Türk Kızılayı

What Türk Kızılayı does

Türk Kızılayı (Türkiye Kızılay Derneği / Turkish Red Crescent) is a 158-year-old humanitarian nonprofit organization headquartered in Ankara, Türkiye, founded on 11 June 1868 as the 'Osmanlı Yaralı ve Hasta Askerlere Yardım Cemiyeti.' It is the first Red Crescent society and operates as an independent public benefit corporation under private law, not a government institution. Its core service portfolio spans disaster response (13 logistics centers, 15 social markets, tent/textile manufacturing subsidiary), national blood services (18 Regional Blood Centers, 68 Blood Donation Centers, mobile teams serving 1,140 hospitals daily), 46 soup kitchens, social assistance programs, health services, first aid training, refugee/migrant services, and international humanitarian aid across 78 countries in the past decade and 137 countries historically, reaching 33 million people in 2025 alone.

Operationally, Kızılay runs a diversified, multi-channel digital and physical GTM — collecting donations via a mobile app (iOS/Android), 168 free call center, online portal, bank accounts, PTT post offices, SMS shortcodes (2868/3965), and an 81-branch nationwide network staffed by 450,000 volunteers. Pricing tiers include one-time per-share qurban donations at 17,250 TL (domestic/Gaza) and 6,350 TL (foreign, 2026), recurring monthly subscriptions from 25 TL, and zekat/fitre/sadaqah channels. Under the Turkey Disaster Response Plan (TAMP), Kızılay is designated as the responsible body for nutrition services in national emergencies, a role solidified by regulatory mandate.

Revenue flows from three streams: (1) individual and institutional cash/in-kind donations including qurban proxy, zekat, and religious giving; (2) international funds from IFRC, UN agencies, and the EU; and (3) wholly-owned commercial subsidiaries (Kızılay Maden Suyu mineral water, Kızılay Çadır & Tekstil tents/textiles, Kızılay Yatırım Holding grouping 12 commercial entities) — all profits of which are directed back into humanitarian operations. A flagship forward initiative is the Protürk Plasma Medicine Facility under construction in Çubuk, Ankara via partnership with South Korea's SK Plasma — Turkey's first plasma-derived drug plant, targeting displacement of €450M in annual imports and 300 jobs.

Name

Türk Kızılayı

Legal name

Türkiye Kızılay Derneği

Website

https://kizilay.org.tr

Company type

Private

Founded year

1868

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Türk Kızılayı (Turkish Red Crescent) is a 158-year-old nonprofit humanitarian organization that delivers disaster response, blood services to 1,140 hospitals, social assistance, refugee support, and international aid across 78+ countries, reaching 33 million people in 2025. It operates via 81 provincial branches, 450,000 volunteers, and 12 commercial subsidiaries.

Ownership category

akta.pro rank

Product category

Humanitarian Aid Services

NAICS

Emergency and Other Relief Services (624230)

SIC

Services-Social Services (8300)

akta.pro primary industry

Humanitarian Logistics, Supply Chain & Air/Sea/Land Relief Transport (BPAGAAAI)

Keywords

• Humanitarian aid services
• Disaster response
• Blood donation services
• Social assistance programs
• Volunteer coordination

Headquarters

HQ city

Ankara

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Bağış ve Yardım Gelirleri: Türk Kızılay'ın ana gelir kaynağı; bireysel ve kurumsal bağışçılardan alınan nakdi ve ayni bağışlar, kurban vekaletleri, zekat, fitre ve diğer dini bağışlar. Tüm gelirler kar amacı güdülmeksizin sadece insani yardım faaliyetleri için kullanılmaktadır.
2. Uluslararası Fonlar: Uluslararası Kızılhaç ve Kızılay Hareketi, BM kuruluşları, Avrupa Birliği ve diğer uluslararası fonlardan sağlanan insani yardım finansmanı.
3. İştirak Gelirleri: Kızılay Maden Suyu, Kızılay Çadır ve Tekstil A.Ş. ve diğer ticari iştiraklerin gelirleri. Bu gelirlerin tamamı Türkiye Kızılay Derneği'ne aktarılarak insani yardım çalışmalarında kullanılmaktadır. İştirakler insani yardımla ilişkili alanlarda faaliyet göstermektedir.
4. Kızılaykart ve Sosyal Market Gelirleri: Sosyal marketler ve Kızılaykart aracılığıyla ihtiyaç sahiplerine yönelik sosyal hizmet ticari gelirleri.

