Alu-Rex
Alu-Rex is a Canadian manufacturer of aluminum gutter protection and continuous fastening systems, selling proprietary DoublePro, T-Rex, and Hover products through a certified installer network serving residential markets across North America and Europe.
- Company typePrivate
- Founded2001
- HeadquartersLévis, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Alu-Rex does
Alu-Rex Inc. is a privately held Canadian manufacturer, founded in 2001 and headquartered in Lévis, Quebec, that designs and produces aluminum gutter protection systems and continuous fastening hangers for the residential building-products market. The company's core product architecture centers on proprietary continuous hanger systems (T-Rex, supporting 250 lb per linear foot) and double-layer micro-filtration guards (DoublePro with Eclipse technology, blocking fine debris including pine needles), supplemented by floating fastening (Hover) and leaf-guard (Gutter Clean, Gutter Clean Pro) product lines. Performance is specified against measurable engineering benchmarks — 489 perforations every 19 inches enabling 29.7 inches of drainage per hour per linear foot, and self-cleaning at wind speeds as low as 8 km/h — with products validated by Intertek third-party testing and protected by a portfolio of 12 Canadian, 13 US, and 2 European patents.
The business model is a B2B specialty manufacturer selling through a certified installer network across Canada, the United States, and Europe, supported by a Pro Hub installer portal, a points-based loyalty program exchangeable for marketing services, and a consumer-facing 'Find an Installer' locator. Pricing is not publicly disclosed; installers set end-consumer pricing. Revenue is generated primarily through hardware sales of continuous hangers and gutter guards, with adjacent licensing and distribution activity. The company is family-owned across two Brochu generations — Guy and Stéphane Brochu founded it after pivoting from a 1979 installation business, with Kevin and Tommy Brochu assuming leadership around 2020.
Alu-Rex firmographics
Firmographics- Name
- Alu-Rex
- Legal name
- Alu-Rex inc.
- Website
- https://alu-rex.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Alu-Rex is a Canadian manufacturer of aluminum gutter protection and continuous fastening systems, selling proprietary DoublePro, T-Rex, and Hover products through a certified installer network serving residential markets across North America and Europe.
- Ownership category
- akta.pro rank
Alu-Rex industry classification
Industry- Product category
- Gutter Protection Systems
- akta.pro primary industry
- Gutters, Downspouts & Rainwater Systems (IMADAFAM)
- akta.pro secondary industry
- Gutter Guards & Leaf Protection Systems (HSAGAIAG)
Keywords
Where Alu-Rex is headquartered
LocationHeadquarters
- HQ city
- Lévis
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Alu-Rex business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Gutter Protection Products: Alu-Rex manufactures and sells gutter protection and fastening systems (DoublePro, T-Rex, Gutter Clean, Hover) to professional installers and distributors across North America. Products include continuous hangers, leaf guards, and micro-filtration systems sold through B2B channels.
- Licensing and Distribution: The company licenses its technology and products to distributors and gutter companies, with historical partnerships including distribution across Canada and expansion to the United States and Europe.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Alu-Rex product offering
Product offeringCore offering
Alu-Rex designs and manufactures aluminum gutter protection systems and continuous fastening/hanger products for residential and commercial roof drainage. Its portfolio centers on four proprietary product lines: DoublePro (double-layer micro-filtration leaf guard with Eclipse technology), T-Rex (world's first continuous hanger system), Gutter Clean and Gutter Clean Pro (leaf guards with 25-year and lifetime warranties), and Hover/Hover Pro (floating continuous fastening technology that allows thermal expansion). Products are sold B2B through a certified installer network and distributors in Canada, the United States, and Europe.
Product overview
Alu-Rex is a manufacturer of high-performance gutter protection and fastening systems for residential and commercial applications. The product portfolio consists of four core product lines: (1) Double Pro - a double-layer micro-filtration system with Eclipse technology for blocking fine debris including pine needles, offering lifetime warranty; (2) T-Rex - continuous fastening hangers that attach directly to gutters, supporting 250 lb per linear foot with 25-year clog-free warranty; (3) Gutter Clean/Gutter Clean Pro - leaf guard systems blocking large debris, with Pro version offering micro-filtration and lifetime warranty; and (4) Hover/Hover Pro - floating continuous hangers using patented Floating technology that suspend gutters allowing thermal expansion/contraction. Each product line includes multiple model variants (e.g., M-5200, M-6200, B95 versions) targeting different installation requirements and capacities.
Differentiator
Problem solved
Functional benefit
Brands
- DoublePro: Gutter protection system with double-layer filtration technology, offering lifetime clog-free warranty even in coniferous areas
- T-Rex
- Gutter Clean
- Gutter Clean Pro
- Hover
- Hover Pro
- T-Rex Pro Series
- Alu-Rex Pro Series
Products and services
- DoublePro (Double Pro) Double-layer gutter protection system with Eclipse micro-filtration technology that blocks fine debris including pine needles while ensuring optimal drainage. Sold under model variants D-11500 and D-11600 for residential applications, with a lifetime clog-free warranty. Targeted at residential properties in debris-heavy and coniferous areas, distributed through certified installers.
- T-Rex Continuous Hanger System Continuous fastening/hanger system that attaches directly to the gutter, replacing traditional spaced spikes and brackets. Supports 250 lb per linear foot (vs. 140-170 lb for traditional installation). Sold under variants M-5200, M-6200, M-5200 B95, M-6200 B95, and M-7200. Features lifetime sturdiness warranty and 25-year clog-free warranty. Targeted at gutter installation professionals and homeowners seeking durable long-span installations.
