Agrii
Agrii operates a two-sided mobile and web marketplace in Orlando, FL, connecting local farmers and food producers with nearby consumers to buy and sell fresh produce and cottage goods, while also enabling landowners to rent out garden plots to aspiring gardeners with Stripe Connect processing all payments.
- Company typePrivate
- Founded-
- HeadquartersOrlando, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Agrii does
Agrii is a privately held, founder-owned startup headquartered in Orlando, FL, operating a two-sided mobile and web marketplace branded as AgriiMent (with marketing site at agrii.io). The platform combines two services in a single app: an online farmer's market where local producers list and sell fresh produce and cottage-law goods directly to nearby consumers, and a garden plot rental marketplace where landowners (hosts) rent out unused garden space to aspiring gardeners (guests). End users independently onboard as sellers or hosts, with mandatory Stripe Connect integration handling payment verification, security, and fund disbursement.
The underlying technology stack is a mobile and web application rather than a proprietary AI or data platform; there is no disclosed API, SDK, or model integration. The marketing site is built on Squarespace, and Stripe Connect is the sole disclosed technology integration. Marketing is conducted almost entirely via organic channels, primarily Instagram (farm visit features, sustainability messaging) and the website's FAQ/how-to content, with referral and word-of-mouth through local farmer and garden communities as the primary top-of-funnel driver.
The business model is a transaction-fee marketplace: Agrii earns fees on completed produce sales and garden rental arrangements routed through Stripe Connect. Specific fee structures and pricing tiers are not publicly disclosed. The customer base is split across four personas — environmentally conscious consumers, local farmers and food producers (primary), aspiring gardeners, and landowners with garden space (secondary). The company operates Monday through Friday, 9am–5pm EST, with 1–10 employees, no disclosed funding rounds, no institutional investors, and only one named partner farm (EverOakFarm). Geographic scope is limited to Orlando, FL, with no stated near-term expansion plans.
Agrii firmographics
Firmographics- Name
- Agrii
- Website
- https://agrii.io
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Agrii operates a two-sided mobile and web marketplace in Orlando, FL, connecting local farmers and food producers with nearby consumers to buy and sell fresh produce and cottage goods, while also enabling landowners to rent out garden plots to aspiring gardeners with Stripe Connect processing all payments.
- Ownership category
- akta.pro rank
Agrii industry classification
Industry- Product category
- Local Food and Garden Marketplace
- NAICS
- Nursery, Garden Center, and Farm Supply Retailers (444240)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Agriculture Inputs & Farm Supply Marketplaces (CRAFAHAL)
- akta.pro secondary industries
- Produce Markets & Greengrocers (CRAHAHAA), Organic Produce & Farm Market Retail (CRAHAEAD)
Keywords
Where Agrii is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Agrii business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales
Revenue model
- Marketplace Transaction Fees: Platform facilitates transactions between produce sellers and buyers, earning a commission or fee on completed sales through the online farmer's market
- Garden Rental Platform Fees: Platform enables garden plot rentals between hosts and guests, charging fees for facilitating the rental arrangement
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Agrii product offering
Product offeringCore offering
Agrii operates a two-sided mobile/web marketplace platform (the AgriiMent app) that enables local farmers and food producers to sell fresh produce and cottage goods directly to nearby consumers online, and separately enables landowners to rent out garden plots to aspiring gardeners in their community. The platform handles onboarding, listings, and payments via Stripe Connect, and monetizes through transaction fees on completed sales and rentals.
Product overview
Agrii offers a unified mobile/web application combining two complementary services: an Online Farmer's Market for buying and selling local produce and cottage goods, and a Garden Rental platform for renting or hosting community garden plots. Both services are accessed through the same app interface at agriiment.com, with integrated Stripe payment processing for transactions.
Differentiator
Problem solved
Functional benefit
Products and services
- Agrii Online Farmer's Market (AgriiMent app) A mobile/web marketplace feature within the AgriiMent app that connects local farmers, food producers, and individuals with excess produce (e.g., home fruit trees) to consumers buying fresh local produce and cottage goods online. Sellers create online storefronts and buyers search their local area for produce availability, with payments processed through Stripe Connect.
- Agrii Garden Rentals (AgriiMent app) A community garden plot rental feature within the AgriiMent app that allows landowners (18+ who own the land or have the owner's consent) to rent out garden plots for passive income, and allows aspiring gardeners without yard access to rent plots in their community. Hosts receive payment through Stripe Connect.
Companies that use Agrii
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Agrii technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Agrii partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- StripecoreStripe is integrated as the payment processing partner for Agrii. All sellers and hosts must create a Stripe Connect account to receive payments. Stripe handles payment verification, security, and fund transfers. The integration is mandatory for all platform transactions.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Agrii competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Agrii social profiles
Digital presenceAgrii financial estimates
Financial estimateRevenue estimate
Valuation estimate
Agrii leadership team
Management profileNumber of profiles
Profiles1 record
Agrii funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Agrii M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Agrii
What does Agrii do?
Agrii operates a two-sided mobile/web marketplace platform (the AgriiMent app) that enables local farmers and food producers to sell fresh produce and cottage goods directly to nearby consumers online, and separately enables landowners to rent out garden plots to aspiring gardeners in their community. The platform handles onboarding, listings, and payments via Stripe Connect, and monetizes through transaction fees on completed sales and rentals.
Is Agrii a public or private company?
Agrii is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Agrii founded?
Agrii was founded in -1. It employs 1 to 10 people.
Where is Agrii based?
Agrii is headquartered in Orlando, United States, in the North America region.
How does Agrii make money?
Two revenue lines are on record. Marketplace Transaction Fees are the primary driver. The others are garden Rental Platform Fees.
Does Agrii have an API?
No public API is recorded for Agrii.
What industry is Agrii in?
Agrii's product category is Local Food and Garden Marketplace. Its primary akta.pro industry code is CRAFAHAL, Agriculture Inputs & Farm Supply Marketplaces, with a secondary code of CRAHAHAA, Produce Markets & Greengrocers. Its NAICS code is 444240 and its SIC code is 700.