Advantage Tennis Clubs

What Advantage Tennis Clubs does

Advantage Tennis Clubs is a privately held, family-owned operator of three indoor tennis and racquet club locations in New York City: Manhattan Plaza Racquet Club (Midtown, 5 hard courts, serving the community for 42+ years), Roosevelt Island Racquet Club (12 Har-Tru clay courts, operating since 1992), and New York Tennis Club (6 Har-Tru clay courts in Throgs Neck, tracing its lineage to 1886 as the oldest active tennis club in New York). The company serves recreational and competitive tennis players ages 4 through 90+ across a full player-development pipeline. Core offerings include adult programs (Quickstart Beginners, Group Learning, Match Play, Social Events, Private Lessons), a tiered junior development system (Red Ball ages 4-8 through High Performance ages 12+), summer day camps and tennis camps, club memberships, and a seasonal Summer Passport cross-club access product. The coaching team is anchored by credentialed former professionals including Anne Hobbs (three-time Grand Slam doubles finalist) and Magnus Gunnarsson (six-time Davis Cup player for Iceland). Technology infrastructure is conventional, comprising online court booking and program registration, social media presence, and a content blog (The Court Times); transportation services (tram chaperone, ferry, van) are operated to address Roosevelt Island's geographic accessibility.

The business model spans eight revenue streams: subscription memberships and Summer Passport access ($950/three months), semester-based junior programs priced $1,440-$4,075 per 18-week term, hourly court rentals (including late-night $11pm-midnight slots at $50), private lessons, summer camps at $150-$175/day, an 8-week Player Improvement Program ($800 members/$1,000 non-members), USTA/UTR-sanctioned and in-house tournament entry fees ($50-$130), and ancillary stringing services. Go-to-market is direct-to-consumer via the company website, physical club locations, and community-driven referrals. Customer segments comprise recreational adults, youth players and their families, and parents seeking summer childcare; USTA partnerships underpin the tournament and player-rating framework. Distribution is regionally concentrated in NYC, with no disclosed enterprise customers, no outside institutional capital, and no public financial reporting.

Name

Advantage Tennis Clubs

Legal name

Advantage Tennis Clubs

Website

https://advantagetennisclubs.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1–10 employees

Short description

Advantage Tennis Clubs is a family-owned operator of three indoor tennis club locations in New York City (Manhattan, Roosevelt Island, Throgs Neck) offering adult programs, junior development, summer camps, memberships, and tournament play for players ages 4-90+.

Ownership category

akta.pro rank

Product category

Tennis and Racquet Sports Club Services

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

akta.pro secondary industry

Tennis & Racquet Sports Facilities (MPAKAEAE)

Keywords

• Indoor tennis clubs
• Junior tennis programs
• Adult tennis instruction
• Tennis memberships
• Summer tennis camps

Headquarters

HQ city

West New York

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Club Memberships: Annual and seasonal memberships providing access to club facilities, court booking privileges, and member-only rates. Includes Summer Passport giving access to all three clubs from June through August.
2. Junior Programs: Semester-based junior tennis instruction programs (18-week Fall and Spring semesters) charging per program tier from Red Ball ($1440-$1908) to High Performance ($4075).
3. Court Time / Rental: Hourly court rental fees for non-members and members. Special late-night court time offered at $50 from 11PM to midnight.
4. Private Lessons: One-on-one personalized tennis instruction with coaching staff.
5. Summer Camps: Day camps and tennis camps for children ages 4 and up. Red Ball Camp at $150/day, Junior Development Camp at $175/day.
6. Player Improvement Program: 8-week intensive program at $800 for members and $1000 for non-members, featuring coaching, drills, and supervised match play.
7. Tournaments: Entry fees for USTA-sanctioned and in-house tournaments ranging from $50-$130 per player.
8. Stringing Services: Racquet stringing services available as a member perk at Manhattan Plaza Racquet Club.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Advantage Tennis Clubs operates three indoor tennis clubs in New York City (Roosevelt Island Racquet Club, Manhattan Plaza Racquet Club, New York Tennis Club) providing year-round court rental, memberships, group and private tennis instruction for adults and juniors, USTA/UTR-sanctioned junior tournaments, and multi-activity summer/day camps for children ages 4 and up. The company delivers tennis programming built around a Red Ball through High Performance developmental pathway.

