What Advanced Simulation Research, Inc. does

Advanced Simulation Research, Inc. (ASRI) is a privately held, Minority-Owned, Small Disadvantaged Business headquartered in Orlando, Florida, founded in 2005 by Juan Vaquerizo. The company designs and develops AI-enabled ISR, sensor exploitation, and simulation systems for the U.S. Department of Defense, with a secondary historical relationship with NASA. Its product portfolio is organized into two divisions: AI Systems (including the SIMITAR multi-sensor ISR platform, embedded AI onboard processors, AI Training and Validation Tools, AI Feedback Display with 3D Awareness, and UAS Remote Pilot Assist with automated collision avoidance) and Simulation & Training (including 3D physics-based simulation environments and the man-wearable Soldier Training System fielded under the U.S. Army CCTT-DSTS Program of Record). Over 300 wearable training systems and 200+ ISO-certified SoftVR/SoftIG image generation systems have been fielded to U.S. Army and other DoD customers.

ASRI's technology stack rests on deep learning neural networks for computer vision, real-time multi-modal sensor data exploitation (LIDAR, EO/IR, WAMI, HSI, SAR), COTS-based integrated systems, and distributed interactive simulation (DIS/HLA). The company monetizes exclusively through U.S. government procurement channels, including multi-award IDIQ contracts (ABMS with $950M ceiling, MAC with $900M ceiling), SBIR/STTR programs, BAA awards, and direct DoD procurement. Revenue is generated through task orders, research projects, and product development programs rather than commercial product sales. Pricing is not publicly disclosed and is negotiated per contract. Customer relationships span the U.S. Air Force (AFRL, AFMC, AFLCMC/XA), U.S. Army (AMRDEC, RDECOM, PEO-STRI), U.S. Navy (NAWC, PEO Unmanned Aviation & Strike Weapons, PMA-266), NASA (JSC SAIL), and prime contractors including Lockheed Martin and SAIC. The company operates with 1-10 employees and has not raised external institutional capital.

Name

Advanced Simulation Research, Inc.

Legal name

Advanced Simulation Research, Inc.

Website

https://www.asri-tech.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Advanced Simulation Research, Inc. (ASRI) is a woman-owned, Small Disadvantaged Business defense contractor that develops AI-enabled ISR, multi-sensor exploitation, and immersive simulation systems for the U.S. Department of Defense and NASA, competing through IDIQ contracts, SBIR awards, and BAA programs.

Ownership category

akta.pro rank

Product category

Defense Simulation & Training Systems

NAICS

Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511), Computer Systems Design and Related Services (54151)

SIC

Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)

akta.pro primary industry

Military ISR, EW & SIGINT Payloads (Airborne) (IMABAMAF)

akta.pro secondary industries

Autonomy Software, AI & Mission Management (UAS/UXV) (IMABAIAH), UAS Payloads (EO/IR, LiDAR, SAR, SIGINT) & Gimbals (IMABAIAI)

Keywords

• AI-enabled ISR systems
• Defense simulation systems
• Wearable soldier training
• Embedded sensor processing
• Visual simulation training

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Government Defense Contracts: ASRI generates revenue primarily through U.S. Department of Defense contracts including ID/IQ contracts (MAC IDIQ with $900M ceiling, ABMS IDIQ with $950M ceiling), SBIR/STTR awards, and direct procurement from defense agencies. Revenue is earned through task orders, research projects, and product development programs.
2. Product Development and Research: Product development and research for the U.S. defense industry including AI/ML system development, real-time sensor data exploitation, embedded system design, and VR/AR system development. Systems are based on COTS technologies integrated to solve DoD complex problems.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

ASRI develops AI-enabled Intelligence, Surveillance, and Reconnaissance (ISR) systems, embedded sensor processing hardware, and immersive simulation/training platforms for the U.S. Department of Defense. Its portfolio includes the SIMITAR multi-INT target acquisition system, AI-based autonomous onboard processors, wearable soldier training systems (fielded as the Army CCTT-DSTS Program of Record), 3D physics-based visual simulation environments, and UAS remote pilot assist collision avoidance technology.

