RABBIT
- Company typePrivate
- Founded1991
- HeadquartersTrhovy Stepanov, Czechia
- Headcount1,001–5,000
- GTM typeB2C
- OfferingHardware or Manufacturing
RABBIT firmographics
Firmographics- Name
- RABBIT
- Legal name
- RABBIT Trhový Štěpánov a.s.
- Website
- https://rabbit.cz
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
RABBIT industry classification
Industry- Product category
- Meat Processing
- NAICS
- Poultry Processing (311615), Animal Slaughtering and Processing (3116), Animal Food Manufacturing (3111), Poultry and Poultry Product Merchant Wholesalers (42444), Hog and Pig Farming (1122), Animal (except Poultry) Slaughtering (311611)
- SIC
- Poultry Slaughtering And Processing (2015), Food And Kindred Products (2000), Sausages & Other Prepared Meat Products (2013), Meat Packing Plants (2011), Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Poultry Wholesale (Whole Birds, Parts) (AFAIADAC)
- akta.pro secondary industries
- Rabbit Farming (AFAEAIAA), Hog Slaughtering (Harvest & Evisceration) (AFANABAA), Sausage & Ground Pork Manufacturing (Fresh & Cooked) (AFANABAF), Beef Wholesale (Primal/Subprimal, Boxed Beef) (AFAIADAA)
Keywords
Where RABBIT is headquartered
LocationHeadquarters
- HQ city
- Trhovy Stepanov
- HQ country
- Czechia
- HQ region
- Europe
Offices6 records
Markets served
RABBIT business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Chicken Meat Production and Sales: Primary revenue stream from own chicken meat products sold through company-owned retail stores and external supermarket chains. Production capacity of approximately 14 million chickens annually, expandable to 17 million.
- Rabbit Meat Production and Sales: Specialized rabbit meat production from company's own rabbit breeding facility in Kokořov, producing over 200,000 meat rabbits annually.
- Pork Production: Pork meat from own pig breeding operations with approximately 11,000 sows producing 360,000 piglets annually for fattening.
- Beef Production: Beef from Charollais cattle breed raised in agricultural companies without dairy production.
- Egg Production: Eggs from Mydlářka a.s. (68 million eggs/year) and VEMA a.s. Chrudim (34 million eggs/year) operations.
- Processed Meat Products (Uzeniny): Sausages and cured meat products manufactured in-house and sold through retail network.
- Ready Meals (Hotovky): Ready-to-eat meal products prepared from own raw materials.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
RABBIT product offering
Product offeringCore offering
RABBIT Trhový Štěpánov a.s. is a Czech vertically integrated agricultural and meat-processing holding company that breeds poultry, pigs, cattle, and rabbits; produces its own animal feed; slaughters and processes the meat; and sells chicken, pork, beef, rabbit meat, sausages, ready meals and eggs under the Rabbit/Kamýk/Rabbie brands. Output is delivered through 100+ own butcher shops and to Czech supermarket chains and selected export markets.
Product overview
RABBIT Trhový Štěpánov a.s. is a vertically integrated Czech agricultural and food processing holding company operating across the entire production chain from field to consumer. The portfolio includes core meat products (chicken, pork, beef, rabbit), processed meats (cured meats/sausages), ready meals, and eggs. The company controls agricultural production (grain cultivation, feed manufacturing), livestock farming (poultry, pigs, cattle, rabbits, laying hens), meat processing, and retail distribution through over 100 company-owned butcher shops. The integrated model ensures full traceability and quality control from feed production through farming to the retail counter, branded under the 'České kuřecí' (Czech Chicken) traceability program.
Differentiator
Problem solved
Functional benefit
Brands
- Řeznictví RABBIT: Company's own retail butcher shops selling fresh meat products
- České kuřecí
- Jatky Český Brod
- Skaličan
Products and services
- Chicken meat (Kuřecí maso)
- Pork meat (Vepřové maso)
- Beef meat (Hovězí maso)
- Rabbit meat (Králičí maso)
- Sausages and cured meats (Uzeniny)
- Ready meals (Hotová jídla)
- Eggs (Vejce)
- Feed mixtures (Krmné směsi)
- Own retail butcher shop network (Vlastní prodejny)
Quantifiable outcome
- 14 million chickens produced annually with ability to verify origin, processing location and date for each product
- +2 more outcomes
Companies that use RABBIT
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles3 records
RABBIT technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
RABBIT partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Biologické centrum AV ČR, v. v. i.coreCo-recipient in the HYDROLYZE research project (SS06020267) focused on innovative use of hydrolyzate from animal waste for improving agricultural soil quality, running from April 2023 to December 2025.
- Ústav chemických procesů AV ČR, v. v. i.coreCo-recipient in the HYDROLYZE project focused on hydrolyzate research for soil quality improvement.
- Výzkumný ústav rostlinné výroby, v. v. i.coreCo-recipient in the HYDROLYZE project for agricultural soil research.
