Association Mondiale Des Amis De L'enfance

What Association Mondiale Des Amis De L'enfance does

AMADE Mondiale is a Monaco-headquartered non-governmental organization (NGO) founded in 1963 by Princess Grace Kelly and currently chaired by H.R.H. The Princess of Hanover (Caroline of Monaco). The organization is dedicated to the protection and development of children worldwide, operating across five mission pillars: Protection (civil status registration, support for minors in conflict with the law, prevention of violence and exploitation), Education (quality improvement, girls' access to secondary schooling, digital content, scholarships), Health (infant mortality prevention, neglected disease control, menstrual hygiene, sustainable energy access for health facilities), Emergency/Post-Emergency response (natural disasters, refugees, unaccompanied migrant children), and Awareness/Advocacy.

AMADE does not operate proprietary technology. It functions as a grant-making, program-coordinating NGO that channels donor funding to a network of vetted local implementing partners (NGOs, social enterprises, and community organizations) in countries including Senegal, Burkina Faso, DRC, Burundi, Mauritania, Brazil, France, and the United States. Core technology-touching activities are limited to facilitating digital education content (e.g., Nomad Education partnership in Senegal) and digital birth-registration systems (Burundi and Burkina Faso with DGMEC), but AMADE itself owns no platform, software, or AI capability. Program execution is delivered through partners such as Gingando pela Paz (DRC), Palobdé (Burkina Faso), MindLeaps (USA/Mauritania), Tin Tua (Burkina Faso), Panzi Foundation (DRC), Georges Malaika Foundation (DRC), and ACAY France.

The association's revenue model is entirely donation- and grant-based. There is no commercial product, pricing tier, or fee-for-service revenue stream. Funding is drawn from three channels: (i) individual donations via an online portal (one-time, recurring, and legacy), (ii) IFI (Impôt sur la Fortune Immobilière)-deductible donations from French taxpayers routed through the AMADE Children's Fund hosted by the King Baudouin Foundation (75% deduction up to €50,000), and (iii) institutional grants and partnerships with foundations and government agencies (ENGIE Foundation, GIZ, AFD, IOC, Schneider Foundation, Bouygues Télécom Foundation, CFM Indosuez, UNDP). The organization maintains a small central staff (1-10 employees per firmographic data) and reports annually through published activity and financial reports.

Name

Association Mondiale Des Amis De L'enfance

Legal name

Association Mondiale des Amis de l'Enfance

Website

https://amade.org

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

1–10 employees

Short description

AMADE Mondiale is a Monaco-based non-governmental organization founded in 1963 by Princess Grace Kelly that protects and develops vulnerable children globally through programs in child protection, education, health, and emergency response across Africa, Europe, and the Americas.

Ownership category

akta.pro rank

Product category

Child Protection & Humanitarian Services

NAICS

Child and Youth Services (62411), Grantmaking and Giving Services (81321), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300)

akta.pro primary industry

International & Local Implementing NGOs (HLAJAKAD)

akta.pro secondary industries

Child Protection & Child Rights (BPAGABAG), Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG)

Keywords

• Child protection services
• Humanitarian aid programs
• Children education support
• Birth registration programs
• Children rights advocacy

Headquarters

HQ city

Nice

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: One-time and regular donations from individual supporters, made directly online via credit card or bank transfer. Donations are dedicated to underprivileged children and specific projects.
2. IFI Donations (French Real Estate Wealth Tax): French taxpayers subject to IFI (Impôt sur la Fortune Immobilière) can donate to the AMADE Children's Fund hosted by the King Baudouin Foundation, with 75% of donations deductible up to €50,000.
3. Institutional Grants and Partnerships: Funding from institutional partners including government agencies, foundations (e.g., ENGIE Foundation, King Baudouin Foundation), and corporate foundations for specific child protection, education, and health programs.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

AMADE Mondiale is a non-governmental organization that funds and coordinates child protection, education, health, and emergency response programs through a network of local implementing partners across Africa, Europe, South America, and North America. The association channels donations and institutional grants to vetted local NGOs and government bodies to deliver programs including birth registration, menstrual hygiene support, psychosocial care, digital education, sustainable energy access, and reintegration of minors in conflict with the law.

