What Cr3ate.ai does

Cr3ate.ai is a cloud-based 3D scene reconstruction service that converts customer-supplied photos and videos into high-fidelity Gaussian Splat reconstructions without requiring the customer to build their own processing pipeline. The service is operated by Ydrive Inc., a Delaware C Corporation, and is positioned primarily for reality capture and entertainment providers, with Pixomondo, a virtual production company, as the publicly named flagship customer integrated across pre-production, production, and post-production stages. The platform is differentiated by a quality pipeline that the company claims outperforms competing Gaussian Splatting tools, scalable processing that extends beyond the typical 10K image limit, AI-powered automatic removal of dynamic objects such as people and vehicles, and a native Unreal Engine plugin that enables drag-and-drop scene editing and relighting at 60 fps with millions of splats.

The product surface spans a self-serve web platform with free personal and paid commercial tiers, iOS and Android mobile apps, an Unreal Engine plugin distributed through the engine's marketplace, and an online Normal Map Viewer for structural analysis. Revenue is generated through a hybrid model combining freemium personal access, paid subscriptions and token-based usage, and enterprise licenses for large customers requiring pipeline integration, though no specific pricing is publicly disclosed and the company is GDPR and CCPA compliant for international and California users. The company serves a horizontal set of downstream verticals including entertainment, architecture, engineering and construction, real estate, product design, gaming and location-based entertainment, events, and forensics, indicating an intentional broadening of the addressable market beyond the initial virtual production anchor.

Name

Cr3ate.ai

Legal name

Ydrive Inc.

Website

https://cr3ate.ai

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Cr3ate.ai operates a cloud-based Gaussian Splatting-as-a-Service platform that converts customer imagery into high-fidelity 3D reconstructions for reality capture and entertainment providers, with an Unreal Engine plugin and mobile apps.

Ownership category

akta.pro rank

Product category

3D Scene Reconstruction Software

NAICS

Teleproduction and Other Postproduction Services (512191), Postproduction Services and Other Motion Picture and Video Industries (51219), Software Publishers (513210)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Rendering, Graphics & Simulation Middleware (MPAFAFAB)

akta.pro secondary industry

Physics, Animation & Character Tech Middleware (MPAFAFAC)

Keywords

• 3D scene reconstruction
• Gaussian splatting
• Reality capture
• Virtual production
• 3D visualization

Headquarters

HQ city

Bellevue

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription/Tiered Access: The platform offers both free personal use and paid commercial access through subscriptions, tokens, or enterprise licenses. Free tier is limited to non-commercial use. Commercial use requires paid access under applicable plans.
2. Enterprise Licenses: Enterprise clients like Pixomondo receive commercial use rights and pipeline integration support through enterprise license agreements.
3. Usage-Based Tokens: The platform supports token-based usage, indicating a consumption-based pricing model alongside subscription tiers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Cr3ate.ai provides a cloud-based Gaussian Splatting-as-a-Service platform that processes customer-supplied photos and videos into high-fidelity 3D scene reconstructions without requiring customers to build their own processing pipeline. The platform targets reality capture and entertainment providers and is complemented by a native Unreal Engine plugin that enables direct import, real-time editing, relighting, and rendering of reconstructions inside Unreal Engine.

Product overview

Cr3ate.ai is a Gaussian Splatting-as-a-Service platform providing high-fidelity 3D scene reconstruction. The core offering is the cloud-based reconstruction platform that processes customer imagery (photos/videos) into photorealistic 3D scenes without requiring customers to build their own pipeline. The platform is complemented by a native Unreal Engine plugin that enables direct import, rendering, scene editing, and relighting of reconstructions within Unreal Engine. Additional features include an online Normal Map Viewer for structure analysis. The service targets reality capture providers and entertainment industry professionals, supporting applications across architecture, engineering, construction, real estate, product design, film & TV, gaming, events, and forensics.

