Tushinde Children's Trust

What Tushinde Children's Trust does

Tushinde Children's Trust is a UK-registered charity (Charity Commission No. 1189460) and Kenyan NGO founded in March 2010 by Megan Wright to support vulnerable children and families in Nairobi's Mathare and Kiambiu informal settlements. Operating with 11–50 employees from a Crowthorne, Berkshire headquarters and a Nairobi country office, the charity delivers five integrated programmes: a Family Support Programme providing weekly cash transfers, NHIF health insurance enrolment, school fees, food parcels, and economic empowerment training; a Schools Programme applying the Good Schools Toolkit across 14 partner schools with Child Rights Clubs reaching 420+ children; a Day Care Programme serving up to 80 infants and toddlers; a Youth Programme offering vocational training, mentoring, and psychosocial support; and a Foster Care Programme launched in 2024 under Kenya's Care Reform Act. Progress is tracked through the Outcomes Star assessment methodology on a six-month review cycle, with the explicit goal of moving families from crisis to independence from external support.

The charity is funded primarily through UK individual donors via a recurring £25/month subscription model, one-time donations on the JustGiving platform, legacy gifts, annual Karura Charity Fun Run events in Nairobi, and grants from a diversified base of UK charitable trusts and foundations (including Baillie Gifford, St James's Place Charitable Foundation, Allan & Nesta Ferguson Charitable Trust, Pignatelli Foundation, Fiona Foundation FOR KIDS, JW Seagon, Educational Opportunity Foundation, Meeting Needs) plus the UK Government Small Charities Challenge Fund. Over 85% of money raised has gone to programme work in Africa in the last four years, and the charity reports reaching 24,000+ lives transformed and directly supporting 1,375 caregivers and children between January 2022 and December 2025. There are no technology products, proprietary AI/ML capabilities, patents, or commercial revenue streams — the underlying 'platform' is a field-based social-work methodology backed by donor-funded cash transfers, school grants, and daycare operations, with safeguarding assured through Keeping Children Safe membership.

Name

Tushinde Children's Trust

Legal name

Tushinde Children's Trust

Website

https://tushinde.org.uk

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Tushinde Children's Trust is a UK-registered charity founded in 2010 that supports vulnerable children and families in Nairobi's Mathare and Kiambiu informal settlements through five integrated programmes: family support, schools, daycare, youth, and foster care services.

Ownership category

akta.pro rank

Product category

Child Welfare and Family Support Services

NAICS

Child and Youth Services (624110), Child Care Services (62441), Other Individual and Family Services (624190), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Child Day Care Services (8351), Services-Educational Services (8200)

akta.pro primary industry

Child Protection & Child Rights (BPAGABAG)

akta.pro secondary industry

Child Rights & Protection (BPADAGAG)

Keywords

• Child welfare services
• Family support programs
• Community education programs
• Foster care services
• Nonprofit youth services

Headquarters

HQ city

Nairobi

HQ country

Kenya

HQ region

Africa

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Regular Monthly Donations: Recurring monthly donations of £25 per month enabling donors to support families on an ongoing basis, providing stable income for planning and program delivery
2. One-time Donations: Single donations of any amount through JustGiving platform or direct email contact
3. Fundraising Events: Annual Karura Charity Fun Run events raising funds (KES 356,011 raised in 2025) through individual tickets, group registrations, and community participation
4. Legacy Gifts: Bequests and gifts left in supporters' Wills, including suggested legacy amounts of £10,000, £60,000, and £100,000 for specific programs

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Tushinde Children's Trust is a UK-registered charity delivering integrated social work programmes to vulnerable children and families in Nairobi's Mathare and Kiambiu informal settlements. Its core offerings comprise five interconnected programmes: Family Support (cash transfers, healthcare and education support, counselling), Schools Programme (violence prevention using the Good Schools Toolkit), Day Care (safe daycare for infants and toddlers), Youth Programme (employability and vocational training), and Foster Care Programme (emergency placement and family-based care under Kenya's Care Reform Act). Services are delivered free to beneficiaries and funded through donations, grants, and fundraising events.

Product overview

Tushinde Children's Trust offers a suite of integrated social programmes designed to keep children out of harmful institutions and build strong, self-sufficient family units. The portfolio centres on five interconnected programmes: the Family Support Programme (providing crisis intervention, cash transfers, health and education support, and economic empowerment), Schools Programme (using the Good Schools Toolkit to create safe learning environments), Day Care Programme (caring for infants and toddlers while parents work), Youth Programme (employability and vocational training for teenagers), and Foster Care Programme (emergency placement and family-based care). These programmes are underpinned by the Outcomes Star assessment methodology for tracking family progress, and supported by the Karura Charity Fun Run as a key fundraising vehicle. The integrated model moves families from crisis to long-term stability, with Tushinde operating safe day care for up to 80 infants and toddlers, supporting over 200 children annually in community-based schools, and maintaining 14 Children's Rights Clubs across partner schools.