Product overview

ASRI delivers a portfolio of ISR and simulation solutions organized into two primary divisions: AI Systems and Simulation & Training. The AI Systems division includes Training & Test Suite for AI Systems, Embedded AI Systems, the SIMITAR ISR product, AI Feedback Display with 3D Awareness, and AI Systems for UAS Remote Pilot Assist. The Simulation & Training division encompasses 3D Simulation for Training platforms and Wearable Soldier Training Systems. The company also maintains legacy products including SoftVR and SoftIG. These systems work together to provide autonomous threat detection, immersive training environments, and AI-powered ISR capabilities for defense applications, with products ranging from onboard embedded processors to wearable soldier training systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Embedded AI Systems Scalable, embedded AI hardware systems with interface standards for live sensing, real-time processing, and onboard exploitation; customizable through ML training for ISR, autonomous control, and area monitoring applications.
• SIMITAR (System for Improved Multi-INT Target Acquisition and Recognition) AI-based search, detection, and classification system for ISR operations that processes multiple sensor modalities including LIDAR, EO/IR, WAMI, HSI, and SAR data.
• Training & Test Suite for AI Systems AI training and validation tools for machine learning that automatically develop customized training material, rapidly train AI neural networks, and validate AI behavior in varying simulated conditions.
• AI Systems for UAS Remote Pilot Assist Automated collision avoidance and remote pilot tactical control station enhancement for UAS, including radar and ADS-B based aircraft intercept prediction and automated maneuver recommendations.
• Wearable Soldier Training Systems Immersive, untethered, networked squad-level infantry training system with head, body, and weapon tracking for virtual avatars; transitioned to U.S. Army CCTT-DSTS Program of Record with over 300 systems fielded worldwide.
• 3D Simulation for Training Real-time physics-based visual simulation systems supporting human and autonomous system training across fixed/rotary wing, tank, car, and space shuttle platforms in air, sea, and ground domains.
• SoftVR / SoftIG PC-based image generation systems and rendering engines originally developed at Soft Reality, Inc.; 200+ ISO-certified systems fielded as tank-appended gunnery trainers (M1A1, Bradley, AFIST) and NASA SAIL Space Shuttle Trainer at JSC.

Quantifiable outcome

• Reduced operator workload through AI-enabled autonomous systems
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature8 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Spectral Sciences Inc.minorStrategic or Co-development PartnerSpectral Sciences Inc. is listed as a partner working with ASRI on AFRL Programs. The partnership involves collaboration on defense-related sensor and simulation technologies.
• Intelligent Decisions LLC.coreStrategic or Co-development PartnerIntelligent Decisions LLC. partnered with ASRI on the CCTT-DSTS Program (Close Combat Tactical Trainer - Dismounted Soldier Training System), a $50M Army Program of Record. This is a key partnership for the man-wearable infantry training systems.
• AVT SimulationcoreStrategic or Co-development PartnerAVT Simulation partnered with ASRI on the CCTT-DSTS Program, providing simulation expertise for the dismounted soldier training system.
• L3 TechnologiescoreStrategic or Co-development PartnerL3 Technologies partnered with ASRI on the CCTT-DSTS Program, contributing to the delivery of over 300 training systems for the U.S. Army.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Anduril Industries: Well-capitalized AI defense startup building autonomous ISR, sensor fusion, and command-and-control software (Lattice) directly aligned with JADC2/ABMS priorities that ASRI's SIMITAR and AI Feedback Display target.
• Shield AI: AI-enabled autonomous UAS and pilot-assist software (Hivemind, V-BAT) competing for the same Navy/Air Force autonomy and collision-avoidance task orders that ASRI's UAS Remote Pilot Assist AI addresses.
• Systems & Technology Research (STR): Small R&D-focused defense contractor specializing in computer vision, multi-INT sensor exploitation, and AI for ISR — directly comparable in technical focus (multi-modal sensor fusion for defense) to ASRI's SIMITAR capability.

Broad incumbents

• SAIC: Major DoD systems integrator with deep simulation, distributed training, and ISR engineering practices — listed as a customer and partner of ASRI, and a direct competitor for distributed simulation task orders on the same IDIQ contracts.
• CACI International: Defense prime with significant ISR, EW, and simulation/training portfolios competing for AFLCMC and Army training task orders that overlap with ASRI's MAC IDIQ and CCTT-DSTS adjacent programs.
• L3Harris Technologies: Through its L3 Technologies legacy (partner on CCTT-DSTS), L3Harris offers immersive dismounted soldier training, image generation, and tactical simulation products that compete directly with ASRI's wearable training and SoftVR/SoftIG lines.
• Palantir Technologies: Dominant DoD AI/data platform provider (Gotham, Foundry) with deep JADC2 and ABMS positioning; competes for the higher-level data fusion and decision-support layer adjacent to ASRI's onboard sensor exploitation.
• Booz Allen Hamilton: Large DoD integrator with significant AI/ML, simulation, and AFLCMC task order presence competing for many of the same ABMS, MAC, and Army training task orders ASRI's seat on these IDIQs gives it access to.

Direct peers

• Applied Research Associates (ARA): Mid-sized defense research firm offering physics-based simulation, virtual training, and sensor exploitation for DoD — closely comparable in scale, technology stack, and customer base to ASRI.
• Spectral Sciences Inc. Listed as an ASRI AFRL partner; Spectral Sciences develops physics-based sensor modeling, multi-spectral exploitation, and atmospheric correction algorithms — directly overlapping ASRI's ISR sensor processing mission.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/advanced-simulation-research-inc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Advanced Simulation Research, Inc.