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Wolterinck

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uuid00rwjhm

Namestring
Wolterinck
Legal namestring
Wolterinck (Laren) Beheer B.V.
Websiteurl
wolterinck.com
Company typeenum
Private
Founded yearint
1986
Descriptiontext

Wolterinck is a private, high-end multidisciplinary design bureau headquartered in Laren, Netherlands, operating since 1986. The studio delivers an integrated portfolio spanning architecture, garden design, interior design, interior decoration, styling, art curation and product design, with projects ranging from full design trajectories to targeted interior advisory work for villas, apartments, holiday homes, yachts, offices and hospitality venues.

Underlying its service work is a proprietary totaalconcept (total concept) method in which the seven disciplines are executed jointly to deliver cohesive inside-outside environments, supported by 3D visualizations and floor plans for client preview. The firm has commercialized its design IP through the By Wolterinck sub-brand, producing signature objects such as the KLM Tower, consoles and design books (EDEN GARDEN DESIGNS, DESIGNEREI). Operational technology is limited to standard design tools and an own webshop for direct e-commerce; no AI/ML or proprietary platform systems are disclosed in the source data.

Revenue is generated through three streams: (i) professional design services billed via base fees plus hourly rates, (ii) direct-to-consumer product sales through the Laren showroom and online webshop with home delivery, and (iii) a 10% commission on third-party product acquisitions advised by the studio. Distribution is anchored by the Laren flagship showroom (The Living Gallery), supported by a curated ecosystem of manufacturing partners including Maretti Lighting, Vonder and Staallokaal. The primary customer segment is high-net-worth private individuals, supplemented by enterprise and hospitality accounts under the Corporate Studio vertical, with active project geographies spanning the Netherlands, France, Greece, Germany, Israel, Spain, Uruguay and Russia.

Short descriptiontext

Wolterinck is a private Dutch multidisciplinary design bureau (founded 1986, Laren) delivering architecture, interior, garden, styling and art design plus proprietary products under the By Wolterinck label, primarily serving high-net-worth individuals and select corporate and hospitality clients across Europe and beyond.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLaren, Netherlands
HQ citystring
Laren
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
interior design services, luxury architecture design, garden design services, product design studio, home accessories
Industry1 code
1Residential Landscape Design
CodeHSAIABAAPrimaryYes
NAICS code3 codes
  • Interior Design Services541410
  • Interior Design Services54141
  • Industrial Design Services541420
Product category
Luxury Interior Design Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Design Services
TypeProfessional Services
Description

Core design services including concept development of aesthetic projects, aesthetic execution, and when explicitly agreed: planning and guidance. Services include architecture, garden design, interior design, interior decoration, styling, art curation, and product design. Compensation consists of base fee plus hourly rate for advisory and guidance work.

wolterinck.com
2Product Sales (Webshop)
TypeOne Time License
Description

E-commerce sales of proprietary products including KLM Towers (designer display cases for KLM miniature houses), consoles, design books (EDEN GARDEN DESIGNS, DESIGNEREI), and accessories. Direct-to-consumer sales through own webshop.

wolterinck.com
3Commission on Third-Party Products
TypeAffiliate Referral
Description

When Wolterinck advises on acquisition of goods from third parties, clients owe 10% commission (excluding VAT) on the purchase value of those goods.

wolterinck.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Supply Chain
Pricing details4 tiers
1KLM Tower products range from €845 to €1,195 for standalone towers
ModelUnit PricingBilling cadencePay-as-you-go
Notes

KLM Tower 1-120: €1,195; KLM Tower 2-80: €1,095; KLM Tower Mini 1-40: €845; KLM Tower Mini 2-45: €875

wolterinck.com
2KLM Tower & Console combo products range from €1,945 to €2,345
ModelUnit PricingBilling cadencePay-as-you-go
Notes