Differentiator

Problem solved

Functional benefit

Products and services

• Gaussian Splatting as a Service (Cr3ate.ai Platform) Cloud-based 3D scene reconstruction service that processes customer-supplied photos and videos into high-fidelity Gaussian Splat format 3D scenes for reality capture and entertainment providers, eliminating the need to develop a custom processing pipeline.
• Unreal Engine Plugin Native Unreal Engine plugin enabling direct import and real-time manipulation of Cr3ate.ai Gaussian Splat 3D reconstructions inside Unreal Engine, including drag-and-drop rendering, scene editing, relighting, and large-scale performance at 60 fps on current and previous-generation hardware.

Quantifiable outcome

• Millions of splats rendered at 60 fps on current and previous-generation hardware
• +1 more outcomes

Named customers1 record

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability5 records

Feature7 records

Partnerships

One partnership is on record.

• PixomondocoreTechnology or Integration · 1 January 2025Pixomondo, a virtual production company, integrated Cr3ate.ai into their production pipeline across multiple stages. During pre-production, Cr3ate.ai is used for scouting, tech-visualization, and pre-visualization. During production, it's used to capture environments and reconstruct them for in-camera VFX and car processing on LED Volumes. In post-production, reconstructed environments are imported into Unreal Engine for enhancement. At CES 2025, Cr3ate.ai's 3D reconstruction of Vancouver streets was rendered live on Pixomondo's LED Volume, demonstrating the partnership's innovation in redefining in-camera VFX for virtual production.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• NVIDIA: NVIDIA publishes foundational 3D reconstruction research (Instant NeRF, 3D MoMa) and offers GPU-accelerated tools for photogrammetry. As a broad incumbent, it could integrate comparable capabilities into Omniverse or developer SDKs.
• Adobe: Adobe Substance and Firefly ecosystems are expanding into 3D capture and generation. Adobe's creative professional installed base represents a credible broad incumbent threat to specialized 3D reconstruction services.
• Autodesk: Autodesk ReCap, combined with Maya/3ds Max, dominates AEC and VFX 3D workflows. A broad incumbent whose reach across architecture, engineering, and construction overlaps with Cr3ate.ai's listed use cases.
• Epic Games (Unreal Engine): Epic Games owns Unreal Engine and RealityCapture, positioning it as both the platform through which Cr3ate.ai distributes and a potential competitor if it ships native Gaussian Splatting features. Critical ecosystem partner and platform threat.

Direct peers

• Agisoft (Metashape): Agisoft Metashape is a well-established desktop photogrammetry platform used widely in AEC, surveying, and VFX. Represents the legacy incumbents Cr3ate.ai is positioning to displace with cloud-based Gaussian Splatting.
• Luma AI: Luma AI offers a 3D capture service based on Gaussian Splatting (Genie) with a similar web-based PLG motion and iOS app for capturing scenes. Directly competes with Cr3ate.ai in photorealistic 3D reconstruction-as-a-service and is the closest comparable.
• Polycam: Polycam is a 3D scanning platform (photo, video, and LiDAR) with a freemium SaaS model and broad use cases across architecture, real estate, and VFX. Closely comparable business model and customer base to Cr3ate.ai's horizontal segmentation.
• KIRI Engine: KIRI Engine offers a mobile-first 3D photogrammetry and Gaussian Splatting SaaS with freemium and subscription tiers. Targets individual creators through to enterprise users, mirroring Cr3ate.ai's PLG motion.
• RealityCapture: RealityCapture (Epic Games subsidiary) provides photogrammetry and Gaussian Splatting software for VFX, gaming, and AEC. Competes directly on quality and scale of 3D reconstruction and benefits from Unreal Engine integration.

Emerging players

• Spline: Spline is a 3D design platform with collaborative scene editing and asset workflows. Emerging player in the broader 3D creation space with potential overlap in scene editing and Unreal Engine integration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cr3ateai

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cr3ate.ai