Exhibition Group
Exhibition Group Limited is a Hong Kong private event-management company (founded 2003) that organizes large-scale consumer and B2B trade exhibitions across home, pet, travel, food, sports, retail, education and senior-care verticals, serving brand exhibitors, consumers and trade buyers through HKCEC and AsiaWorld-Expo venues.
- Company typePrivate
- Founded2003
- HeadquartersWan Chai, Hong Kong SAR China
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Exhibition Group does
Exhibition Group Limited (展覽集團有限公司) is a privately held Hong Kong event-management company founded in 2003 that organizes large-scale public exhibitions, trade shows and conferences across consumer and B2B verticals. Its portfolio spans home (Hong Kong Home Expo, Autumn Home Expo), pet (Hong Kong Pet Show, Premium Pet Supplies Show, Cat Expo), travel (Hong Kong Travel Expo, Hong Kong Autumn Travel Expo), food (HK International Food Tasting Festival), sports (HK Outdoor & Sports Expo and Asian Indoor Sports Festival), retail (Annual Brand Stocktake Festival), education (ECA & Teaching Materials Expo, Talent Retention & HK Study Expo), senior-care (Smart Retirement Wealth & Healthy Living Expo) and B2B trade (InZpireLUX). The group operates an in-house "Intelligent Exhibition Activity Systems Platform" that powers exhibition websites, online ticketing integrations, QR-based consumer voucher redemption, exhibitor registration portals and floor-plan management; the proprietary Points-to-Voucher Programme (積換‧消費券計劃) integrates with HKT's The Club (4M+ members) to convert loyalty points into on-site exhibition vouchers at up to HK$10M per show.
Revenue is generated primarily through exhibitor booth rental (the principal B2B stream, with 280-1,000+ booths per major show), consumer ticket sales (HK$10-30 per adult, free for seniors 65+ and disabled), event sponsorship and partnership income (Mastercard, HKT, HKTVmall, Samsung, Siemens, etc.), online ticketing commissions via KLOOK/KKDAY/Alipay HK/HK01, and a co-funded consumer voucher programme (up to HK$100M+ across 10+ 2025-2026 shows) that drives exhibitor sales (+15%) and footfall (+25%). Distribution combines direct enterprise field sales to brands and trade associations, channel partnerships with 14+ Hong Kong media outlets (AM730, Ming Pao, Sing Tao, The Standard, U Lifestyle, etc.), exclusive co-organizer relationships with the Hong Kong Tourism Industry Council and Hong Kong Tourism Board for travel expos, and ticketing partnerships. As of 2026 the group claims 115+ delivered exhibitions, 1,534+ past exhibitors, 7M+ cumulative visitors, and HK$9B+ in attributed economic impact, with no parent company, external funding rounds, or public-company disclosures present in the data.
Exhibition Group firmographics
Firmographics- Name
- Exhibition Group
- Legal name
- 展覽集團有限公司 (Exhibition Group Limited)
- Website
- https://exhibitiongroup.com.hk
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Exhibition Group Limited is a Hong Kong private event-management company (founded 2003) that organizes large-scale consumer and B2B trade exhibitions across home, pet, travel, food, sports, retail, education and senior-care verticals, serving brand exhibitors, consumers and trade buyers through HKCEC and AsiaWorld-Expo venues.
- Ownership category
- akta.pro rank
Exhibition Group industry classification
Industry- Product category
- Event Management & Exhibition Services
- NAICS
- Convention and Trade Show Organizers (56192), Amusement, Gambling, and Recreation Industries (713), Pet and Pet Supplies Retailers (459910)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
- akta.pro secondary industries
- Pet & Animal Expos (MPAGAFAI), Exhibition & Trade Show Management (Conference-Adjacent) (THAHACAF)
Keywords
Where Exhibition Group is headquartered
LocationHeadquarters
- HQ city
- Wan Chai
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Markets served
Exhibition Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Exhibitor booth rental and exhibition services: Primary revenue stream. Charges exhibitors and brands for booth space at exhibitions (e.g., 1,000+ booths at Hong Kong Pet Show, 500+ at Autumn Home Expo, 400+ at Annual Brand Warehouse Sale, 1,000+ at In-Home Expo). Each exhibition generates booth-fee revenue plus value-added services.
- Consumer ticket sales: Ticketed public admission (HK$10-30 per adult) for exhibitions such as Hong Kong International Food Tasting Festival, Hong Kong Pet Show, Hong Kong Travel Expo, In-Home Expo, and Premium Pet Supplies Show. Free admission for seniors 65+, disabled persons, and children under 1m. Special HK$1 promotional tickets on selected days.
