Our Lady of Guadalupe Abbey

What Our Lady of Guadalupe Abbey does

Our Lady of Guadalupe Abbey, also operating as Pecos Monastery, is a private, non-profit Benedictine monastic community of the Olivetan Congregation within the Order of Saint Benedict, situated on approximately 1,000 acres at 7,000 feet elevation in the Pecos wilderness of New Mexico, about 25 miles east of Santa Fe. Founded in 1947 by Trappist monks and transferred to the Benedictines and later to the Olivetan Congregation in 1985, the abbey is led by Abbot Aidan (22 years in role) and currently houses five professed monks plus a postulant, observer, and aspirant, with a small lay staff supporting finance, reservations, gift shop, and property maintenance. Its principal ministry is hospitality: the abbey welcomes individual retreatants and groups to a 29-room guesthouse, four single-occupancy hermitages, the Jericho House for groups of six or more, and the Tolomei Center (up to 40 rooms) for larger group retreats, with published rates of $75 per person-night (guesthouse with continental breakfast), $110 per person-night (hermitage, no meals), and $105–$130 per person-night at the Jericho House depending on meal inclusion.

The community has no core technology platform; operations are conducted through the abbey's website (pecosmonastery.org), phone/email reservations, an on-site gift shop selling religious items, books, and handmade goods (including soap made by Br. Bruno), and a recently relaunched digital outreach program including Constant Contact newsletters. Revenue is generated from three streams: paid retreat accommodations (the largest), gift shop sales (on-site only), and donations across multiple vehicles including online giving, QCDs, gift annuities, charitable trusts, and stock/real estate gifts. Pricing follows simple per-person, per-night unit pricing with a two-night minimum, AAA/AARP discounts for individuals, and reduced group rates for parties of 15 or more.

The abbey serves three primary customer segments: (1) individuals seeking private silent or directed spiritual retreats; (2) church groups, parishes, and faith-based organizations booking group retreats; and (3) supporting donors and oblates who affiliate with the community without taking vows. Marketing relies on the website, ecclesiastical referrals through the Archdiocese of Santa Fe and the broader Olivetan/Benedictine network, word-of-mouth from past guests, and direct outreach by the Abbot. The abbey is NM DOH COVID-Safe Certified and is actively investing in facility upgrades (Tolomei remodel) and digital presence while publicly seeking additional monks to sustain the community.

Name

Our Lady of Guadalupe Abbey

Legal name

Our Lady of Guadalupe Abbey

Website

https://pecosmonastery.org

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

1–10 employees

Short description

Our Lady of Guadalupe Abbey is a non-profit Olivetan Benedictine monastery in Pecos, New Mexico, offering individual and group spiritual retreats, on-site accommodations, and an in-person gift shop, supported by donations and serving retreatants, church groups, and lay affiliates.

Ownership category

akta.pro rank

Product category

Religious Retreat Hospitality

NAICS

Religious Organizations (8131), Bed-and-Breakfast Inns (721191)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Religious Orders & Monastic Communities (Monasteries, Convents) (BPAGAJAC)

akta.pro secondary industry

Places of Worship & Religious Facilities Operations (Cemeteries, Retreat Centers, Pilgrimage Sites) (BPAGAJAL)

Keywords

• Monastic retreat hospitality
• Benedictine spiritual retreats
• Catholic guest house
• Religious gift shop
• Group retreat accommodations

Headquarters

HQ city

Pecos

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Retreat Accommodations: Revenue from guest accommodations including guesthouse rooms, hermitages, Jericho House, and Tolomei Center. Rooms include continental breakfast for guesthouse guests. Hermitage guests self-cater. Group retreats accommodated in Tolomei Center with 19-40 rooms.
2. Donations: Vital donations from supporters to maintain the monastery, support monastic life, and expand outreach. Multiple giving vehicles: online donations, wills/living trusts, IRA Qualified Charitable Distributions, retirement accounts, life insurance, gift annuities, charitable trusts, real estate, and stock gifts.
3. Gift Shop Sales: On-site gift shop selling handmade soaps (by Br. Bruno who is blind), mugs, cards, apparel, rosaries, crosses, religious items, books on spirituality and prayer, and various merchandise. Items range from $0.25 to $50.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Our Lady of Guadalupe Abbey operates a Catholic Benedictine retreat ministry providing overnight accommodations, spiritual hospitality, and liturgical prayer in the Rule of St. Benedict tradition. Guests can stay in the 29-room guesthouse, four hillside hermitages, the Tolomei Center for groups up to 40, or the Jericho House for groups of six or more. The abbey supplements retreat income with an on-site gift shop selling religious items, handmade soaps, books, and apparel, and with donations supporting monastic life.

Product overview

Our Lady of Guadalupe Abbey operates as a Benedictine monastery and retreat center offering accommodation and spiritual services. The primary offerings include guesthouse rooms (29 rooms), hermitages (4 private units), the Tolomei Center (19-40 rooms for groups), and Jericho House (for groups of 6+). Accompanied by the Monastery Gift Shop selling religious items and books, the retreat ministry provides spiritual retreats following the Rule of St. Benedict. The abbey also offers an Oblate program for laypersons and a volunteer program. Guests may participate in the daily monastic prayer services including Lauds, Terce, Sext, None, Adoration, Vespers, Mass, and Compline. The 1000-acre mountain property includes Pecos Riverfront and Monastery Lake.