KLM Tower & Console 120: €2,345; Tower & Console 80: €2,125; Tower & Console 40: €2,045; Tower & Console 45: €1,945

wolterinck.com
3Console products range from €1,030 to €1,200
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Console KLM Tower Hoog: €1,150; Console Laag: €1,030; Console Mini 40: €1,200.01; Console Mini 45: €1,070

wolterinck.com
4Design books and publications
ModelUnit PricingBilling cadencePay-as-you-go
Notes

EDEN GARDEN DESIGNS book: €95; DESIGNEREI: €59.99

wolterinck.com
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 record
1By Wolterinck
Description

The company's own label for product designs, featuring items like the KLM Tower and Il Nodo. Objects are created from the same vision used in their projects, with attention to material, form, and function.

wolterinck.com
Core offering1 text field

Wolterinck is a high-end multidisciplinary design bureau offering architecture, garden design, interior design, interior decoration, styling, art curation, and product design services for private residences, corporate environments, and hospitality projects. In addition to design services, the company sells its own-label home accessories (By Wolterinck), KLM Tower display cases, consoles, and design books through a dedicated showroom in Laren and an online webshop.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Design Studio Services
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership9 partners
1By Wolterinck
Strategic tierCoreTypeOthers
Description

Wolterinck's own label for product designs developed from the same vision applied to projects. Products include KLM Tower and Il Nodo. Objects emerge from broader context of architecture, interior, and use, translating material, form, and function carefully balanced.

wolterinck.com
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Collaboration with Maretti Lighting, a Dutch lighting brand known for high-quality custom lighting solutions. Works with renowned designers including Marcel Wolterinck, resulting in unique and stylish fixtures. Lighting seen as essential component of total concept.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

High-quality custom woodwork manufacturer. Traditional craftsmanship meets technical innovation in their modern workshop. Products include kitchens, cabinets, wall finishes, doors, and complete interiors. Installation performed by their own team.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Dutch brand founded in 1994 focused on comfort, space, and freedom in living. Develops collections with international designers and producers creating timeless designs. Wolterinck works with brands sharing clear vision on comfort and living.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Outdoor furniture brand that grew from parasols to complete outdoor furniture collection. Collaborates with leading designers for annual versatile offerings from dining to lounge furniture. Combines craftsmanship and design expertise with focus on comfort, durability, and appearance.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Leather specialist with international position and stable organization developing continuous new possibilities where leather plays central role. Projects span more than 40 countries, from private villas with leather wall/floor finishes to acoustic wall solutions for business applications.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Young brand focused on custom steel work with designs distinguishing in form, quality, and application. Combines technique with design, making visible what is possible. Wolterinck supports their further development.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Designer, producer, and supplier of luxury textile applications for interiors including window decoration, curtains, carpets, wall coverings, and upholstery fabrics. Collections accessible through interior professional network and showrooms in Amsterdam and Enter.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Belgian design label developing contemporary collections for interiors with international designers and makers. From tableware and accessories to lighting, ceramics, and furniture. Products globally realized by craftspeople with attention to material and detail.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Amsterdam-based architecture and interior design firm with a similar high-end bespoke residential and corporate practice; comparable in scale, geography, and full-service delivery to Wolterinck.

TypeBroad incumbent
Description

Global architecture and integrated design firm with extensive luxury residential, hospitality and masterplanning practice; comparable to Wolterinck at the architecture end of the value chain but at vastly larger scale and broader scope.

3Piet Boon
TypeDirect peer
Description

Dutch high-end multidisciplinary design brand combining architecture, interior, product and styling under a single founder-led studio — essentially the closest analogue to Wolterinck's total-concept model and Dutch-luxury positioning.

TypeBroad incumbent
Description

Global design and architecture firm with a strong workplace, hospitality and residential practice; comparable to Wolterinck's Corporate Studio vertical (office, hospitality, redevelopment) but at very different scale and breadth.

TypeDirect peer
Description

Globally recognized Toronto-based interior design studio serving luxury hospitality, residential and retail; comparable to Wolterinck on international luxury project delivery and personal-brand-led positioning.

