Quality Pack Zartkoruen Mukodo Reszvenytarsasag

What Quality Pack Zartkoruen Mukodo Reszvenytarsasag does

Quality Pack Zartkoruen Mukodo Reszvenytarsasag (Quality Pack Zrt.) is a Hungarian private company limited by shares, founded in 2017 and wholly owned by HELL ENERGY Magyarország Kft. The company operates Hungary's first aluminum beverage can manufacturing facility, producing 250ml and 500ml cans on a fully automated production line that runs through 13 manufacturing steps over more than 800 meters at speeds of up to 50 cans per second, with inline quality assurance at each step. Following a major expansion inaugurated on 24 May 2024, the Szikszó megafactory covers 77.11 hectares and is described as the world's largest state-of-the-art single-site facility combining can manufacturing and beverage filling, with annual capacity of 4 billion cans manufactured and 6 billion finished filled products, equivalent to roughly 31 million cans moving per day. Quality Pack holds FSSC 22000, ISO 14001, ISO 45001, BRCGS, and DPG (German deposit-system) certifications, and supplies cans made from Hydro CIRCAL aluminum with at least 75% certified post-consumer recycled content under a 2020 strategic partnership with Hydro.

Quality Pack's business model combines B2B hardware sales of aluminum cans with B2B contract filling services for private-label beverage brands, marketed under the Cofilling brand. The primary customer is its parent HELL ENERGY, whose energy and soft-drink products are distributed in more than 50 countries; secondary external customers are reached through direct enterprise sales for private-label co-packing. Proprietary technology includes the easy-open aluminum can lid design protected as an industrial design in 28 European countries and awarded the EURO CanTech 2018 Innovation Award. No public pricing is disclosed; revenue is generated per-can for manufacturing and per-unit for filling services, with the bulk of throughput flowing through the captive parent relationship. The company is led by CEO Barnabás Csereklye, who also serves as Managing Director of HELL ENERGY, and operates with no external institutional investors, private equity involvement, or public listing.

Name

Quality Pack Zartkoruen Mukodo Reszvenytarsasag

Legal name

Quality Pack Zartkoruen Mukodo Reszvenytarsasag

Website

https://qpack.hu

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Quality Pack Zrt. is a Hungarian aluminum beverage can manufacturer and contract filler, wholly owned by HELL ENERGY. It operates the world's largest single-site can-making and filling megafactory in Szikszó, producing 250ml and 500ml cans at 10 billion units of annual capacity for the HELL group and private-label beverage customers.

Ownership category

akta.pro rank

Product category

Beverage Can Manufacturing

NAICS

Metal Can Manufacturing (332431)

SIC

Metal Cans (3411)

akta.pro primary industry

Beverage Cans (Aluminum & Steel) (IMALADAA)

akta.pro secondary industries

Aluminum Can Filling & Seaming Operations (AFAFAJAC), Beverage Packaging (Bottles, Cans, Cartons, Kegs) (IMALAHAD)

Keywords

• Aluminum beverage cans
• Beverage packaging
• Contract filling
• Aluminum can manufacturing
• Private label beverages

Headquarters

HQ city

Szikszó

HQ country

Hungary

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Aluminum beverage can manufacturing: Manufacturing and selling aluminum beverage cans (250ml and 500ml sizes) to beverage producers. Production capacity of up to 10 billion cans per year.
2. Contract filling (private label products): B2B contract filling services for private label beverage brands. The company fills aluminum cans with beverages for external customers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Quality Pack manufactures aluminum beverage cans (250 ml and 500 ml) and provides contract filling (private label) services for beverage companies from its Szikszó megafactory. Production is fully automated, with 13 million cans manufactured and 18 million cans filled daily, totaling up to 10 billion cans per year after the 2024 expansion. The company's primary customer is parent HELL ENERGY; external customers are served through private-label filling arrangements.

Product overview

Quality Pack Zrt. is Hungary's first aluminum beverage can factory and part of the HELL company group. The company operates as a single unified manufacturing facility producing aluminum beverage cans (250ml and 500ml sizes) and providing filling services. Production takes place at ultramodern automated facilities capable of manufacturing 13 million cans per day and filling 18 million cans per day. The factory underwent major expansion in 2024 to become the world's largest state-of-the-art megafactory, with annual capacity of 4 billion cans manufacturing and 6 billion filled finished products. All products are made from 100% recyclable aluminum and comply with highest food safety standards (FSSC 22000).

