What Vinylit Fassaden does

Vinylit Fassaden GmbH is a German manufacturer of plastic facade cladding systems headquartered in Kassel, Germany, founded circa 1972-1974. The company produces vorgehängte hinterlüftete Fassaden (ventilated curtain wall) systems manufactured from recycled or recyclable PVC, marketed under brand families including VinyPlus (and its Vario, Shadow, Quattro, Rundprofil, Stülpprofil variants), VinyTherm, VinyStone, VinyClassic, VinyTop, VinyBoard, and Multipaneel, plus complementary Leibungssystem window reveal systems, VinyPlus DRP roof edge profiles, and an extensive decors collection. The multi-layer construction pairs base battens, insulation, counter-battens, a ventilation cavity, and outer cladding panels with tongue-and-groove connections; technical claims include up to 45% energy savings, up to 50% CO2 reduction, up to 13 dB noise reduction, 30 kJ/m² impact resistance, and warranties of up to 30 years depending on the product line. The company operates a closed-loop internal recycling system achieving a sub-1% net waste rate and, via its partnership with VEKA Umwelttechnik, sources high-quality recycled PVC feedstock.

The company serves two primary customer segments: residential property owners renovating or modernizing building exteriors, and facade construction companies plus specialized trade dealers who install Vinylit products on client projects. A smaller secondary segment covers mobile home manufacturers and owners. Revenue is generated through one-time sales of facade systems via three channels: (1) a direct e-commerce shop on vinylit.de with online sample ordering, (2) a direct sales organization with an inside sales team and an outside sales team led by a Sales Director (Maximilian Schmidt) covering Germany and Austria, and (3) an authorized partner network of facade construction firms and trade dealers (including Scheuringer in Austria since 1998, Ecklmair in Austria since 1985, and RP Bauelemente in Germany). Pricing is project-/quote-based with downloadable price lists, not publicly displayed. Marketing is content-led, combining a German blog, social channels (Facebook, Pinterest, Instagram, YouTube), and a sample-delivery funnel.

Since July 1, 2021, Vinylit has operated as a subsidiary of the Laumann-Unternehmensgruppe, a family-owned group that also includes VEKA, one of Europe's largest PVC systems companies. The company is managed by two Geschäftsführer, Reinhard Schröder and Dr. Michael Alkemeier, employs 101-250 people at its Kassel headquarters, and reports cumulative figures of 85,000 installed facades and 35,000 customers across 50 years of operation. Certifications include CE-Leistungserklärungen for major product lines, ECO-EPD Environmental Product Declaration, and GDPR compliance; no revenue, headcount trend, or AI/ML capabilities are disclosed in available source data.

Name

Vinylit Fassaden

Legal name

Vinylit Fassaden GmbH

Website

https://vinylit.de

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Vinylit Fassaden GmbH is a German manufacturer of recycled-PVC ventilated facade cladding systems, serving residential property owners, facade construction firms, and trade dealers in the DACH region through direct sales, an online shop, and an authorized partner network. The company has operated as a subsidiary of the Laumann Group since 2021.

Ownership category

akta.pro rank

Product category

Exterior Building Cladding

NAICS

Plastics Material and Resin Manufacturing (325211), Resin and Synthetic Rubber Manufacturing (32521)

SIC

Plastics Products, Nec (3089), Unsupported Plastics Film & Sheet (3081), Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820)

akta.pro primary industry

Specialty Wallcoverings (Wallpaper, Vinyl, Fabric) (IMADAKAG)

akta.pro secondary industries

Wood Siding, Cladding & Exterior Wood Profiles (IMADADAH), Recycled & Reprocessed Polymer Resin Manufacturing (rPET, rPP, rPE; PCR/PIR resins) (IMANAAAH), Vapor Retarders & Vapor Barrier Films (IMADAGAJ)

Keywords

• PVC facade systems
• Exterior cladding panels
• Ventilated curtain walls
• Recycled plastic facades
• Building envelope products

