Moore South

What Moore South does

Moore South was a UK-based accountancy and business advisory firm headquartered in Crawley, operating with 13 partners and approximately 92 staff distributed across five offices in southern England. The firm delivered professional services across accounting, tax consulting, audit, and business advisory to business clients requiring financial compliance, tax planning, audit, and strategic consulting support. Moore South operated through a traditional partner-led professional services go-to-market, with revenue generated on quote-based fee arrangements typical of UK accountancy practices; no proprietary technology platform, software product, or digital distribution channel was disclosed.

On April 17, 2026, Moore South merged with Moore Kingston Smith, a national accounting and business advisory group, and ceased to operate as an independent entity. The combination brings together over 120 partners and 1,600 people operating across the UK and Ireland, giving former Moore South clients streamlined access to specialist tax, audit, and advisory practices alongside Moore Kingston Smith's international network and the global Moore brand. The merger is categorized in the source material as a strategic partnership / mutual relationship at the core tier, framing Moore South as having joined the Moore Global-aligned national platform rather than having been acquired in a conventional buy-out.

Name

Moore South

Website

https://mooresouth.co.uk

Company type

Private

Operating status

Acquired

Headcount range

501–1,000 employees

Short description

Moore South was a Crawley-headquartered accountancy and business advisory firm with 13 partners and 92 staff across five southern England offices, merged into Moore Kingston Smith in April 2026.

Ownership category

akta.pro rank

Product category

Accounting & Business Advisory

NAICS

Offices of Certified Public Accountants (541211)

SIC

Finance Services (6199)

akta.pro primary industry

Outsourced Finance & CFO Services (BPAHABAE)

Keywords

• Accounting services
• Business advisory
• Tax consulting
• Audit services
• Financial advisory

Headquarters

HQ city

Crawley

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Accountancy and Business Advisory Services: Moore South generates revenue through professional accounting services, business advisory, tax consulting, audit services, and related financial services. As a merged entity with Moore Kingston Smith, the combined firm offers expanded specialist services across accounting, tax, audit, and advisory practices.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Moore South is an accountancy and business advisory firm that delivers professional accounting, tax, audit, and business advisory services to commercial clients across southern England. Through its merger with Moore Kingston Smith, the firm provides clients with streamlined access to specialist services and leverages an international network under the global Moore brand.

Product overview

Moore South is an accountancy and business advisory firm. As an advisory services company rather than a software product company, it does not offer a distinct product portfolio or platform architecture with named modules. The firm provides professional services including accounting, tax, audit, and business advisory to clients across southern England.

Differentiator

Problem solved

Functional benefit

Products and services

• Accounting Services
• Tax Consulting
• Audit Services
• Business Advisory
• Financial Consulting

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Moore Kingston SmithcoreStrategic or Co-development Partner · 17 April 2026Moore South has merged with Moore Kingston Smith, a national accounting and business advisory group. The merger combines Moore South's 92 staff and 13 partners across five southern England offices with Moore Kingston Smith's national operations, creating a combined entity of over 120 partners and 1,600 people across the UK and Ireland. The partnership aims to provide clients with streamlined access to specialist services while leveraging Moore Kingston Smith's international network and the global Moore brand.

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• PKF Smith Cooper: Regional UK accounting and advisory firm of broadly comparable scale and partner-led business model, also aligned with the PKF/IFEX international network; competes with Moore South for mid-market clients in the regions.
• Bishop Fleming: South-west and southern England-focused accounting, tax, and advisory firm of similar size and partner-led model; overlaps directly with Moore South in target geography, customer base, and core service lines.
• Crowe UK: Mid-tier UK accounting and advisory firm offering audit, tax, and consulting services to mid-market businesses; closely comparable to Moore South in scale and customer segment, particularly in southern England.
• Moore Kingston Smith: National accounting and business advisory group that absorbed Moore South via the April 2026 merger; offers the same accounting, tax, audit, and advisory services and now shares infrastructure, clients, and partner bench across the UK and Ireland.

Broad incumbents

• Grant Thornton UK: Major mid-tier accounting and advisory firm in the UK with broad audit, tax, and consulting practices; directly comparable in scale, service mix, and target customer profile to the Moore South/Moore Kingston Smith combined entity.
• RSM UK: Mid-tier accounting and advisory firm serving mid-market clients across the UK with audit, tax, and consulting; competes head-to-head with the merged Moore entity for SME and corporate mandates in southern England.
• BDO UK: Top-10 UK accounting and advisory network providing audit, tax, and consulting services to mid-market and corporate clients; competes directly with Moore South/Moore Kingston Smith for the same southern England mid-market segment.
• Mazars UK: International mid-tier accounting and advisory firm with a strong UK practice offering audit, tax, and advisory services; directly competes in the same southern England and London mid-market space.

Emerging players

• Haysmac LLP: London-based mid-market accounting and advisory firm focused on owner-managed businesses, not-for-profits, and media sectors; similar scale to Moore South, serving comparable SME and mid-market client profiles in the southern England footprint.

Regional players

• Saffery Champness: Top-30 UK chartered accountancy firm with strong private client and mid-market advisory practice; comparable service mix and high-net-worth/SME clientele, though weighted more toward London and the South East.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/about

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moore South