ASG Energie
ASG Energie AG is a German solar energy company that develops, finances, builds, and operates ground-mounted photovoltaic parks with integrated storage in Central Germany. It serves retail investors via corporate bonds, landowners through lease agreements, and municipalities hosting installations.
- Company typePrivate
- Founded2023
- HeadquartersKöthen, Germany
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What ASG Energie does
ASG Energie AG is a vertically integrated German photovoltaic (PV) energy company that plans, develops, finances, builds, and operates ground-mounted solar parks with integrated energy storage and charging infrastructure, primarily in Central Germany. Founded in 2023 as the parent of the ASG Energie Gruppe (tracing back to ASG Engineering GmbH, established 2007), the company is headquartered in Köthen and operates through wholly-owned subsidiaries covering technical operations (ASG Engineering GmbH), project development (ASG Anhalt Solar GmbH), and bond issuance vehicles (ASG SolarInvest GmbH and ASG EnergieInvest GmbH).
The business combines infrastructure development with retail-investor financing. ASG Energie currently operates three solar parks totaling 32.6 MW (Solarpark Menteroda at 6.8 MW, Solarpark Neuburxdorf at 17.5 MW, and Solarpark Niederorschel at 8.3 MW) and maintains a development pipeline of approximately 1,727 MW across Sachsen-Anhalt, Sachsen, Brandenburg, Mecklenburg-Vorpommern, and Niedersachsen. Capital is raised through three corporate bond tranches totaling up to €25.5 million, with coupons of 7.00-8.00% p.a. and maturities ranging from 2028 to 2032, distributed via the WIWIN sustainable investing platform and the Frankfurt Stock Exchange Open Market.
Revenue derives from three streams: energy sales from operational solar assets sold into the German grid, project development and operations management fees, and bond structuring and capital deployment. The company serves three distinct customer segments: retail investors seeking sustainable fixed-income exposure via the bond program, landowners providing lease rights (286 partners to date), and municipalities and commercial property owners hosting installations. The company is a founding member of Solar Economy Europe Alliance (March 2024) and has secured a development partnership with envia THERM GmbH for a 700+ MW portfolio (August 2024), with a minority stake in power marketer Electric Blue GmbH (May 2025) extending vertical integration into electricity offtake.
ASG Energie firmographics
Firmographics- Name
- ASG Energie
- Legal name
- ASG Energie AG
- Website
- https://asg-energie.de
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ASG Energie AG is a German solar energy company that develops, finances, builds, and operates ground-mounted photovoltaic parks with integrated storage in Central Germany. It serves retail investors via corporate bonds, landowners through lease agreements, and municipalities hosting installations.
- Ownership category
- akta.pro rank
ASG Energie industry classification
Industry- Product category
- Utility-Scale Solar Energy Development
- NAICS
- Solar Electric Power Generation (221114)
- SIC
- Cogeneration Services & Small Power Producers (4991)
- akta.pro primary industry
- Solar PV Power Plant EPC (Utility-Scale) (EUAEAAAG)
- akta.pro secondary industries
- Asset Management & Owner’s Engineering (Lifecycle Strategy, Budgeting, Technical Due Diligence) (EUAMAGAJ), Residential / Behind-the-Meter Storage Installation & Integration (EUAEAEAC)
Keywords
Where ASG Energie is headquartered
LocationHeadquarters
- HQ city
- Köthen
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
ASG Energie business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Others
Revenue model
- Bond Issuance (Anleihen): ASG Energie issues corporate bonds through subsidiaries (ASG SolarInvest GmbH, ASG EnergieInvest GmbH) to raise capital for solar project development. Three bond tranches issued: SolarInvest 2023/2028 (8% p.a.), SolarInvest 2024/2028 (8% p.a.), and EnergieInvest 2026/2032 (7% p.a.).
- Solar Park Development & Project Rights: Development of photovoltaic free-field installations from concept to construction readiness. Project rights value increased 50% to approximately 33 million EUR as of March 2024.
- Technical & Commercial Operations Management: Technical and commercial operation management of PV installations including monitoring, maintenance, payment flow monitoring, and reporting for capital providers.
- Land Lease Agreements: Long-term lease arrangements with landowners for installation of solar panels on agricultural and other land areas.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Anleihe III - EnergieInvest 2026/2032: 7.00% p.a. coupon, up to 10 million EUR emission volume |
| One time/ perpetual license | Multi-year contract | Anleihe II - SolarInvest 2024/2028: 8.00% p.a. coupon, up to 5.5 million EUR emission volume |
| One time/ perpetual license | Multi-year contract | Anleihe I - SolarInvest 2023/2028: 8.00% p.a. coupon, placed volume 6.504 million EUR |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
ASG Energie product offering
Product offeringCore offering
ASG Energie AG develops, finances, builds, and operates ground-mounted photovoltaic (PV) parks with integrated battery storage and EV charging infrastructure in Central Germany. The company oversees the full project lifecycle from land lease origination and technical planning through turnkey construction and long-term technical and commercial operations management. Capital is raised primarily through listed corporate bond programmes (Anleihen I, II, III) under the eWpG electronic securities framework, distributed to private and semi-professional investors via the WIWIN platform and direct subscription.
