We Move It

What We Move It does

We Move It Ltd is a UK-based vehicle logistics company providing bespoke collection and delivery services for the motor industry. Founded circa 2018 by three directors — Graeme Akhurst, Russell Gunter, and James Tayler — each bringing 25+ years of senior experience at premium automotive brands (Mercedes-Benz, JLR, Bentley, Volvo, Polestar), the company operates from three offices (Maidstone headquarters, Reading, Tring) and dispatches 150+ trade-plate drivers nationally with a fleet of single-vehicle trailers and multi-car transporters capable of moving up to 11 vehicles per load.

The service portfolio is built around four core modalities: driven movements using plated drivers, single-car trailers, multi-car transporters, and bespoke handovers with vehicle demonstrations and paperwork completion. Supplementary offerings include weekend deliveries, European cross-border logistics, MoDel-compliant trained staff, and pre/post-movement vehicle inspections with written damage reports. A dedicated customer service team provides updates throughout each movement.

We Move It serves five segments — automotive retailers, commercial fleet departments, lease companies, rental companies, and private customers — using a transaction-fee revenue model with quote-based pricing per movement. Distribution is direct via website quote forms, phone, email, and dedicated account management for enterprise clients. The company is privately held with no disclosed institutional investors, funding rounds, or parent entity, and operates only in the UK and Europe with no app, API, or disclosed AI/ML capabilities.

Name

We Move It

Legal name

We Move It Ltd

Website

https://wemoveitltd.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

We Move It Ltd is a UK-based vehicle logistics provider offering bespoke vehicle collection and delivery services for automotive retailers, fleet departments, lease and rental companies, and private customers, using 150+ trade-plate drivers and multi-car transporters from offices in Maidstone, Reading, and Tring.

Ownership category

akta.pro rank

Product category

Vehicle Logistics Services

NAICS

Freight Transportation Arrangement (488510), General Freight Trucking, Long-Distance (48412)

SIC

Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Vehicle Relocation & Fleet Repositioning (Rental/Corporate Fleets) (TLADAJAK)

Keywords

• Vehicle logistics services
• Car transport services
• Vehicle delivery
• Automotive logistics
• Fleet vehicle transport

Headquarters

HQ city

Maidstone

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Vehicle Logistics Services: We Move It generates revenue through per-movement fees for vehicle collection and delivery services. Services include driven movements (plated drivers), single car trailers, multi-car transporters, and bespoke handover services. Pricing is quote-based and varies by distance, vehicle type, and service requirements.
2. Additional Services and Charges: Additional revenue streams include insurance for damage in transit (excluding punctures, glass damage, or road debris damage) at £7.50 + VAT per movement, and waiting time charges at £10.00 + VAT per 30 minutes after the initial allocation period.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

We Move It is a UK-based vehicle logistics provider that collects and delivers motor vehicles on behalf of automotive retailers, fleet departments, lease companies, rental companies, and private customers. The company operates a national network of over 150 trade plate drivers and a large fleet of single vehicle trailers and multi-car transporters, offering driven movements, single-car trailer transport, multi-car transport, bespoke handover services, and vehicle inspections across the UK and into Europe.

Product overview

We Move It is a vehicle logistics company offering a single unified service portfolio centered around bespoke and personal vehicle transportation. The core offering is their vehicle logistics service, which encompasses driven movements (plated drivers), single car trailers, multi-car transporters (accommodating up to 11 vehicles), and bespoke handover services. They operate nationally across the UK with over 150 experienced trade plate drivers and provide logistics services into Europe. Their dedicated customer service team supports clients throughout the delivery process with pre- and post-movement calls. The company also offers supplementary services including weekend deliveries, vehicle inspections/appraisals, and MoDel-compliant trained staff.

Differentiator

Problem solved

Functional benefit

Products and services

• Vehicle Logistics Service Bespoke and personal vehicle collection and delivery service for automotive retailers, commercial fleet departments, lease companies, rental companies, and private customers across the UK and into Europe. Customers can choose between driven movements, single-car trailers, or multi-car transporters based on their needs.
• Driven Movements (Plated Drivers) Vehicle transportation using trained trade plate drivers who drive the vehicle to its destination, suitable for relocating vehicles that need to remain roadworthy during transit.
• Single Car Trailer Transport Transportation of individual vehicles on purpose-built single-car trailers, used for private customer deliveries and premium or specialist vehicle movements.
• Multi-Car Transporter Service Multi-vehicle transport service that can accommodate up to 11 vehicles in a single movement, with regular routes running from Scotland to the South of the UK, supporting volume logistics for retailers and fleet operators.
• Bespoke Handover Service Premium handover service offering vehicle demonstrations, paperwork completion, and accommodation of special requests, designed for retailers and customers who want an enhanced delivery experience.
• European Delivery Service Vehicle transport service providing logistics into Europe in addition to nationwide UK coverage, for clients requiring cross-border vehicle movements.
• Vehicle Inspection and Appraisal Service Exterior vehicle inspection and written damage report carried out before departure and on delivery, with both parties signing before movement and driver obtaining signature confirming vehicle condition upon delivery.

Quantifiable outcome

• 13,000+ vehicles moved per annum
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• EMoving (E-Moving Solutions): UK vehicle collection and delivery specialist using trade-plate drivers and single-car trailers to serve dealerships, manufacturers and private customers — closely overlapping service portfolio and target market with We Move It.
• Movemaster: UK-based vehicle movement specialist offering single-car trailer and multi-car transporter services to dealers, fleets, and private customers across the UK — directly comparable operating model to We Move It.
• Cardinal Vehicle Logistics: Specialist UK vehicle collection and delivery company serving auctions, dealerships and fleet operators with both single and multi-car transport options.
• Nationwide Vehicle Solutions: UK nationwide vehicle delivery and movement company serving retailers, lease companies and private customers via trade-plate drivers and trailers — same operating model and customer segments as We Move It.
• Fink Vehicle Logistics: Europe-headquartered specialist in finished vehicle logistics with UK operations serving OEMs, fleets and dealers — comparable multi-modal vehicle transport offering including handover services.
• Bespoke Vehicle Logistics: UK specialist in high-end and prestige vehicle delivery and handover, mirroring We Move It's bespoke handover and inspection-led proposition aimed at premium dealer groups.
• AutoLink Vehicle Logistics: UK vehicle movement provider offering driven and trailer-based services for dealers and private clients — directly overlapping core offering with We Move It.

Regional players

• Bluechip Vehicle Management: UK fleet management and leasing company with in-house vehicle movement capability for lease returns and fleet redistribution — adjacent rather than directly competitive, but comparable customer overlap.

Broad incumbents

• Cox Automotive UK (Manheim / BCA): Major UK automotive services group operating auction platforms and remarketing logistics; overlaps with We Move It in dealer, fleet and auction-vehicle movement, but as part of a broader vehicle remarketing portfolio.
• Auto Trader (UK) — vehicle delivery services: UK's largest car classifieds platform; brokers home delivery and vehicle transport for retailer partners, creating a potential digital aggregator competitor to specialist operators like We Move It.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/we-move-it-limited

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about We Move It