TypeDirect peer
Description

Milan-based designer with a parallel interior design and limited-edition product practice, similar in combining gallery-level aesthetics with HNW residential commissions — directly comparable in luxury positioning.

TypeDirect peer
Description

Founder-led luxury interior design studio with a product line (Kelly Hoppen Home) and books — closely mirrors Wolterinck's combination of designer brand, proprietary products, publications and project services targeting HNW clients.

TypeDirect peer
Description

London-based design brand that scaled from interior projects to a global product and hospitality business; directly comparable to Wolterinck's design-plus-product-plus-D2C strategy under the By Wolterinck label.

TypeDirect peer
Description

Amsterdam-based interior architecture studio with award-winning residential and cultural projects; comparable to Wolterinck on Dutch origin, high-end bespoke interior focus, and small studio scale with international recognition.

TypeDirect peer
Description

Paris-based multidisciplinary architecture and interior design practice working on luxury residential, hospitality and cultural projects; comparable to Wolterinck on cross-discipline design for premium European and international clients.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Wolterinck

Luxury Interior Design Serviceswolterinck.com

Wolterinck is a private Dutch multidisciplinary design bureau (founded 1986, Laren) delivering architecture, interior, garden, styling and art design plus proprietary products under the By Wolterinck label, primarily serving high-net-worth individuals and select corporate and hospitality clients across Europe and beyond.

What Wolterinck does

Wolterinck is a private, high-end multidisciplinary design bureau headquartered in Laren, Netherlands, operating since 1986. The studio delivers an integrated portfolio spanning architecture, garden design, interior design, interior decoration, styling, art curation and product design, with projects ranging from full design trajectories to targeted interior advisory work for villas, apartments, holiday homes, yachts, offices and hospitality venues.

Underlying its service work is a proprietary totaalconcept (total concept) method in which the seven disciplines are executed jointly to deliver cohesive inside-outside environments, supported by 3D visualizations and floor plans for client preview. The firm has commercialized its design IP through the By Wolterinck sub-brand, producing signature objects such as the KLM Tower, consoles and design books (EDEN GARDEN DESIGNS, DESIGNEREI). Operational technology is limited to standard design tools and an own webshop for direct e-commerce; no AI/ML or proprietary platform systems are disclosed in the source data.

Revenue is generated through three streams: (i) professional design services billed via base fees plus hourly rates, (ii) direct-to-consumer product sales through the Laren showroom and online webshop with home delivery, and (iii) a 10% commission on third-party product acquisitions advised by the studio. Distribution is anchored by the Laren flagship showroom (The Living Gallery), supported by a curated ecosystem of manufacturing partners including Maretti Lighting, Vonder and Staallokaal. The primary customer segment is high-net-worth private individuals, supplemented by enterprise and hospitality accounts under the Corporate Studio vertical, with active project geographies spanning the Netherlands, France, Greece, Germany, Israel, Spain, Uruguay and Russia.

Wolterinck firmographics

Firmographics
Name
Wolterinck
Legal name
Wolterinck (Laren) Beheer B.V.
Website
https://wolterinck.com
Company type
Private
Founded year
1986
Operating status
Operating
Headcount range
11–50 employees
Short description
Wolterinck is a private Dutch multidisciplinary design bureau (founded 1986, Laren) delivering architecture, interior, garden, styling and art design plus proprietary products under the By Wolterinck label, primarily serving high-net-worth individuals and select corporate and hospitality clients across Europe and beyond.
Ownership category
akta.pro rank

Wolterinck industry classification

Industry
Product category
Luxury Interior Design Services
NAICS
Interior Design Services (541410), Interior Design Services (54141), Industrial Design Services (541420)
akta.pro primary industry
Residential Landscape Design (HSAIABAA)

Keywords

  • Interior design services
  • Luxury architecture design
  • Garden design services
  • Product design studio
  • Home accessories

