokerage services. Operates at much larger scale than Casando but validates the same tech-enabled brokerage thesis.
• Immobiliare.it: Italy's largest real estate portal, listing partner and de facto distribution channel for Casando's properties. Immobiliare.it also operates adjacent brokerage and advertising services, putting it in overlapping but broader competition with Casando.
• Idealista: Major Southern European real estate portal (Spain and Italy) where Casando publishes listings. As a broad marketplace with traffic scale, Idealista is both a critical distribution partner and a potential adjacent competitor.
• Engel & Völkers: Established European real estate franchise with strong Italian presence, focused on premium residential brokerage. Competes for the same Italian sellers and buyers Casando serves, particularly in higher-value segments.
• Sotheby's International Realty: Global luxury and premium residential brokerage with Italian affiliate presence. Competes for higher-end Italian listings and offers a contrasting premium-brand positioning to Casando's mass-market hybrid approach.

Direct peers

• Casavo: Italian proptech company and parent of Casando Agency, operating the same instant valuation, document certification, and hybrid agent model across Italy and France. Casando is now a wholly-owned subsidiary within Casavo's structure.
• Compass: US tech-enabled real estate brokerage combining proprietary platform technology with a large commissioned agent network. Closely comparable operating model to Casando's hybrid tech-plus-consultant approach.
• Opendoor: US iBuyer proptech that pioneered instant online home valuation and direct purchase; conceptually adjacent to Casavo/Casando's instant valuation tech, though Opendoor takes principal risk while Casando primarily brokers transactions.
• Redfin: US tech-enabled residential brokerage that pioneered the hybrid digital-plus-agent model Casando uses, with instant valuation tools, online listing, and commissioned agent support. Same fundamental model, US market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/casando-it-agency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Casando Agency