What 90North does

90North (90NORTH B.V.) is a privately held Dutch IT services group headquartered in Utrecht, Netherlands, operating as an integrated advisory, implementation, and managed services partner across networking, low-code, servicedesk, workplace, cloud adoption, sourcing, and program management. The group is structured as a holding of six specialized subsidiaries — Bauhaus ArtiTech (CxO advisory on sourcing and cloud adoption), One Zero IT (detachering and consultancy), RVADOS (managed Microsoft 365 and Azure workplaces), IT RBLS (Microsoft Power Platform and RPA), Ncubed (managed networking with proprietary Intent Based Networking tooling), and Sovitas (system administration and servicedesk). Underlying technology centers on the Microsoft ecosystem (Microsoft 365, Azure, Power Platform), low-code/RPA via Power Apps, Power Automate, Power Virtual Agents and Power BI, software-defined networking (SD-WAN, LAN, WLAN, firewalling) and software-defined data-center automation with single-click provisioning. The business model blends three revenue streams: multi-year managed services contracts with defined SLAs (networking, workplace, servicedesk), consultant-based detachering billed per consultant per time unit (typically monthly), and CxO-level advisory plus program management engagement models ('Think Forward' advisory and 'Move Forward' execution). The go-to-market is sales-led, enterprise-direct across the Netherlands, supported by case-study content, whitepapers, video, and LinkedIn demand generation aimed at senior IT and CxO buyers. Named customers span enterprise and public sector (ASML, KPN, APG, Securitas, Rijkswaterstaat, Medisch Spectrum Twente, Medux, Nike, Schiphol, CZ). The company is founder/management-owned with no disclosed external investors or funding rounds.

Name

90North

Legal name

90North

Website

https://90north.nl

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

90North is a Dutch IT services group headquartered in Utrecht that delivers advisory, implementation, and managed services across networking, low-code, workplace, cloud, and servicedesk domains through six specialist subsidiaries, serving enterprise and mid-market clients in the Netherlands.

Ownership category

akta.pro rank

Product category

IT Managed Services and Consulting

NAICS

Computer Systems Design and Related Services (5415), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro primary industry

ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN)

akta.pro secondary industries

Service Desk & ITSM Outsourcing (BPAEAMAF), Workplace Service Desk & Onsite Support (Deskside/Field Services, VIP Support) (BPAEAIAJ)

Keywords

• IT managed services
• Microsoft cloud consulting
• Power Platform automation
• Managed networking services
• IT staffing consultancy

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Managed Services: Ongoing managed services across networking (Ncubed), workplace/cloud (RVADOS), servicedesk (Sovitas), and system administration. Services are contracted on a recurring basis, typically annual or multi-year agreements, with defined SLAs.
2. Professional Services / Detachering: Staffing and consultancy engagements placing experienced IT consultants (detached professionals) at client organizations for short or longer-term assignments in cloud, automation, networking, and security. Revenue is generated per consultant per time period.
3. Advisory and Program Management: CxO-level strategic advisory and program management services delivered by Bauhaus, covering sourcing, cloud adoption, governance, and compliance. Both 'Think Forward' (advisory) and 'Move Forward' (execution/ownership) engagement models.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

90North is a Dutch IT services group providing integrated advisory, implementation, and managed services across networking, low-code automation, servicedesk support, workplace/cloud, cloud adoption, sourcing, and program management. The group operates through six specialized subsidiaries: Bauhaus ArtiTech (sourcing and cloud adoption advisory), One Zero IT (detachering/consultancy), RVADOS (secure cloud workplace), IT RBLS (Microsoft Power Platform and RPA), Ncubed (managed networking), and Sovitas (system administration and servicedesk). Services are delivered primarily to enterprise and mid-market clients in the Netherlands, with deep specialization in the Microsoft ecosystem.

Product overview

90North is an integral advisory, implementation, and managed services partner specializing in networking, low-code, support and service desk, workplace, cloud adoption, sourcing, and program management. The company operates through 6 specialized subsidiaries under a unified 'Unlimiting IT' mission: Bauhaus ArtiTech (sourcing and cloud adoption), One Zero IT (detachment and consultancy), RVADOS (Microsoft cloud workplace and Azure), IT RBLS (Microsoft Power Platform and RPA), Ncubed (managed networking), and Sovitas (system administration and service desk). These companies deliver integrated managed services combining their collective expertise while maintaining individual brand identities.

