Latino Chamber of Commerce of Pueblo

What Latino Chamber of Commerce of Pueblo does

The Latino Chamber of Commerce of Pueblo is a nonprofit, membership-based business organization founded in 1979 and headquartered at 215 South Victoria Avenue in Pueblo, Colorado. It serves approximately 1,000 member businesses across Southern Colorado, spanning small and mid-sized enterprises, professionals, and community leaders from a wide range of industries. Its core offerings are community- and services-oriented rather than technology-product-oriented: a searchable online business member directory organized across 25+ industry categories, a membership program providing networking and access to regional business and government representatives, a calendar of events headlined by the 32nd Annual Richard Reyes Golf Tournament and quarterly membership luncheons, a member-exclusive job board, a "Hot Deals" resource center, paid Spanish document translation services, and the Small Business Utility Assistance Program run in partnership with Black Hills Energy.

The chamber's technology stack consists entirely of the GrowthZone off-the-shelf membership management platform, which powers its website (pueblolatinochamber.com), member directory, event registration, job board, and newsletter communications; the organization develops no proprietary technology and discloses no AI, API, or integration capabilities. Revenue is generated through three streams: recurring annual membership dues (subscription model, pricing not publicly disclosed), paid Spanish translation services at $15/page for members and $25/page for non-members with a 25-page per-project cap, and event sponsorships including those from CHFA and American Medical Response for the annual golf tournament. The organization is governed by a Board of Directors and operates with a small staff including a Special Events Coordinator (Aden Martinez) and a Membership Coordinator (Angelika Palacios), and maintains a separate Latino Chamber Foundation entity to support additional fundraising.

Name

Latino Chamber of Commerce of Pueblo

Legal name

Latino Chamber of Commerce of Pueblo

Website

https://pueblolatinochamber.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

1–10 employees

Short description

The Latino Chamber of Commerce of Pueblo is a 1979-founded nonprofit membership organization serving nearly 1,000 small businesses in Southern Colorado through networking events, a member directory, Spanish translation services, and a utility assistance partnership with Black Hills Energy.

Ownership category

akta.pro rank

Headquarters

HQ city

Pueblo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Dues: The chamber generates revenue through membership investments from businesses in the Pueblo community. Membership provides access to resources, partners, programs, business directory listings, and networking opportunities.
2. Spanish Translation Services: Document translation services offered to both members and non-members. Members receive discounted rates.
3. Event Sponsorships: Revenue generated from sponsors for events such as the Annual Richard Reyes Golf Tournament and quarterly luncheons.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Latino Chamber of Commerce of Pueblo is a membership-based nonprofit business organization serving the Pueblo and Southern Colorado community since 1979. It offers member businesses access to a searchable business directory, networking events including quarterly luncheons and the annual Richard Reyes Golf Tournament, Spanish document translation services, a job board, a Hot Deals resource center, and the Small Business Utility Assistance Program run in partnership with Black Hills Energy.

Product overview

The Latino Chamber of Commerce of Pueblo is a dynamic business organization serving the Pueblo community since 1979. It operates as a membership-based chamber of commerce rather than a technology product company. The organization's service portfolio consists of a member directory platform, membership program, events calendar, job board, Hot Deals resource center, Spanish translation services, and the Small Business Utility Assistance Program (in partnership with Black Hills Energy). These services are built on the GrowthZone membership management platform and ChamberMaster directory platform, functioning primarily as organizational and community services rather than a unified software product with modular components.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Program An annual membership program offering member businesses access to the chamber's resources, partners, programs, business directory listings, networking events, quarterly luncheons, and member-only communications. Members also receive discounted pricing on Spanish translation services and access to member-only tools such as the job board and Hot Deals.
• Business Member Directory An online searchable directory of chamber member businesses organized across 25+ industry categories, including Advertising & Media, Arts & Culture, Automotive, Business & Professional Services, Finance & Insurance, Health Care, Restaurants, Shopping & Retail, Real Estate, Government Education, and others. Serves as the primary discovery tool for member businesses and the community.
• Events and Event Calendar Chamber-hosted events including quarterly membership luncheons with regional business and government representatives and signature annual events such as the 32nd Annual Richard Reyes Golf Tournament at Hollydot Golf Course. Includes event registration, sponsorship opportunities, and a publicly accessible event calendar.
• Job Board A member-exclusive job posting board where member employers can list open positions, currently featuring postings from employers such as Pueblo Mall and The Dulcinea Garcia Agency.
• Hot Deals and Business Resources Resource center offering business guidance content from partner companies including Adobe Acrobat and ZenBusiness, covering topics such as procurement, branding, sales tactics, warehouse management, public speaking, business partnerships, and compliance. Also lists exclusive deals and resources from member businesses.
• Spanish Translation Services Document translation services in Spanish offered to both members and non-members at $15 per page for members and $25 per page for non-members, with a maximum page cap of 25 pages per translation project. Coordinated by Membership Coordinator Angelika Palacios, with payment required at time of order.
• Small Business Utility Assistance Program A utility assistance program run in partnership with Black Hills Energy that helps Southern Colorado businesses pay down electricity bills. Since its 2020 launch, the program has disbursed more than $80,000 to over 80 businesses, with less than $10,000 remaining as of January 1, 2026, available on a first-come first-serve basis.
• Communication Sign-Up / Newsletter Email newsletter subscription service allowing users to select interest categories and receive periodic communications from the chamber regarding their selections, including event updates, resources, and member highlights.

