Agence Locale de l’Énergie et du Climat du Pays de Saint-Brieuc

What Agence Locale de l’Énergie et du Climat du Pays de Saint-Brieuc does

The Agence Locale de l'Énergie et du Climat (ALEC) du Pays de Saint-Brieuc is a non-profit association founded in 2009, operating as a local energy and climate agency in the Côtes d'Armor department of Brittany, France. The organization delivers free, neutral advisory services across three core streams: (1) Conseil aux Particuliers for individual residents on home renovation, energy efficiency, renewable energy production, and heating difficulties; (2) Conseil en Énergie Partagée (CEP) for municipalities, providing energy audits, project structuring, heritage strategy, and funding identification across their public building stock; and (3) Accompagnement des Professionnels covering regulatory and financial developments in energy transition. Complementary offerings include energy poverty prevention home visits, educational workshops (Fresque de la Rénovation Énergétique, Parcours Réno, auto-renovation sessions), a quarterly newsletter, a podcast series ('Le Climat vu par vous'), and a proprietary 'Outil de Stratégie Patrimoniale' for municipalities. The agency operates from a single office in Saint-Brieuc with a staff of approximately 9-11 advisors (8 CEPs plus newly hired Anne Robic as of March 2026).

ALEC is not a technology product company; its core technology stack consists of a WordPress website, Matomo analytics, email newsletters, and digital media (YouTube, podcast distribution, LinkedIn, Facebook). Its business model is non-commercial: all advisory services are provided free of charge to end users, with operating revenue derived primarily from public subsidies from regional and national bodies (ADEME, Région Bretagne, SDE22), membership fees from member communes and intercommunalities (Saint-Brieuc Armor Agglomération, Lamballe Terre & Mer, Leff Armor Communauté), and project-based co-funding. The go-to-market motion is community-led and event-driven, relying on workshops, technical encounters, site visits, conferences, webinars, and citizen engagement to drive adoption of energy transition practices across the Pays de Saint-Brieuc territory. ALEC is a member of FLAME, the national federation of local energy and climate agencies, and is integrated into the Bonjour Habitat/France Rénov' public service network.

Name

Agence Locale de l’Énergie et du Climat du Pays de Saint-Brieuc

Legal name

Agence Locale de l'Énergie et du Climat du Pays de Saint-Brieuc

Website

https://alec-saint-brieuc.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

The ALEC du Pays de Saint-Brieuc is a French non-profit local energy and climate agency providing free, independent advisory services on energy renovation, renewable energy, and energy efficiency to individuals, municipalities, and professionals across the Pays de Saint-Brieuc territory in Brittany, funded primarily by public subsidies and member contributions.

Ownership category

akta.pro rank

Headquarters

HQ city

Saint-brieuc

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Public funding and membership fees: As a local non-profit association (Agence Locale de l'Énergie et du Climat), the ALEC is primarily funded through public funding from local and regional authorities (aggomerations, municipalities) and government bodies such as ADEME and Région Bretagne. It also generates revenue through membership fees (adhésion).

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

The ALEC du Pays de Saint-Brieuc provides free, neutral, public-interest advisory services on energy renovation, renewable energies, energy sobriety, and climate transition to individuals, local authorities, and professionals across the Pays de Saint-Brieuc territory in Brittany, France. It also runs awareness-raising events, technical studies, and partnerships supporting energy-vulnerable households and local climate planning.

Product overview

ALEC du Pays de Saint-Brieuc is a local energy and climate agency providing advisory and educational services rather than a software product. The organization operates as a single unified service offering with three core advisory streams: (1) Individual household advisory services covering renovation, construction, renewable energy, and heating assistance; (2) Shared Energy Advisory (CEP) for municipalities including energy audits, project support, and technical expertise; (3) Professional advisory services on energy transition regulations and financing. Supporting programs include educational workshops (Fresque de la Rénovation, Parcours RENO, auto-renovation workshops), the 'Le climat vu par vous' podcast series, and a quarterly newsletter. A specialized energy poverty prevention service provides home visits and energy supplier mediation.

Differentiator

Problem solved

Functional benefit

Products and services

• Conseil aux Particuliers (CEP Particuliers) Free, neutral one-on-one advisory service for individual homeowners and tenants of the Pays de Saint-Brieuc on home energy renovation, renewable energy installations, energy bill reduction, and access to public subsidies (e.g., MaPrimeRénov'). Delivered by CEP advisors at the Saint-Brieuc office, by phone, or via the website.
• Conseil aux Collectivités (CEP Collectivités) Advisory and technical support service for municipalities and inter-communal structures on local climate, air, and energy planning, including PCAET, building renovation strategies, renewable heat plans, and coordination of local energy and climate stakeholders in the Pays de Saint-Brieuc.
• Accompagnement des Professionnels Information, training, and partnership-based support for local professionals such as architects, building contractors, real-estate agents, and social landlords, helping them advise clients, structure renovation projects, and stay current with energy regulations and subsidy schemes.
• Awareness events and workshops on energy and climate Public workshops, conferences, thematic events, and educational sessions on energy renovation, renewable energy, energy sobriety, and climate transition, delivered free of charge to residents and partners across the Pays de Saint-Brieuc.
• Support for energy-vulnerable households Targeted support service for energy-vulnerable households in the Pays de Saint-Brieuc, providing personalised advice, orientation to social and financial aids, and coordination with social-action partners to address energy poverty.