- Česká zemědělská univerzita v PrazeminorCo-researcher in the Biorafinace a cirkulární ekonomika pro udržitelnost (Biorefinery and Circular Economy for Sustainability) project TN02000044, focusing on new products from renewable sources.
- Univerzita Palackého v OlomouciminorCo-researcher in the Biorafinace project for circular economy research.
- Výzkumný ústav pivovarský a sladařský, a.s.minorCo-researcher in the Biorafinace project.
- Technologická agentura ČR (TACR)coreProvider of state support for the Biorafinace and HYDROLYZE research projects under the National Recovery Plan from European Recovery and Resilience Instrument.
- REMA Systém, a.s.minorCo-researcher in the Biorafinace project.
Scale indicators11 records
Recent moves7 records
Expansion highlights5 records
RABBIT competitors and assessment
Company assessmentDirect peers
- Bell Food Group: Swiss vertically integrated meat and convenience food group with retail and B2B distribution across Europe. Comparable as a mid-cap European multi-protein meat producer with own-brand processed products and retail exposure.
- Plukon Food Group: One of Europe's largest poultry processors operating across multiple EU countries with integrated production and processing. Directly comparable to RABBIT as a vertically organized poultry-focused meat group supplying retail and foodservice channels.
- Kostelecké uzeniny, a.s. Major Czech meat processor and sausage manufacturer owned by Agrofert, competing head-to-head with RABBIT in pork processing, sausages, and Czech retail channels. Closest domestic peer by geography, product mix, and customer base.
- Wiesenhof / PHW Group: Germany's largest poultry producer with vertically integrated operations from feed to retail. Closely comparable to RABBIT in chicken-centric model, German/Central European market focus, and integrated retail channels.
Broad incumbents
- Danish Crown: European cooperative meat giant with large pork and beef operations. Comparable as a multi-protein meat producer serving European retail and export channels, though far larger and broader in scope than RABBIT.
- Tyson Foods: Largest US meat producer with fully integrated chicken, beef, and pork operations. Comparable by vertical integration (feed-to-retail) and multi-protein model, though far larger and operating across different geographies.
- Smithfield Foods: World's largest pork producer and processor with vertically integrated operations from feed to processed meats. Comparable by vertical integration model, pork-heavy mix, and B2B/retail channel exposure, though far larger in scale.
- Pilgrim's Pride: Global poultry-focused meat processor with vertically integrated operations supplying retail and foodservice. Closely comparable to RABBIT's chicken-centric production and processing model.
- LDC Group (Louis Dreyfus Company): Global agribusiness with significant meat processing operations and feed manufacturing. Comparable to RABBIT's feed production capabilities and integrated agricultural value chain involvement.
Regional players
- Maso Třebíč (formerly Schneider Foods / part of larger groups): Czech meat processing company historically competing in pork and processed meats for Czech retail. Comparable by product category (sausages, cured meats) and overlapping domestic retail customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
RABBIT social profiles
Digital presenceRABBIT compliance and trust
Trust signalCompliance4 records
RABBIT financial estimates
Financial estimateRevenue estimate
Valuation estimate
RABBIT leadership team
Management profileNumber of profiles
Profiles1 record
RABBIT subsidiaries and ownership
Company hierarchySubsidiaries13 records
RABBIT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RABBIT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RABBIT
What does RABBIT do?
RABBIT Trhový Štěpánov a.s. is a Czech vertically integrated agricultural and meat-processing holding company that breeds poultry, pigs, cattle, and rabbits; produces its own animal feed; slaughters and processes the meat; and sells chicken, pork, beef, rabbit meat, sausages, ready meals and eggs under the Rabbit/Kamýk/Rabbie brands. Output is delivered through 100+ own butcher shops and to Czech supermarket chains and selected export markets.
Is RABBIT a public or private company?
RABBIT is a private company. It is classified as unknown and is currently operating.
When was RABBIT founded?
RABBIT was founded in 1991. It employs 1,001 to 5,000 people.
Where is RABBIT based?
RABBIT is headquartered in Trhovy Stepanov, Czechia, in the Europe region.
How does RABBIT make money?
Seven revenue lines are on record. Chicken Meat Production and Sales are the primary driver. The others are rabbit Meat Production and Sales, pork Production, beef Production, egg Production, processed Meat Products (Uzeniny) and ready Meals (Hotovky).
Who are RABBIT's main competitors?
Direct peers on record are Bell Food Group, Plukon Food Group, Kostelecké uzeniny, a.s. and Wiesenhof / PHW Group. Broad incumbents are Danish Crown, Tyson Foods, Smithfield Foods, Pilgrim's Pride and LDC Group (Louis Dreyfus Company). Maso Třebíč (formerly Schneider Foods / part of larger groups) is listed as a regional player.
Does RABBIT have an API?
No public API is recorded for RABBIT.
What industry is RABBIT in?
RABBIT's product category is Meat Processing. Its primary akta.pro industry code is AFAIADAC, Poultry Wholesale (Whole Birds, Parts), with a secondary code of AFAEAIAA, Rabbit Farming. Its NAICS code is 311615 and its SIC code is 2015.