OKC Beautiful

What OKC Beautiful does

OKC Beautiful (legal entity Oklahoma City Beautiful, Inc.) is a 501(c)(3) nonprofit environmental education and beautification organization founded circa 1970 in Oklahoma City, Oklahoma. The organization delivers a portfolio of community programs including Adopt-A-Spot, monthly LitterBlitz cleanups, Tree OKC urban tree planting and care, Community Foresters training, the Earth Academy high school program, school gardens at Wilson, Mark Twain, Esperanza, and Kaiser Elementary, Grow OKC urban agriculture, OKC Harvest food recovery, Wildflowers pollinator habitat, Cigarette Litter Prevention, LandScapes sustainable landscaping, the Mother Earth education program, and the Sustainability Social Hour networking series. Supporting infrastructure includes a Recycle Bin Loan Program, Tree Care Resources, Resources for Educators, and a Summer Sustainability Challenge. The organization holds a GuideStar Platinum rating for nonprofit transparency and has been operating for more than 50 years under a Board of Directors governance structure.

The organization's go-to-market is community-led and event-driven: it recruits and coordinates volunteers, partners with K-12 schools for embedded garden and curriculum programs, engages local businesses through Adopt-A-Spot and corporate volunteer/CSR opportunities, and convenes individuals around sustainability education and networking events at venues such as the OSU Extension Conference Center and Anthem Brewing Company. Revenue is generated through individual and corporate donations, corporate sponsorships, and the Tree Tribute Program, with no product-based pricing and no publicly disclosed donation tier structures. Marketing is conducted primarily through the organization website, email newsletters, and event promotion.

Operationally, OKC Beautiful runs a lean 1-10 person staff, has no technology platform or proprietary software product, and operates exclusively within Oklahoma City from its recently relocated headquarters at 1404 NW 1st Street. The organization has no subsidiaries, no parent company, no institutional investors, and no equity funding history, consistent with its 501(c)(3) status. There is no disclosed revenue figure in the source materials.

Name

OKC Beautiful

Legal name

Oklahoma City Beautiful, Inc.

Website

https://okcbeautiful.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

1–10 employees

Short description

OKC Beautiful is a 501(c)(3) nonprofit founded circa 1970 in Oklahoma City that delivers community environmental education, beautification, and volunteer programs including school gardens, tree planting, litter cleanups, and urban agriculture for schools, local businesses, and community members.

Ownership category

akta.pro rank

Product category

Environmental Education and Community Beautification

NAICS

Environment, Conservation and Wildlife Organizations (813312)

akta.pro primary industry

Environmental Education & Outreach (BPAGAGAH)

Keywords

• Environmental education
• Community beautification
• Urban tree planting
• Community gardening
• Volunteer coordination

Headquarters

HQ city

Oklahoma City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: Individual and corporate donations from supporters of environmental beautification and stewardship initiatives in Oklahoma City.
2. Sponsorships: Corporate sponsorship opportunities for events, programs, and capital campaigns supporting environmental education and beautification.
3. Tree Tribute Program: Tribute trees purchased in honor or memory of individuals, generating revenue while supporting urban forestry efforts.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

OKC Beautiful is a nonprofit organization that delivers environmental education and community beautification programs across Oklahoma City. Its core offerings include neighborhood litter cleanups (LitterBlitz), urban tree planting and care (Tree OKC), school garden programs at multiple elementary schools, urban agriculture initiatives (Grow OKC, OKC Harvest), pollinator habitat projects (Wildflowers), and volunteer engagement through programs such as Adopt-A-Spot.

Product overview

OKC Beautiful is an environmental education and beautification nonprofit organization offering a comprehensive suite of community programs focused on environmental stewardship, urban beautification, and sustainability education. The organization operates multiple interconnected programs including Adopt-A-Spot, LitterBlitz, Tree OKC, Community Foresters, and various school garden initiatives (Wilson, Mark Twain, Esperanza, Kaiser Elementary). Additional offerings include Grow OKC for urban agriculture, OKC Harvest for food recovery, Wildflowers for pollinator habitat, and Sustainability Social Hour for community networking. Supporting infrastructure includes tool loan programs, Tree Tribute donations, and sponsorship opportunities. The organization serves as a hub connecting businesses, individuals, and community organizations through volunteer opportunities and educational resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Adopt-A-Spot

Quantifiable outcome

• Multiple school gardens established and maintained across Oklahoma City

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• OSU Extension OfficecoreStrategic or Co-development PartnerCollaboration with Oklahoma State University Extension Conference Center for community gardening education classes. OSU Extension provides venue and agricultural expertise for Home Grown Gardening educational programming.
• Anthem Brewing CompanyminorGTM or Marketing PartnerHost venue for monthly Sustainability Social Hour events, providing community gathering space for environmental education and networking.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• The Nature Conservancy: Global environmental nonprofit with significant Oklahoma presence that engages in conservation, education, and pollinator initiatives (e.g., Okies for Monarchs). A relevant peer due to overlapping mission and prior staff overlap.
• Sierra Club Foundation: Environmental advocacy and education nonprofit supporting grassroots sustainability, climate education, and outdoor engagement. Comparable in mission breadth and education-driven outreach to community audiences.
• National Wildlife Federation: Large national conservation nonprofit that runs wildlife habitat, pollinator, and education programs including Certified Wildlife Habitat and Eco-Schools that overlap with OKC Beautiful's Wildflowers and school-based environmental education work.

Direct peers

• Keep America Beautiful: National nonprofit focused on litter prevention, community beautification, recycling, and environmental education. Operates the Adopt-A-Spot model and LitterBlitz-style cleanup events that closely mirror OKC Beautiful's core programs at a national scale.
• American Forests: National nonprofit focused on urban and rural forest conservation, tree planting, and forestry education. Overlaps with OKC Beautiful's Tree OKC, Community Foresters, and tree care education programming.
• Scenic America: Nonprofit dedicated to protecting scenic beauty, preventing litter and blight, and supporting community beautification efforts. Comparable mission focus on environmental aesthetics and community-level stewardship programs.
• Arbor Day Foundation: Tree-planting and urban forestry nonprofit that runs community tree distribution, education, and stewardship programs. Directly comparable to OKC Beautiful's Tree OKC, Tree Tribute, and Community Foresters programs.

Others

• EarthShare: Workplace-giving federation that channels corporate and employee donations to environmental nonprofits. Relevant as an ecosystem partner that can route donor dollars to nonprofits like OKC Beautiful via employer campaigns.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/OKCBeautiful
• LinkedInlinkedin.com/company/okcbeautiful

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OKC Beautiful