Women Who Warrior

What Women Who Warrior does

Women Who Warrior is a privately held, bootstrapped women's empowerment and personal-development business founded in July 2019 by China and Randee Brookins, operating from Santa Barbara, California. The company serves female entrepreneurs and women aged 21+ who are seeking personal and professional growth, accountability, and supportive community. It delivers its services entirely through human-led experiences — there is no proprietary technology platform; the company's digital presence runs on standard Squarespace infrastructure.

The core product portfolio comprises three lines: (1) the Women Who Warrior Retreat, a 2-day nature-based wellbeing retreat held at Toro Canyon Park in Santa Barbara, priced at $447 per ticket with payment-plan options, featuring interactive workshops, movement experiences, and guest speakers; (2) 1-on-1 Coaching and the related Visionary Session, delivered directly by the founders as a recurring/coaching engagement with step-by-step customized plans, gated by an application and complimentary fit call; and (3) Community Events and Workshops, curated educational experiences offered both locally in Santa Barbara and online. A private Facebook group serves as a persistent community layer between events.

The business generates revenue from three streams: one-time retreat ticket sales, recurring 1-on-1 coaching engagements, and community events/workshops. Marketing is community-led and primarily digital — website, email newsletter, Instagram, and Facebook — supplemented by word-of-mouth from a stated base of "hundreds of women" served since inception and a stated 53K+ potential social reach. The company has no external institutional funding, no subsidiaries, no patents, and no enterprise customers; ownership and operations rest entirely with the two co-founders.

Name

Women Who Warrior

Website

https://womenwhowarrior.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Women Who Warrior is a bootstrapped, founder-run women's empowerment business offering nature-based retreats, 1-on-1 coaching, and community workshops to female entrepreneurs and women seeking personal and professional development, primarily in Santa Barbara and online.

Ownership category

akta.pro rank

Product category

Personal Development Coaching

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Wellness Retreat Centers (Yoga, Meditation & Mindfulness) (THAGAMAB)

akta.pro secondary industries

Women’s Wellness & Hormone Lifestyle Coaching (Non-Clinical) (HSADAGAI), Fitness & Movement Retreats (Pilates, Barre, Dance, Bootcamps) (THAJAHAG)

Keywords

• Women empowerment coaching
• Personal development retreats
• Female entrepreneur community
• Wellness coaching services
• Life coaching programs

Headquarters

HQ city

Santa Barbara

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. 1-on-1 Coaching Services: Individual coaching sessions and ongoing coaching programs delivered by founders China and Randee. Includes Visionary Sessions (single sessions) and continued coaching with step-by-step customized plans.
2. Retreat Tickets: One-time ticket sales for the Women Who Warrior Retreat, a 2-day nature getaway. Tickets priced at $447 with 3-payment plans available until a specified date.
3. Community Events & Workshops: Curated experiences and educational workshops both online and in-person to foster connection and support personal and professional development.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Women Who Warrior is a women's empowerment platform offering a portfolio of coaching and retreat services. Its core offerings include the Women Who Warrior Retreat (a 2-day nature-based women's wellbeing retreat in Santa Barbara featuring interactive workshops, movement experiences, and speakers), 1-on-1 Coaching delivered by founders China and Randee (including specialized Visionary Sessions), and Community Events (curated experiences and educational workshops delivered both online and in-person).

Product overview

Women Who Warrior is a women's empowerment platform offering a portfolio of coaching and retreat services. The core offerings include the Women Who Warrior Retreat (a 2-day nature-based women's wellbeing retreat in Santa Barbara featuring interactive workshops, movement experiences, and speakers), 1-on-1 Coaching delivered by founders China and Randee (including specialized Visionary Sessions), and Community Events (curated experiences and educational workshops). The company serves female entrepreneurs seeking personal and professional development, offering these services both in-person and online to help women step into bigger visions for themselves and build supportive communities.

Differentiator

Problem solved

Functional benefit

Products and services

• Women Who Warrior Retreat A 2-day women's wellbeing retreat held at Toro Canyon Park in Santa Barbara, featuring nature immersion, interactive workshops, movement experiences, powerful speakers, and a supportive community environment designed to help women align with their desires and step confidently into their power. Tickets priced at $447 with payment plans available.
• 1-on-1 Coaching Personalized coaching program delivered by founders China and Randee, offering continued support with step-by-step processes customized to individual needs, helping clients bulletproof their plans and align their actions with their goals. Requires an application and complimentary call to determine fit.
• Visionary Session A single coaching session with Randee Brookins focused on mapping out the client's vision and creating a unique blueprint for achieving goals without burnout and overwhelm.
• Community Events Curated experiences and educational workshops designed to foster connection and support personal and professional development for women in the community, offered both locally and online.

Quantifiable outcome

• $1,200 raised and donated to African Women Rising at previous retreat

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• African Women RisingminorOthers · 1 January 2019Women Who Warrior donated $1,200 raised at their previous retreat to African Women Rising, a local nonprofit organization. This represents their charitable giving and community impact initiative.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The School of Self-Image: Founded by Tonya Rapley, this is a direct peer in women's empowerment coaching, offering online courses and masterclasses for women seeking personal transformation and confidence—overlapping strongly with Women Who Warrior's target customer.
• Jen Sincero Coaching: Jen Sincero offers coaching programs, books, and live events for women seeking personal and professional breakthrough—closely comparable in target audience, event-driven GTM, and premium positioning.
• Koya Webb: Koya Webb is a direct peer running women's wellness retreats, yoga, and coaching programs with a similar movement-plus-mindset positioning and target audience of women seeking holistic personal development.
• BossBabe: BossBabe is a direct peer serving female entrepreneurs with a community, online education, and event-based business model, sharing the same target audience and premium digital community positioning as Women Who Warrior.
• Rachel Hollis (Rise / Hollis Company): Rachel Hollis built a women's empowerment brand around live events, conferences, and personal development coaching, closely comparable to Women Who Warrior's retreat-coaching-events portfolio targeting female entrepreneurs.
• Marie Forleo (B-School): B-School is a direct peer offering online coaching and training programs targeted at female entrepreneurs seeking personal and professional development, with a similar premium, brand-led sales model.

Broad incumbents

• Mindvalley: Mindvalley is a broader personal development platform offering courses, events, and a community, with overlap in personal growth and wellness—significantly larger and more diversified, but competing for the same female self-improvement spend.
• The Wing: The Wing built a women's-focused community and physical event space brand; although now restructured, it represents a comparable women-centric community-and-events brand model that Women Who Warrior's private Facebook group and retreats echo.

Others

• Yoga Retreats & Wellness Centers (BookRetreats.com): An aggregator/competitor in the wellness retreat space; comparable because it offers competing women's retreat inventory in similar nature settings and competes for the same retreat attendee dollars.

Emerging players

• Sacred Women Rising: A smaller, emerging women's retreat and personal development organizer offering similar nature-based women's retreats with coaching and community—comparable as a direct niche competitor in the women's retreat segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/events/2973989502874434
• LinkedInlinkedin.com/company/women-who-warrior

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women Who Warrior