Product overview
ASG Energie AG operates as a vertically integrated photovoltaic (PV) energy company offering a full-stack suite of products and services for solar free-field installations in Germany. Its core offering comprises large-scale PV solar parks (Photovoltaik-Freiflächenanlagen) planned, developed, financed, constructed, and operated by the company across Germany with a focus on Central Germany. The product portfolio is structured around a four-stage service model: Projektentwicklung (project development from land identification to permitting), Projektfinanzierung (financing arrangements via bank loans, own bonds, or energy partnerships), Projektrealisierung (turnkey construction delivery), and Betriebsführung (technical and commercial operations management). ASG's bond programmes — Anleihe I (SolarInvest 2023/2028), Anleihe II (SolarInvest 2024/2028 distributed via WIWIN), and Anleihe III (EnergieInvest 2026/2032) — enable investor participation in these solar projects. An Energierechner (energy calculator) tool supports prospective investors in estimating capital requirements. The company also holds a strategic stake in Electric Blue GmbH for power marketing of generated renewable energy.
Differentiator
Problem solved
Functional benefit
Brands
- SolarInvest: Bond programme issued by ASG SolarInvest GmbH enabling direct investment in solar projects, offered in multiple tranches (2023/2028, 2024/2028).
- EnergieInvest
Products and services
- Project Development (Projektentwicklung) End-to-end development of ground-mounted PV solar parks including site identification, technical planning, permitting, and stakeholder management for landowners, municipalities, and commercial partners in Central Germany.
- Project Financing (Projektfinanzierung) Structuring and arrangement of capital for PV solar park projects through bank partnerships combined with proprietary bond programmes (SolarInvest/EnergieInvest tranches) and institutional investor relationships.
- Project Realization (Projektrealisierung) Turnkey construction and EPC delivery of ground-mounted PV solar parks, including integration of battery storage and EV charging infrastructure, with grid connection and commissioning.
- Operations Management (Betriebsführung) Long-term technical and commercial operations management of operational PV solar parks, including monitoring, maintenance, performance optimization, and direct electricity marketing via Electric Blue GmbH.
- Anleihe I - SolarInvest 2023/2028 First tranche of the SolarInvest corporate bond programme with a 5-year term (2023-2028) and a 7.00% p.a. fixed coupon, minimum investment EUR 1,000, available via direct subscription. Distributed to private investors to fund PV solar park development and operations.
- Anleihe II - SolarInvest 2024/2028 Second tranche of the SolarInvest corporate bond programme with a multi-year term (2024-2028) and a 7.50% p.a. fixed coupon, minimum investment EUR 250, distributed via the WIWIN eco-crowdinvesting platform. Targeted at private and semi-professional investors seeking renewable energy exposure.
- Anleihe III - EnergieInvest 2026/2032 Third tranche of the EnergieInvest corporate bond programme with a 6-year term (2026-2032) and an 8.00% p.a. fixed coupon, minimum investment EUR 500, issued as an electronic security (eWpG) and listed on the Frankfurt Stock Exchange Open Market. Capital raised underpins continued pipeline development and asset scale-up.
- Photovoltaik-Freiflächenanlagen mit Speicher und Ladeinfrastruktur (Solar Parks with Storage and Charging Infrastructure) Integrated ground-mounted PV solar parks co-located with battery energy storage systems and EV charging infrastructure, delivering renewable electricity and ancillary services to the grid. Operational assets include Solarpark Menteroda (6.8 MW), Neuburxdorf (17.5 MW), and Niederorschel (8.3 MW).
Quantifiable outcome
- 1,727 MW in development across multiple solar clusters
- +3 more outcomes
Companies that use ASG Energie
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
ASG Energie technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ASG Energie partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Electric Blue GmbHcoreASG Energie AG participation in Electric Blue GmbH, a power marketer, to optimize marketing of generated renewable energy.
- envia THERM GmbHcoreStrategic cooperation for a photovoltaic free-field portfolio of over 700 MW. This is a major partnership enabling large-scale solar development in the region.
- Solar Economy Europe AlliancecoreASG Energie AG as founding member of the Solar Economy Europe Alliance, advocating against trade barriers for solar modules.
- WIWINcoreWIWIN serves as platform for sustainable investing, distributing ASG bond products to retail investors. Enables access to asset classes normally only available to semi-professional and professional investors.
- Landesbauernverband Sachsen-AnhaltminorCooperation with the Saxon-Anhalt State Farmers' Association for fair pricing and transparent communication with agricultural landowners.