Differentiator

Problem solved

Functional benefit

Products and services

• Family Support Programme A holistic social work intervention providing weekly cash transfers, health insurance (NHIF) enrolment, school fee support, food assistance, counselling, and economic empowerment training to families in crisis in Nairobi's Mathare and Kiambiu informal settlements, with the goal of achieving independence and stability.
• Schools Programme A programme using the Good Schools Toolkit to eliminate corporal punishment and create safe learning environments in partner schools, providing annual grants for infrastructure and supporting 14 child rights clubs, teacher training, and positive behaviour management across 14 partner schools serving 420+ children.
• Day Care Programme Safe day care services for infants and toddlers (approximately 6 months to 4 years old) in Mathare and Kiambiu, providing nutritious meals, developmental activities, and toys while parents seek employment. Operates safe day care for up to 80 infants and toddlers.
• Youth Programme Youth employability programme for teenage boys and girls offering weekly mentoring sessions, quarterly large group training workshops, gender-specific group sessions, My Star assessments, vocational training (10 per year), emergency funds, and psychosocial support for nutrition, housing, and school access.
• Foster Care Programme A safety net programme established in 2024 under Kenya's Care Reform Act, providing trained foster carers, emergency placement services, family tracing, kinship care support, training for caregivers, monitoring and evaluation, counselling, and resources for foster families in collaboration with the District Children's Officer and government agencies in Murang'a.

Quantifiable outcome

• Transformed lives of over 24,000 people between January 2022 and December 2025
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Keeping Children SafecoreStrategic or Co-development PartnerOrganization ensuring organizations have effective child safeguarding practices; Tushinde is a Keeping Children Safe Member
• District Children's Officer (DCO)coreStrategic or Co-development PartnerGovernment agency collaborating on child protection cases including emergency placements and foster care
• Government agencies (Murang'a)coreStrategic or Co-development PartnerWorking closely with government agencies to ensure foster care services align with national child protection policies and procedures under Kenya's Care Reform Act

Scale indicators15 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• UNICEF UK: UK fundraising arm of UNICEF, the largest global child-rights organization, operating child-protection, education, and health programmes across Kenya. Adjacent incumbent operating at much larger scale in the same geography and themes.
• World Vision UK: Large UK-registered child-focused humanitarian and development organization active across East Africa, including child sponsorship, education, and family programming. Adjacent mission and donor base.
• Plan International UK: Large UK-registered international NGO focused on children's rights, gender equality, and education across developing countries, including Kenya. Broader portfolio but directly overlapping child-protection and family-support themes in Tushinde's geography.
• Save the Children UK: Major UK-based child-rights organization delivering education, health, and child-protection programmes globally including Kenya. Overlaps with Tushinde on child welfare, education access, and family strengthening.

Direct peers

• ChildFund UK: UK-based child-rights and development charity sponsoring children and families across Africa, with sponsorship, family support, and education programmes. Comparable donor model (recurring + one-off giving) and beneficiary focus on vulnerable children.
• Compassion UK: UK-registered child sponsorship charity operating through church partners in developing countries, including Kenya, providing education, healthcare, and family support. Comparable sponsorship/recuring-donor model and child-focused mission.
• Family for Every Child: Global alliance of grassroots child-focused charities working to keep children in safe, family-based care; Tushinde's foster care and family-strengthening programmes directly align with this network's mission.
• Chance for Childhood: UK-registered NGO supporting vulnerable and children with disabilities in Africa, including Kenya, through child-protection and inclusive-education programmes. Comparable size, mission, and African operational footprint to Tushinde.
• SOS Children's Villages UK: UK-registered international NGO operating alternative family-based care (foster care, family strengthening) for vulnerable children, including in Kenya. Closely comparable mission, delivery model, and UK charity structure to Tushinde.

Emerging players

• Railway Children: UK-registered charity protecting vulnerable children and families from exploitation and poverty, with programmes in East Africa. Comparable UK-based charity operating family-support services for at-risk children.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/tushinde
• Facebookfacebook.com/Tushinde
• LinkedInlinkedin.com/company/tushindechildrenstrust
• Instagraminstagram.com/tushinde_kenya

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tushinde Children's Trust