What Bondhabits does

Bondhabits is a private digital agency headquartered in Porto, Portugal, operating since 2014 with a team of 11-50 employees. The company provides custom website development, mobile app development, and digital marketing services, with a vertical specialization in cultural institutions, tourism, events, and territorial promotion. Its technology platform centers on a centralized CMS that publishes simultaneously to website and mobile app channels, supplemented by purpose-built solutions including Agenda Cultural (cultural event aggregation), Áudio Guia (AI-generated multilingual audio guides with gamification and geolocation), Grandes Eventos (event platforms), and Directórios (tourism directories with GPS navigation).

The business operates on a project-based revenue model: one-time license fees for web and app development, plus professional services fees for digital marketing campaigns (content marketing, Google Ads, social media retargeting, email marketing). The company serves a mix of large enterprise clients (Super Bock Group, Vodafone, NOS Alive, Continente, GALP, Eversheds Sutherland), government and EU institutions (European Commission, Turismo de Portugal, Governo Português), cultural nonprofits (Serralves, Batalha Centro de Cinema), and SMBs (design studios, architecture firms). Bondhabits claims 90% client retention and over 50 named clients across its 10-year history.

Bondhabits markets itself through a content-driven approach centered on its blog, portfolio website, and organic social channels (Facebook, Instagram, LinkedIn), with direct conversion via WhatsApp and email. The company maintains a broad creative partner network including HAVAS, BBDO, Dobra Studio, and Ivity, which has helped it secure and execute enterprise brand projects. No external funding, acquisitions, or subsidiary structures are disclosed.

Name

Bondhabits

Legal name

Bondhabits

Website

https://www.bondhabits.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Bondhabits is a private Porto-based digital agency that builds custom websites, mobile apps, and digital marketing campaigns for cultural institutions, tourism operators, event organizers, and corporate brands in Portugal, with specialized platforms for cultural agendas, AI-powered audio guides, and tourism directories.

Ownership category

akta.pro rank

Product category

Digital Marketing and Web/App Development Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Customer Communications Management (CCM) & Transactional Messaging (MPAAAIAL)

akta.pro secondary industry

Hybrid Conferences & Conventions (In-Person + Streamed) (MPAGAOAC)

Keywords

• Digital marketing agency
• Website development services
• Mobile app development
• Cultural platform solutions
• Tourism digital experiences

Headquarters

HQ city

Porto

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Website Development: Custom, responsive website development with SEO optimization. Project-based one-time fees.
2. App Development: Custom application development published on App Store and Play Store. Project-based pricing.
3. Digital Marketing Services: Content marketing, Google Ads campaigns, social media campaigns, and email marketing services, typically retainer or campaign-based engagements.
4. SEO Optimization: Search engine optimization services integrated with web development projects.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Bondhabits is a digital marketing and web/app development agency that builds custom responsive websites, mobile applications published to App Store and Google Play, and integrated digital platforms for cultural institutions, tourism bodies, and event organizers. Their core solutions — Agenda Cultural, Áudio Guia, Grandes Eventos, and Directórios — combine a centralized content management system with features like AI-generated multilingual audio narration, gamification, GPS navigation, and automated social media and print generation to deliver 360-degree digital experiences for the cultural and tourism sectors.

Product overview

Bondhabits is a digital marketing and web/app development agency offering a platform of integrated solutions for cultural and territorial digital promotion. The portfolio includes four core solutions: Agenda Cultural (cultural agenda management), Áudio Guia (AI-powered audio guides), Grandes Eventos (event management), and Directórios (tourism directories). These are complemented by design and development services for custom websites and mobile apps, plus digital marketing services including content marketing, Google Ads campaigns, social media campaigns with retargeting, and email marketing. The integrated platform enables centralized content management through a single CMS, supporting website and app publishing to App Store and Google Play.

Differentiator

Problem solved

Functional benefit

Products and services

• Agenda Cultural (Cultural Agenda) 360-degree solution for collecting cultural events from accredited partners and publishing them through a centralized CMS to websites, apps, social media, newsletters, and push notifications. Targets cultural institutions, municipalities, and tourism boards.
• Áudio Guia (Audio Guide) AI-powered audio guide application for tourist points of interest, featuring AI-generated narration in multiple languages, themed routes, and peddy papers for immersive visitor experiences. Targets tourism operators and cultural attractions.
• Grandes Eventos (Large Events) Custom websites and mobile applications for large-scale events ranging from music concerts to local holidays, with real-time updates and audience engagement features. Targets music festivals, sporting events, and municipal event organizers.
• Directórios (Directories) Structured database solution for hotels, restaurants, and points of interest with search by location and filters, integrated GPS navigation, and 'Take me there' functionality. Targets tourism boards, municipalities, and hospitality clients.
• Desenvolvimento de Websites (Website Development) Custom, responsive website development optimized for SEO, delivered project-based with quality and deadline guarantees. Targets enterprises, cultural institutions, SMBs, and event organizers.
• Desenvolvimento de Apps (App Development) Custom mobile application development published on App Store and Google Play, delivered project-based with quality and deadline guarantees. Targets enterprises, cultural institutions, and event organizers.
• Marketing de Conteúdos (Content Marketing) Content creation focused on SEO success and compelling copywriting to drive organic traffic. Targets enterprises and brands requiring ongoing digital marketing support.
• Campanhas Google Ads Google Ads paid campaigns designed to drive quality leads to client websites with minimal investment. Targets enterprises and SMBs seeking paid acquisition.
• Campanhas nas Redes Sociais (Social Media Campaigns) Social media advertising campaigns on Facebook, Instagram, and LinkedIn with advanced retargeting techniques. Targets enterprises and brands seeking paid social performance.
• Email Marketing Email marketing services including automation, mailing list management, and professional formatting for client retention and recurring traffic creation. Targets enterprises and brands running digital campaigns.

