What Bordr does

Bordr is a private, bootstrapped relocation technology company founded in 2020 by husband-wife duo Richard and Kathleen Lo, operating under Bordr LLC (Delaware) with effective operations based in Lisbon, Portugal. The company sells online services that help non-Portuguese residents complete the bureaucratic steps required to relocate to Portugal, with the Portuguese NIF (tax identification number) acquisition as its anchor product, bundled with 12 months of fiscal representation by a Portuguese lawyer.

The core product offering has expanded into a small suite of related services: a D7 visa assistance package priced at $1,750 per adult that includes eligibility verification, document review, and AIMA appointment preparation; a remote Portuguese bank account opening service delivered through partnerships with Novobanco and Millennium BCP; fiscal representation renewals at $150/year; and a partner referral for tax filing. The platform is a web-based SaaS application (bordr.com and app.bordr.com) with Stripe payment processing, Airtable-based operations, Helpscout for support, and AWS hosting. Customers are processed through online forms, document uploads, and a power-of-attorney workflow; for D7 visa cases, the company supplements the self-serve flow with intro video calls and document review.

The business model is primarily direct-to-consumer, with transactional one-time fees on most services and a thin recurring layer from fiscal representation renewals. Bordr is bootstrapped with no disclosed venture funding, reports 1–10 employees, and cites 2,200+ verified customer reviews on Trustpilot and 5,000+ customer outcomes, with primary customer segments being English-speaking expatriates from the US, Canada, UK, Australia, and New Zealand — particularly retirees and passive-income seekers using the D7 visa, and digital nomads and remote workers relocating to Portugal.

Name

Bordr

Legal name

Bordr LLC

Website

https://bordr.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Bordr is a bootstrapped relocation technology company that helps non-Portuguese residents obtain a Portuguese NIF, open a remote Portuguese bank account, and navigate the D7 visa application, serving primarily English-speaking expatriates from the US, Canada, UK, Australia, and New Zealand.

Ownership category

akta.pro rank

Headquarters

HQ city

Dover

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. NIF Service: One-time fee for obtaining Portuguese NIF number, including 12 months of fiscal representation. After 12 months, fiscal representation is billed at $150/year.
2. D7 Visa Service: Comprehensive visa assistance service for Portugal D7 visa applicants. Adults: $1,750 each, Children (under 18): $875 each. Includes eligibility verification, document review, and end-to-end guidance.
3. Tax Filing Referral: Bordr connects customers with trusted partners for Portugal tax filing services. Not offered directly, customers are referred to partner.
4. Bank Account Opening: Remote Portuguese bank account opening assistance through bank partners (Novobanco, Millennium BCP).
5. Fiscal Representation Renewal: Annual subscription for ongoing fiscal representation services at $150/year after initial 12-month included period.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Bordr is a relocation technology company that provides online services for individuals moving to Portugal. Its core offering is the Portugal NIF (tax identification number) acquisition service, which most customers purchase first, bundled with 12 months of fiscal representation by a Portuguese lawyer. The company also offers end-to-end D7 visa application assistance, remote Portuguese bank account opening through partner banks (Novobanco, Millennium BCP), and tax filing partner referrals. All services are delivered via a self-serve web platform and are fulfilled by accredited Portuguese lawyers and bank partners acting as intermediaries.

Product overview

Bordr is a relocation technology company offering a suite of services for individuals moving to Portugal. The core product is the Portugal NIF (tax identification number) acquisition service, which most customers purchase first as the foundational document for Portuguese residency. Fiscal representation is bundled as a 12-month add-on with the NIF and renews annually. Two additional major services — Portugal D7 Visa guidance and Portuguese bank account opening — are offered as standalone products that customers often purchase alongside or after the NIF. Portugal Tax Filing is offered through a partner referral. A library of free Portugal guides covering Portuguese administrative processes is also provided as a content resource.

Differentiator

Problem solved

Functional benefit

Products and services

• Portugal NIF
• Portugal D7 Visa Service
• Portuguese Bank Account Opening Remote Portuguese bank account opening service for non-Portuguese citizens. Enables customers to open a Portuguese bank account via partner banks (Novobanco, Millennium BCP) without being physically present in Portugal. Bordr facilitates document collection and remote signing coordination.
• Portugal Tax Filing Referral
• Fiscal Representation (renewal)

Quantifiable outcome

• NIF typically received within current estimated turnaround time, with some customers reporting receipt in less than 2 business days
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• StripecoreTechnology or IntegrationPayment processing partner enabling Bordr to accept all major debit and credit cards from customers worldwide. Processes all payment transactions on the Bordr platform.
• Tax Filing PartnerminorChannel Partner/ Reseller/ DistributorBordr connects customers with trusted partner for Portugal tax filing services. Not offered directly; customers are referred to partner when they express interest.
• Portuguese Lawyers (Fiscal Representatives)coreImplementation/ SI/ Consulting PartnerNetwork of Portuguese lawyers who serve as fiscal representatives for Bordr customers. They request NIF on behalf of non-residents and forward communications from Portuguese Tax Authorities.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Taxes for Expats (1040Abroad): US-focused expat tax preparation service. Adjacent peer because Bordr refers Portugal tax filing to partners and could itself expand into this layer of the expat journey.
• Wise (TransferWise): Cross-border money transfer and multi-currency account provider. Bordr already recommends Wise for funding newly-opened Portuguese accounts, making it both a complementary partner and adjacent competitor in cross-border expat finance.
• iVisa: Global online visa application and document service. Comparable self-serve PLG model for visa-related bureaucracy, but Portugal D7 is a deeper specialist niche than iVisa's typical tourist e-visa focus.

Others

• International Citizens Insurance: Specialist in international health and life insurance for expats and global nomads. Adjacent ecosystem player addressing the same customer base during relocation, but focused on insurance rather than documents/banking.

Direct peers

• Relocate.world: Online platform helping foreigners move to Portugal and other countries, offering visa, NIF, and bank account services. Targets the same English-speaking expat customer base with a comparable self-serve model.
• Portugal Relocation (portugal-relocation.com): Specialist agency offering NIF, visa, bank account, and tax representation services for people moving to Portugal. Overlaps substantially with Bordr across the full relocation workflow.
• GetNIF (Portugal NIF Service): Direct competitor offering online Portuguese NIF acquisition with bundled fiscal representation for non-residents. Same core product as Bordr, competing head-to-head on price, turnaround time, and Trustpilot reputation.
• MovingToPortugal.com: Information and services site for relocation to Portugal covering visas, NIF, and bureaucracy. Comparable content-led GTM approach and overlapping service offerings.

Broad incumbents

• Crown World Mobility: Global mobility and relocation services provider for multinational employers. Comparable end-customer need (relocation to Portugal) but delivered via enterprise HR contracts rather than self-serve consumer platform.
• Santa Fe Relocation: Large, established global relocation company offering immigration, moving, and destination services for corporations and individuals. Operates at much greater scale with corporate contracts; Portugal is one of many destinations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/bordrhq
• Facebookfacebook.com/bordrhq
• LinkedInlinkedin.com/company/bordr20

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bordr