Alliance Refuse Trucks

What Alliance Refuse Trucks does

Alliance Refuse Trucks is a Brazilian market operation under the Alliance Truck Parts brand, which is wholly owned by Daimler Truck AG. The brand sells multi-brand replacement parts for commercial vehicles — trucks, buses, vans, and chassis — marketed as a consolidated aftermarket alternative to original-equipment components. Its catalog spans more than 1,000 items across drivetrain, chassis, cab, body, and electrical categories, sourced from multiple OEM suppliers rather than a single manufacturer.

The business is distributed exclusively through the Mercedes-Benz concessionary network in Brazil, with administrative headquarters in Campinas (Swiss Park) and a logistics/warehouse operation in Cajamar (SP). End customers include independent mechanics, small workshops, and large fleet operators (Grandes Frotistas). The portfolio includes vehicle-type-specific sub-lines such as HOTSITE BUS (buses), HOTSITE TRUCK (heavy trucks), HOTSITE VANS, and HOTSITE ELÉTRICA (electrical components). Digital channels include an online product catalog and a WhatsApp ordering line.

Revenue mechanics are indirect: Alliance does not transact directly with end users but supplies its dealer network, which then sells and services parts. Pricing is set within the broader Daimler Truck AG commercial-vehicles ecosystem. The unit is not a standalone P&L — it functions as a captive aftermarket brand supporting Daimler Truck's Brazilian vehicle parc, with no separately disclosed revenue, funding history, or independent cap table.

Name

Alliance Refuse Trucks

Legal name

Alliance Truck Parts

Website

https://alliancetruckparts.com.br

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Alliance Refuse Trucks operates the Alliance Truck Parts brand in Brazil, selling 1,000+ multi-brand replacement parts for trucks, buses, and vans exclusively through the Mercedes-Benz dealer network. It serves independent workshops and large fleet operators.

Ownership category

akta.pro rank

Product category

Commercial Vehicle Aftermarket Parts

NAICS

Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers (4231)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Heavy-duty truck, trailer & commercial vehicle parts distribution (CRAOANAJ)

akta.pro secondary industries

Commercial Vehicle Parts Distribution (Heavy-Duty Truck/Bus) (TLAKAOAB), Maintenance, service & repair (MSR) parts distribution (filters, belts, hoses, wipers, fluids) (CRAOANAB)

Keywords

• Commercial vehicle parts
• Truck replacement parts
• Aftermarket automotive parts
• Heavy duty truck components
• Multi-brand truck parts

Headquarters

HQ city

Campinas

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Replacement Parts Sales: Sale of multi-brand replacement parts and accessories for commercial trucks, buses, and vans through Mercedes-Benz concessionaries and authorized distributors across Brazil. Product line includes over 1000 items.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Alliance Truck Parts sells a multi-brand catalog of over 1,000 replacement parts and accessories for commercial trucks, buses, and vans. Products span filters, brake components, clutches, bearings, water pumps, electrical components, turbines, hoses, gaskets, steering/suspension parts, and body accessories, all backed by a 6-month warranty. Distribution in Brazil is conducted exclusively through the Mercedes-Benz authorized concessionary network.

Product overview

Alliance Truck Parts is a multi-brand replacement parts catalog and distribution platform operated by Daimler Truck AG. The offering spans over 1000 items organized into product categories including filters (air, cabin, fuel, oil, air dryer), brake components (discs, pads, linings, drums), clutches and bearings, water pumps, electrical components (lamps, batteries), turbines and intercooler hoses, gaskets, steering/suspension bars and terminals, and accessories (aerodynamic deflectors, side skirts, aluminum wheels). Products are available for trucks, buses, and vans, and are distributed exclusively through Mercedes-Benz authorized dealerships in Brazil. The company also maintains an online parts catalog accessible via the Baixe Catalogo platform. All products come with a 6-month warranty.

Differentiator

Problem solved

Functional benefit

Products and services

• Alliance Truck Parts Filters (Filtros)

Quantifiable outcome

• Over 1000 product items available in portfolio
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Mercedes-Benz Dealerships (Brazil)coreChannel Partner/ Reseller/ Distributor · 1 January 2014Mercedes-Benz concessionaries serve as official distributors for Alliance Truck Parts in Brazil, providing widespread access to replacement parts across the national territory. These dealerships offer integrated solutions and specialized customer service for commercial vehicle maintenance.
• Daimler Truck AG (Daimler Trucks North America)coreStrategic or Co-development Partner · 1 January 1998Parent company that established Alliance Truck Parts in 1998 under Daimler Trucks North America (DTNA) vision to provide complete aftermarket parts solutions. The brand operates as 'Uma Empresa Daimler Truck AG' (A Daimler Truck AG Company).
• Daimler Trucks North America (DTNA)coreStrategic or Co-development PartnerParent entity that created the Alliance Truck Parts brand in 1998 in the USA as a comprehensive aftermarket parts solution for commercial transportation. DTNA provides quality standards and technical specifications for the product line.

Scale indicators3 records

Recent moves8 records

Expansion highlights3 records

Broad incumbents

• Bosch Automotive Aftermarket: Global OEM and aftermarket supplier whose commercial-vehicle product portfolio (filters, brakes, electrical, wiper systems) directly overlaps with Alliance's 1000+ SKU catalog.
• ZF Aftermarket: Major OEM/aftermarket supplier of commercial-vehicle driveline and chassis technology with branded parts portfolio (WABCO, TRW, Lemförder) comparable in scope to Alliance's parts range.
• NAPA Auto Parts (Genuine Parts Company): Global aftermarket parts distributor with extensive heavy-duty/commercial product lines and broad service-center network, analogous to Alliance's distribution-through-dealer model.

Direct peers

• Meritor (now Cummins/Accel-AFTERMARKET): Commercial vehicle aftermarket parts manufacturer and distributor for drivetrain, brakes, and chassis components, serving fleet customers worldwide.
• TruckPro: Heavy-duty aftermarket parts retailer and distributor serving commercial truck fleets with multi-brand replacement parts, brakes, and electrical components - directly comparable catalog and customer base.
• FleetPride: Independent North American distributor of heavy-duty truck parts with a broad multi-brand catalog, closely mirroring Alliance's value proposition of aftermarket parts for commercial vehicle maintenance.
• Dorman Products: Leading North American aftermarket supplier of replacement parts and components for commercial vehicles; comparable multi-brand catalog across steering, brakes, electrical, and engine components.

Regional players

• Scania Parts Logistics: OEM-led aftermarket parts operation of a major European commercial-vehicle manufacturer, comparable as a captive brand distributing parts via dealer networks in regional markets.
• MAN Truck & Bus (aftermarket): European competitor offering OEM-branded and multi-brand aftermarket parts through its own dealer network in Europe - analogous OEM-led distribution model to Alliance's Daimler/Mercedes-Benz network in Brazil.

Emerging players

• Mercado Livre (parts/accessories sellers): Brazil's leading e-commerce marketplace where independent aftermarket parts sellers compete with Alliance in truck/bus/vans replacement parts - a digital-native distribution alternative.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/alliancetruckpartsbrasil
• LinkedInlinkedin.com/company/alliance-truck-parts

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alliance Refuse Trucks