Public Health Madison & Dane County

What Public Health Madison & Dane County does

Public Health Madison & Dane County (PHMDC) is the joint city-county public health department serving the City of Madison and Dane County, Wisconsin, operating since 1995 under a mandate to protect, enhance, and promote environmental and community health. The agency serves more than 590,000 residents across more than 60 cities, towns, and villages with a workforce of 225+ staff, organized across four divisions (Environmental Health, Community Health, Operations, and Policy, Planning and Evaluation) under Director and Health Officer Janel Heinrich.

PHMDC delivers a comprehensive portfolio of public health services spanning individual health protection (immunizations, sexual health clinic, WIC nutrition program, Nurse-Family Partnership home visits, Well Woman cancer screenings, syringe services, communicable disease investigation), environmental health regulation (well and septic testing, PFAS monitoring, beach water quality, lead poisoning prevention, radon testing, food safety inspections, animal services), and community health initiatives (food security, food waste reduction, violence prevention, doula support, emergency preparedness). It also operates regulatory inspection and licensing programs for restaurants, pools, body art facilities, and lodging establishments within its jurisdiction.

The agency's business model is government appropriations-based: funding flows from city, county, state, and federal sources, supplemented by nominal fees (e.g., $10 radon test kits) and grants to community partners. Services are delivered directly to residents through three Madison office locations, community clinics, and field operations, with multilingual access in English, Spanish, Hmong, and Chinese. The Respiratory Illness Dashboard provides public-facing surveillance data on COVID-19, flu, and RSV activity. Strategic direction is set by the published Strategic Plan 2024-2029 and reported through annual reports. There is no commercial revenue model, no paid customer acquisition motion, and no product-company revenue mechanics.

Name

Public Health Madison & Dane County

Legal name

Public Health Madison & Dane County

Website

https://publichealthmdc.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

Public Health Madison & Dane County is a joint city-county government health department serving over 590,000 residents across Dane County, Wisconsin, delivering immunizations, environmental health regulation, disease prevention, and emergency preparedness through 225+ staff and three Madison offices.

Ownership category

akta.pro rank

Product category

Public Health Services

NAICS

Administration of Public Health Programs (92312)

SIC

Services-Health Services (8000)

akta.pro primary industry

County/District/Local Health Departments (HLAJAAAB)

akta.pro secondary industries

Local Public Health & Human Services Administration (BPAIACAK), Public Health, Immunization & Communicable Disease Services (EDALAFAK), Chronic Disease Prevention & Health Promotion Departments (HLAJAAAN)

Keywords

• Public health services
• Immunization programs
• Environmental health monitoring
• Communicable disease prevention
• Health licensing inspections

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Public Funding: As a municipal/county public health department, revenue comes from government appropriations at the city, county, state, and federal levels rather than commercial revenue generation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Public Health Madison & Dane County is a government public health agency that delivers clinical preventive services (immunizations, sexual health testing and treatment, WIC nutrition support, Nurse-Family Partnership home visits), environmental health regulation (food safety inspections, well and septic testing, PFAS monitoring, beach water quality, radon testing, lead prevention), and licensing of regulated establishments (restaurants, pools, body art, lodging) for residents of and visitors to Madison and Dane County, Wisconsin. Services are provided free or at nominal cost regardless of citizenship status.

Product overview

Public Health Madison & Dane County operates as a government public health agency serving the City of Madison and Dane County, Wisconsin, with a staff of over 225 people serving more than 590,000 residents. The organization provides a comprehensive portfolio of public health services organized into three main categories: protecting individual health (immunizations, sexual health, WIC, Nurse-Family Partnership, Well Woman Program, communicable disease prevention), protecting environmental health (well and septic testing, PFAS monitoring, beach water quality, lead poisoning prevention, radon testing, food safety, animal services), and community health initiatives (food security, food waste reduction, violence prevention, emergency preparedness). The agency also publishes strategic planning documents including the Strategic Plan 2024-2029 and Annual Reports, and provides a Respiratory Illness Dashboard for community health tracking.

Differentiator

Problem solved

Functional benefit

Products and services

• Immunizations Program Free routine and seasonal vaccines for adults and children who qualify, delivered through office locations and vaccination clinics.
• Sexual Health Services Free birth control, HIV and STI testing, treatment, and cervical anesthesia for IUD insertion for clinic visitors.
• WIC Program (Women, Infants, and Children) Nutrition program providing food support and health services for eligible women, infants, and children at multiple office locations.
• Syringe Services Program Harm reduction program providing sterile needles, syringe disposal, and connections to additional health resources to reduce disease transmission.
• Nurse-Family Partnership Free home visiting support program for eligible families during pregnancy and after childbirth, provided by registered nurses.
• Well Woman Program Program connecting eligible women with free cervical cancer screenings, breast exams, and mammograms.
• Communicable Disease Prevention Investigation and management of reportable diseases such as tuberculosis, measles, and pertussis in Dane County.
• Pregnancy Options and Support Help finding abortion services, securing care funding, accessing emergency contraception, and obtaining pregnancy support resources.
• Environmental Health Services Well and septic testing, PFAS monitoring, beach water quality testing, lead poisoning prevention, radon test kit sales, and food safety inspections.
• Animal Services Investigation of dog bites, rabies testing, and response to animal-related public health concerns across the jurisdiction.
• Licensed Establishments Program Inspection and licensing of restaurants, pools, lodging, body art facilities, and other regulated establishments in Madison and Dane County.
• Emergency Preparedness Planning and response capabilities for public health emergencies including cyberattacks, supply disruptions, epidemics, flooding, and power outages.
• Community Health Initiatives Programs addressing food security, food waste reduction, violence prevention, doula support, and other community health priorities in partnership with local organizations.
• Respiratory Illness Dashboard Public data dashboard tracking COVID-19, influenza, and RSV activity in Dane County to inform community health decisions.