Differentiator

Problem solved

Functional benefit

Brands

• Bauhaus ArtiTech: Consultancy for strategic decision-making on regie, sourcing and cloud adoption with Think Forward and Move Forward approaches
• One Zero IT
• RVADOS
• IT RBLS
• Ncubed
• Sovitas

Products and services

• Bauhaus ArtiTech (Sourcing & Cloud Adoption Advisory) CxO-level consultancy on sourcing, cloud adoption, and program management. Offers strategic advice ('Think Forward') and end-to-end responsibility for successful adoption and implementation ('Move Forward') for senior leadership at large organizations.
• One Zero IT (Detachering & Consultancy) Staffing and consultancy services delivering experienced experts ('Glorious Consultants') in connectivity, cloud, automation, and cyber security, placed individually or in teams for short or longer-term assignments at client organizations.
• RVADOS (Managed Cloud Workplace) Designs, builds, and manages cloud-based Microsoft work environments enabling employees to work anywhere on any device, with information protection policies. Also provides Azure design, setup, management, and optimization for enterprises.
• IT RBLS (Microsoft Power Platform & RPA) Microsoft Power Platform specialists offering low-code/no-code tools for automating repetitive tasks, connecting systems, streamlining processes, and applying AI. Delivers Power Platform setup, management, application development, and Robotic Process Automation.
• Ncubed (Managed Networking) Next-generation managed networking with proprietary end-to-end toolset and IP based on Intent Based Networking philosophy. Offers SD-WAN, LAN, WLAN, and firewalling with focus on stability, extended equipment lifecycle, reduced vendor dependency, and lower TCO.
• Sovitas (System Administration & Servicedesk) Remote and on-site service desk and workplace support. Offers service desk staffing, managed remote service desk, KA (knowledge article) management, and first-line support for Microsoft environments.
• Sourcing & Cloud Adoption Managed Services CxO and senior management advisory on sourcing, cloud adoption, and program management, including cloud adoption advisory, sourcing performance, governance and compliance, and execution/program management.
• Detachering & Consultancy Services Professional services and detachment providing experienced experts for cloud, automation, connectivity, and cyber security engagements at client organizations on flexible terms.

Quantifiable outcome

• Network stability significantly improved at Medisch Spectrum Twente following audit and managed services implementation by One Zero IT and Ncubed, with standardized configuration and automated update processes.
• +2 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Hogeschool UtrechtminorStrategic or Co-development PartnerIT RBLS (a 90North subsidiary) has an ongoing partnership with Hogeschool Utrecht. More than 40 Technical Business Administration students received a Power Platform inspiration session at Microsoft's headquarters. The founders of IT RBLS (Koen Huijbens and Arthur Beverloo) are alumni of Hogeschool Utrecht. The partnership also produced a Power App using AI-based object detection to recognize random Lego objects.
• MicrosoftcoreTechnology or Integration90North's six subsidiaries are heavily focused on Microsoft technologies: RVADOS on Microsoft 365 and Azure, IT RBLS exclusively on Microsoft Power Platform (Power Apps, Power Automate, Power Virtual Agents, Power BI), and Ncubed on Microsoft networking solutions. IT RBLS has delivered sessions at Microsoft's headquarters. The group is a certified Microsoft-focused IT services organization.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Ordina: Long-standing Dutch IT services and consulting firm with data, digital and managed services practices. Broader and larger competitor in the same Dutch market, with overlapping Microsoft/cloud/managed services offerings but at significantly greater scale.
• Accenture: Global systems integrator with substantial Microsoft practice and a strong Dutch delivery footprint. Broad incumbent competing for the largest Dutch cloud, sourcing and managed services programs, often in the same RFP as 90North.
• Computacenter: European-headquartered IT infrastructure and managed services provider with significant Dutch presence. Comparable workplace, networking and service desk capabilities as part of a much wider portfolio, competing on larger enterprise transformation deals.
• Capgemini: Global consulting and IT services firm with deep Microsoft alliance relationships and a significant Dutch practice. Overlaps with 90North on cloud transformation, managed services and sourcing advisory, especially for larger enterprise accounts.

Direct peers

• SLTN: Dutch managed services provider spanning workplace, cloud, networking and servicedesk across mid-market and enterprise. Comparable to the 90North group in multi-subsidiary structure, Microsoft-oriented managed services and broad IT outsourcing portfolio.
• Bizzomate: Netherlands-based consultancy specialising in the Microsoft Power Platform, Power Apps and low-code automation. Directly comparable to IT RBLS in Power Platform specialism and Dutch enterprise customer base, and competing for the same low-code/RPA deal flow.
• Pink Elephant: Dutch ITSM and service desk specialist with a long heritage in ITIL-based managed services. Closely comparable to Sovitas (servicedesk and system administration) on ITSM tooling, service desk outsourcing and Dutch enterprise customer base.
• Motion10: Dutch Microsoft-focused consultancy delivering Power Platform, Dynamics 365, Azure and managed services. Highly comparable to 90North in technology focus, horizontal services portfolio (advisory, implementation, managed) and Dutch mid-market/enterprise positioning.
• Wortell: Dutch managed services and workplace specialist focused on the Microsoft cloud (Microsoft 365, Azure, Endpoint Management). Closely comparable in geography, Microsoft-centric delivery model and target enterprise/mid-market customers, with overlapping managed service and detachering offerings.

Others

• KPN: Dutch incumbent telecom with an enterprise IT services arm offering managed connectivity, cloud and workplace services. Not a direct peer in IT staffing or low-code, but competes in networking managed services and is itself a 90North customer (Power Platform case study).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/90northgrouw

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 90North