Where Wolterinck is headquartered

Location

Headquarters

HQ city
Laren
HQ country
Netherlands
HQ region
Europe

Offices1 record

Markets served

Wolterinck business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

  1. Design Services: Core design services including concept development of aesthetic projects, aesthetic execution, and when explicitly agreed: planning and guidance. Services include architecture, garden design, interior design, interior decoration, styling, art curation, and product design. Compensation consists of base fee plus hourly rate for advisory and guidance work.
  2. Product Sales (Webshop): E-commerce sales of proprietary products including KLM Towers (designer display cases for KLM miniature houses), consoles, design books (EDEN GARDEN DESIGNS, DESIGNEREI), and accessories. Direct-to-consumer sales through own webshop.
  3. Commission on Third-Party Products: When Wolterinck advises on acquisition of goods from third parties, clients owe 10% commission (excluding VAT) on the purchase value of those goods.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goKLM Tower products range from €845 to €1,195 for standalone towers
Unit PricingPay-as-you-goKLM Tower & Console combo products range from €1,945 to €2,345
Unit PricingPay-as-you-goConsole products range from €1,030 to €1,200
Unit PricingPay-as-you-goDesign books and publications

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Wolterinck product offering

Product offering

Core offering

Wolterinck is a high-end multidisciplinary design bureau offering architecture, garden design, interior design, interior decoration, styling, art curation, and product design services for private residences, corporate environments, and hospitality projects. In addition to design services, the company sells its own-label home accessories (By Wolterinck), KLM Tower display cases, consoles, and design books through a dedicated showroom in Laren and an online webshop.

Differentiator

Problem solved

Functional benefit

Brands

  • By Wolterinck: The company's own label for product designs, featuring items like the KLM Tower and Il Nodo. Objects are created from the same vision used in their projects, with attention to material, form, and function.

Products and services

  • Design Studio Services

Companies that use Wolterinck

Customer profile

Segments1 record

Ideal customer profiles2 records

Wolterinck technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Wolterinck partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core and minor.

  • By WolterinckcoreOthersWolterinck's own label for product designs developed from the same vision applied to projects. Products include KLM Tower and Il Nodo. Objects emerge from broader context of architecture, interior, and use, translating material, form, and function carefully balanced.
  • Maretti LightingcoreStrategic or Co-development PartnerCollaboration with Maretti Lighting, a Dutch lighting brand known for high-quality custom lighting solutions. Works with renowned designers including Marcel Wolterinck, resulting in unique and stylish fixtures. Lighting seen as essential component of total concept.
  • VondercoreStrategic or Co-development PartnerHigh-quality custom woodwork manufacturer. Traditional craftsmanship meets technical innovation in their modern workshop. Products include kitchens, cabinets, wall finishes, doors, and complete interiors. Installation performed by their own team.
  • LinteloominorChannel Partner/ Reseller/ DistributorDutch brand founded in 1994 focused on comfort, space, and freedom in living. Develops collections with international designers and producers creating timeless designs. Wolterinck works with brands sharing clear vision on comfort and living.
  • BorekminorChannel Partner/ Reseller/ DistributorOutdoor furniture brand that grew from parasols to complete outdoor furniture collection. Collaborates with leading designers for annual versatile offerings from dining to lounge furniture. Combines craftsmanship and design expertise with focus on comfort, durability, and appearance.
  • Alphenberg LeatherminorChannel Partner/ Reseller/ DistributorLeather specialist with international position and stable organization developing continuous new possibilities where leather plays central role. Projects span more than 40 countries, from private villas with leather wall/floor finishes to acoustic wall solutions for business applications.
  • StaallokaalminorStrategic or Co-development PartnerYoung brand focused on custom steel work with designs distinguishing in form, quality, and application. Combines technique with design, making visible what is possible. Wolterinck supports their further development.
  • IndiviprominorChannel Partner/ Reseller/ DistributorDesigner, producer, and supplier of luxury textile applications for interiors including window decoration, curtains, carpets, wall coverings, and upholstery fabrics. Collections accessible through interior professional network and showrooms in Amsterdam and Enter.
  • SeraxminorChannel Partner/ Reseller/ DistributorBelgian design label developing contemporary collections for interiors with international designers and makers. From tableware and accessories to lighting, ceramics, and furniture. Products globally realized by craftspeople with attention to material and detail.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Wolterinck competitors and assessment