Quantifiable outcome

• Over 590,000 people served across Dane County

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Clean Lakes AlliancecoreStrategic or Co-development Partner · 27 May 2026Public Health Madison & Dane County and Clean Lakes Alliance teamed up on a new pilot study to better understand what causes E.coli levels to increase across the Yahara chain of lakes during summer 2026.
• Madison Water UtilitycoreStrategic or Co-development PartnerMadison Water Utility monitors drinking water supplies in all municipal wells for PFAS contamination. PHMDC refers residents to Madison Water Utility for PFAS testing results and coordinates on water quality issues.
• Madison Metropolitan Sewerage District (MMSD)coreStrategic or Co-development PartnerMMSD treats wastewater from homes and recovers biosolids for use as fertilizer. PHMDC collaborates on PFAS monitoring and research related to environmental public health.
• Wisconsin State Lab of HygienecoreTechnology or IntegrationThe Wisconsin State Lab of Hygiene provides PFAS testing services for private wells in Dane County. PHMDC helps connect residents with these testing services and helps interpret results.
• Wisconsin Department of Natural Resources (WI DNR)coreStrategic or Co-development PartnerWI DNR monitors PFAS contamination from Truax Field and Dane County Regional Airport. PHMDC works with DNR on environmental health investigations and shares information about private well testing requirements.
• FairShare CSA CoalitionminorStrategic or Co-development PartnerPHMDC partners with FairShare CSA Coalition to promote Community Supported Agriculture as a way to increase access to fresh produce and support food security in the community.
• City of Madison Streets and Office of SustainabilityminorStrategic or Co-development PartnerCollaboration on food waste reduction initiatives, including tips for meal planning, food storage, composting, and food donation programs for Madison residents.
• Dane County Emergency ManagementcoreStrategic or Co-development PartnerPHMDC coordinates with Dane County Emergency Management for local emergency alerts and preparedness programs. Residents can sign up for local alerts through this partnership.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Boston Public Health Commission: Independent public health authority for the City of Boston offering comparable clinical, environmental, and emergency preparedness services. Similar mid-sized urban governance model and equity orientation, though operating under a distinct semi-independent commission structure.
• Philadelphia Department of Public Health: Municipal health agency providing comprehensive clinical, environmental health, and disease surveillance services in a major Northeastern city. Comparable regulatory mandate and service portfolio but at substantially greater scale than PHMDC.
• Hennepin County Public Health: County-level public health authority in Minnesota providing clinical, environmental, and family health services across a populous urban-suburban county analogous to Dane County. Comparable governance structure and service breadth, with a larger operating budget and population base.
• Public Health – Seattle & King County: Larger and longer-established joint city-county public health agency serving a comparable urban-suburban jurisdiction (Seattle/King County). Comparable in scope across clinical, environmental, and emergency preparedness services, but operates at meaningfully greater scale and budget than PHMDC.
• Chicago Department of Public Health: Municipal public health authority delivering immunizations, sexual health, environmental health, and emergency preparedness to a major Midwestern city. Directly comparable in service categories and regulatory mandate, though operating at substantially greater scale and budget than PHMDC.

Emerging players

• Multnomah County Health Department: Oregon county health department known for harm reduction leadership (syringe services) and equity-focused public health programming. Comparable in political environment and progressive service mix including syringe services and sexual health, though serving a different West Coast jurisdiction.

Regional players

• Milwaukee Health Department: Wisconsin's largest city health department, providing similar clinical, environmental health, and communicable disease services to Milwaukee residents. Comparable mission and service mix within the same state regulatory framework, but operates in a distinct urban jurisdiction from PHMDC's Madison/Dane County footprint.
• Denver Department of Public Health & Environment: City-and-county public health agency combining environmental health with traditional public health programming. Comparable integration of environmental monitoring and clinical services under a single municipal authority, serving a different Western U.S. jurisdiction.
• Minneapolis Health Department: Upper Midwestern municipal health agency offering clinical services, environmental health, and community health programs. Comparable in scope and equity-oriented service model, though serving a smaller population concentrated within Minneapolis city limits rather than a multi-municipal county.

Others

• Wisconsin Department of Health Services: State-level public health authority that provides regulatory oversight, funding, and program administration for PHMDC. Not a direct competitor but the primary state-level counterpart that shapes funding flows, policy direction, and grant availability for Dane County's local public health operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PublicHealthMDC
• Facebookfacebook.com/publichealthmdc
• LinkedInlinkedin.com/company/public-health-madison-and-dane-county

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Public Health Madison & Dane County