BelGee
BelGee (SZAO "BELDZHI") is a Belarusian-Chinese joint-venture automaker near Borisov that manufactures passenger vehicles using licensed Geely BMA and CMA platforms. It sells five BelGee-branded models — sedan and crossover SUVs including a PHEV — through 20+ dealers across Belarus, with over 100,000 vehicles in operation.
- Company typePrivate
- Founded2017
- HeadquartersBarysaw, Belarus
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What BelGee does
BelGee (legal entity SZAO "BELDZHI") is a Belarusian-Chinese joint-venture automotive manufacturer founded in 2013 and headquartered near Borisov, Belarus. The company operates a 118-hectare full-cycle manufacturing plant with welding, painting, and assembly facilities, producing up to 60,000 vehicles per year using licensed Geely technology platforms — primarily the B-segment Modular Architecture (BMA) and Compact Modular Architecture (CMA) — under both the BelGee proprietary brand (created 2023) and the Geely brand.
BelGee's commercial lineup spans five passenger models: the S50 sedan, X50 and X50+ compact crossovers, the X70 mid-size crossover with 48V mild hybrid, and the X80 PHEV plug-in hybrid crossover. Vehicles are priced in Belarusian rubles from ~45,900 to ~89,900 BYN (~$14K–$27K) and distributed exclusively through an authorized dealer network of more than 20 locations covering all major Belarusian cities. The company generates revenue primarily through one-time vehicle sales (both BelGee and Geely brands), complemented by original spare-parts sales, license fees paid to Geely, and an attached financing ecosystem — including credit programs with four Belarusian bank partners and leasing through three leasing partners, plus free first-year roadside assistance.
The ownership structure combines the Republic of Belarus with Zhejiang Jirun Automobile Co., Ltd. (Geely Auto), CITICC International Investment Limited, and Shenzhen Shentou Investment Co., Ltd., giving BelGee privileged access to Geely vehicle architectures, hybrid powertrains, and ADAS technology while securing state-level support in its domestic market. Over 100,000 BelGee vehicles are currently in operation in Belarus, and the company is investing in capacity expansion (a new stamping workshop targeted for 2027 and welding-shop robot expansion from 60 to 150 units) to support an active product-launch cadence and an ongoing shift toward new-energy vehicles, which now account for approximately 45% of monthly unit sales.
BelGee firmographics
Firmographics- Name
- BelGee
- Legal name
- Совместное закрытое акционерное общество "БЕЛДЖИ"
- Website
- https://belgee.by
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Short description
- BelGee (SZAO "BELDZHI") is a Belarusian-Chinese joint-venture automaker near Borisov that manufactures passenger vehicles using licensed Geely BMA and CMA platforms. It sells five BelGee-branded models — sedan and crossover SUVs including a PHEV — through 20+ dealers across Belarus, with over 100,000 vehicles in operation.
- Ownership category
- akta.pro rank
BelGee industry classification
Industry- Product category
- Passenger Vehicle Manufacturing
- SIC
- Motor Vehicles & Passenger Car Bodies (3711)
- akta.pro primary industry
- Hybrid Powertrain Integration Manufacturing (ICE-HEV/PHEV modules) (IMACAHAJ)
Keywords
Where BelGee is headquartered
LocationHeadquarters
- HQ city
- Barysaw
- HQ country
- Belarus
- HQ region
- Europe
Offices5 records
Markets served
BelGee business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Vehicle Sales: Primary revenue from sale of BelGee and Geely brand vehicles (sedans, crossovers, PHEV hybrids) through dealer network across Belarus. Revenue recognized at point of sale with various financing options available.
- Parts and Accessories: Sale of original spare parts for Geely vehicle models through the company's online store and dealer network
- Vehicle Manufacturing Licensing: License fees paid to Geely for manufacturing vehicles under the BelGee brand using Geely technology and platforms
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | S50 sedan - Base model from 45,900 BYN with Trade-in, 58,200 BYN standard |
| One time/ perpetual license | Pay-as-you-go | X50 crossover - From 57,900 BYN with Trade-in, 66,000 BYN standard |
| One time/ perpetual license | Pay-as-you-go | X50+ compact crossover - From 57,900 BYN with Trade-in, 61,900 BYN standard |
| One time/ perpetual license | Pay-as-you-go | X70 crossover - From 73,900 BYN with Trade-in, 77,900 BYN standard |
| One time/ perpetual license | Pay-as-you-go | X80 PHEV hybrid - From 82,900 BYN with Trade-in, 89,900 BYN standard |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
BelGee product offering
Product offeringCore offering
BelGee is a Belarusian automobile manufacturer that produces passenger vehicles — sedans, crossovers, and plug-in hybrids — at a full-cycle plant located near Borisov, Belarus. The company builds vehicles on Geely's modular BMA and CMA platforms under the BelGee brand and distributes them through an authorized dealer network primarily across Belarus and CIS markets.
Product overview
BELGEE is a Belarusian automotive brand produced by SZAO 'BELDZHI', a joint venture between Belarusian and Chinese interests (Geely). The company manufactures a lineup of passenger vehicles ranging from compact sedans to plug-in hybrid crossovers. Current product portfolio consists of five models: S50 (economy sedan), X50 (compact crossover), X50+ (updated compact crossover), X70 (mid-size AWD crossover with mild hybrid), and X80 PHEV (plug-in hybrid crossover). The company operates a full-cycle manufacturing facility near Borisov with capacity of 60,000 vehicles annually. Beyond vehicle sales, BELGEE provides integrated services including authorized dealer networks, service centers, credit and leasing financing programs, roadside assistance, and an online parts store. The brand competes in the Belarusian market positioning itself as affordable, technology-equipped vehicles with Chinese engineering and Belarusian assembly.