Pricing tiers

Go-to-market motion3 records

Distribution channels8 records

Marketing channels8 records

Core offering

Türk Kızılayı (Türkiye Kızılay Derneği / Turkish Red Crescent) is a nonprofit humanitarian organization that delivers disaster response (food, shelter, logistics), national blood collection and supply, social assistance, soup kitchen (aşevi) feeding programs, migration/refugee services, international humanitarian aid, first aid training, and educational support. It is funded through donations, international grants, and income from wholly owned commercial subsidiaries (mineral water, tent and textile manufacturing).

Product overview

Türk Kızılayı operates as a comprehensive humanitarian organization offering a diverse portfolio of services rather than a unified software product. The core service offerings include: Blood Services (Kan Hizmetleri) managing 18 Regional Blood Centers and 68 Blood Donation Centers; Disaster Management (Afet Yönetimi) with 13 logistics centers; Soup Kitchens (Aşevleri) under the '81 Provinces 81 Soup Kitchens' initiative; International Aid reaching 78 countries; Health Services through hospitals and medical centers; First Aid training programs; Volunteer Management with 450,000 volunteers; Migration and Refugee Services; and Social Services through 81 provincial branches. Digital products include the Kızılay Mobile Donation App for iOS and Android enabling category-based donations and tracking, and the 168 Call Center service. Business subsidiaries include Kızılay Mineral Water and Tent & Textile manufacturing. Recent infrastructure developments include the Protürk Plasma Drug Facility (Turkey's first plasma-derived medicine plant) and the 100. Yıl Libraries educational initiative for earthquake recovery. Publications include Dergi 1868 magazine and Kızılay Postası newsletter.

Differentiator

Problem solved

Functional benefit

Brands

• Kızılaykart: A card/payment system for Kızılay services
• Kızılay Maden Suyu
• Kızılay Mağaza
• Kızılay Çadır & Tekstil
• Protürk

Products and services

• Soup Kitchens (Aşevleri) Food aid program providing hot meals to those in need through a nationwide network of soup kitchens serving thousands daily with scalable capacity during emergencies (e.g., 5,000 daily normal / 50,000 during disasters at Bağcılar).
• Blood Services (Kan Hizmetleri) National blood collection and distribution service operating through 18 Regional Blood Centers, 68 Blood Donation Centers, fixed collection units, and mobile teams. Supplies blood to 1,140 hospitals daily and 1.2 million units collected in first 5 months of 2026.
• Disaster Management (Afet Yönetimi) Comprehensive disaster response and logistics system including 13 logistics centers and 15 Social Markets. Designated nutrition lead under TAMP and support solution partner for shelter, health, and transportation.
• International Humanitarian Aid (Uluslararası Yardımlar) Humanitarian aid delivery to crisis regions worldwide. Responded to disasters in 78 countries in the past 10 years; has delivered aid to 137 countries since founding.
• Social Services (Sosyal Hizmetler) Social welfare programs including assistance to those in need, orphans, and vulnerable populations delivered through nationwide branch offices in 81 provinces.
• Health Services (Sağlık Hizmetleri) Medical services delivered through hospitals and medical centers equipped with modern technology and staffed by healthcare professionals.
• First Aid Services (İlk Yardım) First aid training programs and services aimed at spreading first aid awareness throughout society, operated through First Aid Centers nationwide.
• Volunteer Management (Gönüllü Yönetimi) Coordination of approximately 450,000 volunteers through gonulluol.org, Volunteer Centers, Youth Camps, Women's Kızılay, and branch volunteers.
• Migration and Refugee Services (Göç ve Mülteci Hizmetleri) Services for refugees and migrants under temporary protection including shelter, nutrition, and psychosocial support.
• Kızılay Mineral Water (Kızılay Maden Suyu) Wholly owned subsidiary producing and selling mineral water commercially; revenue is directed to humanitarian aid and disaster response services.
• Tent and Textile (Çadır ve Tekstil) Wholly owned subsidiary producing modern tent models for disaster shelter; designated Disaster Shelter Group Support Solution Partner under TAMP. Revenue supports humanitarian activities.
• 100. Yıl Libraries (100. Yıl Kütüphaneleri) Post-earthquake educational support initiative providing 13 libraries in 6 earthquake-affected provinces to help students continue education and prepare for university exams; 504 students placed in universities in 2025-2026 academic year.
• Social Markets (Sosyal Marketler) 15 Social Markets operating in disaster-affected regions providing essential goods to those in need.
• Vekaletle Kurban Kesimi (Proxy Qurban Sacrifice) Annual religious sacrifice program allowing donors to delegate qurban (sacrifice) to Kızılay; 199,846 shares in 2026 reaching 4.132 million beneficiaries in Türkiye and 30 countries abroad.
• Kızılay Cards (Kızılaykart) Card-based service system enabling access to various Kızılay programs and benefits for beneficiaries.