- Event sponsorship and partnership income: Sponsorship fees from Mastercard (Mastercard® Card Spend Lucky Draw activities), The Club, HKTVmall, and corporate sponsors across exhibitions. Promotion tie-ins with Samsung, Siemens, Bosch, Electrolux, Philips, Hitachi, Vinda (Pawz), etc.
- Consumer voucher co-funding (積換‧消費券計劃): Exhibition Group commits up to HK$10M per exhibition (HK$100M+ across 10+ shows in 2025-2026) in pooled voucher value, driving exhibitor sales (avg +15%) and footfall (+25%) and shared with The Club platform.
- Online ticketing platform commissions and ticketing partnerships: Distribution of tickets via KLOOK, KKDAY, Alipay HK, HK01 01 Space, Linktree, with platform integrations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Hong Kong In-Home Expo 2026 - Standard adult/child admission HK$30 |
| Unit Pricing | Pay-as-you-go | Hong Kong Cat Expo 2026 - Standard adult/child admission HK$30, cats free |
| Unit Pricing | Pay-as-you-go | Hong Kong International Food Tasting Festival 2026 - HK$10 standard admission |
| Unit Pricing | Pay-as-you-go | Premium Pet Supplies Show 2026 - HK$30 admission, pets free |
| Unit Pricing | Pay-as-you-go | Hong Kong Travel Expo 2026 - HK$30 admission |
| Other | Multi-year contract | Exhibitor booth rental - quote-based, not publicly disclosed |
Go-to-market motion4 records
Marketing channels9 records
Exhibition Group product offering
Product offeringCore offering
Exhibition Group organizes and operates large-scale public exhibitions and trade shows in Hong Kong across home, pet, travel, food, sports, education and senior-care verticals at HKCEC and AsiaWorld-Expo. Revenue is generated by renting booth space (e.g., 1,000+ booths at HK Pet Show, 500+ at Autumn Home Expo) to brand exhibitors, selling consumer admission tickets (HK$10-30 per adult), and securing corporate sponsorship (Mastercard, The Club, HKTVmall). The company also runs the Points-to-Voucher Programme with The Club (HKT) to drive on-site consumer spending across its exhibition portfolio.
Product overview
Exhibition Group (展覽集團有限公司 / Exhibition Group Limited) is a Hong Kong-based event-management company founded in 2003 that runs a portfolio of recurring consumer, B2B and trade exhibitions and one cross-exhibition commerce programme rather than a single unified SaaS product. The portfolio is organised thematically around five consumer verticals — home (香港家居博覽, 秋季家居博覽, InZpireLUX), pet (香港寵物節, 優質寵物用品展, 香港貓迷博覽會), travel (香港旅遊博覽會, 香港秋季旅遊博覽會), food (香港國際試食節 暨 優質食品博覽) and lifestyle/sports (香港戶外用品及運動博覽 暨 亞洲室內運動節, 年度品牌開倉節) — supplemented by education (課外活動節暨教材及用品博覽, 人才留港生活博覽會 暨 留學香港教育展) and senior-care (智識享退休 財富健康。優悠生活博覽) shows. Layered across these exhibition brands is the cross-cutting 積換‧消費券計劃 (Points-to-Voucher Programme) run with The Club, which acts as a shared commerce/on-site-payment and loyalty layer that links multiple exhibitions in the portfolio.
Differentiator
Problem solved
Functional benefit
Products and services
- Hong Kong Home Expo 2026 (香港家居博覽 2026) Annual flagship large-scale one-stop home exhibition held at HKCEC Hall 1, aggregating building materials, interior design, smart-home appliances, bedroom products, healthy-living and senior-living (樂齡館) categories across 1,000+ booths over 4 days. Free admission for seniors 65+ and persons with disabilities.
- Premium Pet Supplies Expo 2026 (優質寵物用品展 2026) 3-day pet-supplies exhibition at HKCEC Hall 3CDE held under the banner 締造優質寵物世界; aggregates pet food, fashion, grooming, hygiene, healthcare and housing products, and has expanded into novel themed zones such as the live-insect 蟲寵特攻隊 and indoor 爬聚嘉年華 reptile carnival. Pets enter free.
- ECA & Teaching Materials Expo 2026 (課外活動節暨教材及用品博覽 2026) 2-day education-focused public exhibition held at HKCEC Hall 3DE aggregating extracurricular-activity providers, teaching-materials vendors and student-competition organisers. Includes the 課外活動節及正向校園計劃 (Positive Campus Programme), Go championships, Magic Cup and student AI comic-generation awards.