- ASG Engineering GmbHcoreRelated company established in 2007, handles technical operations management and supports with technical planning and construction of PV installations. ASG Engineering plans and constructs photovoltaic systems on roofs and open spaces since 2007.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
ASG Energie competitors and assessment
Company assessmentDirect peers
- Enerparc AG: Hamburg-based utility-scale photovoltaic EPC and project developer active in Germany and internationally. Highly comparable to ASG Energie: develops, finances, builds, and operates ground-mounted PV plants for investors and landowners, with a similar regional-plus-international project-development model.
- MaxSolar GmbH: Bavarian/Austrian solar-project developer specialising in ground-mounted PV parks and agri-PV. Comparable to ASG in its focus on regional utility-scale solar development, landowner lease models, and integrated project delivery in German-speaking markets.
- IBC Solar AG: German solar EPC and PV system provider (Bad Staffelstein). Comparable to ASG Energie as a vertically integrated German PV developer covering project development, financing, construction, and operations of ground-mounted and commercial solar parks.
- JUWI Group: German renewable-energy project developer (wind, solar, storage) headquartered in Wörrstadt. Directly comparable to ASG: full-lifecycle project development (planning, financing, construction, O&M) for utility-scale solar parks in Germany, with similar institutional and private-investor financing structures.
Broad incumbents
- PNE AG: Cuxhaven-listed German renewable-energy project developer covering wind, solar, and storage with a full project-development-to-operation value chain. Comparable to ASG's integrated development model and German project pipeline, but at much greater scale and with a focus on wind.
- Encavis AG: Hamburg-listed independent power producer operating solar and wind parks across Europe. Comparable to ASG's solar-generation revenue model and operations management approach, but Encavis is a much larger, publicly listed IPP with institutional investor base.
- 7C Solarparken AG: Erlangen-based listed operator of utility-scale solar parks across Germany and Europe. Comparable to ASG's operating-IPP model (owning and operating large solar parks) but at a much larger, public scale and with a focus on yield-driven M&A rather than greenfield development.
- EnBW Energie Baden-Württemberg AG: One of Germany's largest integrated utilities with major utility-scale solar and wind project development portfolios. Comparable as a counterparty/incumbent in the German utility-scale solar EPC market where ASG competes for land and grid connections.
- Energiekontor AG: Bremen-based developer and operator of wind and solar parks in Germany, the UK, and the US. Comparable to ASG as a German full-lifecycle renewable-energy project developer, though at significantly larger scale and with wind as a co-equal focus.
Emerging players
- Enviria GmbH: Frankfurt-based solar-project developer focused on ground-mounted PV parks in Germany. Comparable to ASG as a smaller, regional German PV developer scaling a similar utility-scale project pipeline and operating model, with emerging-stage execution profile.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
ASG Energie social profiles
Digital presenceASG Energie financial estimates
Financial estimateRevenue estimate
Valuation estimate
ASG Energie leadership team
Management profileNumber of profiles
Profiles9 records
ASG Energie subsidiaries and ownership
Company hierarchySubsidiaries5 records
ASG Energie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ASG Energie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ASG Energie
What does ASG Energie do?
ASG Energie AG develops, finances, builds, and operates ground-mounted photovoltaic (PV) parks with integrated battery storage and EV charging infrastructure in Central Germany. The company oversees the full project lifecycle from land lease origination and technical planning through turnkey construction and long-term technical and commercial operations management. Capital is raised primarily through listed corporate bond programmes (Anleihen I, II, III) under the eWpG electronic securities framework, distributed to private and semi-professional investors via the WIWIN platform and direct subscription.
Is ASG Energie a public or private company?
ASG Energie is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ASG Energie founded?
ASG Energie was founded in 2023. It employs 11 to 50 people.
Where is ASG Energie based?
ASG Energie is headquartered in Köthen, Germany, in the Europe region.
How does ASG Energie make money?
Four revenue lines are on record. Bond Issuance (Anleihen) is the primary driver. The others are solar Park Development & Project Rights, technical & Commercial Operations Management and land Lease Agreements.
Who are ASG Energie's main competitors?
Direct peers on record are Enerparc AG, MaxSolar GmbH, IBC Solar AG and JUWI Group. Broad incumbents are PNE AG, Encavis AG, 7C Solarparken AG, EnBW Energie Baden-Württemberg AG and Energiekontor AG. Enviria GmbH is listed as an emerging player.
Does ASG Energie have an API?
No public API is recorded for ASG Energie.
What industry is ASG Energie in?
ASG Energie's product category is Utility-Scale Solar Energy Development. Its primary akta.pro industry code is EUAEAAAG, Solar PV Power Plant EPC (Utility-Scale), with a secondary code of EUAMAGAJ, Asset Management & Owner’s Engineering (Lifecycle Strategy, Budgeting, Technical Due Diligence). Its NAICS code is 221114 and its SIC code is 4991.