AgVICE
AgVICE is an Iowa-based agricultural services firm that provides manure management planning, livestock site permitting, agronomic services, and USDA REAP grant writing to Iowa swine producers and row crop farmers, supported by the proprietary myMANUREapp compliance platform and the Manure Magic pit additive.
- Company typePrivate
- Founded2019
- HeadquartersGladbrook, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What AgVICE does
AgVICE LLC is an Iowa-based agricultural services firm founded in 2019 that specializes in regulatory compliance, site development, and agronomic support for swine producers and row crop farmers operating livestock facilities in Iowa. The company's core offerings include Manure Management Plan (MMP) writing and annual maintenance (4-year P-Index plans, short-form submissions, application rate planning, and DNR correspondence), all-inclusive site permitting and design services (Master Matrix scoring, construction permit applications, county hearings, storm water permits), and agronomic services (soil sampling, variable rate prescriptions, late spring nitrate and plant tissue testing) delivered by an in-house Certified Crop Advisor. AgVICE also writes USDA REAP grants focused on solar arrays and grain drying systems for Iowa producers and nonprofits.
The company's underlying technology centers on three proprietary or specialized assets: GIS and 3D excavation software for terrain modeling and cut/fill calculations that drive site selection and cost estimation; RTK GPS technology used in-house for sub-inch barn staking in lieu of expensive survey crews; and the proprietary myMANUREapp web platform, which gives customers 24/7 access to MMPs, historical manure test data, soil sample documentation, and auto-generated Iowa DNR-compliant application record-keeping forms. AgVICE also distributes Manure Magic, a patented pit additive (licensed inbound rather than developed in-house) validated by Purdue University to reduce hydrogen sulfide by up to 40% and odor by up to 50%.
AgVICE operates a sales-led, professional-services go-to-market targeting mid-market Iowa livestock farmers through direct phone (1-800-674-3045), email, and website contact, supplemented by educational blog content on manure management topics. Revenue streams combine recurring MMP subscription-style services, one-time project-based permitting and design fees, agronomic service packages, grant writing fees, and product sales of Manure Magic. Pricing is quote-based with no public rate card; the firm offers no-obligation farm visits and data reviews as a top-of-funnel conversion mechanism. Geographic scope is single-state (Iowa), customer concentration is distributed across individual farmers, and the firm is privately held with no institutional funding disclosed and a 1–10 person team led by co-owners Samantha DeWitt and Seth Wengert.
AgVICE firmographics
Firmographics- Name
- AgVICE
- Legal name
- AgVice
- Website
- https://4agvice.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AgVICE is an Iowa-based agricultural services firm that provides manure management planning, livestock site permitting, agronomic services, and USDA REAP grant writing to Iowa swine producers and row crop farmers, supported by the proprietary myMANUREapp compliance platform and the Manure Magic pit additive.
- Ownership category
- akta.pro rank
AgVICE industry classification
Industry- Product category
- Agricultural Environmental Compliance Services
- NAICS
- Farm Management Services (115116), Support Activities for Crop Production (11511), Support Activities for Animal Production (115210)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Sustainability & ESG / Carbon & Conservation Program Advisory (AFACAJAF)
- akta.pro secondary industries
- Livestock Housing, Bedding & Waste Management Services (Manure Handling) (AFAEALAH), Plant Tissue, Soil & Water Sampling Coordination (Agronomy-Focused) (AFACABAH), Farm Technology Enablement & Data Integration Advisory (FMIS/ERP, IoT, Decision Support) (AFACAJAG)
Keywords
Where AgVICE is headquartered
LocationHeadquarters
- HQ city
- Gladbrook
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AgVICE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Manure Management Plan (MMP) Services: Writing and annual maintenance of Manure Management Plans for livestock facilities. Includes 4-year P-Index MMP, annual short form submissions, annual updates, application rate planning, recordkeeping, DNR correspondence assistance, manure sample kits, and owner review meetings. Services tailored to operation size with full-service compliance packages available.
- Site Permitting and Design Services: Comprehensive site development and permitting services including site placement/layout/design, barn staking assistance, construction permit applications, Master Matrix development and scoring, county matrix public hearing participation, and storm water permits/pollution prevention plans.
- Agronomic Services: Soil sampling (basic and advanced packages), custom variable rate prescriptions for lime/phosphorus/potassium, late spring nitrate testing, plant tissue testing, and electrical conductivity testing. Provided by CCA-certified agronomist on staff.