Product overview

Advantage Tennis Clubs is a premier tennis and racquet sports club network operating three distinct club locations in New York City: Manhattan Plaza Racquet Club (Midtown Manhattan, 5 hard courts), New York Tennis Club (Throgs Neck, 6 clay courts, founded 1886), and Roosevelt Island Racquet Club (12 clay courts). The company offers a comprehensive portfolio of programs including adult programs (Quickstart Beginners, Group Learning, Match Play, Social Events, Private Lessons), junior development programs (Red Ball, Orange Ball, Green Ball, Yellow Ball, High Performance), and summer camp programs (Tennis Camps, Day Camps, Red Ball Tennis Camp). Membership options include standard Club Membership and seasonal Summer Passport access. Additional services include court booking, transportation to Roosevelt Island facilities, and specialized programs like the Player Improvement Program. With over 50 years of NYC tennis history, the company serves players ages 4-90.

Differentiator

Problem solved

Functional benefit

Brands

• Manhattan Plaza Racquet Club (MPRC): Intimate tennis club in the center of Manhattan with five hard courts, featuring locker rooms, stringing services, discounted parking, indoor swimming pool, fitness center, rock climbing wall, and sauna. Located at 450 West 43rd Street, New York, NY 10036.
• Roosevelt Island Racquet Club (RIRC)
• New York Tennis Club (NYTC)

Products and services

• Manhattan Plaza Racquet Club Indoor tennis club in Midtown Manhattan featuring five year-round, temperature-controlled hard-surface courts, locker rooms, stringing services, discounted parking, and access to Manhattan Plaza Health Club amenities. Serves members and non-members for court rental, lessons, and programming.
• Roosevelt Island Racquet Club NYC indoor tennis club on Roosevelt Island with twelve year-round, temperature-controlled Har-Tru clay courts, an expansive clubhouse, fitness center, warm-up gym, lounge, and complimentary 15-minute on-court evaluations for members.
• New York Tennis Club Indoor tennis club in Throgs Neck with six year-round, temperature-controlled Har-Tru clay courts, free parking, and an indoor season running October through May. Convenient from Manhattan, Queens, Long Island, and Lower Westchester.
• Junior Development Program Skill development program for junior players covering Red Ball (ages 4-8), Orange Ball (ages 7-10), Green Ball (ages 9-12), Yellow Ball (ages 10+), and High Performance (ages 12+) tiers, with 18-week semester-based sessions.
• High Performance Training Advanced training program for junior players ages 12+ who pass an on-court skill evaluation, designed as the top tier of the developmental pathway leading to competitive tournament play.
• Junior Tournaments USTA- and UTR-sanctioned tournament programming for junior players, including U10 Green Ball, USTA Level 7 Yellow Ball, and in-house Orange and Green Ball events.
• Adult Programs Adult tennis instruction and play offerings including Quickstart Beginners, Group Learning, Match Play, Social Events, and Private Lessons, available to members and non-members.
• Tennis Camps Summer tennis camps at three locations for children ages 4 and up with age-appropriate instruction and coaching from ATC pros.
• Day Camps Multi-activity day camps at Wagner Middle School and club locations offering sports, arts and crafts, chess, robotics, STEM, and tennis activities.
• Red Ball Tennis Camp Playful and supportive tennis introduction for young beginners ages 4-8 using kid-sized racquets, balls, and courts with fun, skill-building games.
• Club Membership Membership program providing access to all three club locations, court booking privileges up to two weeks in advance, exclusive member rates on programs and services, and a community of diverse tennis players.
• Summer Passport Seasonal summer membership ($950 for three months, June 1 - August 31) offering access to all three clubs, advance court booking, member rates, complimentary summer play at NYTC, and Manhattan Plaza Health Club access.
• Court Booking Online court reservation system allowing members to book courts up to two weeks in advance and non-members to book 24-48 hours in advance.
• Transportation Services Transportation options to Roosevelt Island including tram chaperone service, ferry service, and van service with door-to-door pickup options for junior program participants.
• Player Improvement Program (PIP) 8-week intensive program (members $800, non-members $1,000) featuring one hour of coaching and drills followed by one hour of supervised match play to elevate tennis skills.

