preTAX AB
preTAX AB is a Stockholm-based Swedish tax advisory firm serving corporations and individuals with corporate, VAT, M&A, transfer pricing, global mobility, and crypto tax advisory. A 1-10 person team of ex-tax-court and Skatteverket specialists, it is a member of ECOVIS International.
- Company typePrivate
- Founded2014
- HeadquartersStockholm, Sweden
- Headcount1–10
- GTM typeB2B
- OfferingServices
What preTAX AB does
preTAX AB is a Swedish tax advisory firm founded in 2014 and headquartered in Stockholm, with a secondary office in Malmö. The firm delivers independent tax advisory services across 14 service lines, including Swedish and international corporate taxation, VAT/customs/excise duties, M&A tax, transfer pricing, global mobility, compliance, incentive programs, tax audit and litigation, interim tax staffing, owner-managed company (3:12) taxation, and representative liability advisory. It serves both corporate clients and private individuals, with a notable specialization in emerging areas such as cryptocurrency, NFTs, and WEB3-related taxation, including commentary on Polymarket prediction markets.
The firm operates as a boutique professional services practice, with a team of 1-10 specialists drawn from Swedish tax courts, Skatteverket (the Swedish Tax Agency), and leading audit firms. In February 2026, preTAX joined ECOVIS International, a global network of tax, accounting, audit, and legal advisory firms operating in more than 90 countries, providing access to cross-border expertise for international client assignments while the firm retains its independent legal status as a Swedish member firm. The firm has no disclosed software platform or product; all services are delivered directly by expert consultants.
Revenue is generated through billable professional services engagements on a quote-based and negotiated per-engagement basis, with pricing not publicly disclosed. The go-to-market motion is sales-led and direct, supported by a content-driven marketing approach built around a regularly published tax insights blog, email newsletter subscriptions, and organic SEO. Customer concentration is not disclosed publicly, and no customer logos are named in available sources.
preTAX AB firmographics
Firmographics- Name
- preTAX AB
- Legal name
- PRETAX AB
- Website
- https://pretax.se
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- preTAX AB is a Stockholm-based Swedish tax advisory firm serving corporations and individuals with corporate, VAT, M&A, transfer pricing, global mobility, and crypto tax advisory. A 1-10 person team of ex-tax-court and Skatteverket specialists, it is a member of ECOVIS International.
- Ownership category
- akta.pro rank
preTAX AB industry classification
Industry- Product category
- Tax Advisory Services
- NAICS
- Offices of Certified Public Accountants (541211), Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121), Other Accounting Services (541219)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Tax Advisory & Compliance (BPAHABAB)
- akta.pro secondary industry
- Tax Operations Support (Indirect Tax, Withholding, Compliance Admin) (BPAAAGAI)
Keywords
Where preTAX AB is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices2 records
Markets served
preTAX AB business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Tax Advisory and Consulting Services: preTAX AB generates revenue through professional tax advisory and consulting services. The firm provides expert advice on Swedish and international corporate taxation, VAT, customs, M&A tax, transfer pricing, global mobility services, crypto assets, tax audit and litigation, compliance, incentive programs, and education/training. Revenue is generated through billable professional services engagements with both corporate and individual clients.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
preTAX AB product offering
Product offeringCore offering
preTAX AB is an independent Swedish tax advisory firm providing professional consulting services across Swedish and international corporate taxation, VAT/customs/excise duties, M&A tax, transfer pricing, global mobility, crypto assets/WEB3, tax audit and litigation, compliance, incentive programs, interim tax staffing, and tax training. The firm delivers engagements through expert consultants whose backgrounds include Swedish tax courts, Skatteverket (the Swedish Tax Agency), and leading audit firms, and supports cross-border matters through its ECOVIS International member-firm network.
Product overview
PRETAX AB is a Swedish tax advisory firm offering a comprehensive portfolio of professional services. The firm provides tax advisory services across Swedish and international corporate taxation, VAT and customs, M&A transactions, private client taxation, cryptocurrency and WEB3 taxation, tax litigation support, compliance, transfer pricing, global mobility, incentive programs, and interim tax services. The firm operates as a professional services practice and does not offer a software product platform. All services are delivered through their team of tax experts.
Differentiator
Problem solved
Functional benefit
Products and services
- Swedish and International Corporate Taxation Tax advisory services covering Swedish domestic corporate taxation and international tax matters for businesses operating in or from Sweden.
- VAT, Customs and Excise Duties
- M&A Tax
- Transfer Pricing
- Global Mobility Services
- Tax Audit and Litigation
- Compliance
- Incentive Programs
- Interim Services
- Education / Training
- Crypto Assets and WEB3
- Private Clients / Individual Taxation
- Fåmansföretagsbeskattning (Owner-managed company taxation)
- Företrädaransvar (Representative liability)
Companies that use preTAX AB
Customer profileSegments4 records
Ideal customer profiles4 records
preTAX AB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
preTAX AB partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ECOVIS InternationalcorepreTAX AB joined ECOVIS International, one of the world's largest international networks of advisory firms specializing in tax, accounting, audit, and legal services, operating in over 90 countries. The membership enables preTAX to better support clients in assignments with international connections by providing direct access to local specialist expertise in other jurisdictions. preTAX continues to work independently, maintaining client relationships while using the network as a complement for international assignments requiring local presence or expertise.