Quantifiable outcome

• 2025 yılında 33 milyona yakın kişiye ulaşılmıştır
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• SK Plasma (Güney Kore)coreStrategic or Co-development Partner · 15 June 2026Türk Kızılay ile SK Plasma arasındaki iş birliği kapsamında Ankara'nın Çubuk ilçesinde Protürk Plazma İlaç Tesisi inşa edilmektedir. Tesis, Türkiye'nin ilk plazma kaynaklı ilaç üretim tesisi olacak ve kan bağışlarından artan plazmanın fraksinasyon yöntemiyle işlenerek yaşamsal ilaçların üretilmesini sağlayacaktır. Yıllık yaklaşık 450 milyon avroluk ithalatın önüne geçilmesi ve 300 kişilik istihdam hedeflenmektedir. İnşaat, makine ve ekipman kurulumlarının ilk 18 ay içerisinde tamamlanması planlanmaktadır.
• Uluslararası Kızılhaç ve Kızılay Dernekleri Federasyonu (IFRC)coreStrategic or Co-development PartnerTAMP kapsamında AFAD ile koordinasyon, uluslararası insani yardım operasyonları ve afet müdahale kapasitesinin güçlendirilmesi konularında iş birliği. IFRC desteğiyle afet müdahale filoları güçlendirilmiştir.
• AFAD (Türkiye Afet ve Acil Durum Yönetimi Başkanlığı)coreStrategic or Co-development PartnerTAMP (Türkiye Afet Müdahale Planı) kapsamında Kızılay, ulusal afet ve acil durumlarında beslenme hizmetlerinden sorumludur. Barınma, sağlık, afet haberleşme, nakliye vb. alanlarda ise destek çözüm ortağıdır.
• Kore KızılhaçıminorStrategic or Co-development PartnerTürk Kızılay ve Kore Kızılhaçı arasında Türkiye'de ortak bir destek programı başlatılmıştır.
• İran KızılayıminorStrategic or Co-development PartnerTürk Kızılay, İran'a yönelik saldırılardan etkilenen sivillerin insani ihtiyaçlarını karşılamak üzere 4 tır insani yardım malzemesini (barınma, hijyen ve travma kiti) İran Kızılayı'na teslim etmiştir.
• Turkish AirlinesminorGTM or Marketing PartnerUlaşım sponsoru olarak Türk Kızılay faaliyetlerini desteklemektedir.
• Sağlık Bakanlığı (TÜRKÖK İş Birliği)minorStrategic or Co-development PartnerKök hücre bağışı ve ilik nakli konusunda Sağlık Bakanlığı ile TÜRKÖK iş birliği protokolü imzalanmıştır.
• Tarım ve Orman BakanlığıminorStrategic or Co-development PartnerHer bağışlanan kan ünitesi için 3 fidan toprakla buluşturulmaktadır (protokol kapsamında).
• Türkiye Voleybol FederasyonuminorGTM or Marketing PartnerTürk Kızılay ve Türkiye Voleybol Federasyonu arasında iş birliği protokolü imzalanmıştır.
• Kadem (Kadın ve Demokrasi Vakfı)minorStrategic or Co-development PartnerKadın odaklı güçlü iş birliği kapsamında ortak sosyal hizmet projeleri yürütülmektedir.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key highlights7 records

Customer concentration

• Xx.com/kizilay
• YouTubeyoutube.com/@kizilay
• Facebookfacebook.com/kizilay
• Instagraminstagram.com/kizilay
• LinkedInlinkedin.com/company/turk-kizilayi

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Türk Kızılayı