Differentiator

Problem solved

Functional benefit

Products and services

• 250ml Aluminum Beverage Cans Hungary's first aluminum beverage cans in 250ml size, manufactured using ultramodern automated technology at the Szikszó megafactory and produced at rates of up to 13 million cans per day. Supplied to beverage producers, principally parent HELL ENERGY, for energy and soft drink packaging.
• 500ml Aluminum Beverage Cans 500ml aluminum beverage cans introduced with the 2024 factory expansion, completing the aluminum can product range for energy and soft drink packaging at Quality Pack's Szikszó facility.
• Contract Filling (Private Label Products) B2B contract manufacturing and filling service (bértöltés) for private label beverage brands, combining can production and filling under one roof. Offered to external beverage companies requiring outsourced aluminum can filling with full food safety and quality certifications.

Quantifiable outcome

• 60% reduction in greenhouse gases compared to traditional packaging
• +3 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• HydrocoreStrategic or Co-development Partner · 21 July 2020HELL ENERGY Group, together with Hydro (aluminum company), signed a contract on July 21, 2020 to introduce the greenest beverage can in the world. The partnership uses Hydro CIRCAL - premium-quality recycled aluminum with certified minimum 75% recycled post-consumer scrap content. This is a major sustainability milestone for the industry and HELL was the first energy and soft drink manufacturer to launch cans with this high recycled content. The commitment reduces greenhouse gases by 60% and sets a benchmark for other multinational brands. The aluminum production process is fully traceable and certified by an independent third party.

Scale indicators14 records

Recent moves7 records

Expansion highlights5 records

Regional players

• CPMC Holdings: CPMC Holdings is one of China's largest manufacturers of aluminum beverage cans with a strong domestic market position across multiple Chinese provinces. Comparable as an aluminum can peer with similar high-volume manufacturing model, though its geographic concentration in China makes it a regional rather than direct European competitor to Quality Pack.
• Envases Group: Envases Group is a Latin American producer of aluminum beverage cans and metal packaging primarily serving the Mexican and South American markets. Comparable to Quality Pack in core product and customer type, but operates in a different geography and at smaller per-plant scale than Quality Pack's Szikszó megafactory.
• Orora Limited: Orora Limited is an Australia-based packaging company with a beverage can manufacturing division serving Australasia and select international markets. Like Quality Pack, it operates aluminum beverage can lines for brand owners, though its primary geographic focus is the Asia-Pacific region rather than Europe.

Broad incumbents

• Crown Holdings: Crown Holdings is one of the largest global producers of metal beverage cans and food cans, operating manufacturing plants across the Americas, Europe, and Asia. It directly competes with Quality Pack in the European aluminum beverage can segment while offering a much wider product portfolio spanning closures, food cans, and transit packaging.
• Ardagh Metal Packaging: Ardagh Metal Packaging is a leading European and US supplier of infinitely recyclable metal beverage cans, spun out of Ardagh Group in 2021. It is a direct competitor in the European beverage can market with established relationships with global brewers and soft drink brand owners, and serves as a structural benchmark for Quality Pack's pricing and contract terms.
• Ball Corporation: Ball Corporation is the world's largest aerosol and beverage can manufacturer with a global multi-plant footprint serving most major beverage brand owners. It is comparable to Quality Pack as a direct competitor in aluminum beverage cans, but with vastly broader geographic reach, customer base, and product mix (including aerospace technologies).
• Refresco Group: Refresco is the world's largest independent bottler of soft drinks and juices with operations across Europe and North America. It is comparable to Quality Pack's contract-filling / private-label service line (cofilling.com), as both offer B2B beverage production services to brand owners, though Refresco focuses on bottling rather than can manufacturing.

Direct peers

• CANPACK: CANPACK is a Polish-headquartered aluminum beverage can manufacturer with production facilities across Europe, the Americas, and Africa. Comparable to Quality Pack in product (standard aluminum beverage cans), customer profile (beverage brand owners), and technology (high-speed automated lines), making it one of the closest direct peers in European can manufacturing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCGczgNdZL5M0GUonjO5Fw3Q
• Facebookfacebook.com/qualitypackzrt
• Instagraminstagram.com/hellenergy
• LinkedInlinkedin.com/company/qualitypack-ltd

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quality Pack Zartkoruen Mukodo Reszvenytarsasag