- Grant Writing Services: Grant writing for agricultural producers, businesses, nonprofits, and organizations across Iowa with focus on USDA Rural Energy for America Program (REAP). Assists with solar arrays and grain drying systems from start to finish.
- Manure Magic Product Sales: Sale of Manure Magic pit additive, a patented treatment product requiring only one annual application per swine deep pit.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Consultation and Assessment |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
AgVICE product offering
Product offeringCore offering
AgVice provides manure management planning, Iowa DNR environmental compliance, site permitting and design for livestock (swine) facilities, agronomic/soil sampling services, and grant writing (e.g., USDA REAP) for Iowa farmers. The firm monetizes recurring MMP maintenance subscriptions, professional permitting and agronomic consulting fees, and sales of a patented pit additive (Manure Magic), supported by a proprietary web compliance platform, myMANUREapp.
Product overview
AgVice is an Iowa-based agricultural services company offering a portfolio of integrated services for swine producers. The core product is myMANUREapp, a proprietary web platform for manure management recordkeeping and regulatory compliance. Supporting products include Manure Magic (a pit additive for odor and solids control) and services spanning Manure Management Plan (MMP) creation and annual compliance, site permitting and design, agronomic/soil sampling services, and grant writing for energy efficiency projects. These offerings work together to provide comprehensive environmental compliance and farm management solutions.
Differentiator
Problem solved
Functional benefit
Brands
- myMANUREapp: Proprietary web-based platform for online manure management recordkeeping and regulatory compliance, built specifically for Iowa customers. Provides MMP access, historical manure test data, soil sample documentation, and Iowa DNR compliant application record-keeping forms.
- Manure Magic
Products and services
- Manure Management Plan (MMP) Services Writing and annual maintenance of Manure Management Plans for Iowa livestock facilities, including 4-year P-Index MMPs, annual short form submissions, annual updates, application rate planning, recordkeeping, DNR correspondence assistance, manure sample kits, and owner review meetings. Tailored to operation size with full-service compliance packages.
- Site Permitting and Design All-inclusive site development and permitting services for new livestock facilities, including site placement, layout, design, barn staking assistance, construction permit applications, Master Matrix development and scoring, county matrix public hearing participation, and storm water permits.
- Agronomic Services Soil sampling (basic and advanced packages), custom variable rate prescriptions for lime, phosphorus, and potassium, late spring nitrate testing, plant tissue testing, and electrical conductivity testing, delivered by a CCA-certified agronomist.
- Grant Writing Grant writing services for Iowa agricultural producers, businesses, nonprofits, and organizations focusing on the USDA Rural Energy for America Program (REAP), with specialization in solar arrays and grain drying systems from start to finish.
- myMANUREapp Proprietary web-based platform providing 24/7 access to Manure Management Plans, historical manure test data, soil sample documentation, and automatic generation of Iowa DNR compliant application record-keeping forms, with PDF export and mobile access for livestock operators.
- Manure Magic Pit Additive Patented pit additive treatment for swine deep pits that eliminates crusting, reduces solids formation, requires only one annual treatment, and reduces manure odor (up to 40% hydrogen sulfide reduction and 50% odor reduction per Purdue University study).
Quantifiable outcome
- Nitrogen stabilizer (nitrapyrin) reduces hydrogen sulfide up to 40% and odor up to 50% according to Purdue University study
- +1 more outcomes
Companies that use AgVICE
Customer profileSegments4 records
Ideal customer profiles3 records
AgVICE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
AgVICE partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Corteva (Instinct II)minorCorteva's nitrapyrin-based product 'Instinct II' is recommended by AgVice as the most effective nitrogen stabilizer for use in manure applications. AgVice promotes this product as part of their manure management recommendations for early fall application scenarios when nitrogen loss prevention is critical.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
AgVICE competitors and assessment
Company assessmentBroad incumbents
- Climate FieldView (Bayer): Bayer's flagship digital agriculture platform providing data collection, field-level analytics, and agronomic recommendations across millions of acres. Comparable as a broad incumbent in farm data management that AgVice's myMANUREapp competes against for the compliance and recordkeeping use case.
Emerging players
- Agri-Inject (Reede Manufacturing): Manufacturer of injection equipment and products for manure application, odor control, and pit management. Comparable as an emerging player in the manure treatment and application space where AgVice also operates via Manure Magic pit additive distribution and manure application planning services.