- Talent Retention & HK Study Expo 2026 (人才留港生活博覽會 暨 留學香港教育展 2026) 3-day talent-retention / overseas-study fair at HKCEC Hall 3C with 100+ booths targeting individuals considering settling, studying or working in Hong Kong.
- HK International Food Tasting Festival & Quality Food Expo 2026 (香港國際試食節 暨 優質食品博覽 2026) 5-day Easter food expo at HKCEC Hall 1ABCD with 450+ booths from 50+ countries, organised under the 預先試食、安心選購 pre-tasting format. Features 超人氣角色食玩館, 絲路上的一帶一路專區 Halal zone, 飲嘢市集, 食得喜.安與健满分樂齡區 and 中年靜聲王音樂會.
- Smart Retirement Wealth & Healthy Living Expo 2026 (智識享退休 財富健康。優悠生活博覽) 3-day senior-care expo co-hosted with Ming Pao at HKCEC Hall 1E with 140+ booths spanning financial planning, healthcare, gerontechnology, eldercare services, travel and lifestyle products targeting the silver economy.
- Cat Expo 2026 (香港貓迷博覽會 2026) Annual 3-day cat-themed public exhibition at HKCEC Hall 3BCD combining shopping, art creation, music performances and seminars targeted at cat owners and enthusiasts. Cats enter free; 350+ booths per edition.
- Autumn Home Expo 2026 (秋季家居博覽 2026) Companion autumn edition of the Home Expo targeting mid-to-high-end consumers, new-home owners and renovation demand; held at HKCEC Halls 3BCDE with 500+ booths across furniture, interior design, building materials, eco-products, smart home, appliances and senior-living categories.
- Hong Kong Travel Expo 2026 (香港旅遊博覽會 2026) Winter flagship 4-day travel-themed public exhibition at HKCEC Hall 5BCD with 350+ booths covering 40+ travel agencies and cruise lines, 200+ travel routes, 北歐小鎮 themed area, 旅.攝.展 photography showcase, 50+ travel seminars and the 推嘵王大賽 interactive game. Co-organised with the Hong Kong Tourism Industry Council.
- Hong Kong Autumn Travel Expo 2026 (香港秋季旅遊博覽會 2026) Autumn travel-themed public exhibition at HKCEC Hall 5BCD with 310+ booths aggregating travel agencies, cruise lines, tourism boards, NTOs and cultural units. Co-organised with the Hong Kong Tourism Industry Council.
- Hong Kong Pet Show 2026 (香港寵物節 2026) Largest pet-themed public exhibition in Hong Kong (pet industry's HKEF), taking over the full HKCEC Hall 1 for 4 days with ~1,000 booths. Integrates cultural collaborations such as the Hong Kong Palace Museum Ancient Egyptian Civilisation Exhibition zone, the 螳潮匯展2:與龍同行 mantis showcase and 懷舊金魚街 photo zones.
- Annual Brand Stocktake Festival 2026 (年度品牌開倉節 2026) Newly launched 4-day mass-retail stocktake expo held at AsiaWorld-Expo Halls 5, 7 and 9 with 400+ booths across 8 themed zones (fashion, home appliances, lifestyle, beauty, health food, jewellery, baby & kids, outdoor sports). Discounts reach up to 90% off on approximately HK$100M of merchandise; positioned as a Greater Bay Area retail platform after the 粵車南下 policy.
- Hong Kong Outdoor & Sports Expo 2025 & Asian Indoor Sports Festival (香港戶外用品及運動博覽 2025 暨 亞洲室內運動節) 3-day sports-themed exhibition combining outdoor product showcases with 50+ high-level sport competitions (Asian Judo Open HK, fencing, korfball, darts, e-sport cycling, etc.). Debuted 第一屆香港高球展 (1st HK Golf Expo) and a senior-focused 樂齡星期五 with VR sports experiences.
- Points-to-Voucher Programme (積換‧消費券計劃) Cross-exhibition commerce platform in partnership with The Club (HKT) that allows 4M+ members to convert loyalty points (300 pts = HK$50 voucher; 580 pts = 2 vouchers) into physical exhibition consumer vouchers redeemable at designated booths. Rolled out across 10+ exhibitions in 2025-2026 with up to HK$10M in voucher value per show.