Product overview

AMADE Mondiale is a children's protection NGO (non-governmental organization) founded in Monaco in 1963 by Princess Grace Kelly. The organization operates a portfolio of humanitarian programs organized around five core mission areas: Protection (civil status registration, support for minors in conflict with the law), Education (quality improvement, digital content, scholarships), Health (maternal health, disease prevention), Emergency/Post-Emergency response, and Awareness/Advocacy. Key programs include Dignity for Women (menstrual hygiene and protection), Energy of Hope (sustainable energy access), Capoeira for Peace (psychosocial support), and Unaccompanied Minors protection. The organization also implements numerous field projects in education, health, and child protection across multiple countries in Africa, South America, and Europe, often in partnership with local organizations and through funding from institutional donors and foundations.

Differentiator

Problem solved

Functional benefit

Products and services

• Protection Programs Programs focused on protecting children from violence, exploitation, and abuse, including civil status registration and support for minors in conflict with the law.
• Education Programs Initiatives strengthening primary education quality, improving girls' access to secondary education, and enhancing literacy rates for mothers.
• Health Programs Programs focused on preventing infant mortality, fighting against neglected diseases, and training health workers.
• Emergency / Post-Emergency Programs Response interventions following natural disasters, support for refugee children, and assistance for unaccompanied migrant children.
• Raising Awareness & Advocacy Advocacy work and awareness campaigns to promote children's rights and protection globally.
• Dignity for Women (Dignité for Women) Program enabling vulnerable girls and women to access menstrual hygiene and prevent sexual abuse; provides medical and psychological care for young girls who are victims of sexual violence.
• Energy of Hope Program promoting children's access to affordable, sustainable and quality energy while strengthening secondary education through digital technology access.
• Capoeira for Peace Program promoting the practice of Capoeira as a vehicle for supporting the demobilization and reintegration of children associated with armed forces and groups.
• Unaccompanied Minors (MNA) Program ensuring protection of the rights of Unaccompanied Foreign Minors and providing them with legal, social and psychosocial support.
• Digital Learning Content Senegal Partnership with Nomad Education to provide Senegalese secondary school students with digital educational content aligned with the national curriculum, covering 6 core subjects (Biology, Physics, Chemistry, French, History, Geography).
• Civil Registration Burkina Faso Phase II Digitization and interoperability of birth registration systems in three municipalities of Burkina Faso, targeting 65,000 children without birth certificates and 35,000 newborns, with automated birth registration systems and digital records.
• Birth Registration Burundi Digital birth registration system deployment in Rumonge commune, Burundi, targeting 5,000 newborns and 2,000 children under 17 without birth certificates, including training of civil registrars and awareness campaigns.
• ASE Mentoring Alliance Mentoring program for youth in child welfare services in France, providing assistance through mentoring and provision of computers and internet connections under the PACA region component (2025-2028) targeting 860 young people.

Quantifiable outcome

• Over 2.7 million children in need of educational support in DRC alone, with programs addressing school continuity during conflict
• +4 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core and minor.