- Gutter Clean Gutter protection system that prevents large debris from clogging gutters. Sold under variants M-5300, M-6300, M-53ZIP, M-63ZIP, HR-5400, HR-6400, HRC-5400, HRC-6400, MC-5300, and MC-6300 with 25-year manufacture and clog-free warranty. Targeted at residential and commercial properties requiring protection from leaves and debris.
- Gutter Clean Pro Micro-filtering leaf guard offering superior performance with lifetime clog-free warranty, filtering fine debris including conifer needles. Sold under variants GCP-5300 and GCP-6300. Targeted at residential properties in regions with high debris including conifer trees.
- Hover / Hover Pro Floating continuous fastening/hanger system using patented Floating technology that suspends gutters, allowing them to expand and contract freely with temperature changes and preserving structural integrity. Sold under variants H-5000, H-6000 (Hover), and HP-11500 (Hover Pro with double-layer technology). Targeted at gutter installations in climates with significant temperature variation.
Quantifiable outcome
- T-Rex supports 250 lb per linear foot (vs 140-170 lb for traditional spaced installation)
- +4 more outcomes
Companies that use Alu-Rex
Customer profileSegments2 records
Ideal customer profiles2 records
Alu-Rex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Alu-Rex partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AlcoacoreStrategic partnership with Alcoa, a major player in the aluminum industry, signed in 2008. This partnership enabled national distribution of Alu-Rex products across multiple US states. The partnership followed Alu-Rex's 200% annual growth in Canada and was a key driver of US market expansion.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
Alu-Rex competitors and assessment
Company assessmentDirect peers
- All American Gutter Protection: All American Gutter Protection installs aluminum gutter guards and seamless gutters directly to homeowners in the US. Comparable installer-led go-to-market with proprietary micro-mesh and perforated guard products.
- LeafFilter: LeafFilter is the largest direct-to-consumer gutter guard company in North America, selling micro-mesh gutter protection systems to homeowners through its own sales/install crews. Direct competitor to Alu-Rex's DoublePro and Gutter Clean Pro lines.
- GutterGlove: GutterGlove manufactures stainless steel micro-mesh gutter guard systems and sells through a similar installer/dealer channel. Direct competitor in the gutter protection category with overlapping installer-based distribution model.
- MasterShield Gutter Protection: MasterShield produces micro-mesh gutter protection systems with claims of handling fine debris including pine needles, positioning it as a direct competitor to Alu-Rex's DoublePro filtration technology.
- RainDrop Products: RainDrop manufactures plastic and metal gutter guard products with anti-mosquito features, distributed through building supply dealers — overlapping installer channel and similar gutter protection category.
- E-Z Gutter Guard: E-Z Gutter Guard manufactures drop-in and screw-on gutter protection products, including powder-coated steel and aluminum options, sold through home improvement retail and installer channels.
Broad incumbents
- Senox Corporation: Senox is a US manufacturer of seamless gutters, downspouts, and accessories for residential and light commercial applications, with comparable professional installer channels in North America.
- Amerimax Home Products: Amerimax is a major manufacturer of rainware and gutter products including DIY gutter guards, sold through retail channels. Broader portfolio incumbent competing with Alu-Rex in residential gutter protection at lower price points.
- Englert Inc. Englert manufactures seamless gutter machines, metal roofing, and gutter accessories for professional contractors. Established incumbent with overlapping contractor channel and gutter fastening/hanger products.
Emerging players
- Raptor Gutter Guard: Raptor sells DIY stainless steel micro-mesh gutter guards through Amazon and home improvement retailers, competing with Alu-Rex at the lower price/DIY end of the same category.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Alu-Rex social profiles
Digital presenceAlu-Rex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alu-Rex leadership team
Management profileNumber of profiles
Profiles5 records
Alu-Rex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alu-Rex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alu-Rex
What does Alu-Rex do?
Alu-Rex designs and manufactures aluminum gutter protection systems and continuous fastening/hanger products for residential and commercial roof drainage. Its portfolio centers on four proprietary product lines: DoublePro (double-layer micro-filtration leaf guard with Eclipse technology), T-Rex (world's first continuous hanger system), Gutter Clean and Gutter Clean Pro (leaf guards with 25-year and lifetime warranties), and Hover/Hover Pro (floating continuous fastening technology that allows thermal expansion). Products are sold B2B through a certified installer network and distributors in Canada, the United States, and Europe.
Is Alu-Rex a public or private company?
Alu-Rex is a private company. It is classified as family owned and is currently operating.
When was Alu-Rex founded?
Alu-Rex was founded in 2001. It employs 11 to 50 people.
Where is Alu-Rex based?
Alu-Rex is headquartered in Lévis, Canada, in the North America region.
How does Alu-Rex make money?
Two revenue lines are on record. Gutter Protection Products are the primary driver. The others are licensing and Distribution.
Who are Alu-Rex's main competitors?
Direct peers on record are All American Gutter Protection, LeafFilter, GutterGlove, MasterShield Gutter Protection, RainDrop Products and E-Z Gutter Guard. Broad incumbents are Senox Corporation, Amerimax Home Products and Englert Inc.. Raptor Gutter Guard is listed as an emerging player.
Does Alu-Rex have an API?
No public API is recorded for Alu-Rex.
What industry is Alu-Rex in?
Alu-Rex's product category is Gutter Protection Systems. Its primary akta.pro industry code is IMADAFAM, Gutters, Downspouts & Rainwater Systems, with a secondary code of HSAGAIAG, Gutter Guards & Leaf Protection Systems.