Quantifiable outcome

• Developed 20+ players who went on to play professionally
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Wagner Middle SchoolcoreStrategic or Co-development PartnerDay camp partnership at Wagner Middle School (220 E 76th Street, Upper East Side) providing summer youth programs that combine tennis instruction with enrichment activities including music, sports, chess, robotics, and STEM. Operates in partnership with New York's oldest and most historic tennis club.
• That Planetarium GuyminorStrategic or Co-development PartnerSummer camp enrichment partner providing planetarium experiences for campers. Brought cosmos to life indoors with space-themed activities for Advantage Camps.
• Stephen Gaynor SchoolcoreStrategic or Co-development PartnerAdult Red Ball Program hosted at Stephen Gaynor School Gym (148 West 90th Street, Upper West Side) enabling tennis instruction at satellite location for adult beginners.
• Manhattan Plaza Health ClubcoreStrategic or Co-development PartnerHealth club partnership providing Summer Passport members full access to Manhattan Plaza Health Club amenities including indoor pool, luxury fitness center, rock climbing wall, and sauna and steam room.
• USTA (United States Tennis Association)coreStrategic or Co-development PartnerHosting USTA-sanctioned junior tournaments for U10 Green Ball Players and USTA Level 7 Yellow Ball tournaments. All ATC coaches are Safe Play certified through USTA. Uses USTA NTRP rating system as foundation for player benchmarking.
• UTR (Universal Tennis Rating)coreStrategic or Co-development PartnerHosting UTR Level 1-5 Green Ball Tournaments. UTR used alongside USTA rankings and Tennis Recruiting Network for player development tracking and college recruitment metrics.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Life Time Fitness: Nationwide premium fitness club operator with outdoor and indoor tennis courts, junior programming, and summer camps. Comparable business model and demographic, but operates at much larger scale and is not tennis-specialized.
• Chelsea Piers: Large Manhattan sports and recreation complex offering multiple sports including tennis instruction, camps, and memberships. A broader incumbent overlapping on lessons, camps, and adult programs but not solely a tennis operator.
• Cliff Drysdale Tennis: Tennis management and programming company operating at upscale resorts, clubs, and residential developments nationally. Comparable via junior/adult programming and coach-led instruction but is a management-services business.

Direct peers

• Asphalt Green: NYC multi-sport campus with indoor tennis courts, aquatics, fitness, and youth/adult programming. Comparable NYC geography and diversified program model (camps, lessons, memberships) overlapping with Advantage.
• Junior Tennis Champions Center (JTCC): Non-profit junior tennis training center with a strong college/professional player development track record and USTA-aligned programming. Directly comparable to Advantage's junior and High Performance program positioning and outcomes.
• Sportime Tennis: Multi-location indoor tennis club operator in the greater NYC area (Long Island, Manhattan, Westchester) with junior development pathways, lessons, and tournament hosting. Closest scaled multi-club competitor to Advantage's three-venue NYC footprint.
• Midtown Tennis Club: NYC indoor tennis club operating roughly a dozen courts in Manhattan, offering memberships, adult and junior programs, and lessons. Most direct comparable by geography, indoor facility model, and customer segments.

Others

• USTA National Campus: Governing body that sanctions tournaments and certifies coaches — not a direct competitor, but a critical ecosystem partner for Advantage's USTA-sanctioned tournaments, NTRP ratings, and Safe Play certified coaching staff.

Regional players

• 92nd Street Y: Historic NYC community center offering tennis and a range of fitness and youth programming. Comparable in serving NYC families with multi-generational programming, though on a much broader community-center scale.

Emerging players

• Evert Tennis Academy: Florida-based junior training academy with a strong professional development track record. Comparable in training methodology and High Performance player development, but seasonal Florida vs Advantage's year-round NYC positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/play_advantage_
• Facebookfacebook.com/profile.php?id=61552868136575
• Instagraminstagram.com/playadvantage_
• TikToktiktok.com/@playadvantage_?_t=8jAf1SSbNzm&_r=1
• LinkedInlinkedin.com/company/advantage-tennis-clubs

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advantage Tennis Clubs