Roots IVY International School

What Roots IVY International School does

Roots International Schools & Colleges (RISC), founded in 1988 and headquartered in Islamabad, is a private multi-curriculum K-12 and higher-education network operating 9 campuses across Pakistan (Islamabad, Rawalpindi, Lahore, Sialkot, Karachi, Wah Cantt, Abbottabad, Muzaffarabad, Peshawar) with additional franchise brands (Exploreville, Metropolitan) and a subsidiary higher-education arm, MIUC. The institution serves over 20,000 active students from Early Years through undergraduate level, offering a stack of internationally recognized qualifications including Cambridge IGCSE/O-Levels and A-Levels, Pearson Edexcel, Oxford AQA, LRN Pre-U, the Australian Curriculum (via SCSA/WAEN), HSSC, Matric, and Punjab University undergraduate programs, with explicit articulation pathways to 25+ international universities.

The core technology stack consists of the proprietary MILES Learning Management System, which integrates educators, students, and parents into a single ecosystem, combined with Microsoft Office 365 accounts (Word, PowerPoint, Excel, Teams, OneNote, OneDrive) provided to every student and Google for Education tools. Supplementary educational offerings include a STEM/Robotics programme in association with ROBOTMEA, the RICAP career acceleration programme, and the RAPID professional development academy. The institution also operates a centralized online fee payment portal integrated with 15+ Pakistani banks.

RISC generates revenue through recurring tuition and fee subscriptions billed monthly, with rates varying by programme and campus. Distribution is direct-to-consumer: families enroll via online admission enquiry forms, campus visits, national education expos (including the Global Pathway Expo and DAWN Education Expo), and franchise partnerships. The institution is founder-owned (Riffat Mushtaq, Founder) and currently led by CEO Walid Mushtaq, with no disclosed external institutional investors or public-market listing.

Name

Roots IVY International School

Legal name

Roots International Schools & Colleges

Website

https://rootsinternational.edu.pk

Company type

Private

Founded year

1988

Operating status

Operating

Short description

Roots International Schools & Colleges is a private Pakistani K-12 and higher-education network operating 9 campuses across 9 cities, offering Cambridge, Pearson, Australian, and University of London qualifications to 20,000+ students.

Ownership category

akta.pro rank

Headquarters

HQ city

Lahore

HQ country

Pakistan

HQ region

Asia

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Tuition and Fee Revenue: School fees collected from enrolled students across multiple campuses, with tuition and fee policy available on website
2. Online Fee Payment System: Digital payment platform processing tuition payments through multiple Pakistani banks (HBL, Standard Chartered, NBP, Askari, JS Bank, Faysal Bank, Silkbank, Alfalah, Meezan, MCB, Bank Islami, BOP, Khushali, UBL)

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Roots IVY International School (operating as Roots International Schools & Colleges / RISC) is a private K-12 and higher secondary education network in Pakistan delivering internationally recognized curricula — Cambridge IGCSE/O-Levels, A-Levels, Pearson Edexcel, Oxford AQA, LRN Pre U, Australian Curriculum (SCSA/WAEN), HSSC, Matric, and Punjab University undergraduate programs — across 9 campuses in 9 Pakistani cities. Core revenue is generated through monthly tuition fees billed via an online payment portal, with supplementary offerings including STEM/Robotics, career acceleration (RICAP), professional development (RAPID), scholarships, and extracurricular activities.

Product overview

Roots International Schools & Colleges (RISC) is a comprehensive educational institution offering a multi-curriculum, multi-campus educational ecosystem in Pakistan. The core offering includes Early Years, Primary Years, Lower Secondary, and Higher Secondary programs spanning from pre-school through undergraduate levels. RISC delivers multiple internationally-recognized qualification pathways including Cambridge IGCSE/O-Levels, A-Levels, Oxford AQA, LRN Pre U, Australian Curriculum (via SCSA/WAEN), HSSC, Matric, and Punjab University undergraduate programs. The technology platform includes MILES Learning Management System and Microsoft Office 365 access for all students. Supplementary programs include STEM/Robotics (with ROBOTMEA), career acceleration (RICAP), professional development (RAPID), and extensive scholarship programs. The institution operates multiple campuses across Pakistan including Islamabad, Rawalpindi, Lahore, Sialkot, Karachi, Wah Cantt, Abbottabad, Muzaffarabad, and Peshawar.