Companies that use Exhibition Group
Customer profileNamed customers13 records
Segments7 records
Ideal customer profiles5 records
Exhibition Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature3 records
Exhibition Group partnerships and signals
Strategic signalScale indicators11 records
Recent moves6 records
Expansion highlights6 records
Exhibition Group competitors and assessment
Company assessmentBroad incumbents
- Reed Exhibitions (RX): One of the world's largest exhibition organisers, active across Asia with consumer-facing events. Comparable in operating large-scale branded trade and consumer shows, though globally rather than HK-focused.
- Koelnmesse: German trade fair organiser expanding into Asian consumer and lifestyle markets. Comparable in running branded recurring exhibitions with similar sponsor and exhibitor profiles.
- dmg events: International exhibition organiser active in the Middle East, Africa and Asia with consumer and trade shows. Overlaps with Exhibition Group in lifestyle, food and home verticals, though focused on different geographies.
- Hyve Group: UK-headquartered international exhibition organiser running consumer and trade shows across multiple regions. Comparable business model of organising recurring branded exhibitions for consumer audiences.
- Informa Markets: Global B2B exhibition organiser running large-scale trade shows across Asia including Hong Kong Jewellery & Gem World and beauty/lifestyle events. Comparable as a venue-driven exhibition operator at HKCEC targeting both trade and consumer audiences.
- Hong Kong Trade Development Council (HKTDC): Statutory body organising flagship trade fairs (e.g., Hong Kong Gifts & Premium Fair, Book Fair, Food Expo) at HKCEC. Directly comparable exhibition organiser competing for the same HKCEC halls and Hong Kong consumer/trade audience.
- Messe Frankfurt (Hong Kong): German-headquartered trade fair organiser with a strong Hong Kong presence (e.g., Beautyexpo, Cosmoprof Asia). Operates consumer and B2B exhibitions at the same venues as Exhibition Group with overlapping exhibitor pools.
Others
- KLOOK: Online travel and experiences marketplace that is both a ticketing distribution partner and adjacent competitor to Exhibition Group's consumer shows. Comparable as a discovery and ticketing channel reaching Hong Kong and inbound traveller audiences.
Direct peers
- Global Sources: Hong Kong-based organiser of export-oriented trade shows (Global Sources Consumer Electronics, Fashion, Home & Kitchen) at AsiaWorld-Expo. Direct competitor for venue slots, GBA-facing exhibitor rosters and lifestyle/home verticals.
- Sino Group (Sino Exhibitions): Hong Kong property and exhibition group that runs large consumer events including pet and lifestyle shows at its venues. Comparable consumer-exhibition portfolio in the same city targeting Hong Kong mass-market attendees.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Exhibition Group social profiles
Digital presenceExhibition Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Exhibition Group leadership team
Management profileNumber of profiles
Profiles2 records
Exhibition Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Exhibition Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Exhibition Group
What does Exhibition Group do?
Exhibition Group organizes and operates large-scale public exhibitions and trade shows in Hong Kong across home, pet, travel, food, sports, education and senior-care verticals at HKCEC and AsiaWorld-Expo. Revenue is generated by renting booth space (e.g., 1,000+ booths at HK Pet Show, 500+ at Autumn Home Expo) to brand exhibitors, selling consumer admission tickets (HK$10-30 per adult), and securing corporate sponsorship (Mastercard, The Club, HKTVmall). The company also runs the Points-to-Voucher Programme with The Club (HKT) to drive on-site consumer spending across its exhibition portfolio.
Is Exhibition Group a public or private company?
Exhibition Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Exhibition Group founded?
Exhibition Group was founded in 2003. It employs 11 to 50 people.
Where is Exhibition Group based?
Exhibition Group is headquartered in Wan Chai, Hong Kong SAR China, in the Asia region.
How does Exhibition Group make money?
Five revenue lines are on record. Exhibitor booth rental and exhibition services are the primary driver. The others are consumer ticket sales, event sponsorship and partnership income, consumer voucher co-funding (積換‧消費券計劃) and online ticketing platform commissions and ticketing partnerships.
Who are Exhibition Group's main competitors?
Broad incumbents on record are Reed Exhibitions (RX), Koelnmesse, dmg events, Hyve Group, Informa Markets, Hong Kong Trade Development Council (HKTDC) and Messe Frankfurt (Hong Kong). KLOOK is listed as an others. Direct peers are Global Sources and Sino Group (Sino Exhibitions).
Does Exhibition Group have an API?
No public API is recorded for Exhibition Group.
What industry is Exhibition Group in?
Exhibition Group's product category is Event Management & Exhibition Services. Its primary akta.pro industry code is MPAGAFAA, General Consumer Expos & Trade Shows, with a secondary code of MPAGAFAI, Pet & Animal Expos. Its NAICS code is 56192 and its SIC code is 7900.