RATI Foundation

What RATI Foundation does

RATI Foundation for Social Change is an Indian nonprofit organization incorporated in Maharashtra in 2020 (CIN: U85300MH2020NPL345369) that focuses on child and women's safety, with particular emphasis on online harm. It operates Meri Trustline, a confidential helpline accessible via phone (6363176363), WhatsApp, and email ([email protected]), which is staffed by trained counselors supported by a team of socio-legal and subject-matter experts. The service targets children, women, and people from marginalized gender identities dealing with non-consensusal intimate image distribution, cyberbullying, online threats, AI-enabled image manipulation, and exposure to child sexual abuse material, and it provides ancillary victim support including socio-legal casework, medical aid assistance, education support, and essential travel.

The foundation's operating footprint is two offices in Mumbai (a central office in Andheri East and a field office in Dadar West), with services currently delivered between 9am and 5pm Monday to Friday and callback support for missed contacts. Its platform is built on standard communication channels rather than a proprietary technology stack, and donations are processed through Razor Pay as a third-party payment processor. The foundation has cultivated a partner ecosystem comprising Internet Watch Foundation (IWF), Meta, Stop NCII, and Tech Matters, which collectively provide access to international reporting infrastructure, content-removal tools, and technology support for victim-facing operations. The organization also publishes annual reports (Vol. 3 covering 2024-25) and research such as its 2024-25 study on India's teenage digital safety landscape.

RATI Foundation's revenue model is donations-based, with 100% tax-exempt contributions under Indian law and FCRA registration (No. 083781762) permitting receipt of foreign contributions. It charges no fees to beneficiaries, and the go-to-market approach is community-led, relying on partner referrals, website presence, and direct outreach rather than paid acquisition. Reported scale indicators include a 11-50 employee headcount band and a single-country (India) geographic scope.

Name

RATI Foundation

Legal name

RATI Foundation for Social Change

Website

https://ratifoundation.org

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

RATI Foundation for Social Change is an Indian nonprofit operating Meri Trustline, a confidential helpline that provides online safety support via phone, WhatsApp, and email to children, women, and marginalized gender identities facing cyber threats, non-consensual intimate image abuse, and online harassment in India.

Ownership category

akta.pro rank

Product category

Online Safety Helpline Services

NAICS

Child and Youth Services (62411)

akta.pro primary industry

Child Protection & Child Rights (BPAGABAG)

akta.pro secondary industries

Student Support Hotlines & Digital Wellbeing Tools (EDAJAIAL), Safeguarding, Child Protection & Reporting Services (EDAJAIAD), Child Safety & Exploitation Prevention Operations (CSAM detection workflows, escalation) (BPAAALAK)

Keywords

• Online safety helpline
• Child protection services
• Cyber harassment support
• Nonprofit counseling services
• Socio-legal casework

Headquarters

HQ city

Andheri

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Marketing or Sales

Revenue model

1. Donations: RATI Foundation operates as a nonprofit organization relying on donations for funding. All donations are voluntary, non-refundable, and 100% tax exempt under Indian law. The organization is FCRA registered (Registration No: 083781762), allowing it to receive foreign donations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

RATI Foundation runs Meri Trustline, a free confidential online safety helpline for children, women, and people from marginalized gender identities in India. The service is delivered via phone (6363176363), WhatsApp chat, and email ([email protected]), staffed by trained counselors who provide socio-legal casework, content removal assistance, and guidance on reporting online harm. The foundation complements this with annual research reports documenting online safety trends affecting Indian teenagers.

Product overview

RATI Foundation offers a single core offering: Meri Trustline, an online safety helpline service. The helpline provides confidential support through phone (6363176363), WhatsApp, and email channels, staffed by trained counselors who assist children, women, and people from marginalised gender identities facing online harm including non-consensual intimate content, cyberbullying, threats, and exposure to child sexual abuse material. The foundation also publishes annual reports documenting helpline operations and conducts digital safety research.