Quantifiable outcome

• Development time reduced from ~2 months to 1-2 weeks for app projects
• +2 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature7 records

Partnerships

19 partnerships are on record, tiered minor.

• IvityminorOthersCreative agency partner collaborating on projects including Talenter, Portuguese Mask, and Marcas por Portugal initiatives (2019-2022)
• Dobra StudiominorOthersDesign studio partner collaborating on 23 Milhas, Fundação Belmiro de Azevedo, FAHR, Fly London, and OJM projects (2017-ongoing)
• HAVASminorOthersInternational advertising agency partnership on Eversheds Sutherland, Naughty Boys, and Serralves projects (2019-ongoing)
• BBDOminorOthersAdvertising agency partnership on Super Bock Super Adeptos project (2019)
• R2minorOthersCreative partner collaborating on OARSRS, Pierre Nachbaur, and Trotinete projects (2017-ongoing)
• The HotelminorOthersCreative agency partner for Galp RH project (2018)
• O EscritóriominorOthersCreative studio partner for Pataca Discos project (2017-ongoing)
• Live ContentminorOthersContent partner collaborating on Rádio SBSR.FM and Super Bock Group projects including Music Unlock (2018-ongoing)
• Non Verbal ClubminorOthersCreative partner for Fórum do Futuro project (2020-ongoing)
• Judas RocksminorOthersCreative partner for Judas Rocks project (2022-ongoing)
• Love Street StudiominorOthersDesign studio partner for Martine Love project (2021-ongoing)
• Solid DogmaminorOthersCreative agency partner for Festival Iminente, JNCQUOI, Hub Criativo Beato, Skoola projects (2018-ongoing)
• Joana MachadominorOthersIndividual creative partner for CRICA NY, Susana Teixeira, Atelier Sérgio Rebelo, Joana Machado, Porto Fair projects (2018-2023)
• Lourenço ProvidênciaminorOthersCreative partner for 180 Media Lab project (2019-2021)
• Pedro PoncianominorOthersCreative partner for Festival Todos and Serralves em Festa projects (2019-ongoing)
• Pedro FalcãominorOthersCreative partner listed on Bondhabits partners page
• Oscar MaiaminorOthersCreative partner for Cultura em Expansão and Outdoor Arts Portugal projects (2021-ongoing)
• Três AgaminorOthersDesign partner for Condes de Caria project (2021-ongoing)
• Macedo CannatàminorOthersCreative partner for TNSC São Carlos, CNB, Opart, and Batalha Centro de Cinema projects (2022-ongoing)

Scale indicators3 records

Recent moves6 records

Expansion highlights8 records

Direct peers

• Smartify: Smartify is a cultural-app platform that delivers object recognition and multilingual audio guides to museums and cultural sites. It competes directly with Bondhabits' Áudio Guia solution and adjacent museum/cultural app work for the same institutional buyers.
• Bloomberg Connects: Bloomberg Connects is a free cultural-institution app platform offering digital guides, maps, and event content for museums and cultural organizations. It directly overlaps with Bondhabits' cultural agenda, audio guide, and event app capabilities.
• Cuseum: Cuseum provides digital engagement, mobile apps, and AR/AI-powered content tools for museums, cultural institutions, and events. It is a direct peer in the cultural digital experience space Bondhabits targets with its cultural agenda and audio guide solutions.
• STQRY: STQRY offers mobile apps, audio guides, and visitor engagement tools for museums, attractions, and trails. It competes head-to-head with Bondhabits' Áudio Guia, Directórios, and tourism engagement offerings.
• GuideID: GuideID is an audioguide and digital storytelling platform used by museums and tourism attractions. It is a direct peer to Bondhabits' AI-narrated audio guide solution for cultural and tourism clients.
• Eventmobi: Eventmobi is an event-app and engagement platform for conferences, festivals, and corporate events. It directly competes with Bondhabits' Grandes Eventos work for clients like NOS Alive, Vodafone Paredes de Coura, and Taça da Liga.
• Bizzabo: Bizzabo is an event experience platform offering event apps, registration, and analytics. It is a direct peer in the event technology space where Bondhabits delivers Grandes Eventos and music festival apps.
• Webex Events (formerly Socio): Webex Events is an end-to-end event platform from Cisco that includes branded event apps, virtual and hybrid events, and engagement tools. It overlaps with Bondhabits' event app and integrated web+app delivery model.
• Whova: Whova provides event apps, registration, and community engagement software for conferences, festivals, and association events. It is a comparable event-engagement platform competing for similar Bondhabits event clients.

Broad incumbents

• Accenture Song: Accenture Song (formerly Wunderman Thompson and others) is a global digital experience and marketing agency with deep resources. It competes for the same enterprise digital and event work that Bondhabits delivers, albeit as a much broader portfolio player.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bondhabits
• LinkedInlinkedin.com/company/bondhabits
• Instagraminstagram.com/bondhabits
• Xx.com/bondhabits

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bondhabits