Differentiator
Problem solved
Functional benefit
Products and services
- BELGEE S50
- BELGEE X50
- BELGEE X50+
- BELGEE X70
- BELGEE X80 PHEV
- Authorized Service Network
- Parts Store
- Roadside Assistance Program
- Credit Financing
- Vehicle Leasing
Quantifiable outcome
- Over 4,100 vehicles sold in single month (May 2026)
- +2 more outcomes
Companies that use BelGee
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
BelGee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability7 records
Feature4 records
BelGee partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Geely Auto International Corporation (GIAC)coreGeely provides technology licensing, vehicle platforms (BMA, CMA), and brand授权 for BelGee vehicles manufactured in Belarus. This is a strategic licensing partnership enabling local production of Geely-derived vehicles under the BelGee brand.
Scale indicators8 records
Recent moves10 records
Expansion highlights5 records
BelGee competitors and assessment
Company assessmentBroad incumbents
- Chery International: Major Chinese passenger-vehicle exporter and increasingly active in CIS markets. Comparable to BelGee as a Chinese-platform competitor targeting price-sensitive buyers in Belarus and neighboring markets with crossovers and PHEVs.
- Changan Automobile: Major Chinese passenger-car OEM expanding into CIS and Europe with crossover and NEV-focused lineup. Comparable to BelGee in product positioning (compact crossovers, sedans, PHEVs) and as a Chinese-source competitor in the Belarus market.
- Proton: Malaysian national carmaker and Geely JV partner that licenses Geely platforms (similar to BelGee's relationship). Directly comparable as another state-anchored OEM manufacturing Geely-derived vehicles in a single core market with growing NEV offerings.
- Kia Corporation: South Korean mass-market passenger-vehicle brand with strong historical share across the CIS/Belarus market. Comparable to BelGee as a competitor competing for the same mainstream Belarusian buyers of affordable crossovers and sedans.
- AvtoVAZ (Lada): Russia's largest domestic passenger-vehicle OEM and long-standing Belarus-market leader across Lada and formerly Renault-derived lines. Comparable to BelGee as the legacy mass-market passenger-car incumbent competing head-to-head in Belarus.
- Haval / Great Wall Motors: Chinese SUV and crossover specialist with growing presence in Russia and CIS through assembly partnerships. Comparable to BelGee in product overlap (compact/mid-size crossovers) and in use of local assembly for CIS market access.
- Geely Auto: BelGee's parent company and primary technology licensor (BMA/CMA platforms, PHEV powertrain). Geely is a comparable Chinese-origin global passenger-vehicle OEM with a broad international footprint, including CIS markets where BelGee serves as its Belarus manufacturing arm.
Regional players
- Avtotor: Russia's largest multi-brand vehicle assembler based in Kaliningrad, producing foreign-brand cars under contract. Highly comparable to BelGee in that it is a regional CKD/full-cycle assembler serving a CIS-adjacent market with partnership-based production of foreign platforms.
- UzAuto Motors: Uzbekistan's flagship passenger and commercial vehicle assembler (formerly GM Uzbekistan), producing multiple brands via joint-venture and CKD models. Comparable to BelGee as a state-linked Central Asian/CIS auto manufacturer with broad model portfolio.
Emerging players
- Moskvitch (Moscow Automotive Plant): Re-established Russian passenger-car manufacturer producing JAC-derived models in Moscow since 2022. Comparable to BelGee as another state-backed regional assembler producing Chinese-platform vehicles for the CIS market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
BelGee social profiles
Digital presenceBelGee compliance and trust
Trust signalCompliance3 records
BelGee financial estimates
Financial estimateRevenue estimate
Valuation estimate
BelGee leadership team
Management profileNumber of profiles
Profiles12 records
BelGee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BelGee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BelGee
What does BelGee do?
BelGee is a Belarusian automobile manufacturer that produces passenger vehicles — sedans, crossovers, and plug-in hybrids — at a full-cycle plant located near Borisov, Belarus. The company builds vehicles on Geely's modular BMA and CMA platforms under the BelGee brand and distributes them through an authorized dealer network primarily across Belarus and CIS markets.
Is BelGee a public or private company?
BelGee is a private company. It is classified as corporate owned and is currently operating.
When was BelGee founded?
BelGee was founded in 2017.
Where is BelGee based?
BelGee is headquartered in Barysaw, Belarus, in the Europe region.
How does BelGee make money?
Three revenue lines are on record. Vehicle Sales are the primary driver. The others are parts and Accessories and vehicle Manufacturing Licensing.
Who are BelGee's main competitors?
Broad incumbents on record are Chery International, Changan Automobile, Proton, Kia Corporation, AvtoVAZ (Lada), Haval / Great Wall Motors and Geely Auto. Regional players are Avtotor and UzAuto Motors. Moskvitch (Moscow Automotive Plant) is listed as an emerging player.
Does BelGee have an API?
No public API is recorded for BelGee.
What industry is BelGee in?
BelGee's product category is Passenger Vehicle Manufacturing. Its primary akta.pro industry code is IMACAHAJ, Hybrid Powertrain Integration Manufacturing (ICE-HEV/PHEV modules). Its SIC code is 3711.