• Tin Tua AssociationcoreStrategic or Co-development Partner · 1 January 2025Tin Tua Association is the primary implementing partner for civil registration programs in Burkina Faso. Building on a pilot phase that regularized 10,000 children, Phase II (2025-2028) targets 65,000 children across Kaya, Tenkodogo, and Koupela municipalities with birth registration and digital systems.
• Palobdé / Palobdé AfriquecoreStrategic or Co-development Partner · 1 January 2024Palobdé is a social enterprise producing reusable menstrual hygiene products in Burkina Faso. AMADE partners with Palobdé for the Dignity for Women program targeting 1,000 internally displaced women and girls in Kaya and Ouagadougou. Palobdé provides products, training, and awareness raising.
• Georges Malaika FoundationcoreStrategic or Co-development Partner · 1 January 2024The Georges Malaika Foundation runs a school for 430 girls in Kalebuka, DRC, and partners with AMADE to provide university scholarships to graduates. AMADE supports 34 Malaika graduates in accessing university education and professional training, with 6 targeted for pan-African university placement.
• Directorate General for the Modernisation of Civil Status (DGMEC)coreStrategic or Co-development Partner · 1 January 2024DGMEC is the governmental body responsible for civil registration modernization in Burkina Faso. AMADE works with DGMEC to implement automated birth registration systems, digitize records, and achieve interoperability between health services and civil registration offices.
• FVS Amie des EnfantscoreStrategic or Co-development Partner · 1 January 2024FVS Amie des Enfants is the long-standing AMADE network partner in Burundi working on civil registration. The pilot project in Rumonge commune aims to deploy digital birth registration tools and train civil registrars, with advocacy for wider system modernization.
• UNDP BurundiminorStrategic or Co-development Partner · 1 January 2024UNDP provides institutional support for the civil registration digitization project in Burundi, contributing technical expertise and resources to modernize birth registration services in Rumonge commune.
• La Fabrique / Orange FabminorGTM or Marketing Partner · 1 January 2024La Fabrique and Orange Fab support the Palobdé menstrual hygiene distribution network in Burkina Faso by providing business development resources, networking, and visibility for the social enterprise's commercial expansion.
• SacodéminorStrategic or Co-development Partner · 1 January 2024Sacodé is a Burundian organization working on menstrual hygiene management. Knowledge transfer from the Palobdé project in Burkina Faso is shared with Sacodé to help develop its own social entrepreneurship roadmap.
• Panzi FoundationcoreStrategic or Co-development Partner · 1 January 2023AMADE partners with the Panzi Foundation in the Democratic Republic of Congo to distribute dignity kits to 330 war-displaced young women and girls in North Kivu. The project operates in Nyiragongo and Lubero health zones, reinforcing the emergency humanitarian alliance between Panzi Foundation and Caritas.
• MindLeapscoreStrategic or Co-development Partner · 1 January 2022AMADE supports MindLeaps' Dance & Data program in New York City (USA) and Mauritania. The program uses dance as a gateway to educational and psychosocial activities for children affected by poverty. AMADE strengthens the program's visibility and supports capacity building.
• Nomad EducationcoreStrategic or Co-development Partner · 1 January 2022AMADE and Nomad Education collaborate to provide Senegalese secondary school students with digital educational content aligned with the national curriculum. AMADE supports the adaptation of 6 core subjects (Biology, Physics, Chemistry, French, History, Geography) and awareness campaigns in secondary schools.
• Energy Assistance asblcoreImplementation/ SI/ Consulting Partner · 1 January 2022Energy Assistance is a Belgian non-profit founded in 2001 by ENGIE Group employees. It serves as the technical operator for the Sustainable Electricity for the Amazon project, carrying out exploratory missions and implementing solar electrification in indigenous communities in Brazil.
• FUNAI (Fundação Nacional do Índio)coreStrategic or Co-development Partner · 1 January 2022FUNAI is Brazil's National Indian Foundation, responsible for mapping and protecting indigenous territories. It is an institutional and technical partner for the Sustainable Electricity for the Amazon project, ensuring compliance with indigenous rights frameworks.
• UNIVAJA (União das Organizações Indígenas do Vale do Javari)coreStrategic or Co-development Partner · 1 January 2022UNIVAJA is the Union of Indigenous Organizations of the Javari Valley, representing 7 indigenous communities in Brazil. The organization participates in project design and implementation for the sustainable electrification of Marubo villages.
• Laiterie du BergercoreStrategic or Co-development Partner · 1 January 2021Laiterie du Berger is a social business in Senegal's Richard Toll territory. Two energy kiosks are established within their operating zone for the Yère distribution network, run by women, to sell solar lamps and digital services for children.