- Sound Agriculture: Ag tech company combining soil health products with a digital platform for nutrient management and sustainability outcomes, formerly operating as Agren. Comparable as an emerging player in soil health, nutrient efficiency, and conservation-focused farm advisory—directly adjacent to AgVice's manure nutrient management and soil sampling services.
Regional players
- AgriGold/Midwest agronomy service firms: Regional seed and agronomy service providers offering soil sampling, variable rate prescriptions, and CCA-certified agronomic advice across the Midwest. Comparable as a regional competitor in the agronomic consulting and soil testing segment where AgVice also competes via its CCA-certified services.
- Heartland Ag Services: Regional agricultural service provider in the Upper Midwest offering manure application, custom application equipment, and agronomic services. Comparable as a regional player in manure management and custom nutrient application services that competes for some of AgVice's Iowa livestock producer customer base.
Others
- Pork Checkoff (National Pork Board): National Pork Producers Council/Board funded by checkoff assessments providing environmental, regulatory, and best management practice resources to U.S. pork producers. Comparable as an ecosystem reference body whose published standards and research influence the regulatory and operational environment AgVice serves.
- Iowa Pork Industry Center (Iowa State University Extension): Iowa State University extension service providing swine production resources, manure management research, and producer education. Comparable as an ecosystem participant (not a direct competitor) shaping Iowa swine producer decisions on compliance practices that AgVice must align with in its advisory services.
Direct peers
- Conservis: Farm management software platform that helps growers plan, manage, and analyze crop production operations including input tracking, field records, and compliance documentation—directly comparable to AgVice's myMANUREapp recordkeeping approach for livestock compliance, though focused on row crops rather than livestock.
- Granular (Corteva): Farm management software acquired by Corteva that provides planning, agronomy, and financial tracking tools for row crop operations. Comparable as a competitor in the broader farm management/recordkeeping software space that AgVice's myMANUREapp competes in for compliance workflows.
- Farmers Edge: Digital agriculture company offering farm data management, agronomic insights, and sustainability/carbon tracking tools to growers globally. Comparable in offering farm-level recordkeeping, sustainability compliance support, and agronomic decision tools—directly adjacent to AgVice's compliance and agronomic service stack.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
AgVICE social profiles
Digital presenceAgVICE financial estimates
Financial estimateRevenue estimate
Valuation estimate
AgVICE leadership team
Management profileNumber of profiles
Profiles3 records
AgVICE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AgVICE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AgVICE
What does AgVICE do?
AgVice provides manure management planning, Iowa DNR environmental compliance, site permitting and design for livestock (swine) facilities, agronomic/soil sampling services, and grant writing (e.g., USDA REAP) for Iowa farmers. The firm monetizes recurring MMP maintenance subscriptions, professional permitting and agronomic consulting fees, and sales of a patented pit additive (Manure Magic), supported by a proprietary web compliance platform, myMANUREapp.
Is AgVICE a public or private company?
AgVICE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AgVICE founded?
AgVICE was founded in 2019. It employs 1 to 10 people.
Where is AgVICE based?
AgVICE is headquartered in Gladbrook, United States, in the North America region.
How does AgVICE make money?
Five revenue lines are on record. Manure Management Plan (MMP) Services are the primary driver. The others are site Permitting and Design Services, agronomic Services, grant Writing Services and manure Magic Product Sales.
Who are AgVICE's main competitors?
Climate FieldView (Bayer) is listed as a broad incumbent. Emerging players are Agri-Inject (Reede Manufacturing) and Sound Agriculture. Regional players are AgriGold/Midwest agronomy service firms and Heartland Ag Services. Others are Pork Checkoff (National Pork Board) and Iowa Pork Industry Center (Iowa State University Extension). Direct peers are Conservis, Granular (Corteva) and Farmers Edge.
Does AgVICE have an API?
No public API is recorded for AgVICE.
What industry is AgVICE in?
AgVICE's product category is Agricultural Environmental Compliance Services. Its primary akta.pro industry code is AFACAJAF, Sustainability & ESG / Carbon & Conservation Program Advisory, with a secondary code of AFAEALAH, Livestock Housing, Bedding & Waste Management Services (Manure Handling). Its NAICS code is 115116 and its SIC code is 700.