Quantifiable outcome

• Energy consumption reduction by factor of four in renovated public buildings (example: École J. Jaurès, Trégueux)
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered major, core and minor.

• Banque des TerritoiresmajorStrategic or Co-development Partner · 17 January 2025The Banque des Territoires (BDT) organized the EduRénov webinaire in January 2025 and supports the ALEC in delivering the Edurénov program, which provides strategic and operational support to local authorities for school building renovation projects.
• ADEME (Agence de la Transition Écologique)coreStrategic or Co-development PartnerThe ADEME is a key national partner providing funding, expertise, and programmatic support (e.g., AAP - Appels à Projets) for energy transition initiatives. The ALEC coordinates with ADEME alongside Région Bretagne on funding programs for municipalities.
• SDE22 (Syndicat Départemental d'Énergie des Côtes d'Armor)coreStrategic or Co-development PartnerSDE22 is a critical technical and operational partner. It coordinates the ACTEE program for energy audits on municipal buildings and complements the ALEC's advisory services with its own technical expertise. Olivier Allain of SDE22 provides supplementary support for photovoltaic projects.
• Saint-Brieuc Armor AgglomérationcoreStrategic or Co-development PartnerSaint-Brieuc Armor Agglomération is one of the primary intercommunal structures that the ALEC serves. It co-funds the ALEC and hosts the 'visites eau-énergie' service for residents in difficulty, in partnership with Lamballe Terre & Mer and Leff Armor Communauté.
• Lamballe Terre & MercoreStrategic or Co-development PartnerLamballe Terre & Mer Agglomération is a key intercommunal partner co-hosting the ALEC's services and participating in joint actions including 'visites eau-énergie' and the Lamballe Terre & Mer housing expo. Anne Robic advises ~10 communes across this territory.
• ADAC (Agence Départementale d'Architecture et du Cadre de vie des Côtes d'Armor)minorStrategic or Co-development PartnerADAC is mentioned as a complementary actor in the Edurénov ecosystem alongside SDE22, SPL, and CEP, providing support services for municipalities in the Côtes d'Armor.
• FLAME (Fédération des Agences Locales de l'Énergie et du Climat)coreStrategic or Co-development PartnerFLAME is the national federation of local energy and climate agencies. It published the guide 'Élu·e et engagé·e dans son ALEC' to support elected officials in understanding ALEC governance and operations. The ALEC is a member of this network.
• Leff Armor CommunautécoreStrategic or Co-development PartnerLeff Armor Communauté participates in the 'visites eau-énergie' initiative alongside Saint-Brieuc Armor Agglomération and Lamballe Terre & Mer, providing a shared framework for identifying and supporting households in energy poverty.
• ADIL des Côtes d'Armor (Agence Départementale d'Information sur le Logement)minorStrategic or Co-development PartnerADIL provides legal support to households facing eviction proceedings related to energy debt, complementing the ALEC's energy advisory services with housing law expertise.
• Bonjour Habitat (France Rénov')coreChannel Partner/ Reseller/ DistributorThe ALEC is a partner of the Bonjour Habitat / France Rénov' network, the national public service for home renovation. It leverages this network to direct residents to subsidized advisory services and programs.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ADEME (Agence de la Transition Écologique): National public agency funding and shaping French energy-transition policy. ADEME is ALEC's principal national sponsor and program architect; comparable as the macro-level advisory and funding body that ALEC implements locally.
• France Rénov' (Bonjour Habitat): National public service for home renovation advice that ALEC partners with as a local relay. France Rénov' is the broader umbrella ALEC plugs into for the standardized national advisor flow, making it an incumbent operating one layer above.

Emerging players

• CAUE des Côtes d'Armor: Department-level council for architecture, urban planning and environment providing free advisory on building renovation. Overlaps with ALEC on building-heritage guidance and operates in the same Côtes d'Armor territory.
• Energy Cities: European network of municipalities driving local energy transition. Provides similar advisory frameworks and peer-learning platforms for cities and local agencies on energy transition strategy.

Direct peers

• ALEC du Pays de Rennes: Sister ALEC in the Brittany region offering identical free advisory services to individuals, communes, and professionals on energy renovation. Same FLAME-network affiliation and same CEP operating model; most direct functional peer.
• ALEC de Brest: Another Brittany ALEC providing the same tripartite advisory (particuliers/collectivités/professionnels) under the FLAME network. Directly comparable in scope, funding model, and target territory.
• SOLIHA: National federation of non-profits focused on housing improvement and energy renovation for low-income households. Operates similar field-advisory and home-visit services targeting précarité énergétique, with comparable public funding model.
• Espace Info Énergie (legacy network): Predecessor free advisory network for energy renovation now largely folded into France Rénov'. Historically the closest peer model to ALEC's individuel advisory stream.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@alecpaysdesaint-brieuc6386
• Facebookfacebook.com/alecpsb
• LinkedInlinkedin.com/company/alecpsb
• Xx.com/ALEC_PSB

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agence Locale de l’Énergie et du Climat du Pays de Saint-Brieuc