• Senegalese Ministry of EducationcoreStrategic or Co-development Partner · 1 January 2021The Senegalese Ministry of Education is an institutional partner for the Yère and digital content programs, providing alignment with national education priorities and facilitating school-based interventions.
• Break Poverty FoundationcoreStrategic or Co-development Partner · 1 January 2020Break Poverty Foundation leads the ASE Mentoring Alliance and Réussite Connectée initiative addressing digital exclusion among vulnerable youth in France. AMADE co-funds and supports the PACA region component, targeting young people in child welfare services with mentoring and digital equipment.
• AFEV (Agir Ensemble pour la Famille et l'Enfant)coreChannel Partner/ Reseller/ Distributor · 1 January 2020AFEV is France's first educational mentoring network and provides student mentors for the Réussite Connectée program. AMADE helps identify mentors within its partner network and higher education institutions in Alpes-Maritimes.
• ACAY FrancecoreStrategic or Co-development Partner · 1 January 2016ACAY France implements the Seconde Chance Marseille program for delinquency prevention and youth reintegration. AMADE provides funding support for programs targeting minors in conflict with the law, incarcerated youth, and those at risk of dropping out of school.
• Gingando pela PazcoreStrategic or Co-development Partner · 1 January 2014Gingando pela Paz is the primary implementing partner for the Social Capoeira program in Goma, DRC. The association runs a social capoeira training centre for vulnerable children and has developed a reference manual on social capoeira methodology. AMADE provides funding and strategic guidance.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• War Child: INGO specialized in protecting and supporting children affected by armed conflict, including psychosocial programming and education in emergencies. Directly comparable to AMADE's Goma, DRC interventions and global emergency-response posture.
• Save the Children: Global NGO focused on children's rights, health, education, and protection in emergencies and protracted crises. Mirrors AMADE's portfolio of protection, education, health, and emergency response programs, with significantly broader geographic and financial scale.
• Plan International: International NGO advancing children's rights and equality for girls, with programs in child protection, education, and emergency response across Africa, Asia, and the Americas. Closely comparable as a non-profit implementing child-focused programs through local partners.
• ChildFund International: INGO dedicated to helping deprived, excluded, and vulnerable children in 25+ countries through child protection, education, and youth empowerment. Comparable grant-making and project-implementing model, with a sponsorship-driven revenue base similar to AMADE's donation model.
• Right To Play: International NGO using sport and play to protect children's mental health and educational outcomes, including in conflict-affected settings like Goma, DRC. Closely comparable to AMADE's Capoeira for Peace and MindLeaps approaches; both leverage sport for child protection and psychosocial care.
• Aide et Action / Action Education: International NGO working on access to quality education for marginalized children, including digital education, girls' education, and child protection across Africa and Asia. Comparable scope to AMADE's education mission, with strong Francophone Africa presence.
• SOS Children's Villages International: Non-profit supporting children without parental care and families at risk through direct service delivery in over 130 countries. Comparable child welfare and alternative care mission, with a more residential-care-heavy model.
• Terre des Hommes: Federation of non-profits headquartered in Geneva with programs on child protection, maternal health, and migration affecting unaccompanied minors across Africa, the Middle East, and Latin America. Highly comparable European-rooted NGO with similar mix of humanitarian and development work.

Broad incumbents

• UNICEF: UN agency dedicated to child rights, protection, education, and health worldwide. Directly comparable mission to AMADE across all five program areas (Protection, Education, Health, Emergency, Advocacy), but operates at vastly larger scale as a multilateral body rather than a non-profit association.

Emerging players

• Bernard van Leer Foundation: Foundation supporting early childhood development and child rights for vulnerable young children (0-8) globally. Comparable European-based, royalty-connected child-advocacy funder; differs from AMADE by focusing on early years vs. broader child-age range and direct program delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/AMADEmondiale
• Facebookfacebook.com/AMADEenfance
• LinkedInlinkedin.com/company/amade-mondiale

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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