Differentiator

Problem solved

Functional benefit

Brands

• Meri Trustline: India's Trusted Helpline for Online Safety - a confidential helpline supporting children, women, and people from marginalized gender identities facing online harm, including non-consensual intimate image distribution, cyberbullying, and child sexual abuse material.

Products and services

• Meri Trustline Helpline India's trusted helpline for online safety supporting children, women, and people from marginalised gender identities who face issues such as loss of control of personal intimate content, online threats, bullying, and child sexual abuse material. Services are accessible via phone call, WhatsApp chat, and email with trained counselors providing socio-legal support.

Quantifiable outcome

• Operates 9am to 5pm Monday to Friday with callback support for missed contacts
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• Internet Watch Foundation (IWF)coreStrategic or Co-development PartnerIWF is a partner of RATI Foundation, providing access to resources and expertise in addressing child sexual abuse content online. Their collaboration enables Meri Trustline to provide better support and access to systems of trust, support and safety for beneficiaries.
• MetacoreStrategic or Co-development PartnerMeta is a partner of RATI Foundation, supporting the Meri Trustline helpline. This partnership enables access to resources and technology platforms for addressing online safety issues, particularly related to social media platforms.
• Stop NCIIcoreStrategic or Co-development PartnerStop NCII is a partner focusing on non-consensual intimate image prevention and response. Their collaboration with RATI Foundation supports Meri Trustline in helping victims whose intimate images are manipulated and distributed without consent.
• Tech MatterscoreStrategic or Co-development PartnerTech Matters is a technology-focused partner supporting RATI Foundation's mission. Their collaboration helps provide technology and support for the organization's online safety initiatives and helpline operations.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• StopNCII: Global nonprofit initiative providing hash-based protection against non-consensual intimate image sharing. Existing RATI partner; comparable on NCII victim support tooling and content-removal workflows.
• CyberPeace Foundation: India-based nonprofit focused on cybersecurity awareness, online safety, and cyber peace-building. Directly comparable as an Indian NGO delivering online-safety services, helplines, and digital-literacy programs to vulnerable populations including children and women.
• Aarambh India Initiative: Indian NGO working on child protection, online safety, and adolescent wellbeing. Comparable as a child-protection nonprofit addressing digital harms and providing direct support to minors and families.
• Childline India Foundation (1098): India's national 24/7 child helpline (1098) operated under Ministry of Women & Child Development. Closest comparable on the helpline-for-children-in-distress dimension, though with a broader in-person/physical-harm scope versus RATI's online-safety focus.
• Internet Watch Foundation (IWF): UK-based nonprofit that operates the reporting hotline for child sexual abuse material globally and is an existing RATI partner. Directly comparable on CSAM reporting/removal mission and serves as the international reference model for RATI's Meri Trustline.
• Thorn: US-based nonprofit building technology to defend children from sexual abuse, including tools for identifying victims and reporting CSAM. Comparable on the tech-enabled child-safety nonprofit model and on partnership relationships with major platforms.

Regional players

• Vandrevala Foundation Helpline: India-based nonprofit operating a 24/7 mental-health helpline serving people in distress. Comparable as an Indian NGO helpline operator with trained counselor infrastructure, though focused on mental health rather than online safety.
• iCall (TISS): Tata Institute of Social Sciences-operated counseling helpline in India. Comparable as an Indian psycho-social support helpline serving vulnerable populations; similar counselor-led, multi-channel (phone/email/chat) service model.

Broad incumbents

• SWGfL (UK Safer Internet Centre): UK-based nonprofit operating the Revenge Porn Helpline and broader online-safety services. Comparable as an established online-safety helpline operator serving victims of NCII and image-based abuse, with direct victim-support workflows analogous to Meri Trustline.
• National Center for Missing & Exploited Children (NCMEC): US-based nonprofit operating the CyberTipline for CSAM and child-exploitation reports. Comparable as a large, established child-safety nonprofit serving as a national reporting node; broader scope than RATI but analogous mission and partnership model.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ratifoundation
• Facebookfacebook.com/ratifoundation
• LinkedInlinkedin.com/company/ratifoundation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about RATI Foundation