Differentiator

Problem solved

Functional benefit

Products and services

• Guesthouse Rooms Simply furnished guest rooms with private bathrooms in the main guesthouse building, offering continental breakfast as part of the stay. The guesthouse has 29 rooms available for individual and group retreats at $75 per person per night.
• Hermitage Rooms Private hermitage rooms situated away from the main building on a hillside, featuring small kitchenettes with hot plate, coffee maker, microwave, and refrigerator. Four hermitages available for single-occupancy silent retreats; no meals provided, priced $110-$145 per person per night.
• Tolomei Center Separate building with 19–40 rooms, all with private bathrooms, used for group retreats. Features a small meeting room, coffee room, laundry room, living room with meadow-facing windows, and a small patio with rocking chairs. Guests may bring their own cook and use the kitchen facilities.
• Jericho House Group accommodation facility available for groups of six or more, with each room having its own bathroom. Rate is $105 per person per night without meals, or $130 per person per night with meals. A two-night minimum stay is required.
• Monastery Gift Shop On-site gift shop selling religious items including handmade soap made by Br. Bruno, mugs, cards, clothing (sweatshirts, t-shirts, hoodies, vests), bracelets, rosaries, wall hanging crosses, jewelry, religious statues, holy water bottles, books, and other spiritual items. Items range from $0.25 to $50.
• Retreat Ministry Spiritual retreat services following the Rule of St. Benedict, welcoming guests as Christ. Includes private individual retreats, group retreats, and directed retreats. Retreatants may participate in the monastic prayer life but are not required to do so.
• Monastic Prayer Services Daily monastic office including Lauds, Terce, Sext, None, Adoration and Rosary, Vespers, Mass, and Compline. Guests are welcome to join the community at all services in the monastic chapel, with weekday mass at 7:30 am, Saturday mass at 7:30 am, and Sunday mass at 9:30 am.

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Archdiocese of Santa FecoreOthersThe monastery is located within and operates in association with the Archdiocese of Santa Fe. The Archdiocese provides ecclesiastical oversight and connection to the wider Catholic Church in the region.
• Congregation of Saint Mary of Mount OlivetcoreStrategic or Co-development PartnerThe monastery became part of the Olivetan Congregation in 1985. This is the religious congregation governing the monastery within the broader Benedictine order structure. The congregation includes monasteries located throughout the world.
• Order of Saint BenedictcoreStrategic or Co-development PartnerThe Order of Saint Benedict (OSB) is the worldwide Benedictine order. Our Lady of Guadalupe Abbey follows the Rule of St. Benedict and Constitutions of St. Bernard Tolomei.
• Monte Oliveto MaggiorecoreStrategic or Co-development PartnerLocated near Siena, Italy, this is the mother house of the Congregation of Saint Mary of Mount Olivet. Provides spiritual and administrative oversight for the congregation including this abbey.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Saint Meinrad Archabbey: Benedictine archabbey in Indiana operating a retreat house and Benedictine spirituality programs. Similar mix of overnight accommodations, scheduled retreats, and a guest-oriented ministry rooted in the Rule of St. Benedict.
• Mount Angel Abbey: Benedictine abbey in Oregon with a long-standing guest house and retreat program for individuals and groups. Directly comparable in offering individual/group retreats, prayer-based hospitality, and an on-site gift shop under monastic management.
• Christ in the Desert Monastery: Another Benedictine monastery in New Mexico (Abiquiu) with a guest house and retreat ministry. Closest geographic and operational peer — same Benedictine model, same Southwestern mountain setting, and similar retreat hospitality focus.
• Saint Joseph Abbey: Benedictine abbey in Saint Benedict, Louisiana with retreat house and gift shop operations. Directly comparable in offering individual retreats, group accommodations, and on-site retail under a Benedictine monastic community.
• Monastery of the Holy Spirit: Trappist monastery in Conyers, Georgia with a well-known retreat house hosting individuals and groups. Same monastic hospitality-and-retreat model; serves as a benchmark for a mid-size monastery operating retreat accommodations at scale.
• Subiaco Abbey: Benedictine abbey in Arkansas with a guest house offering directed and private retreats. Comparable in operating a monastic guesthouse with similar pricing tier, prayer schedule, and individual retreat focus.

Others

• Airbnb: Largest online marketplace for short-term lodging and unique stays. Serves as a distribution channel and indirect competitor for retreat-style lodging demand in the New Mexico/Santa Fe corridor where Pecos Monastery operates.

Regional players

• Bishop's Lodge: Upscale Santa Fe-area resort with a heritage connection to a former bishop's estate and a focus on wellness and spiritual renewal programming. Operates in the same Santa Fe/Pecos geographic corridor and competes for the spiritual-wellness retreat segment, though as a commercial luxury property.
• Ghost Ranch Living Museum & Retreat Center: Large retreat center in Abiquiu, New Mexico offering individual and group retreats on a large rural property. Comparable in geography and in hosting spiritual/educational retreats, though broader and interfaith rather than monastic.
• Ojo Santa Fe Spa Resort: Santa Fe-area wellness and spa retreat resort offering overnight stays and structured retreat-style programming. Targets a similar Santa Fe-area guest seeking restorative, retreat-style experiences, though commercial rather than monastic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pecos-benedictine-monastery

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Our Lady of Guadalupe Abbey