Quantifiable outcome

• More than 80 businesses helped pay down electricity bills through the Small Business Utility Assistance Program, disbursing over $80,000 in funds

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Black Hills EnergycoreStrategic or Co-development Partner · 1 January 2021The Small Business Utility Assistance Program was launched in response to the COVID-19 pandemic to help businesses pay down electricity bills. The program has helped more than 80 businesses and disbursed over $80,000 in funds. As of January 1, 2026, less than $10,000 remains in program funds available on a first-come first-serve basis.
• CHFAminorOthersEvent sponsor for the 32nd Annual Richard Reyes Golf Tournament.
• American Medical ResponseminorOthersEvent sponsor for the 32nd Annual Richard Reyes Golf Tournament.
• GrowthZonecoreTechnology or IntegrationWebsite platform provider powering the chamber's website, membership management, business directory, events calendar, and communications through their membership management software.

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• National LGBT Chamber of Commerce: National chamber of commerce for LGBTQ+-owned businesses. Highly comparable organizational model and mission of supporting minority business communities through certification, networking, and advocacy.
• U.S. Hispanic Chamber of Commerce: National federation of Hispanic chambers of commerce, directly comparable in mission to support Latino business growth and serving as a parent body for local Hispanic chambers like the Latino Chamber of Commerce of Pueblo.
• Greater Pueblo Chamber of Commerce: Mainstream chamber of commerce operating in the same Pueblo market with overlapping member pool and competing for general SMB memberships, though broader demographic focus than the Latino-focused chamber.
• Colorado Black Chamber of Commerce: Ethnic-based chamber serving Black-owned businesses in Colorado. Operates in the same regional market with highly comparable membership-based business model targeting minority business communities.
• Asian Chamber of Commerce Colorado: Ethnic chamber serving Asian-American businesses in Colorado with similar membership, networking, and community support model. Comparable organizational structure targeting a different minority business community in the same region.
• United States Pan Asian American Chamber of Commerce: National Asian-American business chamber with comparable organizational model and mission of supporting minority business communities through certification, networking, and advocacy programs.
• Hispanic Chamber of Commerce of Colorado: State-level Hispanic business chamber operating in the same Colorado geography with overlapping Latino business community. Provides broader statewide networking that competes for members and sponsorships.

Emerging players

• Latin American Association: Regional nonprofit supporting the Latino community with business resources and broader social services. Comparable in mission of empowering Latino-owned businesses, though broader in scope including social services beyond business support.

Regional players

• Greater Colorado Springs Chamber of Commerce: Regional chamber serving the nearby Colorado Springs market. Comparable organizational model and revenue streams (membership, events, sponsorships) but operates in a different primary geography from the Latino Chamber of Pueblo.

Broad incumbents

• Colorado Chamber of Commerce: Statewide business chamber providing policy advocacy and business resources across Colorado. While not Hispanic-focused, it competes for general business memberships and political influence in the same region.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/pueblolcc
• Facebookfacebook.com/pueblolcc
• LinkedInlinkedin.com/company/latino-chamber-of-commerce-of-pueblo

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Latino Chamber of Commerce of Pueblo