Scale indicators1 record
Recent moves7 records
Expansion highlights6 records
preTAX AB competitors and assessment
Company assessmentBroad incumbents
- KPMG Sverige (Tax): KPMG's Swedish tax practice offers corporate tax, international tax, transfer pricing, M&A tax and VAT services to the same Swedish and international corporate clients preTAX serves, but as part of a global Big 4 firm with significantly larger bench and integrated audit capabilities.
- EY Sverige (Tax): EY Sweden provides corporate tax, international tax, transaction tax and people advisory services that map closely to preTAX's portfolio, competing for the same Swedish mid-market and enterprise mandates.
- PwC Sverige (Tax): PwC Sweden's tax and legal services practice competes directly with preTAX across Swedish and international corporate taxation, M&A tax, transfer pricing, and compliance for Swedish and Nordic clients.
- Deloitte Sverige (Tax): Deloitte Sweden's tax practice covers Swedish and international corporate tax, VAT, M&A, transfer pricing and global mobility, directly overlapping preTAX's core service lines while offering the scale of a Big 4 network.
Direct peers
- BDO Sverige: BDO Sweden is a mid-tier accounting and tax advisory firm offering corporate tax, VAT, transfer pricing and international tax services to Swedish SMEs and mid-market clients, mirroring preTAX's target market with comparable service breadth.
- Mazars Sverige: Mazars Sweden provides tax advisory, corporate tax, international tax and transfer pricing services to mid-market Swedish companies, making it a close comparable to preTAX in scale, geography and service mix.
- Andersen Tax & Legal Sweden: Andersen Tax & Legal in Sweden is a mid-tier independent advisory firm providing corporate, international, M&A and private client tax services, operating in a similar boutique-to-mid-market segment as preTAX.
- Grant Thornton Sverige: Grant Thornton Sweden offers corporate tax, international tax, transfer pricing and M&A advisory to Swedish mid-market clients, overlapping closely with preTAX's service portfolio and target segment.
- Crowe Sweden: Crowe Sweden provides tax, accounting and advisory services to Swedish mid-market and SME clients across corporate tax, VAT and compliance, directly competing for similar mandates.
Emerging players
- Baker McKenzie (Stockholm): Baker McKenzie's Stockholm office handles tax structuring for cross-border M&A and corporate transactions, competing with preTAX for international corporate tax mandates involving Sweden, particularly on larger and more complex deals.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
preTAX AB social profiles
Digital presencepreTAX AB financial estimates
Financial estimateRevenue estimate
Valuation estimate
preTAX AB leadership team
Management profileNumber of profiles
Profiles6 records
preTAX AB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
preTAX AB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about preTAX AB
What does preTAX AB do?
preTAX AB is an independent Swedish tax advisory firm providing professional consulting services across Swedish and international corporate taxation, VAT/customs/excise duties, M&A tax, transfer pricing, global mobility, crypto assets/WEB3, tax audit and litigation, compliance, incentive programs, interim tax staffing, and tax training. The firm delivers engagements through expert consultants whose backgrounds include Swedish tax courts, Skatteverket (the Swedish Tax Agency), and leading audit firms, and supports cross-border matters through its ECOVIS International member-firm network.
Is preTAX AB a public or private company?
preTAX AB is a private company. It is classified as unknown and is currently operating.
When was preTAX AB founded?
preTAX AB was founded in 2014. It employs 1 to 10 people.
Where is preTAX AB based?
preTAX AB is headquartered in Stockholm, Sweden, in the Europe region.
How does preTAX AB make money?
One revenue line is on record: tax Advisory and Consulting Services.
Who are preTAX AB's main competitors?
Broad incumbents on record are KPMG Sverige (Tax), EY Sverige (Tax), PwC Sverige (Tax) and Deloitte Sverige (Tax). Direct peers are BDO Sverige, Mazars Sverige, Andersen Tax & Legal Sweden, Grant Thornton Sverige and Crowe Sweden. Baker McKenzie (Stockholm) is listed as an emerging player.
Does preTAX AB have an API?
No public API is recorded for preTAX AB.
What industry is preTAX AB in?
preTAX AB's product category is Tax Advisory Services. Its primary akta.pro industry code is BPAHABAB, Tax Advisory & Compliance, with a secondary code of BPAAAGAI, Tax Operations Support (Indirect Tax, Withholding, Compliance Admin). Its NAICS code is 541211 and its SIC code is 8111.