Company assessment

Direct peers

  • Hofman Dujardin: Amsterdam-based architecture and interior design firm with a similar high-end bespoke residential and corporate practice; comparable in scale, geography, and full-service delivery to Wolterinck.
  • Piet Boon: Dutch high-end multidisciplinary design brand combining architecture, interior, product and styling under a single founder-led studio — essentially the closest analogue to Wolterinck's total-concept model and Dutch-luxury positioning.
  • Yabu Pushelberg: Globally recognized Toronto-based interior design studio serving luxury hospitality, residential and retail; comparable to Wolterinck on international luxury project delivery and personal-brand-led positioning.
  • Vincenzo De Cotiis: Milan-based designer with a parallel interior design and limited-edition product practice, similar in combining gallery-level aesthetics with HNW residential commissions — directly comparable in luxury positioning.
  • Kelly Hoppen Interiors: Founder-led luxury interior design studio with a product line (Kelly Hoppen Home) and books — closely mirrors Wolterinck's combination of designer brand, proprietary products, publications and project services targeting HNW clients.
  • Tom Dixon: London-based design brand that scaled from interior projects to a global product and hospitality business; directly comparable to Wolterinck's design-plus-product-plus-D2C strategy under the By Wolterinck label.
  • i29 Architects & Interior Designers: Amsterdam-based interior architecture studio with award-winning residential and cultural projects; comparable to Wolterinck on Dutch origin, high-end bespoke interior focus, and small studio scale with international recognition.
  • Studio KO: Paris-based multidisciplinary architecture and interior design practice working on luxury residential, hospitality and cultural projects; comparable to Wolterinck on cross-discipline design for premium European and international clients.

Broad incumbents

  • Foster + Partners: Global architecture and integrated design firm with extensive luxury residential, hospitality and masterplanning practice; comparable to Wolterinck at the architecture end of the value chain but at vastly larger scale and broader scope.
  • Gensler: Global design and architecture firm with a strong workplace, hospitality and residential practice; comparable to Wolterinck's Corporate Studio vertical (office, hospitality, redevelopment) but at very different scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Wolterinck social profiles

Digital presence

Wolterinck financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Wolterinck leadership team

Management profile

Number of profiles

Wolterinck funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Wolterinck M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wolterinck

What does Wolterinck do?

Wolterinck is a high-end multidisciplinary design bureau offering architecture, garden design, interior design, interior decoration, styling, art curation, and product design services for private residences, corporate environments, and hospitality projects. In addition to design services, the company sells its own-label home accessories (By Wolterinck), KLM Tower display cases, consoles, and design books through a dedicated showroom in Laren and an online webshop.

Is Wolterinck a public or private company?

Wolterinck is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Wolterinck founded?

Wolterinck was founded in 1986. It employs 11 to 50 people.

Where is Wolterinck based?

Wolterinck is headquartered in Laren, Netherlands, in the Europe region.

How does Wolterinck make money?

Three revenue lines are on record. Design Services are the primary driver. The others are product Sales (Webshop) and commission on Third-Party Products.

Who are Wolterinck's main competitors?

Direct peers on record are Hofman Dujardin, Piet Boon, Yabu Pushelberg, Vincenzo De Cotiis, Kelly Hoppen Interiors, Tom Dixon, i29 Architects & Interior Designers and Studio KO. Broad incumbents are Foster + Partners and Gensler.

Does Wolterinck have an API?

No public API is recorded for Wolterinck.

What industry is Wolterinck in?

Wolterinck's product category is Luxury Interior Design Services. Its primary akta.pro industry code is HSAIABAA, Residential Landscape Design. Its NAICS code is 541410.

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