Differentiator

Problem solved

Functional benefit

Brands

• RISC Awards: Annual awards ceremony recognizing student achievements and excellence
• RIEYP
• RIPYP
• RILSP
• RIHP
• RICAP
• RICAP
• RAPID

Quantifiable outcome

• 20,000+ active students
• +3 more outcomes

Named customers2 records

Segments2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability1 record

Feature3 records

Partnerships

19 partnerships are on record, tiered minor and core.

• Goethe-Institut ColombominorStrategic or Co-development Partner · 22 September 2025Representation at School Leaders Conference South Asia 2025; Principal Sobia Abid participated as only panelist from Pakistan.
• University of Northampton, UKcoreStrategic or Co-development Partner · 3 June 2025Strategic academic partnership providing pathways for students to access University of Northampton programmes and qualifications.
• SCSA (School Curriculum and Standards Authority, Australia)coreStrategic or Co-development Partner · 30 May 2025MoU to launch Australian Curriculum in Pakistan, making RISC the first institution in Pakistan to introduce the prestigious Australian Curriculum.
• WAEN (Western Australian Education Network)coreStrategic or Co-development Partner · 30 May 2025Partnership through Australian Curriculum launch providing access to Western Australian educational standards and pathways.
• Kazakhstan InstitutionscoreStrategic or Co-development Partner · 3 May 2025First Pakistani educational institution to forge strategic partnership with leading institutions across Kazakhstan for educational diplomacy, cultural exchange, and collaborative learning.
• Learning Resource Network (LRN)coreTechnology or Integration · 12 February 2025Hosting LRN team including CEO Dr. Tariq and Resident Director Dr. Aamir Murad for discussions on academic excellence, international qualifications, and language learning.
• Institute of Regional Studies (IRS)minorStrategic or Co-development Partner · 3 January 2025MoU for mutual collaboration in education, research, and policy development, promoting cultural exchange and joint initiatives addressing regional and global challenges.
• Mehria Town & Mehria Enclave AttockcoreStrategic or Co-development Partner · 5 August 2024Strategic partnership for new flagship campus development in Attock, focusing on accessible and high-quality education with world-class facilities.
• GooglecoreTechnology or Integration · 6 November 2023Historic collaboration with Google for Education to integrate Google tools and programmes into academic landscape. Marked by presence of Mr. Paul Hutchings, Regional Head of Google for Education (AUS, NZ & PK).
• Akhuwat FoundationcoreStrategic or Co-development Partner · 3 November 2023Memorandum of Understanding signed for educational and philanthropic initiatives. Signing ceremony with Dr. Amjad Saqib, Chairman of Akhuwat Foundation, and CEO Walid Mushtaq.
• Shifa International HospitalminorStrategic or Co-development Partner · 26 October 2023Healthcare partnership for breast cancer awareness sessions and community health initiatives.
• Pearson PakistancoreTechnology or Integration · 5 October 2023Partnership for Pearson Edexcel International GCSE and iPrimary qualifications delivery. CEO Walid Mushtaq spoke at Pearson and British Council conference.
• British CouncilcoreTechnology or Integration · 5 October 2023Partnership for supporting Pearson partner schools and delivering internationally recognized qualifications.
• Bloom Business School, Cairo, EgyptminorStrategic or Co-development Partner · 11 September 2023Groundbreaking MOU for educational collaboration and cross-border academic exchange.
• National Incubation Center IslamabadminorStrategic or Co-development Partner · 13 April 2023Partnership for entrepreneurship and innovation initiatives, including participation in Metropolitan Entrepreneurship Week.
• Islamabad Chamber of Commerce & IndustryminorStrategic or Co-development Partner · 12 April 2023Exclusive transformational MoU for business-education linkage and student development initiatives.
• Cambridge Assessment International EducationcoreTechnology or IntegrationAffiliation for Cambridge IGCSE and A-Level programmes with ongoing recognition at Outstanding Cambridge Learner Awards.
• University of London International ProgrammescoreTechnology or IntegrationPathways for undergraduate and postgraduate degrees through University of London international programmes.
• MIUC (似乎是关联机构)coreStrategic or Co-development PartnerRoots International Schools & Colleges and MIUC collaborate on higher education programmes and joint events.

Scale indicators5 records

Recent moves10 records

Expansion highlights6 records

Market position

Competitive moat4 records

Customer concentration

• LinkedInlinkedin.com/company/roots-ivy-international-school

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roots IVY International School