Headquarters

HQ city

Kassel

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Facade System Sales: Vinylit generates revenue through direct sales of PVC facade systems including profiles, panels, and accessories to end customers (homeowners, builders) and through partner distribution channels (facade construction companies, specialized trade dealers). Products include vinyPlus, vinyPlus Shadow, vinyPlus Quattro, vinyTherm, vinyStone, vinyClassic, Multipaneel, Dachrandprofile (roof edge profiles), and Leibungssysteme (window reveals).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Vinylit Fassaden GmbH manufactures and sells PVC-based exterior facade cladding systems for residential and commercial buildings. The product range covers wood-texture profiles (vinyPlus family), plaster- and natural-stone-texture panels (vinyTherm, vinyStone), roof edge profiles, and window reveal systems, all produced from 100% recycled or recyclable PVC under the ventilated curtain wall (vorgehängte hinterlüftete Fassade) construction principle. Manufacturing and headquarters are located in Kassel, Germany.

Product overview

Vinylit Fassaden is a German manufacturer of plastic facade systems, offering a comprehensive portfolio of vorgehängte hinterlüftete Fassaden (ventilated facade) solutions. The product line centers on two main categories: wood-texture facades (VinyPlus, VinyPlus Shadow, VinyPlus Quattro, VinyPlus Vario, VinyPlus Rundprofil, VinyPlus Stülpprofil, VinyClassic, VinyTop, VinyBoard, Multipaneel) and plaster/natural-stone texture facades (VinyTherm, VinyStone, VinyStone Design). Supporting products include the VinyPlus DRP roof edge profile, Leibungssystem window reveal systems, and an extensive Dekore collection for color and texture customization. All products are manufactured from recycled or recyclable PVC plastic in Germany, featuring the core ventilated facade technology that creates an air gap for moisture management and energy efficiency.

Differentiator

Problem solved

Functional benefit

Brands

• vinyPlus: Fasaden profile with wood texture, made from 100% recycled plastic
• vinyPlus Shadow
• vinyPlus Quattro
• vinyTherm
• vinyStone
• vinyClassic
• vinyTop
• Multipaneel
• Multipaneel Design
• vinyPlus DRP

Products and services

• vinyPlus Wood-Texture Facade Profiles Façade profiles in wood texture made from 100% recycled plastic, offered in multiple profile variants (round, shiplap, quad, and versatile designs) for residential and commercial exterior cladding applications.
• vinyPlus Shadow Facade Profile Wood-texture facade profile with shadow-gap design, made from 100% recycled PVC, allowing both horizontal and vertical installation for design accents on building exteriors.
• vinyPlus DRP (Dachrandprofil) Roof Edge Profile Roof edge profile with wood texture made from high-quality recycled plastic, providing protection and aesthetic finishing for roof edges, eaves, and gable areas.
• vinyTherm Plaster-Texture Facade Facade profile with plaster texture appearance featuring high-quality stone granite aggregate, providing a classic stucco look with high-impact resistance (30 kJ/m²) and tested noise reduction.
• vinyStone Natural-Stone-Texture Facade Natural stone texture facade panel featuring high-quality stone granite aggregate, available in 16 decor options and in standard (vinyStone 400) and design (vinyStone Design) variants for elegant building aesthetics.
• vinyClassic Facade Profile Classic wood-texture facade profile offering traditional aesthetics with the modern material benefits of plastic cladding.
• vinyTop Facade Profile Wood-appearance facade profile resistant to rot and insect damage, combining classic wood aesthetics with the longevity and low-maintenance benefits of plastic.
• Multipaneel Multi-Panel Facade System Multi-panel wood-texture facade system offering versatile installation and design possibilities, available in standard and premium Design variants.
• Leibungssystem Window/Door Reveal System Window and door reveal system compatible with all Vinylit facade claddings, designed to harmonize thick insulation with windows and doors for a cohesive building appearance.
• Dekore (Decor Collection) Extensive collection of facade decors including standard, trend, and special decors, providing a wide range of colors and finishes for maximum design flexibility.

Quantifiable outcome

• Up to 45% energy savings with Vinylit facade systems in combination with appropriate insulation
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Laumann-UnternehmensgruppecoreStrategic or Co-development Partner · 1 July 2021Vinylit became part of the Laumann Group on July 1, 2021. The Laumann Group includes VEKA and other companies. Both Vinylit and VEKA intend to continue their growth trajectory together as part of this family-owned enterprise group.
• VEKA UmwelttechnikcoreTechnology or IntegrationVEKA Umwelttechnik is a leading recycler of discarded plastic windows and doors. They close the PVC material loop on the highest quality level using modern technologies. This partnership ensures Vinylit's access to high-quality recycled PVC materials and supports their sustainability mission.
• Scheuringer Fassadenbau FassadenfachhandelcoreChannel Partner/ Reseller/ DistributorAustrian partner since 1998. Described as Vinylit's only manufacturer with a truly extensive product range to cover all customer needs. The partnership emphasizes environmental thinking and full trust in Vinylit products.
• Fassadenbau Ecklmair Ges.m.b.HcoreChannel Partner/ Reseller/ DistributorLong-term partnership since 1985. Ecklmair installs several thousand square meters of Vinylit facade systems annually. High product quality, large selection of decors and systems, and easy processing result in best results and high customer satisfaction, reflected in numerous positive references and long-term customer relationships.
• RP BauelementeminorChannel Partner/ Reseller/ DistributorGerman partner distributing Vinylit facade products. Represents Vinylit in the German market.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• CertainTeed (Saint-Gobain): Saint-Gobain's North American siding brand offering vinyl, polymer shake, stone, and insulation products. Direct peer in vinyl exterior cladding with broader portfolio and parent-group scale benefits; overlaps with Vinylit on durable, low-maintenance residential exterior systems.
• Sto SE & Co. KGaA: German-based global leader in facade systems, including external insulation and finish systems (EIFS), renders, and ventilated rainscreen systems. Highly comparable DACH-headquartered competitor addressing the same building envelope renovation value proposition, though via rendered/stucco rather than PVC profiles.
• James Hardie Industries: Global leader in fiber cement siding and trim, with a large installed base and broad product portfolio. Closest large-scale analogue to Vinylit's branded facade system business model; competes on the same renovation value proposition but with a different core material (fiber cement vs. recycled PVC).
• Ply Gem (Cornerstone Building Brands): North American manufacturer of vinyl siding, exterior trim, and window systems. Comparable to Vinylit as a vinyl-clad exterior systems player targeting residential renovation; differs in geography and scope of product line.
• Royal Building Products (Cornerstone Building Brands): Manufacturer of vinyl siding, exterior trim, and accessories across North America. Direct category peer to Vinylit's PVC facade profiles, with a much larger footprint; competes on the same maintenance-free exterior cladding value proposition in different geographies.
• Knauf Group: Global building materials group including Knauf Insulation, Knauf Aquapanel, and facade system offerings. Adjacent competitor to Vinylit across the broader building envelope/façade value chain, particularly in insulated facade and wall systems serving renovation and new construction.
• Eternit (Etex): European fiber cement cladding brand within the Etex group, offering facade panels and slates. Comparable to Vinylit on ventilated facade product positioning and European DACH/Markets presence, with an alternative (fiber cement vs. PVC) material proposition.

Direct peers

• Cedral: Cedral (part of Etex) manufactures fiber cement facade cladding and sidings with a strong European presence. Most directly comparable to Vinylit as a branded, design-led exterior cladding system aimed at residential renovation and new-build facades; competes in the same ventilated-rain-screen category with an alternative material proposition.
• Werzalit: German manufacturer of wood-plastic composite (WPC) profiles, siding, and balcony slabs produced near Kassel. Highly comparable to Vinylit on product (engineered exterior cladding profiles), geography (DACH), and customer base (facade builders and architectural specifiers).

Emerging players

• Novik (part of ABC Supply): Manufacturer of polymer-based shake, stone, and slate-look siding and panels. Comparable niche competitor within the polymer exterior cladding category where Vinylit operates; smaller scale and focused on specific aesthetic profiles.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@VinylitDeutschland
• Facebookfacebook.com/VinylitFassaden
• Instagraminstagram.com/vinylitfassaden/?hl=de
• Pinterestpinterest.de/vinylitfassaden
• LinkedInlinkedin.com/company/vinylit-fassaden-gmbh

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vinylit Fassaden